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Growth Lab

Full company profile

uuid004j1v8

Namestring
Growth Lab
Legal namestring
Growth Lab
Websiteurl
growth-lab.digital
Company typeenum
Private
Founded yearint
2023
Descriptiontext

Growth Lab is a digital marketing agency headquartered in Tunis, Tunisia, with a secondary office in Dubai, UAE. Founded in 2023 by co-founder Myriam Jemai, the firm offers an integrated portfolio of marketing services including digital marketing, social media management, website and application development (using WordPress, PrestaShop, and Odoo), UI/UX design, branding, SEO, training, and organizational performance consulting. The agency serves roughly 20-plus named clients spanning environmental services (ProClean), technology (Veganet), e-commerce (TDiscount, Outfits, We Craft), education (Ecole Larousse, Ecole Novalis), hospitality (Mon Hootel, Houda Golf), wellness (I-Plus, NaturoDetox), and fashion, indicating a horizontally-segmented SMB-to-enterprise client base. Notable delivery capabilities include bespoke marketplace development (We Craft) and integrated multi-channel campaigns combining social media, SEO, and content.

The agency's revenue model is professional-services based, with custom-quoted project engagements billed under multi-year contracts and no publicly disclosed pricing tiers or rate cards. The core team consists of approximately 14 professionals — including a co-founder, art director, web master, traffic manager, business developer, SEO manager, social media manager, and graphic designer — supplemented by standard industry tooling (Adobe for design, Figma for UI/UX, WordPress and PrestaShop for web). Growth Lab's go-to-market is sales-led and direct, with all client acquisition routed through a website contact form offering consultation across three project categories: Growth/Marketing/Sales, Digital Marketing, and People & Organizational Performance. The firm supplements direct sales with content marketing (a corporate blog updated through early 2026 and a Growth Books e-book library), active social channels (Instagram, Facebook, TikTok, LinkedIn), and event participation including GITEX GLOBAL Dubai (October 2023) and the Intra African Trade Fair in Algeria (October 2025). Ownership is private and founder-controlled; no external institutional funding, parent company, or M&A activity is disclosed in the available data.

Short descriptiontext

Growth Lab is a Tunisian digital marketing agency founded in 2023 that delivers integrated digital marketing, web development, branding, social media, and growth consulting services to SMB and mid-market clients across Tunisia and the UAE from offices in Tunis and Dubai.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersTunis, Tunisia
HQ citystring
Tunis
HQ countrystring
Tunisia
HQ regionstring
Africa
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
digital marketing services, social media management, web development agency, branding and identity, SEO consulting
Industry1 code
PRIMARYBPACANAA
Corporate & Leadership Development
Business & Public Services/HR, Staffing & Recruitment Services/Training, Learning & Development Services
NAICS code3 codes
  • Advertising Agencies541810
  • Advertising, Public Relations, and Related Services5418
  • Professional and Management Development Training61143
SIC code3 codes
  • Services-Advertising Agencies7311
  • Services-Advertising7310
  • Services-Management Services8741
Product category
Digital Marketing Services
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Digital Marketing Services
TypeProfessional Services
Description

The agency generates revenue through provision of digital marketing, branding, web development, social media management, consulting, and training services to business clients. Revenue is project-based and service contract driven.

growth-lab.digital
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Pricing details1 tier
1Custom engagement pricing
ModelOtherBilling cadenceMulti-year contract
Notes

No tiered plans published. All engagements are custom-quoted based on scope of work, service category (Growth/Marketing/Sales, Digital Marketing, or People & Organizational Performance), and client requirements.

growth-lab.digital
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Growth Lab is a Tunisia-based digital marketing agency that delivers integrated digital marketing, branding, web development, social media management, SEO, and growth strategy services to business clients. The agency combines creative design, performance marketing, and organizational consulting to help businesses in Tunisia, the UAE, and broader African and Middle Eastern markets build their online presence and accelerate growth.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Growth Lab is a Tunisian digital marketing agency offering an integrated suite of marketing services. The core offerings include Digital Marketing, Creative Lab, Growth/Marketing/Sales strategy, and People & Organizational Performance services. These are delivered through specialized service modules including UI/UX Design, Websites & Applications, Social Media Management, Consulting, Branding, and Training. The agency also provides digital resources through its Growth Books e-book collection. The portfolio demonstrates execution capabilities across website development (using WordPress, PrestaShop, Odoo), branding projects, and social media campaigns for diverse clients in Tunisia and Dubai.

