Hatfield

Name

Hatfield

Legal name

Nameshift.com

Website

https://hatfield.nl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Domain Marketplace

akta.pro primary industry

Escrow Services (BPAJAOAD)

Keywords

• Domain escrow services
• Domain name transfer
• Domain marketplace
• Secure domain transactions
• Domain name brokerage

Headquarters

HQ city

Rijswijk

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Operations, Personnel, Infrastructure

Revenue model

1. Domain transfer commission: Commission-based revenue model where the seller pays a commission fee for using the Nameshift.com escrow and transfer service. Buyers pay no fees - only the domain purchase price.

Pricing tiers

Distribution channels1 record

Core offering

Hatfield operates Nameshift.com, a domain name escrow and transfer marketplace that facilitates safe purchases of domain names between buyers and sellers. The platform holds buyer payment in escrow and releases it to the seller only after the domain transfer is confirmed complete, with a full refund issued if the transfer fails. Buyers pay only the agreed purchase price with no additional fees; the seller pays the commission.

Product overview

Nameshift.com is a single, unified domain name escrow and transfer service. It enables buyers to safely purchase domain names from sellers through a secure escrow mechanism, with free domain transfer assistance, free buyer support, and VAT invoicing included. There are no additional fees for buyers—the seller pays the commission. The service is accessible across multiple language versions (en-US, nl-NL, de-DE, fr-FR, it-IT, es-ES, pt-PT, pl-PL, sv-SE, tr-TR, en-GB, zh-CN, nl-BE, de-AT, en-CA) and supports various payment methods including VISA, Mastercard, American Express, Discover, bank transfer, and region-specific options like iDEAL, Bancontact, EPS, and UnionPay.

Differentiator

Problem solved

Functional benefit

Products and services

• Nameshift.com Domain Escrow and Transfer Service Nameshift.com is a domain name escrow and transfer service that facilitates safe domain purchases between buyers and sellers. It acts as a trusted intermediary, holding payment until the domain transfer is confirmed complete, with a 24-hour average turnover time. Buyers pay no additional fees; the seller pays the commission. Includes free domain transfer service, free assistance, and free VAT invoicing. Supports payments via VISA, Mastercard, American Express, Discover, bank transfer, iDEAL, Bancontact, EPS, UnionPay, and JCB. Available in 15 localized language/country variants.

Quantifiable outcome

• Average domain transfer time of 24 hours

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Recent moves3 records

Expansion highlights3 records

Direct peers

• Dan.com: Domain marketplace offering buyer-friendly installment plans and free buyer-side transfer services. Now owned by GoDaddy; competes head-to-head with Nameshift's zero-buyer-fee, fast-transfer proposition.
• Escrow.com: The dominant standalone online escrow service; offers domain name escrow and transfer as one of its core verticals, with a comparable buyer-protection guarantee. Nameshift directly competes for the same escrow-for-domain-transfers use case.
• Sedo: One of the world's largest domain marketplaces with integrated transfer, parking, and brokerage services. Competes directly for domain transfer transactions and offers similar seller-paid commission mechanics.
• BrandBucket: Curated marketplace for brandable domains with bundled transfer services. Comparable in serving SMB buyers seeking a streamlined, protected purchase experience for premium domains.
• Undeveloped: Domain acquisition service with a buyer-friendly purchase flow and transfer handling. Operates in the same escrow-like domain transfer niche as Nameshift.
• Afternic: GoDaddy-owned domain marketplace providing listing, transfer, and sales services. Competes for the same secondary-market domain transactions that Nameshift services.
• Squadhelp: Marketplace for domains, naming contests, and trademarks with integrated transfer support. Comparable as a domain transaction platform serving SMB buyers and sellers.

Broad incumbents

• Namecheap: Major domain registrar offering transfer and marketplace services. Competes broadly with Nameshift in enabling domain ownership changes and could subsume part of Nameshift's value proposition.
• GoDaddy: Largest global domain registrar and owner of Afternic and Dan.com. Bundles transfer and buyer-protection services across its platform, representing both a competitive threat and a potential strategic acquirer.

Emerging players

• Flippa: Marketplace for websites, domains, apps, and online businesses with integrated escrow. Comparable as a digital-asset transfer platform with overlapping use cases for domain transactions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/hatfield

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hatfield