What Advanced Architectural Products does

Advanced Architectural Products (A2P) is a US-based manufacturer of continuous insulation and building enclosure systems, headquartered in Allegan, Michigan with a manufacturing facility in Hamilton, Michigan and a West Coast distribution center in Seattle/Sumner, Washington. The company designs and produces composite metal hybrid and steel Z-girt sub-framing systems marketed under the GreenGirt CMH, GreenGirt Steel, and SMARTci brands, plus accessories, engineered to eliminate thermal bypass in building envelopes for walls, windows, and roofs. Its proprietary Composite Metal Hybrid (CMH) technology combines the structural integrity of steel with the thermal insulative properties of fiber-reinforced polymers, an architecture marketed as a novel material combination relative to conventional Z-girt approaches.

The company's product portfolio spans nine core SKUs organized into three system families: GreenGirt CMH continuous insulation (Max CMH, Optima CMH, CMH Clips, CMH Delta Adjustable, XO for openings, and CMH Roof), GreenGirt Steel Z-girt systems launched in March 2025, and SMARTci air- and water-tight building enclosure systems for closed and open framing. All systems are sold with expert engineering support, BIM/REVIT/CAD documentation, and thermal performance validation, with the firm holding registered trademarks across each branded system.

A2P runs a project-based direct sales motion targeting architects, specifiers, contractors, building owners, and engineers across US construction end markets including education, healthcare, corporate, government, retail, hospitality, residential, and laboratory. The company generates revenue from hardware sales of insulation and enclosure systems priced via project-specific quotes, and supports specification decisions through AIA-accredited continuing education courses, co-hosted webinars with building-science partners such as RDH, technical library resources, and trade show participation. Marketing Director Kevin Mlutkowski is the only named executive in the provided data, and no equity, investor, or parent-company structure is disclosed; the company appears to be independently operated and privately held.

Name

Advanced Architectural Products

Legal name

Advanced Architectural Products

Website

https://greengirt.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Advanced Architectural Products (A2P) is a privately held US manufacturer of continuous insulation and building enclosure systems, including GreenGirt CMH, GreenGirt Steel, and SMARTci brands, sold via project-based direct sales to architects, contractors, and building owners across US commercial construction end markets.

Ownership category

akta.pro rank

Product category

Building Envelope Insulation Systems

NAICS

Sheet Metal Work Manufacturing (332322), Ornamental and Architectural Metal Products Manufacturing (33232)

SIC

Sheet Metal Work (3444)

akta.pro primary industry

Insulation & Air/Vapor Barrier Systems (Thermal, Acoustic, WRB/AVB) (IMAFAMAD)

akta.pro secondary industry

Sealants, Expansion Joints & Weatherproofing (Caulking, Joint Systems) (IMAFAMAF)

Keywords

• Continuous insulation systems
• Building envelope products
• Rainscreen sub-framing
• Composite metal hybrid
• Thermal insulation manufacturing

Headquarters

HQ city

Allegan

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Building Materials and Insulation Systems Sales: Revenue generated from the sale of continuous insulation systems (GreenGirt CMH™, GreenGirt Steel™) and building enclosure systems (SMARTci®) to architects, contractors, and building owners for construction projects. Products are sold with associated accessories and expert engineering support services.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Advanced Architectural Products (A2P) manufactures continuous insulation and building enclosure systems for commercial construction, leveraging proprietary Composite Metal Hybrid (CMH) technology. The product portfolio centers on GreenGirt CMH Z-girt sub-framing systems, GreenGirt Steel Z-girt systems, and SMARTci air- and water-tight building enclosures, sold to architects, contractors, and building owners alongside engineering and specification support.

Product overview

Advanced Architectural Products (A2P) offers a unified portfolio of continuous insulation and building enclosure systems. The product family centers on two core technology platforms: GreenGirt CMH (composite metal hybrid) and GreenGirt Steel continuous insulation systems, complemented by SMARTci building enclosure systems. GreenGirt CMH products include Max CMH, Optima CMH, CMH Clips, CMH Delta Adjustable, CMH XO (for windows/openings), and CMH Roof variants, all using structural composite metal hybrid Z-girt sub-framing. GreenGirt Steel provides a steel Z-girt alternative with thermal brackets. SMARTci systems offer building enclosure solutions for both closed and open framing applications. Accessories are compatible across all three system families. All products combine the structural integrity of steel with the thermal insulative properties of fiber-reinforced polymers.

