What HBS does

HBS S.p.A. is an Italian system integrator and SAP Gold Partner specializing in digital transformation for small and medium enterprises. Founded in 2024 through the merger of Hiteco and BrainSystem, HBS operates as a subsidiary of the Impresoft Group and forms the Cluster SAP alongside Syscons, collectively employing over 450 SAP-certified professionals. The company is headquartered in Milan with nine additional offices across Italy (Atessa, Brembate, Pescara, Rome, Limena, Modena, Ivrea, Turin, Naples), providing nationwide coverage of the Italian SME market.

The company's core offering centers on SAP Business One and SAP S/4HANA Public Cloud implementations, augmented by a proprietary portfolio of vertical solutions (Cargo One for logistics, Health+ for medical devices, Horeca One for hospitality, Rental One for rental/maintenance, Hittico One for seafood) and functional add-ons (Be.as Manufacturing, MES NET@PRO, Avior Projects, EDM One, WMS One, Collaboration One). HBS develops its own analytics platform, Albireo Analytics, on Microsoft Power BI, and integrates partner technologies including ARXivar for AI-powered document management and SAP SuccessFactors for HR. The technology stack leverages SAP Business Technology Platform (BTP) and SAP Analytics Cloud for integration and analytics.

HBS generates revenue through a mix of SAP software license resale (recurring), professional services for ERP implementation and customization (project-based), and ongoing support/maintenance subscriptions. The go-to-market is a direct enterprise field sales motion with inside-sales and consultant-led engagement, supplemented by SAP's partner channel. The customer base spans consumer goods, manufacturing, logistics, engineering and construction, wholesale distribution, hospitality, healthcare, and public administration—all within Italy. Certifications include ISO 9001, ISO/IEC 20000-1, and ISO/IEC 27001, supporting enterprise and public-sector procurement. Notable customers include Geldi S.p.A. (€30M revenue managed through SAP Business One), TUA (28 million passengers/year), Valagro, Algeco, and Travaglini Group (six-month multi-country go-live in Italy, France, China, India).

Name

HBS

Legal name

HBS S.p.A.

Website

https://hbs.group

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

51–100 employees

Short description

HBS S.p.A. is an Italian SAP Gold Partner and system integrator implementing SAP Business One and SAP S/4HANA Public Cloud for Italian SMEs, with proprietary vertical solutions, add-ons, and AI-powered document management. A subsidiary of Impresoft Group and part of the 450+ professional Cluster SAP, it operates from 10 offices across Italy.

Ownership category

akta.pro rank

Product category

Enterprise Resource Planning (ERP) Implementation Services

NAICS

Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151)

SIC

Services-Computer Programming Services (7371), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Core ERP Suites (Financials, Procurement, Projects) (HDAEAEAA)

Keywords

• SAP ERP implementation
• Business One consulting
• S/4HANA Cloud deployment
• Vertical industry solutions
• Digital transformation services

Headquarters

HQ city

Milan

HQ country

Italy

HQ region

Europe

Offices10 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. SAP Software Licenses and Resale: Resale of SAP Business One and SAP S/4HANA Public Cloud licenses as a Gold Partner. Revenue generated from software licensing fees paid by end customers to SAP, with HBS acting as certified reseller.
2. ERP Implementation and Consulting Services: Core revenue stream from consulting, system configuration, customization, training, and post-implementation support for SAP ERP deployments. Project-based professional services with scope varying by company size and complexity.
3. Add-on and Vertical Solution Sales: Revenue from proprietary and partner add-ons (Be.as Manufacturing, Avior Projects, EDM One, WMS One, Cargo One, etc.) and vertical solutions extending SAP Business One for specific industries.
4. Document Management and AI Solutions: Revenue from ARXivar-based intelligent document management solutions, including AI-powered classification, extraction, and workflow automation services.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

HBS S.p.A. is an Italian SAP Gold Partner and system integrator specializing in the implementation of SAP Business One and SAP S/4HANA Public Cloud ERP solutions for small and medium enterprises. The company delivers end-to-end services including consulting, customization, training, and post-implementation support, complemented by a proprietary portfolio of add-ons (Be.as Manufacturing, Avior Projects, Albireo Analytics, EDM One, WMS One) and industry vertical solutions (Cargo One, Health+, Horeca One, Rental One, Hittico One) covering logistics, healthcare, hospitality, rental, and seafood sectors.

Product overview

HBS is a system integrator specializing in SAP ERP solutions for SMEs, offering a comprehensive portfolio centered on SAP Business One and SAP S/4HANA Public Cloud as core ERP platforms. The product portfolio includes industry-specific vertical solutions (Cargo One for logistics, Health+ for medical devices, Horeca One for hospitality, Rental One for equipment rental, Hittico One for seafood) and functional add-ons (Be.as Manufacturing, MES Net@pro, Avior Projects for project management, EDM One for document management, WMS One for warehouse management, Collaboration One for external integrations). Supporting solutions include proprietary Albireo Analytics on Microsoft Power BI, ARXivar for AI-powered document management, SAP SuccessFactors for HR, and SAP Analytics Cloud. The company operates as part of the Impresoft Group's Cluster SAP alongside Syscons.

Differentiator

Problem solved

Functional benefit

Brands

• Cluster SAP: A hub of synergistic companies (HBS and Syscons) dedicated to driving growth and innovation within the SAP ecosystem, with over 450 professionals specializing in SAP's key business lines, platforms, and technologies.

