Green&Blue

What Green&Blue does

Green&Blue is an Italian-language digital media platform focused on environmental sustainability, climate change, and green innovation. The platform publishes daily news articles, video content, and a weekly podcast (Pianeta Green&Blue), and organizes an annual G&B Festival dedicated to sustainability topics. Owned and operated by GEDI News Network S.p.A. (a subsidiary of GEDI Gruppo Editoriale S.p.A.), Green&Blue launched around 2019 and maintains editorial offices in Turin (legal headquarters) and Rome, with a team of 12 employees.

The platform's core products include the main news website (greenandblue.it) covering biodiversity, energy, mobility, economy, and sustainability; the Pianeta Green&Blue podcast produced with OnePodcast; The Green Wave video series featuring corporate sustainability leaders; the G&B Festival; and thematic dossiers including Tech4You, Key Energy 2026, and Lavori Green. The content archive spans over 2,130 pages. The platform distributes content via its website, embedded video player, social media (Instagram), and email newsletters, and serves both general public readers and corporate sponsors.

Green&Blue's business model is not publicly disclosed but operates primarily through corporate sponsorship of podcast and video content, with at least nine major Italian companies (Edison, Mundys, TIM, A2A, Dolomiti Energia, BAT Italia, Gruppo CAP, Ferrovie dello Stato, M3R) participating as featured sponsors and interviewees. The platform does not charge readers for access and has no pricing model publicly disclosed. As a subsidiary within the GEDI media group, Green&Blue leverages the parent company's corporate infrastructure, distribution, and editorial resources.

Name

Green&Blue

Legal name

GEDI News Network S.p.A.

Website

https://greenandblue.it

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Green&Blue is an Italian digital media platform focused on environmental sustainability, climate, and green innovation, offering news, podcasts, and video content to general readers and corporate sponsors. Operated by GEDI News Network S.p.A., it serves the Italian-speaking market.

Ownership category

akta.pro rank

Product category

Digital Environmental Media & News

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Motion Picture and Video Industries (5121), Broadcasting and Content Providers (516)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Local & Neighborhood Community Platforms (MPACAJAI)

akta.pro secondary industries

Nature, Science & Wildlife Documentaries (MPADADAF), Community Environmental & Sustainability Events (Earth Day, Clean-Up Festivals) (MPAGAEAO)

Keywords

• Environmental journalism
• Sustainability news
• Climate change coverage
• Green economy media
• Energy transition reporting

Headquarters

HQ city

Turin

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Distribution channels2 records

Marketing channels5 records

Core offering

Green&Blue is an Italian digital news platform that publishes daily articles, videos, and podcasts covering environmental sustainability, climate change, energy transition, biodiversity, mobility, and the green economy. It also produces a weekly sustainability podcast, a corporate-sustainability video series (The Green Wave), and hosts an annual G&B Festival focused on sustainability. Content is offered free to Italian readers and monetized through advertising and corporate sponsorships.

Product overview

Green&Blue is a digital media platform operated by GEDI News Network S.p.A. that provides news, video content, and podcasts focused on environmental sustainability and green innovation. The platform features a main news website with topic sections covering News, Video, Biodiversity, Economy, Energy, Mobility, and Tutorials, along with several specialized sub-products including the Podcast Pianeta Green&Blue (a weekly sustainability podcast), The Green Wave video series (featuring corporate sustainability interviews), the G&B Festival 2026 (annual sustainability event), Tech4You dossier (technology coverage), Key Energy 2026 dossier (energy transition coverage), and Lavori Green (green careers editorial series). The platform positions itself as a leading source for Italian environmental and innovation journalism.

Differentiator

Problem solved

Functional benefit

Brands

• The Green Wave: Video series/podcast featuring interviews with sustainability leaders from various companies including Rekeep, McDonald's Italia, Ecopneus, CNH, and others discussing environmental initiatives.
• G&B Festival

Products and services

• Green&Blue News Website Italian digital news platform covering innovation and environmental sustainability topics, including news articles, video content, and podcasts on climate, energy, biodiversity, agriculture, and green economy. Targeted at Italian readers.
• Pianeta Green&Blue Podcast Weekly podcast exploring climate change, environmental challenges, and sustainability solutions, featuring interviews with industry leaders from companies such as Edison, Mundys, TIM, A2A, Dolomiti Energia, BAT Italia, Gruppo CAP, Ferrovie dello Stato, and M3R.
• The Green Wave Video Series Video documentary series featuring interviews with sustainability leaders from major companies including McDonald's Italia, Ecopneus, CNH, IBM, Rekeep, Accenture, Cisco Italy, and others discussing green initiatives and technological innovations.
• G&B Festival Annual sustainability festival featuring speakers, workshops, panels, and special events dedicated to environmental topics and ecological transition, including a podcast series, insert publications, and community engagement activities.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core.

