Grand Hotel Miramare

Name

Grand Hotel Miramare

Legal name

Grand Hotel Miramare SPA

Website

https://grandhotelmiramare.it

Company type

Private

Founded year

1903

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Luxury Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Luxury Boutique & Lifestyle Resorts (THAGACAO)

akta.pro secondary industries

Heritage & Palace Luxury Hotels (THAGACAF), Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

Keywords

• Luxury hotel accommodation
• Five-star hospitality
• Coastal resort services
• Fine dining restaurant
• Wellness spa services

Headquarters

HQ city

Santa Margherita Ligure

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Accommodation: Revenue from 71 bedrooms and suites ranging from Classic Rooms to Signature Suites, with pricing varying by season and room category. Direct bookings receive 5-10% discount.
2. Food & Beverage: Multiple dining venues including Vistamare Restaurant (fine dining with sea views), Pool Restaurant & Bar, Bar Le Colonne (aperitifs), and Barracuda Beach Restaurant. Revenue from breakfast, lunch, dinner, and bar services.
3. Spa & Wellness Services: e'SPA'ce wellness center offering beauty rituals for face and body, aesthetic treatments, and couple packages. Open to both hotel guests and external visitors.
4. Events & Weddings: Venue rental and event planning for weddings, banquets, birthdays, and corporate meetings in three meeting rooms (Shangri-La 190m2, Portofino 110m2, Veranda Marconi 70m2).
5. Beach Club: Bagni Miramare private beach club managed by Elena Fustinoni, providing beach access for hotel guests with complimentary lounger, umbrella, and towel.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels8 records

Core offering

Grand Hotel Miramare is a five-star luxury hotel in Santa Margherita Ligure on the Italian Riviera, founded in 1903 and family-owned since 1945 by the Fustinoni family. The property sells overnight accommodation in rooms and suites, complemented by on-site fine dining, a wellness spa, beach club services, and venues for private events and weddings. Its core revenue is generated from nightly room stays and ancillary hospitality services for leisure and corporate guests.

Product overview

Grand Hotel Miramare is a five-star luxury resort hotel in Santa Margherita Ligure, Italy, operating since 1903 and family-owned since 1945 by the Fustinoni family. The hotel offers a unified hospitality experience centered on 71 rooms and suites across multiple accommodation tiers (Superior, Premium, Deluxe, Prestige, Junior Suites, and Signature Suites including the Gio Ponti-designed Signature Suite Miramare), complemented by four distinct dining venues (Vistamare Restaurant, Pool Restaurant & Bar, Bar Le Colonne, and Barracuda Beach Restaurant), a seawater pool and private beach club (Bagni Miramare, with Bagni Mira reimagined for 2026), the e'SPA'ce wellness center, fitness center with specialist equipment, and meeting/event spaces for up to 200 guests. The hotel enhances its offering through experiential programs including the miramART contemporary art collection, the Maestros of the Riviera artisan series, and seasonal partnerships such as Cova gelato. Special occasion services cover weddings, celebrations, and bespoke packages. Direct booking is handled through secure-hotel-booking.com integration.

Differentiator

Problem solved

Functional benefit

Brands

• miramART: An art collection curated by owners Andrea and Fabio that lines the hotel's walls and corridors, featuring contemporary artworks and installations exploring and shaping the present moment.
• e'SPA'ce
• Bagni Miramare
• Bagni Mira

Products and services

• Luxury Rooms and Suites

Quantifiable outcome

• 5-star hotel rating with Michelin Key 2025 recognition
• +1 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature1 record

Partnerships

Six partnerships are on record, tiered core.

