Grownow Therapy Services
GrowNOW Therapy Services is a private Pennsylvania-based coaching organization founded in 2016 that delivers proprietary executive function coaching for children, teens, and young adults with ADHD, plus parent training, through six US clinics, virtual sessions worldwide, summer camps, and school partnerships.
- Company typePrivate
- Founded2016
- HeadquartersBerwyn, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Grownow Therapy Services does
GrowNOW Therapy Services (legal entity: GrowNOW ADHD, LLC) is a private-pay executive function coaching organization founded in 2016 by Michael McLeod in Media, Pennsylvania. The company serves children, teens, and young adults with ADHD and executive function challenges, along with their parents, using the proprietary GrowNOW Internal Skills Model — a coaching methodology grounded in published research by Dr. Russell Barkley and Dr. George McCloskey that targets four core skills (Self-Awareness, Self-Regulation, Self-Motivation, and Self-Evaluation) and is delivered through a "Stop, Think, Act" internal sequence. The portfolio spans 1-on-1 coaching, social group coaching, parent training, summer camps (EF-Camp), outdoor social groups, and life-stage programs (College Success, Young Adult Independence, Job Coaching, Reading Confidence, Homeschool Hope), plus a Wiley-published book and training for schools and educators.
The business model is primarily direct-to-consumer with a parallel B2B school partnership channel. Core coaching bills at $150 per 60-minute weekly session with no contracts; EF-Camp charges $1,500 per week; professional development training for schools runs $500/hour. GrowNOW operates as a non-medical, out-of-network provider and does not accept insurance, which simplifies operations but limits addressable market to families who can pay out of pocket. Service is delivered through six physical clinics (Berwyn/Media/Lancaster PA, New York, Los Angeles, Raleigh, Boston) plus virtual sessions worldwide over Zoom, with intake routed through JotForm and scheduling via Calendly. Since 2016 the company has served 2,000+ families and reports a persistent waiting list, indicating demand is supply-constrained by coach capacity rather than by market demand.
Grownow Therapy Services firmographics
Firmographics- Name
- Grownow Therapy Services
- Legal name
- GrowNOW ADHD, LLC
- Website
- https://grownowadhd.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- GrowNOW Therapy Services is a private Pennsylvania-based coaching organization founded in 2016 that delivers proprietary executive function coaching for children, teens, and young adults with ADHD, plus parent training, through six US clinics, virtual sessions worldwide, summer camps, and school partnerships.
- Ownership category
- akta.pro rank
Grownow Therapy Services industry classification
Industry- Product category
- Executive Function Coaching Services
- NAICS
- Educational Support Services (61171), Other Individual and Family Services (624190), Professional and Management Development Training (61143)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Executive Function & Learning Coaching (Organization/ADHD Coaching) (EDAJALAI)
- akta.pro secondary industries
- Parent & Caregiver Training for LD/Dyslexia Support (EDAKAJAJ), Behavioral Support & Intervention Services (PBIS/Behavior Coaching) (EDAJALAH)
Keywords
Where Grownow Therapy Services is headquartered
LocationHeadquarters
- HQ city
- Berwyn
- HQ country
- United States
- HQ region
- North America
Offices8 records
Markets served
Grownow Therapy Services business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain
Revenue model
- Executive Function Coaching Sessions: Weekly 60-minute coaching sessions at $150 per session. Includes parent training alongside child coaching. No contracts, week-to-week with 24-hour cancellation policy.
- EF Summer Camp: Summer day camp running since 2016. $1,500 per week includes EF coaching, transportation, and daily activities. Application fee of $50, $750 deposit required upon enrollment.
- Professional Development Training: Training for schools and educators at $500/hour. Minimum 2 hours, up to full 8-hour day or multiple days. In-person trainings include travel costs. Includes follow-up support at no additional cost.
- Book Sales: The Executive Function Playbook and companion workbook published by Wiley, available through Amazon, Barnes & Noble, Bookshop.org, Books-A-Million, and Porchlight Books.
- Outdoor Social Groups: Single sessions at $250 each or 4-week package at $899. Program meets weekly in Downingtown, PA.
- Parent Training: Parent training available as standalone service or integrated with child coaching sessions. The #1 ADHD recommendation by American Academy of Pediatrics.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Weekly | Standard Coaching Session |
| Unit Pricing | Pay-as-you-go | EF Summer Camp Weekly |
| Unit Pricing | Pay-as-you-go | Outdoor Social Groups Single Session |
| Unit Pricing | Pay-as-you-go | Outdoor Social Groups 4-Week Package |
| Other | Pay-as-you-go | Professional Development Training |
| Subscription | Weekly | Parent-Only Coaching |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels8 records
Grownow Therapy Services product offering
Product offeringCore offering
GrowNOW Therapy Services provides executive function coaching and parent training for children, teens, and young adults with ADHD using the proprietary GrowNOW Internal Skills Model. Services are delivered through 1-on-1 weekly coaching sessions, group coaching, summer camps, outdoor social groups, school partnerships, and professional development trainings, with virtual delivery worldwide and in-person clinics in six US cities.