Product and service1 record
1Digital Marketing
Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership2 partners
1We Craft
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Growth Lab collaborated with We Craft to design and develop a dynamic marketplace platform for artisans. Growth Lab contributed to UX/UI design, platform development, and feature creation for the marketplace. The partnership involved close collaboration to create user-friendly and intuitive features for a seamless shopping experience.

2FHI 360
Strategic tierMinorTypeStrategic or Co-development Partner
Description

FHI 360 (by US ID) is referenced as a donor/funding entity for the We Craft marketplace project, indicating a development partnership supporting artisan marketplace creation. Growth Lab contributed to the design and development of this marketplace platform under this initiative.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Market position
Competitive moat3 records

Each record includes

Type, Details

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers11 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI capability1 record

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles8 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Growth Lab

Digital Marketing Servicesgrowth-lab.digital

Growth Lab is a Tunisian digital marketing agency founded in 2023 that delivers integrated digital marketing, web development, branding, social media, and growth consulting services to SMB and mid-market clients across Tunisia and the UAE from offices in Tunis and Dubai.

What Growth Lab does

Growth Lab is a digital marketing agency headquartered in Tunis, Tunisia, with a secondary office in Dubai, UAE. Founded in 2023 by co-founder Myriam Jemai, the firm offers an integrated portfolio of marketing services including digital marketing, social media management, website and application development (using WordPress, PrestaShop, and Odoo), UI/UX design, branding, SEO, training, and organizational performance consulting. The agency serves roughly 20-plus named clients spanning environmental services (ProClean), technology (Veganet), e-commerce (TDiscount, Outfits, We Craft), education (Ecole Larousse, Ecole Novalis), hospitality (Mon Hootel, Houda Golf), wellness (I-Plus, NaturoDetox), and fashion, indicating a horizontally-segmented SMB-to-enterprise client base. Notable delivery capabilities include bespoke marketplace development (We Craft) and integrated multi-channel campaigns combining social media, SEO, and content.

The agency's revenue model is professional-services based, with custom-quoted project engagements billed under multi-year contracts and no publicly disclosed pricing tiers or rate cards. The core team consists of approximately 14 professionals — including a co-founder, art director, web master, traffic manager, business developer, SEO manager, social media manager, and graphic designer — supplemented by standard industry tooling (Adobe for design, Figma for UI/UX, WordPress and PrestaShop for web). Growth Lab's go-to-market is sales-led and direct, with all client acquisition routed through a website contact form offering consultation across three project categories: Growth/Marketing/Sales, Digital Marketing, and People & Organizational Performance. The firm supplements direct sales with content marketing (a corporate blog updated through early 2026 and a Growth Books e-book library), active social channels (Instagram, Facebook, TikTok, LinkedIn), and event participation including GITEX GLOBAL Dubai (October 2023) and the Intra African Trade Fair in Algeria (October 2025). Ownership is private and founder-controlled; no external institutional funding, parent company, or M&A activity is disclosed in the available data.

