Green Assist
Green Assist is a UK-based online platform that provides photovoltaic solar panel benefit opinions and £40 valuation reports to homeowners, estate agents, surveyors, banks, and finance providers across the UK.
- Company typePrivate
- Founded2018
- Headquarters—
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Green Assist does
Green Assist is a UK-based digital platform, founded in 2018 and headquartered in Newquay, Cornwall, that provides photovoltaic (solar panel) system benefit opinions to homeowners and property professionals. The company operates an online calculator that generates instant appraisals of the future monetary benefits of existing solar panel installations, addressing a specific friction point in the UK property market where solar panels are often perceived as negatives — and sometimes blockers — during home sales. Its primary customer segments are UK homeowners with PV systems, UK estate agents, and surveyors, banks, and finance providers involved in property valuation and lending decisions.
The platform consists of two live products and one forthcoming product. The Free Instant Opinion is a high-level, indicative valuation generated from basic system inputs. The Full Report is a £40 comprehensive document including annual and lifetime benefit breakdowns, detailed RPI and electricity price forecasts, system past and theoretical performance analysis, O&M detail, and transfer of ownership considerations. The Performance Checker, listed as 'Coming soon,' will monitor solar PV system performance and alert owners to issues, signaling a planned extension into ongoing monitoring.
Green Assist's business model is freemium-to-paid: the free Instant Opinion serves as a top-of-funnel lead generator converting into £40 Full Report purchases, distributed entirely through the company's self-serve website. B2B customers (estate agents, surveyors, banks, finance providers) are reached via direct outreach and contact forms. The company operates with a 5-person team, has no disclosed investors or funding rounds, and serves only the UK market.
Green Assist firmographics
Firmographics- Name
- Green Assist
- Legal name
- Green Assist
- Website
- https://greenassist.co.uk
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Green Assist is a UK-based online platform that provides photovoltaic solar panel benefit opinions and £40 valuation reports to homeowners, estate agents, surveyors, banks, and finance providers across the UK.
- Ownership category
- akta.pro rank
Green Assist industry classification
Industry- Product category
- Solar Panel Valuation Services
- NAICS
- Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Solar Design, Engineering & Performance Software (PV Modeling, Digital Twins, Monitoring) (EUAMABAH)
Keywords
Green Assist business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Full Benefit Report Sales: One-time fee of £40 for a comprehensive, fully tailored photovoltaic system benefit report including annual/lifetime breakdown, performance analysis, and forecasts
- Instant Opinion (Free Tier): Free high-level benefit opinions provided to generate leads and drive conversions to paid full reports
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free Instant Opinion - Basic solar benefit estimation |
| Unit Pricing | One time/ perpetual license | Full Report - Comprehensive solar benefit analysis |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
Green Assist product offering
Product offeringCore offering
Green Assist provides an online platform that delivers photovoltaic system benefit opinions for UK solar panel owners. The service includes a free instant high-level benefit opinion via an online calculator and a paid £40 Full Report containing annual and lifetime benefit breakdowns, RPI and electricity price forecasts, system performance analysis, and transfer-of-ownership considerations. The company targets homeowners and property professionals seeking to quantify and communicate the value of solar installations during property transactions.
Product overview
Green Assist operates as a solar panel benefit opinion platform offering an online calculator that appraises the future benefits of photovoltaic systems. The portfolio consists of two core products: the Free Instant Opinion (providing high-level, indicative benefit valuations at no cost) and the Full Report (a comprehensive £40 tailored analysis with detailed forecasts, performance considerations, and ownership transfer details). A forthcoming Performance Checker module will enable users to monitor system performance and detect issues. The platform targets homeowners, estate agents, surveyors, banks, and finance providers.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Homeowners shown systems providing future benefits in excess of £20,000
Companies that use Green Assist
Customer profileSegments3 records
Ideal customer profiles3 records
Green Assist technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Green Assist partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights3 records
Green Assist competitors and assessment
Company assessmentEmerging players
- Sunsure Energy: India-based solar analytics and operations platform with software components for monitoring and performance assessment. Comparable as a regional analytics peer applying software to solar performance visibility, although geography and customer base differ from Green Assist's UK residential focus.
- EnergySage: US solar marketplace that also publishes buyer education and savings insights. Comparable because it educates homeowners on the financial value of residential solar and surfaces quantified benefit content — adjacent to Green Assist's homeowner-facing benefit narrative.
- LightReach: US solar performance monitoring and homeowner engagement platform. Comparable because it provides residential PV owners with ongoing performance insights and savings visibility, similar in spirit to Green Assist's benefit opinion and forthcoming Performance Checker.
Broad incumbents
- Aurora Solar: Established solar design and performance software platform serving installers and financiers globally. Comparable because it models PV production, savings, and financial returns for residential and commercial projects, overlapping Green Assist's modeling-driven benefit opinion product.
Direct peers
- Open Solar: Solar design and sales platform used by installers to model PV system production and economics. Comparable because it sits in the same solar-software-for-decision-making category as Green Assist, applying modeling and forecasting to residential PV outcomes.
- Solar Analytics: Solar performance monitoring and analytics platform operating in Australia (and adjacent UK presence) for residential PV owners. Comparable because it layers data-driven performance insights and forecast-style outputs on top of installed solar systems, mirroring Green Assist's benefit-opinion and forthcoming monitoring use case.
- Solar Monkey: European solar PV monitoring and performance analytics provider. Comparable because it serves residential and small commercial PV owners with software that tracks system output and surfaces actionable performance insights — a direct functional analog to Green Assist's current and planned offerings.
Regional players
- Project Solar UK: UK-focused residential solar installer with a customer-facing performance and savings proposition. Comparable because it operates in the same UK residential solar ecosystem and interacts with homeowners around the financial value of their PV system, even though it is an installer rather than a software-only vendor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Green Assist social profiles
Digital presenceGreen Assist financial estimates
Financial estimateRevenue estimate
Valuation estimate
Green Assist leadership team
Management profileNumber of profiles
Green Assist funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Green Assist M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Green Assist
What does Green Assist do?
Green Assist provides an online platform that delivers photovoltaic system benefit opinions for UK solar panel owners. The service includes a free instant high-level benefit opinion via an online calculator and a paid £40 Full Report containing annual and lifetime benefit breakdowns, RPI and electricity price forecasts, system performance analysis, and transfer-of-ownership considerations. The company targets homeowners and property professionals seeking to quantify and communicate the value of solar installations during property transactions.
Is Green Assist a public or private company?
Green Assist is a private company. It is classified as unknown and is currently operating.
When was Green Assist founded?
Green Assist was founded in 2018. It employs 1 to 10 people.
How does Green Assist make money?
Two revenue lines are on record. Full Benefit Report Sales are the primary driver. The others are instant Opinion (Free Tier).
Who are Green Assist's main competitors?
Emerging players on record are Sunsure Energy, EnergySage and LightReach. Aurora Solar is listed as a broad incumbent. Direct peers are Open Solar, Solar Analytics and Solar Monkey. Project Solar UK is listed as a regional player.
Does Green Assist have an API?
No public API is recorded for Green Assist.
What industry is Green Assist in?
Green Assist's product category is Solar Panel Valuation Services. Its primary akta.pro industry code is EUAMABAH, Solar Design, Engineering & Performance Software (PV Modeling, Digital Twins, Monitoring). Its NAICS code is 54151 and its SIC code is 7373.