Haaretz
Haaretz is a privately held Israeli media company founded in 1918 that publishes a flagship Hebrew-language newspaper alongside the TheMarker business platform, Arabic edition, podcasts, newsletters, and mobile apps, serving Hebrew-speaking, Arabic-speaking, and international diaspora readers via subscription and advertising.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount501–1,000
- GTM typeB2C
- OfferingDigital Commerce or Content
What Haaretz does
Haaretz is a privately held Israeli newspaper publishing company headquartered in Tel Aviv and operating continuously since 1918. Its legal entity is Haaretz Newspaper Publishing Ltd. (הוצאת עיתון הארץ בע"מ), registered in Israel with a reported workforce of 514 employees. The company publishes Haaretz, one of Israel's oldest and most prominent newspapers, known for its liberal editorial line and in-depth coverage of politics, culture, opinion, and investigative journalism.
The company's product portfolio spans a flagship Hebrew-language digital news platform (haaretz.co.il), the business-focused TheMarker sub-brand covering markets, technology, real estate, and economic analysis, native iOS and Android mobile applications, a podcast suite including The Daily Podcast and Hasaktos distributed via Spotify, segmented email newsletters, and a physical print subscription service. Sub-brands extend the company into adjacent audiences: هآرتس بالعربي for Arabic-speaking readers, Developy for family and infant development content, and dedicated "Haaretz Abroad" coverage for international and diaspora readers. Marketing and distribution are executed through the company website, app stores, Spotify, Facebook, X (Twitter), and Instagram.
The business model is built on consumer subscriptions (annual billing cadence for both digital premium access and print delivery), supplemented by advertising ([email protected] is the disclosed contact). Specific pricing tiers are not publicly disclosed. Revenue figures are not available in the source data. The company operates as a private limited company with no disclosed parent, investor base, or institutional ownership structure.
Haaretz firmographics
Firmographics- Name
- Haaretz
- Legal name
- הוצאת עיתון הארץ בע"מ
- Website
- https://haaretz.co.il
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Haaretz is a privately held Israeli media company founded in 1918 that publishes a flagship Hebrew-language newspaper alongside the TheMarker business platform, Arabic edition, podcasts, newsletters, and mobile apps, serving Hebrew-speaking, Arabic-speaking, and international diaspora readers via subscription and advertising.
- Ownership category
- akta.pro rank
Haaretz industry classification
Industry- Product category
- Newspaper Publishing
- NAICS
- Newspaper Publishers (513110), Newspaper Publishers (51311), Periodical Publishers (513120), Newspaper, Periodical, Book, and Directory Publishers (5131)
- SIC
- Newspapers: Publishing Or Publishing & Printing (2711), Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- National & General-Interest Newspapers (Print & Digital) (MPAJADAA)
- akta.pro secondary industries
- Community, Ethnic & Multilingual News Publishers (MPAJADAG), Local & Regional Newspapers (Print & Digital) (MPAJADAB)
Keywords
Haaretz business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Digital subscription for premium content access |
Distribution channels5 records
Marketing channels7 records
Haaretz product offering
Product offeringCore offering
Haaretz publishes a Hebrew-language Israeli newspaper, available in print and digital form, providing breaking news, political coverage, opinion pieces, cultural commentary, and investigative journalism. The portfolio extends to the TheMarker business news platform, an Arabic-language edition, daily and topical podcasts distributed via Spotify, native iOS and Android mobile applications, daily and segmented email newsletters, and a legacy printed newspaper delivered to domestic subscribers.
Product overview
Haaretz operates as a multi-platform Israeli media company offering both a flagship Hebrew-language digital newspaper and the business-focused TheMarker platform. The portfolio includes digital subscription services providing premium content access, mobile applications for Android and iOS devices, and podcast content distributed via Spotify. The company's offerings span digital news, business journalism, opinion commentary, cultural coverage, family and lifestyle content, and newsletter products. The architecture combines a core digital news platform with specialized vertical content sections and subscription-based premium access tiers.
