Greenstock Nurseries

What Greenstock Nurseries does

Greenstock Nurseries is a wholesale landscape nursery headquartered in Edmond, Oklahoma, founded in 1996. The company produces and sells nursery stock exclusively to licensed landscape professionals, including shade trees and balled-and-burlapped (B&B) trees, with material grown on-site at company-owned production facilities. The physical operating footprint comprises more than 100,000 square feet of shade houses and over 10 acres of B&B tree production acreage, which together support direct-to-trade fulfillment without third-party growing intermediaries.

The business operates on a strict wholesale-only basis and explicitly does not sell to homeowners, directing retail inquiries to engage a licensed landscaper instead. Sales are conducted transactionally via direct email contact for pricing quotes and availability checks; the company does not publish a price list. Marketing is limited to organic social media presence on Facebook and Instagram and a Google Drive-hosted photo library of inventory. Operating hours are Monday through Friday only, and the served geography is the Oklahoma City Metro Area.

The revenue model is one-time wholesale sale of physical plant material with no subscription, recurring, or service component. Pricing is opaque and provided on request. The company appears to be privately held with no disclosed investors, funding rounds, partnerships, or ownership structure. There is no technology platform, mobile or web application, or AI component underlying the business, which operates as a traditional horticulture trade supplier.

Name

Greenstock Nurseries

Legal name

Greenstock Nurseries

Website

https://greenstocknurseries.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Greenstock Nurseries is a wholesale landscape nursery in Edmond, Oklahoma that sells shade trees and balled-and-burlapped trees, grown on-site, exclusively to licensed landscape professionals in the Oklahoma City Metro Area.

Ownership category

akta.pro rank

Product category

Wholesale Landscape Nursery

NAICS

Nursery and Tree Production (111421), Nursery and Floriculture Production (11142)

SIC

Agricultural Production-Crops (100), Wholesale-Farm Product Raw Materials (5150)

akta.pro primary industry

Landscape Plant & Nursery Stock Wholesalers (Grower-Wholesalers) (AFAGAHAM)

akta.pro secondary industries

Nursery Production (Woody Ornamentals: Trees, Shrubs, Roses) (AFAGAHAF), Tree Nursery Stock Production (Seedlings, Saplings, Clonal Material) (AFAMACAA)

Keywords

• Wholesale nursery stock
• Landscape shade trees
• Balled burlapped trees
• Tree farm supply
• Wholesale plant nursery

Headquarters

HQ city

Edmond

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Wholesale Nursery Stock Sales: One-time wholesale sales of nursery stock including shade trees and balled-and-burlapped trees to landscape professionals. Revenue generated from product sales with no recurring subscription component.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Greenstock Nurseries is a wholesale-only landscape nursery operating over 100,000 sq ft of shade houses and more than 10 acres of balled-and-burlapped (B&B) tree production, with much of the inventory grown in its own on-site tree farms. The company sells nursery stock exclusively to licensed landscape contractors and landscape professionals in the Oklahoma City Metro Area, taking orders and providing quotes via email. Sales are one-time wholesale transactions with no retail channel to homeowners.

Product overview

Greenstock Nurseries operates as a single, unified wholesale nursery offering — selling landscape nursery stock exclusively to professional landscapers rather than homeowners. The core offering consists of trees, plants, and landscape materials grown in their shade houses and tree farms. There are no distinct product modules, add-ons, or separate platform offerings; the company functions as a traditional wholesale nursery operation without a digital product component.

Differentiator

Problem solved

Functional benefit

Products and services

• Wholesale Landscape Nursery Stock

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves3 records

Expansion highlights1 record

Direct peers

• J. Frank Schmidt & Son Co. Wholesale grower of shade, ornamental, and B&B trees sold to the landscape trade across North America. Direct comparable to Greenstock's core product mix of shade trees and B&B trees sold wholesale to landscape professionals.
• Greenleaf Nursery Company: Wholesale nursery producing container-grown and field-grown ornamental and shade trees for landscape professionals across the south-central US. Comparable to Greenstock as a wholesale nursery supplying the landscape trade with woody ornamental and shade tree material.
• Star Roses and Plants: Wholesale nursery producing ornamental shrubs, roses, and landscape plants for the landscape trade. Comparable to Greenstock as a wholesale-only supplier selling nursery stock to landscape professionals rather than retail consumers.
• Loma Vista Nursery: Regional wholesale nursery based in the central US (Ottawa, Kansas) growing shade and ornamental trees for landscape professionals. Highly comparable to Greenstock as a similarly-sized B2B wholesale nursery serving landscape contractors in the Plains region.

Broad incumbents

• Everde Growers: Large national wholesale nursery producing trees, shrubs, and landscape plants for the trade. Comparable to Greenstock at the wholesale nursery and product-mix level, but with significantly larger production capacity and national distribution.
• Monrovia Nursery Company: Major national wholesale nursery producing shrubs, trees, and perennials for independent garden centers and landscape professionals. Overlaps with Greenstock in wholesale nursery stock to landscape pros, but operates at a much larger scale and broader geography.
• Bailey Nurseries: Large national wholesale nursery headquartered in Minnesota producing a broad portfolio of trees, shrubs, and perennials for the landscape trade. Comparable to Greenstock at the wholesale nursery category level, but far larger and broader in reach and SKU breadth.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights4 records

Customer concentration

• Facebookfacebook.com/greenstocknurseriesok
• Instagraminstagram.com/greenstocknurseries
• LinkedInlinkedin.com/company/greenstock-nurseries

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Greenstock Nurseries