GREEN ACRE FARM & NURSERY INC

What GREEN ACRE FARM & NURSERY INC does

Green Acre Farm & Nursery Inc is a privately held, single-location retail farm and nursery operating from 3456 Latta Road, Rochester, New York. The business serves individual consumers and home gardeners in the Rochester trade area through a direct-to-consumer physical storefront, selling plants, nursery stock, garden supplies, bulk landscaping materials (sand, stone, mulch, topsoil, crusher run), bird feed and feeders, tools, wind chimes, and a seasonal assortment of locally grown fruits and vegetables including clingstone peaches, sweet corn, blueberries, blackberries, raspberries, tomatoes, lettuce, broccoli, cauliflower, cucumbers, squash, and green and yellow beans. The business generates revenue across four streams — retail plant and nursery sales, homegrown produce sales, seasonal and garden supplies, and a seasonal ice cream shop branded as The Front Porch — with all transactions conducted in person at the single location; the ice cream window is cash-only.

The company operates a sub-brand called The Front Porch, a seasonal ice cream shoppe open Memorial Day weekend through August 31, offering 35 hard-ice-cream flavors sourced from Ashby's Sterling, Frank's Italian Ice, Gifford's, and Hood & Leiby's, plus soft serve. Adjacent to its retail core, the business maintains two digital content assets: a Plant Finder online search tool that helps customers browse plant varieties, and a year-round library of monthly gardening guides covering seasonal lawn care, planting, pruning, and garden maintenance. The company is a Proven Winners Certified Garden Center, granting it authorized retailer status for Proven Winners branded plant lines, and stocks a curated assortment of regional producers' goods — River Rat Cheese, Doan's Fresh Local Honey, Chef Lerman's Sauces, Dutch Hill Maple Products, Wohlschlegel's Syrup, and Finger Lakes Coffees — as "local favorites."

Commercial operations are conducted without e-commerce, delivery, or institutional capital. The company is independently and privately held with no disclosed parent, subsidiaries, or external investors. Marketing is executed through the company website, weekly print-style ads, monthly gardening guides, community events, and an Instagram account tied to the ice cream shop. Pricing is set at the store level and not publicly disclosed. The business does not publish revenue, employee count beyond the seven individuals reflected in firmographic data, or any other financial metrics.

Name

GREEN ACRE FARM & NURSERY INC

Legal name

Green Acre Farm & Nursery Inc

Website

https://greenacrefarmandnursery.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Green Acre Farm & Nursery Inc operates a single retail farm and nursery in Rochester, New York, serving local home gardeners and consumers with plants, garden supplies, bulk landscaping materials, homegrown produce, and a seasonal ice cream shop.

Ownership category

akta.pro rank

Product category

Garden Center and Farm Retail

NAICS

Nursery, Garden Center, and Farm Supply Retailers (444240), Other Crop Farming (1119)

SIC

Retail-Building Materials, Hardware, Garden Supply (5200), Agricultural Production-Crops (100)

akta.pro primary industry

Plants, Seeds & Nursery Retail (Garden Centers) (CRAIAIAB)

akta.pro secondary industry

Organic Produce & Farm Market Retail (CRAHAEAD)

Keywords

• Plant nursery retail
• Homegrown produce sales
• Garden center supplies
• Landscaping materials
• Seasonal ice cream shop

Headquarters

HQ city

Rochester

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Retail Plant and Nursery Sales: Sale of plants, nursery stock, and garden-related products including seeds, tools, bird feeders, bird food, and bulk landscaping materials (sand, stone, mulch, topsoil).
2. Homegrown Produce Sales: Sale of homegrown fruits and vegetables including strawberries, peaches, sweet corn, blueberries, blackberries, raspberries, tomatoes, lettuce, broccoli, cauliflower, cucumbers, squash, green beans, and yellow beans.
3. Ice Cream Shop Sales: Seasonal ice cream shop (The Front Porch) operating Memorial Day weekend through August 31st. Offers hard ice cream from multiple brands (Ashby's Sterling, Frank's Italian Ice, Gifford's, Hood & Leiby's) and soft serve. Cash-only payment at ice cream windows.
4. Seasonal and Garden Supplies: Sale of seasonal items, garden tools, wind chimes, and other garden-related products and supplies.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Green Acre Farm & Nursery Inc operates a traditional brick-and-mortar farm and garden center at 3456 Latta Road, Rochester, NY, selling plants, nursery stock, garden tools, bird feeders, bulk landscaping materials, and homegrown fruits and vegetables. The business also operates The Front Porch, a seasonal ice cream shoppe open from Memorial Day weekend through August 31, and provides monthly gardening guides and a Plant Finder online browse tool as customer resources.