Products and services

• SAP Business One Comprehensive ERP solution for small and medium enterprises designed to integrate and optimize all business processes including finance, sales, purchasing, CRM, production, and reporting. HBS acts as a SAP Gold Partner reseller and certified implementation partner for SAP Business One in Italy.
• SAP S/4HANA Public Cloud Modern, scalable, cloud-native ERP built on SAP HANA in-memory engine with real-time data processing, designed for growing SMEs seeking agile, enterprise-ready ERP with quarterly updates.
• Cargo One Vertical solution for the logistics and transportation sector, offering real-time goods tracking, proactive alerts, monitoring dashboards, transport order management, trip planning, and driver activity management via mobile app.
• Health+ Vertical solution designed for companies in the medical devices and equipment industry, enhancing SAP Business One with industry-specific functionalities.
• Horeca One Vertical solution designed for businesses operating in the Hotel, Restaurant, and Catering sector, extending SAP Business One capabilities.
• Rental One Vertical solution for rental and maintenance management, integrated with SAP Business One to handle equipment rental operations.
• Hittico One

Quantifiable outcome

• INNTEA achieved +30% operational efficiency, -40% average project management time, +25% resource planning accuracy, +20% decision speed, and +15% customer satisfaction after SAP Business One implementation with Avior and Albireo Analytics.
• +2 more outcomes

Named customers12 records

Segments8 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability8 records

Feature5 records

Partnerships

Five partnerships are on record, tiered core and flagship.

• SAP (as Gold Partner)coreChannel Partner/ Reseller/ DistributorSAP Gold Partner and Fast Growing Partner for SAP Business One (2025). HBS resells and implements SAP Business One and SAP S/4HANA Public Cloud. Also certified in SAP SuccessFactors, SAP Analytics Cloud, and SAP Business Technology Platform (BTP). The partnership is the cornerstone of HBS's business, with the entire service offering built around SAP ERP solutions.
• SysconscoreStrategic or Co-development PartnerSyscons is a System Integration boutique within the Impresoft Group. Together with HBS, it forms the Cluster SAP — a hub of synergistic companies dedicated to driving growth and innovation. With over 450 professionals, the Cluster leads clients through digital evolution using SAP solutions. Syscons focuses on digital solutions while HBS focuses on ERP implementations.
• Impresoft Group (Parent Company)coreStrategic or Co-development PartnerHBS is a company subject to the direction and coordination (Direzione e Coordinamento) of Impresoft S.p.A. HBS was founded in 2024 through the merger of Hiteco and BrainSystem, both established IT industry leaders. The Impresoft Group provides the umbrella structure for multiple competence centers including Uniqa, industry-specific divisions, and cross-group shared services.
• Qualitas (MES NET@PRO)flagshipTechnology or IntegrationQualitas owns the MES NET@PRO system — the first MES system in Italy operating under Industry 4.0 principles. The collaboration between Impresoft Industry Solutions and Business Solutions competence centers integrates Qualitas's MES NET@PRO with SAP Business One implemented by HBS, providing real-time production control, MRP2 planning, WMS, quality management, and maintenance capabilities.
• ARXivarflagshipTechnology or IntegrationARXivar is an AI-powered document management solution partner. HBS acts as an ARXivar partner, integrating intelligent document management (automatic classification, semantic search, OCR-based extraction, AI chatbots, workflow automation) with SAP ERP implementations for comprehensive digital transformation.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• TXT e-solutions S.p.A. Italian software and IT services provider with deep SAP exposure in aerospace, automotive, and manufacturing verticals, comparable to HBS's manufacturing and Industry 4.0 positioning.
• TesisQUARE: Italian technology company specializing in supply chain and SAP extension solutions, comparable in scale and Italian-market focus as a mid-market SAP partner with proprietary software IP.
• Syscons: Sister company in the Impresoft Group's Cluster SAP, jointly forming 450+ SAP-specialized professionals. Syscons focuses on digital solutions while HBS focuses on ERP implementations, making them the most directly comparable peer in the Italian market.
• Engineering S.p.A. Large Italian IT services and consulting group with a significant SAP practice serving enterprise and public-sector clients across Italy, directly competing with HBS for large SAP implementation engagements.
• Reply S.p.A. Italian-headquartered IT consulting and system integrator listed on Borsa Italiana, with established SAP Enterprise and Business One practices serving industrial, financial, and telecom customers across Europe.
• Exprivia S.p.A. Italian IT services group with SAP partnerships serving banking, healthcare, public sector, and industrial SMEs — overlapping with HBS's vertical and customer-segment focus in the Italian market.

Broad incumbents

• Capgemini: Global IT services leader with deep SAP partnerships, competing for large Italian digital-transformation mandates and offering offshore delivery capabilities HBS cannot match.
• Accenture: Global system integrator with the largest SAP S/4HANA practice worldwide, increasingly targeting Italian mid-market deals that historically went to local partners like HBS.
• Deloitte: Global consulting and SAP partner serving enterprise Italian clients, with combined advisory and technology offerings that pressure mid-tier SAP implementers on end-to-end transformation deals.

Others

• ARXivar (ABl Consulting): Italian AI-powered document management vendor and HBS technology partner. Not a direct competitor but a key ecosystem ally whose solutions HBS resells and integrates into ERP projects.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/hbs-spa

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HBS