• Pasticceria CovacoreStrategic or Co-development Partner · 1 January 2026Milanese institution since 1817, famous for artisanal pastries and gelato. Cova provides artisanal gelato served from a retro-inspired cart beside the pool, featuring on the Vistamare Restaurant menu as well. Partnership celebrates Italian heritage and craft tradition.
• Fratelli LevaggicoreStrategic or Co-development Partner · 1 January 2026Third-generation family chair makers in Chiavari, producing Chiavarina chairs using traditional methods. Their handmade chairs featuring wild beech, cherry, and ash timber with hot animal glue joinery are used throughout the hotel. Partnership showcases Ligurian artisanal craftsmanship.
• Mussini ShipyardcoreStrategic or Co-development Partner · 1 January 2026Portofino-based boat builders founded by Giorgio Mussini in 1970s, specializing in handcrafted wooden vessels including Utility Portofino, Paraggina 10, and Corvetta 24 models. Partnership featured in Maestros of the Riviera documentary series.
• Confetteria RomanengocoreStrategic or Co-development Partner · 1 January 2026Italy's oldest confectionery shop since 1780, based in Genoa. Romanengo provides hotel chocolates and fruit gelées featuring rare spices, fruits, and flowers from Ligurian coastline. Partnership celebrates 245+ years of confectionery tradition.
• FERUScoreGTM or Marketing PartnerBrand management, strategy and marketing partner for Grand Hotel Miramare. FERUS provides strategic brand direction and marketing services.
• PositionercoreGTM or Marketing PartnerBranding, website and digital marketing agency for Grand Hotel Miramare. Positioner handles creative branding and digital marketing execution.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Hotel de Russie: Luxury heritage hotel in Rome operated by Rocco Forte Hotels with comparable high-touch service, art-infused interiors, and premium leisure/MICE positioning. Competes for the same Italian heritage luxury travel occasion across a different city.
• Four Seasons Hotel Milano: Five-star luxury hotel in a converted 15th-century convent in Milan with similar blend of heritage architecture, contemporary art, and Michelin-tier dining. A broader luxury chain competitor for the Italian luxury traveler considering Grand Hotel Miramare.
• Belmond Hotel Cipriani: Iconic Belmond luxury hotel in Venice competing for the same elite global traveler pool. Larger key count and broader amenity footprint, but shares the heritage-anchored, Italian luxury positioning that drives demand for Grand Hotel Miramare.
• Mandarin Oriental, Lago di Como: Five-star luxury resort on Lake Como operated by a global luxury group. Competes for affluent leisure and wedding travelers seeking Italian lake/coast experiences; broader footprint and group backing differentiate but the customer profile overlaps significantly.
• Rosewood Castiglion del Bosco: Five-star luxury resort in a Tuscan estate operated by Rosewood with comparable amenities (suites, spa, multiple F&B outlets, MICE/weddings). Differs via larger portfolio parent and larger scale, but overlaps heavily in target affluent leisure customer and experiential luxury positioning.

Direct peers

• Villa d'Este: Sixteenth-century lakeside palazzo hotel on Lake Como operated as a five-star luxury resort with comparable heritage architecture, ~150 rooms, multiple dining venues, spa, and event facilities. A benchmark Italian heritage luxury property with overlapping MICE and wedding use cases.
• Belmond Hotel Caruso: Eleventh-century palazzo converted to luxury resort in Ravello on the Amalfi Coast. Competes in the same Italian heritage luxury tier with similar reliance on views, gardens, dining, and experiential storytelling.
• Borgo Pignano: Family-owned heritage estate in Tuscany converted to a luxury countryside hotel with a strong art, gastronomy, and artisanal-craft positioning analogous to Grand Hotel Miramare's 'Maestros of the Riviera' and miramART strategy.
• Le Sirenuse: Family-owned five-star luxury hotel in Positano on the Amalfi Coast with comparable scale (~60 rooms), art collection, Michelin-rated dining, and heritage positioning. Closest analog in business model (family-operated, art-integrated, intimate luxury) outside the immediate Riviera.
• Belmond Hotel Splendido: Heritage luxury hotel in Portofino, immediately adjacent to Grand Hotel Miramare on the Ligurian Riviera. Same five-star positioning, similar historic grand-hotel lineage, comparable target clientele (luxury leisure, weddings, MICE), and direct head-to-head competitor for the same micro-market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCc3QA7f-_kH9c9F7fAyU92g
• Facebookfacebook.com/miramaregrandhotel
• LinkedInlinkedin.com/company/grand-hotel-miramare
• Instagraminstagram.com/gh_miramare

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grand Hotel Miramare