Product overview
GrowNOW is a coaching organization offering executive function coaching and parent training services for kids, teens, and young adults with ADHD. The core product is the Executive Function Coaching & Parent Training service using the proprietary GrowNOW Internal Skills Model, which focuses on building four internal skills: Self-Awareness, Self-Regulation, Self-Motivation, and Self-Evaluation. The service portfolio includes specialized programs such as the College Success Program, Young Adult Independence Program, Young Adult Job Coaching & Healthy Interests Program, Social-EF Group Coaching, and the EF Social Outpost outdoor groups. Family support offerings include Dad Coaching & Support Groups and Mom Support Groups. For summer months, EF-Camp provides day camp services. Additional programs include the Reading Confidence Project and Homeschool Hope Program. Institutional offerings encompass Training & Professional Development for schools, the School Partnership Program, and Keynote Speaking services. The organization has published books through Wiley and produces The ADHD Parenting Podcast. Services are available in-person at clinic locations (Media/Berwyn PA, Lancaster PA, New York NY, Los Angeles CA, Boston MA, Raleigh NC) and virtually worldwide.
Differentiator
Problem solved
Functional benefit
Brands
- College Success Program: Executive function coaching program for college students and professional development for faculty
- Young Adult Independence Program
- EF-Camp
- Social Outpost
- Reading Confidence Project
- Homeschool Hope Program
Products and services
- Executive Function Coaching & Parent Training Core 1-on-1 executive function coaching service using the GrowNOW Internal Skills Model, with fully personalized parent training built in. Targets Self-Awareness, Self-Regulation, Self-Motivation, and Self-Evaluation skills. Delivered via weekly 60-minute sessions at $150 per session, week-to-week with no contracts.
- Social-EF Group Coaching Group coaching targeting Social Executive Functioning skills including perspective-taking, situational awareness, social relatedness, self-advocacy, and relationship maintenance. Positioned as an alternative to traditional social skills groups.
- College Success Program Executive function coaching specifically designed for college students, including student coaching (1:1 and small group), parent coaching, faculty training, classroom presentations, and accountability groups.
- Young Adult Independence Program Coaching program for individuals aged 16-30 struggling to gain traction, focusing on real-world skill building, internal motivation development, and sustainable independence.
- Young Adult Job Coaching & Healthy Interests Program Job coaching program teaching essential work skills (teamwork, problem-solving, time management, professionalism), interview preparation, resume writing, and developing healthy interests outside of screens.
- EF Social Outpost (Outdoor Social Groups) Nature-based outdoor social groups meeting in Downingtown, PA, combining nature play, parent coaching, and peer interaction to build executive functioning skills. Available as single sessions at $250 or a 4-week package at $899.
- Dad Coaching & Support Groups Support program specifically designed for fathers with practical tools, routines, and strategies for supporting children with ADHD, including 1-1 coaching and support groups.
- Mom Support Groups Structured, specialist-led parent support groups connecting families to share experiences, learn, and reinforce executive function skills at home.
- EF-Camp (Executive Function Summer Camp) Summer day camp for children and teens with executive function challenges, running since 2016. Locations include Media/PA, Falls Church/VA, Los Angeles/CA, and Lancaster/PA. Features interactive, hands-on activities and community trips. $1,500 per week with $50 application fee and $750 deposit.
- Reading Confidence Project Personalized, screen-free reading program that builds motivation, confidence, and consistent time with books through matched book recommendations, reading space setup, and routines.
- Homeschool Hope Program Executive function coaching and parent training program specifically designed for homeschooling families, supporting both parents and children/teens.
- Training & Professional Development Professional development trainings for schools and educators on executive function strategies, delivered in-person or virtually. $500/hour with a minimum 2-hour duration. Includes follow-up support at no additional cost.
- School Partnership Program On-campus executive function coaching program providing schools with a dedicated GrowNOW specialist at no cost to the school, including parent and teacher training.
- Keynote Speaking Keynote presentations by Michael McLeod on ADHD, executive functioning, and childhood development for events and audiences nationwide and internationally.
- The Executive Function Playbook (Wiley) Published book by Michael McLeod covering the GrowNOW Internal Skills Model for parents and professionals. Available in print, audiobook, and companion workbook format through Wiley and retail channels.
- The ADHD Parenting Podcast Podcast co-hosted by Mike McLeod and Ryan Wexelblatt (ADHD Dude) providing practical conversations for parents raising kids with ADHD. Distributed on Spotify and YouTube.
Quantifiable outcome
- 2,000+ families coached since 2016
- +3 more outcomes
Companies that use Grownow Therapy Services
Customer profileNamed customers17 records
Segments1 record
Ideal customer profiles2 records
Grownow Therapy Services technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature3 records
Grownow Therapy Services partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, major and secondary.
- Hill Top Preparatory SchoolcoreOngoing school partnership providing on-campus executive function coaching. GrowNOW provides dedicated specialist at no cost to school.
- Friends Select SchoolcoreSchool partnership program with dedicated GrowNOW specialist for student coaching and faculty training.
- The Haverford SchoolcorePartnership delivering executive function support integrated into school day with dedicated GrowNOW specialist.