• OnePodcastcoreGTM or Marketing Partner · 11 June 2026Podcast production partnership for the Pianeta Green&Blue weekly podcast series. OnePodcast produces the sustainability-focused podcast featuring interviews with sustainability leaders from major Italian companies.
• MundyscoreGTM or Marketing Partner · 11 June 2026Mundys is featured as a podcast sponsor/partner in Episode 2 of Pianeta Green&Blue. Andrea Ragni, Head of Sustainability, discusses carbon credits and nature-based solutions.
• TIMcoreGTM or Marketing Partner · 11 June 2026TIM is featured as a podcast sponsor/partner in Episode 3 of Pianeta Green&Blue. Pietro Labriola, Amministratore Delegato, discusses digital sustainability and AI impact.
• A2AcoreGTM or Marketing Partner · 11 June 2026A2A is featured as a podcast sponsor/partner in Episode 4 of Pianeta Green&Blue. Roberto Tasca, Presidente, discusses energy transition and community value.
• Dolomiti EnergiacoreGTM or Marketing Partner · 11 June 2026Dolomiti Energia is featured as a podcast sponsor/partner in Episode 5 of Pianeta Green&Blue. CEO Stefano Granella discusses energy intermittency management.
• BAT ItaliacoreGTM or Marketing Partner · 11 June 2026BAT Italia is featured as a podcast sponsor/partner in Episode 6 of Pianeta Green&Blue. Simone Masè, Presidente e AD, discusses sustainable agriculture.
• Gruppo CAPcoreGTM or Marketing Partner · 11 June 2026Gruppo CAP is featured as a podcast sponsor/partner in Episode 7 of Pianeta Green&Blue. Yuri Santagostino, Presidente, discusses water management sustainability.
• Gruppo Ferrovie dello StatocoreGTM or Marketing Partner · 11 June 2026Gruppo Ferrovie dello Stato is featured as a podcast sponsor/partner in Episode 8 of Pianeta Green&Blue. Massimiliano Garri discusses rail transport decarbonization.
• M3RcoreGTM or Marketing Partner · 11 June 2026M3R is featured as a podcast sponsor/partner in Episode 9 of Pianeta Green&Blue. Tatiana Stella, CEO e co-fondatrice, discusses sustainable environmental remediation.
• EdisoncoreGTM or Marketing Partner · 3 June 2026Edison is featured as a podcast sponsor/partner in Episode 1 of Pianeta Green&Blue. Barbara Terenghi, Direttrice Sostenibilità of Edison, discusses energy transition topics. Partnership involves sponsored content with Edison Next client examples.
• GEDI News Network S.p.A.coreOthersGreen&Blue is a digital media platform owned and operated by GEDI News Network S.p.A., a major Italian media group. GEDI provides corporate infrastructure, legal framework, and organizational support for the platform.
• GEDI Gruppo Editoriale S.p.A.coreOthersGEDI News Network S.p.A. is subject to direction and coordination by GEDI Gruppo Editoriale S.p.A., the ultimate parent company of the media group.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Regional players

• Grist: US-based nonprofit environmental media outlet producing climate and sustainability journalism — a comparable mission-driven environmental news brand, though operating in a different (English-language, US) geography.
• Canary Media: US-based digital media company covering clean energy and the transition to a low-carbon economy — a comparable specialist climate/clean-energy news brand with a similar niche-sustainability editorial model.

Direct peers

• Rinnovabili.it: Italian online publication dedicated to renewable energy and sustainability news, serving a similar environmentally-engaged Italian audience with daily editorial content — the closest direct vertical competitor in the Italian green-media space.
• QualEnergia.it: Italian online magazine on energy efficiency, renewables, and sustainability — comparable to Green&Blue's energy-focused dossier coverage and similar Italian professional/consumer audience.
• Green Me: Italian green-lifestyle and sustainability media site covering eco topics, sustainable living, and environmental news — comparable Italian-language niche publisher competing for the same environmentally conscious reader base.
• La Nuova Ecologia: Long-running Italian environmental magazine and digital publication from Legambiente — comparable as an established Italian environmental journalism brand spanning news, dossiers, and events.
• Vaielettrico: Italian digital outlet focused on electric mobility and sustainable transport — overlaps directly with Green&Blue's Mobilità section and similar Italian environmentally-engaged readership.
• LifeGate: Italian digital media platform focused on sustainability, green lifestyle, and environmental news — directly comparable as a niche Italian-language sustainability publisher with multi-format content (articles, video, podcast) and event presence.

Broad incumbents

• La Repubblica (Green&Blue's parent ecosystem: GEDI): Major Italian generalist newspaper and digital outlet owned by the same GEDI group — comparable as a fellow GEDI publication and as the broader-incumbent Italian publisher whose Green&Blue supplements on environmental coverage.
• Il Sole 24 Ore Ambiente: Italian business daily's sustainability and environment vertical — comparable as a broad-incumbent Italian outlet covering overlapping environmental, energy, and ESG topics from a wider portfolio base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/green-blue-gedi

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Green&Blue