Grupello Verlag

Name

Grupello Verlag

Legal name

DROSTE Verlag GmbH

Website

https://grupello-verlag.de

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Grupello Verlag is a Düsseldorf-based quiz book publishing imprint under DROSTE Verlag GmbH, producing 100+ themed print quiz books (cities, regions, culture, food, life events) for German-speaking consumer gift and game-night markets.

Ownership category

akta.pro rank

Product category

Trade Book Publishing

NAICS

Book Retailers and News Dealers (4592), Hobby, Toy, and Game Retailers (459120), Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers (459)

SIC

Retail-Hobby, Toy & Game Shops (5945)

akta.pro primary industry

Humor, Gift & Specialty Format Books (Journals, Coloring, etc.) (MPAJAAAN)

Keywords

• Themed quiz books
• Trade book publishing
• German trivia publications
• Consumer book imprint
• Gift book catalog

Headquarters

HQ city

Düsseldorf

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Quiz Book Sales: Grupello publishes and sells physical quiz books, operating as a consumer publishing imprint under DROSTE Verlag. Revenue is generated through book sales via retail, wholesale, and direct-to-consumer channels. The product line spans themed quiz books across categories including cities/regions, anniversaries/birthdays, cultural subjects, food/beverage, sports, and lifestyle topics.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Grupello Verlag publishes and sells themed physical quiz books under the "Quiz im Quadrat" product line as an imprint of DROSTE Verlag GmbH. The catalog spans 100+ titles covering German and European cities and regions, cultural figures, food and beverage topics, sports, hobbies, and milestone life events (birthdays, weddings, retirement). The line is targeted at gift buyers, trivia enthusiasts, and hosts of game nights and social gatherings in the German-speaking market.

Differentiator

Problem solved

Functional benefit

Brands

• Grupello: Quiz book product line featuring various themed quizzes including birthdays, cities, regions, and special occasions

Products and services

• Quiz im Quadrat (Quiz Book Series) A comprehensive line of themed physical quiz books published under the Grupello imprint and sold via the DROSTE Verlag trade network and e-commerce site, designed for gifting, social game nights, and casual trivia entertainment for German-speaking consumer audiences.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Direct peers

• Tessloff Verlag: Tessloff is a German publisher known for children's knowledge, quiz, and activity books (e.g., "Was ist Was"). It competes directly with Grupello's quiz-format books in the German retail market, especially in the trivia and gift book segment.
• Dorling Kindersley (DK): DK is an international publisher known for illustrated reference, trivia, and activity books. It competes with Grupello in the quiz/activity format and gift book segment, often in localized German editions sold through the same retail channels.
• National Geographic Kids: National Geographic Kids publishes quiz, trivia, and activity books that compete with Grupello in the geography-, culture-, and animal-themed quiz categories, available in German editions through major retailers.
• Carlsen Verlag: Carlsen is a major German children's and young adult publisher with adjacent activity and knowledge titles. It overlaps with Grupello's trivia and quiz positioning in the gift and family entertainment segment of the German book trade.
• Kosmos Verlag: Kosmos is a German publisher of games, science kits, and knowledge books. It directly overlaps with Grupello's quiz-format offerings, particularly in science-, nature-, and trivia-themed gift books for the German-speaking market.
• Moses Verlag: Moses Verlag is a German publisher specializing in books, games, puzzles, and gift products. It directly competes with Grupello in the themed gift book and quiz/activity category for German-speaking consumers, with overlapping gifting and family entertainment use cases.

Broad incumbents

• Ullstein Verlag: Ullstein is a long-established Berlin-based German trade publisher with broad lifestyle, gift, and non-fiction titles. As a broad incumbent, it competes for shelf space and consumer mindshare with Grupello's themed gift and trivia books.
• Ravensburger AG: Ravensburger is a major German games, puzzles, and book publisher with broad consumer reach. While much larger and spanning multiple formats (board games, children's books), it competes with Grupello in the trivia/quiz and family entertainment space through its book imprints.
• Bastei Lübbe AG: Bastei Lübbe is a large German trade publisher with a broad portfolio including gift books, trivia, and lifestyle titles. As a broad incumbent, it competes with Grupello across multiple gift and trivia niches, often with stronger marketing budgets and shelf placement leverage.

Emerging players

• Hasbro (Trivial Pursuit): Trivial Pursuit by Hasbro is the dominant quiz/trivia game brand and competes with Grupello for trivia-related gifting and game-night occasions, though primarily as a board/card game rather than a book. It sets the reference point for consumer trivia expectations.

Market position

Customer concentration

• LinkedInlinkedin.com/company/grupello-verlag

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grupello Verlag