（特定）桃園

What （特定）桃園 does

特定非営利活動法人桃園 (Specific Non-Profit Organization Touen) is a community-rooted elderly care NPO founded in 2001 and headquartered in Kumagaya City, Saitama Prefecture, Japan. The organization operates three interconnected service lines under the "はぐさ桃園" (Hagusa Touen) brand: (1) はぐさ桃園本館 (Hagusa Touen Main Building), a day-service facility housed in a converted Japanese-style home targeting relatively independent seniors; (2) はぐさ桃園新館 (Hagusa Touen New Building), opened in November 2017 to serve medium-to-high care-needs users with year-round operations including weekends and holidays; and (3) 桃園居宅介護支援事業所 (Touen Home Care Support Office), staffed by three care managers who provide free care planning and service coordination. The Main Building was fully renovated and reopened in March 2021.

The organization leverages ICT-enabled care business software (Wiseman Co.'s care business software suite, LINEWORKS, and an attendance management application) along with cloud-based services to support operational workflows. Underlying service delivery combines physical infrastructure (elderly-focused exercise equipment, bathing facilities, Japanese-style common spaces) with specialized staffing (caregivers, pharmacists, nurses, and certified care managers holding the Care Worker Treatment Improvement Addition II qualification). The organization holds three designated operator licenses issued under Japan's long-term care insurance framework.

Revenue mechanics operate primarily through Japan's public long-term care insurance scheme on a subscription/recurring basis, with day-service pricing ranging from ¥1,684 to ¥5,700 per day and home care support pricing from ¥5,086 to ¥22,725 per month depending on care level and load ratio. A secondary non-insurance revenue stream comes from paid overnight accommodation (respite care, post-hospitalization recovery, post-fall convalescence). Customer acquisition is entirely direct-to-consumer via the organization's website and the Home Care Support Office, with a single-country Kanto-region operating footprint and no third-party distribution. The organization is governed as a non-profit, with representative director 伊東 輝久 (Ito Teruhisa).

Name

（特定）桃園

Legal name

特定非営利活動法人桃園

Website

https://hagusa-touen.jp

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

特定非営利活動法人桃園 is a non-profit elderly care operator in Kumagaya City, Saitama, Japan, running two day-service facilities and a home care support office serving local seniors under Japan's long-term care insurance system.

Ownership category

akta.pro rank

Product category

Elderly Day Care Services

NAICS

Services for the Elderly and Persons with Disabilities (624120), Home Health Care Services (62161)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Home Health Care Services (8082), Services-Social Services (8300)

akta.pro industry

PRIMARYHLADAIAJ

Community-Based Senior Centers with Adult Day Services

Healthcare & Life Sciences/Elder Care & Long-Term Care/Adult Day Health Care & Senior Day Care

SECONDARYHLADAKAB

Facility-Based Respite (Assisted Living/SNF/Memory Care Short Stays)

Healthcare & Life Sciences/Elder Care & Long-Term Care/Respite Care Services (Short-Term Elder Care)

SECONDARYHSABAGAB

Overnight Respite Care

Home & Personal Services/Elder Care & In-Home Care Services/Respite Care Services

Keywords

• Elderly day care services
• Home care support
• Respite care accommodation
• Care plan management
• Functional training programs

Headquarters

HQ city

熊谷市

HQ country

Japan

HQ region

Asia

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. 通所介護事業（デイサービス）: 介護保険制度に基づく通所介護サービスを提供。要支援・要介護認定を受けた利用者が対象。日額のサービス利用料と月額利用料を提供。
2. 居宅介護支援事業: 居宅介護支援専門員（ケアマネジー）がケアプラン作成等服务を提供。利用者の自己負担なし。
3. 宿泊サービス（自費サービス）: 介護保険外の宿泊サービス。レスパイトケア、入退院前後の静養、回復期の静養に対応。

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

特定非営利活動法人桃園 delivers government-designated day-service (通所介護/デイサービス) and home care support (居宅介護支援) services to elderly residents in Kumagaya City, Saitama Prefecture. The organization runs two day-service facilities — a homestyle main building for relatively independent users and a higher-intensity new building for medium-to-high care-needs users — together with a home care support office whose care managers create and coordinate individualized care plans at no charge to the user. The new building additionally provides paid overnight respite and recovery accommodation outside the public long-term care insurance scheme.