Growth Lab firmographics

Firmographics
Name
Growth Lab
Legal name
Growth Lab
Website
https://growth-lab.digital
Company type
Private
Founded year
2023
Operating status
Operating
Headcount range
11–50 employees
Short description
Growth Lab is a Tunisian digital marketing agency founded in 2023 that delivers integrated digital marketing, web development, branding, social media, and growth consulting services to SMB and mid-market clients across Tunisia and the UAE from offices in Tunis and Dubai.
Ownership category
akta.pro rank

Growth Lab industry classification

Industry
Product category
Digital Marketing Services
NAICS
Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418), Professional and Management Development Training (61143)
SIC
Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Management Services (8741)
akta.pro industry
PRIMARYBPACANAA
Corporate & Leadership Development
Business & Public Services/HR, Staffing & Recruitment Services/Training, Learning & Development Services

Keywords

  • Digital marketing services
  • Social media management
  • Web development agency
  • Branding and identity
  • SEO consulting

Where Growth Lab is headquartered

Location

Headquarters

HQ city
Tunis
HQ country
Tunisia
HQ region
Africa

Offices2 records

Markets served

Growth Lab business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

  1. Digital Marketing Services: The agency generates revenue through provision of digital marketing, branding, web development, social media management, consulting, and training services to business clients. Revenue is project-based and service contract driven.

Pricing tiers

ModelBillingPrice
OtherMulti-year contractCustom engagement pricing

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Growth Lab product offering

Product offering

Core offering

Growth Lab is a Tunisia-based digital marketing agency that delivers integrated digital marketing, branding, web development, social media management, SEO, and growth strategy services to business clients. The agency combines creative design, performance marketing, and organizational consulting to help businesses in Tunisia, the UAE, and broader African and Middle Eastern markets build their online presence and accelerate growth.

Product overview

Growth Lab is a Tunisian digital marketing agency offering an integrated suite of marketing services. The core offerings include Digital Marketing, Creative Lab, Growth/Marketing/Sales strategy, and People & Organizational Performance services. These are delivered through specialized service modules including UI/UX Design, Websites & Applications, Social Media Management, Consulting, Branding, and Training. The agency also provides digital resources through its Growth Books e-book collection. The portfolio demonstrates execution capabilities across website development (using WordPress, PrestaShop, Odoo), branding projects, and social media campaigns for diverse clients in Tunisia and Dubai.

Differentiator

Problem solved

Functional benefit

Products and services

  • Digital Marketing

Companies that use Growth Lab

Customer profile

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Growth Lab technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

AI capability1 record

Growth Lab partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered core and minor.

  • We CraftcoreStrategic or Co-development PartnerGrowth Lab collaborated with We Craft to design and develop a dynamic marketplace platform for artisans. Growth Lab contributed to UX/UI design, platform development, and feature creation for the marketplace. The partnership involved close collaboration to create user-friendly and intuitive features for a seamless shopping experience.
  • FHI 360minorStrategic or Co-development PartnerFHI 360 (by US ID) is referenced as a donor/funding entity for the We Craft marketplace project, indicating a development partnership supporting artisan marketplace creation. Growth Lab contributed to the design and development of this marketplace platform under this initiative.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Growth Lab competitors and assessment

Company assessment

Market position

Competitive moat3 records

Key highlights6 records

Customer concentration

Growth Lab social profiles

Digital presence

Growth Lab financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Growth Lab leadership team

Management profile

Number of profiles

Profiles8 records

Growth Lab funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Growth Lab M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Growth Lab

What does Growth Lab do?

Growth Lab is a Tunisia-based digital marketing agency that delivers integrated digital marketing, branding, web development, social media management, SEO, and growth strategy services to business clients. The agency combines creative design, performance marketing, and organizational consulting to help businesses in Tunisia, the UAE, and broader African and Middle Eastern markets build their online presence and accelerate growth.

Is Growth Lab a public or private company?

Growth Lab is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Growth Lab founded?

Growth Lab was founded in 2023. It employs 11 to 50 people.

Where is Growth Lab based?

Growth Lab is headquartered in Tunis, Tunisia, in the Africa region.

How does Growth Lab make money?

One revenue line is on record: digital Marketing Services.

Does Growth Lab have an API?

No public API is recorded for Growth Lab.

What industry is Growth Lab in?

Growth Lab's product category is Digital Marketing Services. Its primary akta.pro industry code is BPACANAA, Corporate & Leadership Development. Its NAICS code is 541810 and its SIC code is 7311.

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