Product overview

Green Acre Farm & Nursery Inc operates as a traditional retail farm and nursery offering a unified set of customer-facing services centered around plants, gardening supplies, homegrown produce, and seasonal goods. The core offerings include the Plant Finder online tool for browsing inventory, Monthly Gardening Guides providing year-round seasonal advice, and a Seasonal Items section featuring bird feed, tools, and bulk landscape materials. The business also sells Fresh Homegrown Fruits & Vegetables sourced locally, operates The Front Porch Ice Cream Shoppe as a seasonal treat destination, and promotes deals through its Weekly Ad program. These products and services function as integrated parts of a single customer experience rather than as separate platform modules.

Differentiator

Problem solved

Functional benefit

Brands

• The Front Porch: Seasonal ice cream shop open Memorial Day weekend through August 31st. Scoops 35 flavors from Ashby's Sterling, Frank's Italian Ice, Gifford's, Hood & Leiby's, and offers soft serve ice cream.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered minor.

• 1000 Island's River Rat CheeseminorOthersLocal cheese producer whose products are sold at Green Acre Farm as part of the local favorites selection
• Doan's Fresh Local HoneyminorOthersLocal honey producer whose products are sold at Green Acre Farm as part of the local favorites selection
• Chef Lerman's SaucesminorOthersLocal sauce producer whose products are sold at Green Acre Farm as part of the local favorites selection
• Dutch Hill Locally Made Maple ProductsminorOthersLocal maple products producer whose products are sold at Green Acre Farm as part of the local favorites selection
• Wohlschlegel's SyrupminorOthersLocal syrup producer whose products including homegrown syrup are sold at Green Acre Farm as part of the local favorites selection
• Finger Lakes CoffeesminorOthersLocal coffee roaster whose products are sold at Green Acre Farm as part of the local favorites selection
• Ashby's SterlingminorOthersIce cream supplier providing hard ice cream flavors (35 varieties) for The Front Porch ice cream shop
• Gifford'sminorOthersIce cream supplier providing hard ice cream flavors for The Front Porch ice cream shop
• Frank's Italian IceminorOthersItalian ice supplier providing frozen treats for The Front Porch ice cream shop
• Hood & Leiby'sminorOthersIce cream supplier providing hard ice cream flavors for The Front Porch ice cream shop
• Turkey HillminorOthersSoft serve ice cream supplier for The Front Porch ice cream shop (previously used, may still be utilized)

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Lowe's: National home improvement big-box retailer with a full garden center offering including live plants, tools, and bulk landscape materials. Overlaps with Green Acre's core plant and supply categories as a broad incumbent competitor.
• Wegmans: Rochester-based regional grocery chain with seasonal plant and produce departments, plus a broad fresh-produce offering. Comparable as a local incumbent competing for the same Rochester fresh-produce and seasonal-shopping customer.
• Home Depot: National home improvement big-box retailer with extensive garden center departments carrying plants, nursery stock, soil, and seasonal goods. A broad incumbent that competes on price and assortment in the same Rochester market.

Direct peers

• Pike Nurseries: Multi-location independent garden center chain focused on plants, garden supplies, and seasonal products. Comparable as a regional garden center retailer with a similar product mix and customer base, though operating at a larger scale.
• Hewitt's Garden Centers: New York-based independent garden center chain selling plants, nursery stock, and seasonal garden supplies across multiple locations. Directly comparable as a regional multi-category garden retailer competing for the same Upstate NY homeowner customer.

Regional players

• Armstrong Garden Centers: California-based independent garden center chain selling plants, garden supplies, and seasonal goods. Comparable product mix and retail concept, but operates exclusively in a different geography (West Coast) and does not directly compete with Green Acre in Rochester.
• Calloway's Nursery: Texas-based garden center chain offering plants, landscape supplies, and seasonal items. Comparable as an independent regional garden retailer with similar category focus, but serves a different geography.

Others

• Monrovia Nursery Company: Major wholesale nursery producing ornamental and landscape plants sold through independent garden centers nationwide. An upstream supplier/enabler rather than direct competitor, but a meaningful counterparty for plant sourcing.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/frontporch_icecream
• LinkedInlinkedin.com/company/green-acre-farm-&-nursery-inc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GREEN ACRE FARM & NURSERY INC