Differentiator
Problem solved
Functional benefit
Brands
- TheMarker: Business and financial news section of Haaretz
- هآرتس بالعربي
- Developy
- Haaretz Podcast
Products and services
- Haaretz Digital News Platform
Companies that use Haaretz
Customer profileSegments3 records
Ideal customer profiles4 records
Haaretz technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Haaretz partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights5 records
Haaretz competitors and assessment
Company assessmentDirect peers
- Israel Hayom: Free Israeli daily newspaper with the country's largest print circulation; competes head-to-head with Haaretz for readers and ad spend, anchoring the low end of the market that pressures Haaretz's pricing.
- Globes: Hebrew-language Israeli business newspaper covering markets, real estate, and tech; directly comparable to TheMarker (Haaretz's business vertical) and competes for Israeli business news subscribers and B2B advertisers.
- Times of Israel: English-language online news site covering Israel and the Jewish world; overlaps with Haaretz's diaspora-facing and English coverage, competing for the same international subscriber and advertising pools.
- Calcalist: Hebrew-language business and tech newspaper; competes directly with TheMarker for Israeli business readers, tech/startup coverage, and premium business subscriptions.
- The Jerusalem Post: English-language Israeli newspaper with strong international/diaspora distribution; directly comparable to Haaretz in covering Israeli news for both domestic and global audiences, with a similar premium subscription model.
- Yedioth Ahronoth (Ynet): Israel's largest Hebrew-language daily newspaper and its Ynet digital platform; directly competes with Haaretz for Israeli readers, advertising, and subscriptions across print and digital.
Broad incumbents
- The Guardian: Liberal-leaning international newspaper with strong digital subscription, newsletter, and podcast portfolio; relevant comparable for Haaretz's liberal editorial positioning and reader-funded business model trajectory.
- The New York Times: Global premium subscription-led news brand; a useful comparable for Haaretz's digital paywall, newsletter, and podcast monetization trajectory, though at vastly larger scale and broader geographic scope.
- BBC News: Global public broadcaster with broad international news reach; comparable to Haaretz as a multi-language, multi-platform news provider serving both domestic and international audiences.
Emerging players
- +972 Magazine: Left-leaning online magazine with overlap in editorial positioning and audience; competes for the same progressive readership that drives Haaretz's subscriber base, but as a digital-only, lower-scale operation.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Haaretz social profiles
Digital presenceHaaretz financial estimates
Financial estimateRevenue estimate
Valuation estimate
Haaretz leadership team
Management profileNumber of profiles
Haaretz funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Haaretz M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Haaretz
What does Haaretz do?
Haaretz publishes a Hebrew-language Israeli newspaper, available in print and digital form, providing breaking news, political coverage, opinion pieces, cultural commentary, and investigative journalism. The portfolio extends to the TheMarker business news platform, an Arabic-language edition, daily and topical podcasts distributed via Spotify, native iOS and Android mobile applications, daily and segmented email newsletters, and a legacy printed newspaper delivered to domestic subscribers.
Is Haaretz a public or private company?
Haaretz is a private company. It is classified as unknown and is currently operating.
When was Haaretz founded?
Haaretz was founded in -1. It employs 501 to 1,000 people.
Who are Haaretz's main competitors?
Direct peers on record are Israel Hayom, Globes, Times of Israel, Calcalist, The Jerusalem Post and Yedioth Ahronoth (Ynet). Broad incumbents are The Guardian, The New York Times and BBC News. +972 Magazine is listed as an emerging player.
Does Haaretz have an API?
No public API is recorded for Haaretz.
What industry is Haaretz in?
Haaretz's product category is Newspaper Publishing. Its primary akta.pro industry code is MPAJADAA, National & General-Interest Newspapers (Print & Digital), with a secondary code of MPAJADAG, Community, Ethnic & Multilingual News Publishers. Its NAICS code is 513110 and its SIC code is 2711.