Differentiator

Problem solved

Functional benefit

Brands

• GreenGirt CMH: Composite metal hybrid continuous insulation systems combining structural composite metal hybrid sub-framing and compatible accessories with expert engineering support.
• GreenGirt Steel
• SMARTci

Products and services

• SMARTci (on closed framing) Air- and water-tight building enclosure system that eliminates thermal bypass; installed over a weather-resistive barrier/sheathing for traditional closed framing applications.
• SMARTci (on open framing) Air- and water-tight building enclosure system that eliminates thermal bypass; installed over open framing to save time and reduce costs.
• GreenGirt Max CMH Maximized continuous insulation system combining structural composite metal hybrid Z-girt sub-framing and compatible accessories with expert engineering support.
• GreenGirt Optima CMH Optimized continuous insulation system combining structural composite metal hybrid Z-girt sub-framing and compatible accessories with expert engineering support.
• GreenGirt CMH Clips Continuous insulation clips system combining structural composite metal hybrid clips and compatible accessories with expert engineering support.
• GreenGirt CMH Delta Adjustable Adjustable continuous insulation system combining structural composite metal hybrid sub-framing and compatible accessories with expert engineering support.
• GreenGirt XO Structural thermal framing system for windows and openings combining structural composite metal hybrid sub-framing and compatible accessories with expert engineering support.
• GreenGirt CMH Roof Continuous insulation system for roofs combining structural composite metal hybrid sub-framing and compatible accessories with expert engineering support.
• GreenGirt Steel Continuous insulation system consisting of engineered steel Z-girt sub-framing with thermal brackets, compatible accessories, and expert engineering support.
• Accessories Compatible accessories fully integrated with SMARTci, GreenGirt CMH, and GreenGirt Steel systems to ensure seamless integration and performance.

Quantifiable outcome

• Complete elimination of thermal bypass
• +3 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered minor and core.

• AcelabminorGTM or Marketing Partner · 9 December 2025Co-hosted educational webinar with Acelab focused on optimizing structural framing for high-performance windows and openings. The session was approved for 1.0 AIA HSW/LU continuing education credit.
• RAiNA (Rainscreen Association of North America)coreStrategic or Co-development Partner · 29 April 2025Advanced Architectural Products serves on RAiNA's Rainscreen Performance Committee, contributing to industry standards development and best practices for rainscreen assemblies. This leadership role demonstrates the company's expertise and commitment to advancing building envelope performance standards.
• RDH (Building Science Specialists)coreStrategic or Co-development PartnerCo-hosted educational webinar with RDH Principal and Senior Building Science Specialist, Dr. John Straube. The partnership focuses on educating architects and engineers about thermal bridging, effective R-value calculations, and changes in energy codes.

Scale indicators1 record

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Sto Corp: Established supplier of exterior insulation and finish systems (EIFS), air barriers, and building envelope solutions. Larger incumbent offering overlapping continuous insulation systems to architects and contractors.
• Dryvit Systems: Long-standing EIFS and continuous insulation supplier serving commercial construction. Comparable in architect/specifier channel and exterior wall solution approach to A2P's SMARTci and GreenGirt products.
• Tremco CPG (Willseal / TREMproof): Building envelope specialist in air barriers, weatherproofing, and insulation systems. Comparable in continuous insulation specification selling motion to architects and contractors.
• Carlisle Architectural Metals: Manufacturer of architectural metal roofing, wall, and soffit systems including composite cladding and sub-framing components. Adjacent competitor in metal continuous insulation and envelope systems.
• BASF Wall Systems (Master Builders Solutions): Provider of envelope and insulation solutions, including air barriers, waterproofing, and CI systems. Broader incumbent serving the same commercial specification ecosystem.

Others

• Acelab: A2P's webinar co-host and materials platform targeting architects during the specification phase. Thematically comparable as a specification channel partner rather than a direct competitor.

Direct peers

• SFS Group (Nvelope): Nvelope-branded cladding support and rainscreen sub-framing systems for ventilated facades. Competitor in the same continuous-insulation/specification-driven sub-framing category as GreenGirt.
• Hohmann & Barnard: Manufacturer of masonry anchors, structural and thermal building envelope accessories, and rainscreen support components. Directly comparable in envelope sub-framing and continuous insulation applications.
• Cladding Corp: Specialty manufacturer of cladding support systems, Z-girts, rainscreen sub-framing, and continuous insulation attachments. Directly competitive with GreenGirt CMH/Steel offerings.
• Knight Wall Systems: Manufacturer of rainscreen attachment and continuous insulation systems, including steel and composite Z-girts and clips. Closest direct peer to A2P's GreenGirt/CMH and SMARTci product families in both technology and channel.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCUzYFZC1cqyUNFNY2dxQNNw
• Facebookfacebook.com/A2PAdvancedArchitecturalProducts
• LinkedInlinkedin.com/company/advancedarchitecturalproducts
• Instagraminstagram.com/advancedarchitecturalproducts

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Advanced Architectural Products