Product overview

特定非営利活動法人桃園 operates a portfolio of three interconnected care services under the はぐさ桃園 brand: two day-service facilities (通所介護) and one home care support office (居宅介護支援事業所). はぐさ桃園本館 (opened 2007, renovated 2021) is a converted Japanese-style home targeting relatively independent elderly users, offering exercise programs, bathing, and seasonal crafts. はぐさ桃園新館 (opened November 2017) provides a higher-intensity care track with staffing aligned to medium-to-high care-needs standards, accepting users across all care levels and operating year-round including holidays; it also offers paid non-insurance accommodation services for respite and recovery. 桃園居宅介護支援事業所 provides care management and coordination services, creating individualized care plans and connecting users to appropriate services — at no cost to the user. Together, these three offerings form a continuum from independent day services to intensive care and professional care planning.

Differentiator

Problem solved

Functional benefit

Products and services

• はぐさ桃園本館 (Hagusa Momozono Main Building Day Service) Day-service (通所介護/デイサービス) facility housed in a renovated traditional Japanese-style home providing a calm, homelike atmosphere for relatively independent elderly users (mainly those able to move without assistance). Offers elderly-focused exercise equipment programs, bathing services, and seasonal craft activities aimed at maintaining and improving physical function and social engagement. Operates weekdays with core hours 9:20–16:30.
• はぐさ桃園新館 (Hagusa Momozono New Building Day Service) Higher-intensity day-service (通所介護/デイサービス) facility opened November 2017, with staffing aligned to medium-to-high care-needs (中重度者ケア) standards, accepting users across all care levels. Provides group exercise three times daily, bathing services, functional training, oral care guidance, and year-round operations including weekends and holidays. Also offers paid overnight accommodation outside the public long-term care insurance scheme, including respite care for family respite, pre/post-hospitalization recovery, and post-fall convalescence stays.
• 桃園居宅介護支援事業所 (Momozono Home Care Support Office) Home care support office staffed by three care managers (居宅介護支援専門員/ケアマネジャー) who assist users assessed as needing long-term care (support levels 1–2 and care levels 1–5) with care plan creation, service coordination, facility admission consultation, and medical/public support inquiries — provided at no cost to the user.

Quantifiable outcome

• 集団体操は1日3回実施（はぐさ桃園新館）

Segments1 record

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves10 records

Expansion highlights3 records

Direct peers

• メッセージ株式会社: Listed Japanese operator of functional training-focused デイサービス ('Recore') plus 居宅介護支援. Comparable for the NPO's combination of day services, functional training emphasis, and care management under the LTC insurance framework.
• アズパートナーズ株式会社: Tokyo Stock Exchange-listed day-service and group-home operator focused on the Kanto region. Directly comparable for the NPO's day-service model targeting medium-to-high care-need users, with similar revenue mix and customer base.
• セントケア・ホールディング株式会社: Tokyo-listed operator of 居宅介護支援, 通所介護, home-visit care, and group homes across Japan. Closely comparable for the NPO's combination of care management and day services under the public LTC insurance framework.
• 株式会社ツクイ: Japan's largest dedicated day-service (デイサービス) chain operating hundreds of 通所介護 facilities nationwide. Directly comparable as a multi-facility operator of community-based day services for the elderly under the same LTC insurance framework.
• 株式会社ニチイケアパレス / ニチイ学館: Parent of ニチイケア, one of Japan's largest home-care and day-service networks. Directly comparable for the NPO's 居宅介護支援 and 通所介護 operations under the same prefectural licensing system.
• ケア21株式会社: Tokyo-listed operator of 居宅介護支援, 通所介護, and group homes across Japan. Closely comparable as a multi-service LTC operator combining care management with day services for the same elderly population.
• SOMPOケア株式会社: Major Japanese elder-care operator offering day services, home care, and group homes nationwide as part of SOMPO Holdings. Comparable as a multi-line LTC operator serving 要支援/要介護 users with the same insurance-based revenue model.
• ヒューマンライフケア株式会社: Mid-sized Japanese operator of day services, home care, and group homes. Comparable as a multi-line community-based LTC provider serving 要支援/要介護 users in regional markets similar to Kumagaya.

Broad incumbents

• ベネッセスタイルケア: Subsidiary of Benesse operating a national network of assisted-living, day-service, and home-care offerings. Comparable as a broad incumbent in community-based elder care with overlapping services, though primarily known for residential rather than day-service-only models.
• パナソニック エイジフリー株式会社: Subsidiary of Panasonic operating day services, home care, and assisted-living facilities nationwide. Comparable as a broad elder-care incumbent with overlapping day-service and home-care support offerings, though with a wider product portfolio than the NPO.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/%EF%BC%88%E7%89%B9%E5%AE%9A%EF%BC%89%E6%A1%83%E5%9C%92

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about （特定）桃園