- Dr. Russell BarkleymajorResearch collaborator whose executive function research underpins the GrowNOW Internal Skills Model methodology.
- Dr. George McCloskeymajorResearch collaborator whose executive function research forms the evidence base for the GrowNOW coaching methodology.
- Ryan Wexelblatt (ADHD Dude)coreCo-host of The ADHD Parenting Podcast with Mike McLeod. Joint content creation and community building for ADHD parents.
- Wiley PublishingmajorPublisher of The Executive Function Playbook and companion workbook. Distributes books through Amazon, Barnes & Noble, and retail channels.
- Thomas Jefferson UniversitysecondaryUniversity partnership providing executive function support and professional development for faculty.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Grownow Therapy Services competitors and assessment
Company assessmentDirect peers
- Big Blue Tree: Executive function coaching practice focused on children and teens with ADHD. Comparable in coaching-led methodology, family engagement model, and direct-to-consumer funnel targeting parents of school-age children with ADHD.
- SOAR Study Skills: Study skills and executive function coaching program for students with ADHD and learning differences. Comparable in serving the same parent-of-ADHD-child segment with curriculum-based EF coaching delivered in-person and virtually.
- JST Tutoring & Coaching: Tutoring and coaching firm specializing in executive function and ADHD support for K-12 and college students. Direct peer in service offering, target customer, and virtual-plus-in-person delivery.
- EF Specialists (formerly Chancy Tutoring): Specialized executive function coaching provider for students with ADHD, LD, and ASD. Closely comparable to GrowNOW in customer base, coaching-led delivery model, and focus on building internal organizational/study skills.
- Beyond BookSmart: Executive function coaching company serving students with ADHD and learning differences. Direct competitor offering 1:1 EF coaching and tutoring with comparable target customer (parents of ADHD students) and similar methodology focus on building internal skills.
Broad incumbents
- Varsity Tutors: Large online tutoring and instruction platform offering 1:1 academic tutoring and specialized instruction. Broader incumbent serving similar customers but at scale across many subjects, with EF/ADHD as one of many verticals rather than core specialty.
- Outschool: Online marketplace for live classes and small-group instruction serving K-12 learners, including ADHD/EF-adjacent content. Broader incumbent using marketplace model; comparable in targeting parents seeking specialized instruction for kids with learning needs.
- Sylvan Learning: Established franchise-based tutoring network providing supplemental learning support including ADHD/academic coaching. Incumbent operating broadly in tutoring with some overlap into EF/ADHD, but as part of a wider K-12 academic portfolio.
Emerging players
- Brain Balance: In-center cognitive training program for children with ADHD, learning disabilities, and behavioral issues. Partial overlap: addresses the same pediatric ADHD population through a different delivery model (in-center program) and broader condition set.
Others
- Understood.org: Nonprofit resource platform for parents of children with ADHD and learning differences. Thematically adjacent: serves the same parent community with educational content and decision-support tools, but is an information/resource provider rather than a coaching competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Grownow Therapy Services social profiles
Digital presenceGrownow Therapy Services compliance and trust
Trust signalCompliance4 records
Grownow Therapy Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
Grownow Therapy Services leadership team
Management profileNumber of profiles
Profiles11 records
Grownow Therapy Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Grownow Therapy Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Grownow Therapy Services
What does Grownow Therapy Services do?
GrowNOW Therapy Services provides executive function coaching and parent training for children, teens, and young adults with ADHD using the proprietary GrowNOW Internal Skills Model. Services are delivered through 1-on-1 weekly coaching sessions, group coaching, summer camps, outdoor social groups, school partnerships, and professional development trainings, with virtual delivery worldwide and in-person clinics in six US cities.
Is Grownow Therapy Services a public or private company?
Grownow Therapy Services is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Grownow Therapy Services founded?
Grownow Therapy Services was founded in 2016. It employs 1 to 10 people.
Where is Grownow Therapy Services based?
Grownow Therapy Services is headquartered in Berwyn, United States, in the North America region.
How does Grownow Therapy Services make money?
Six revenue lines are on record. Executive Function Coaching Sessions are the primary driver. The others are EF Summer Camp, professional Development Training, book Sales, outdoor Social Groups and parent Training.
Who are Grownow Therapy Services's main competitors?
Direct peers on record are Big Blue Tree, SOAR Study Skills, JST Tutoring & Coaching, EF Specialists (formerly Chancy Tutoring) and Beyond BookSmart. Broad incumbents are Varsity Tutors, Outschool and Sylvan Learning. Brain Balance is listed as an emerging player. Understood.org is listed as an others.
Does Grownow Therapy Services have an API?
No public API is recorded for Grownow Therapy Services.
What industry is Grownow Therapy Services in?
Grownow Therapy Services's product category is Executive Function Coaching Services. Its primary akta.pro industry code is EDAJALAI, Executive Function & Learning Coaching (Organization/ADHD Coaching), with a secondary code of EDAKAJAJ, Parent & Caregiver Training for LD/Dyslexia Support. Its NAICS code is 61171 and its SIC code is 8200.