Head To Toe Health

What Head To Toe Health does

Head to Toe Health is a privately operated allied health clinic located at Shop 146 / 313 Harris Street, Pyrmont, NSW, Australia, providing integrated podiatry and osteopathy services from a single site. The clinic is staffed by two practitioners: Emma Spicer, a podiatrist with approximately two decades of clinical experience holding a Bachelor of Applied Science in Podiatry and membership in Sports Medicine Australia, and Naomi Cooper, an osteopath who graduated from the London School of Osteopathy and also holds a B.A. in Performing Arts. The practice markets itself as Pyrmont's first and only combined Podiatry & Osteopathy clinic, treating foot and lower-limb conditions (corns, calluses, warts, ingrown toenails, orthotics, heel pain, sports injuries, diabetic foot care, paediatric foot conditions) alongside musculoskeletal complaints (back/neck pain, headaches, postural problems, pregnancy-related injuries, sciatica, RSI). Service delivery relies on evidence-based medicine with sterile equipment protocols meeting Australian registration board guidelines.

The clinic operates on a direct-to-consumer professional services model. Revenue is generated per consultation, with tiered podiatry pricing (AUD 70 short, AUD 95 standard, AUD 110 initial) and osteopathy pricing (AUD 140 standard, AUD 160 initial). HICAPS electronic claims processing enables instant private health fund rebates, so patients pay only the gap at the point of service. The go-to-motion is local: patients book by phone or online, no referral is required, and the clinic operates six days per week with extended evening and Saturday hours to capture time-constrained patients in Pyrmont and surrounding Sydney areas. Marketing is primarily website-driven (headtotoehealth.com.au, hosted on Squarespace) with no disclosed paid acquisition or referral partnerships beyond a service arrangement with Movement Studio Sydney, where Naomi Cooper sees patients two mornings per week. No parent company, external investors, funding rounds, or subsidiary structures are disclosed.

Name

Head To Toe Health

Legal name

Head to Toe Health

Website

https://headtotoehealth.com.au

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Head to Toe Health is a privately operated allied health clinic in Pyrmont, NSW, delivering integrated podiatry and osteopathy services to individual patients via per-visit consultations with HICAPS-enabled health fund rebates and extended weekday and Saturday hours.

Ownership category

akta.pro rank

Product category

Allied Health Services (Podiatry and Osteopathy)

NAICS

Offices of Podiatrists (621391)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Foot & Ankle (HLAKALAG)

Keywords

• Podiatry services
• Osteopathy services
• Foot care clinic
• Musculoskeletal treatment
• Allied health clinic

Headquarters

HQ city

Pyrmont

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Healthcare Consultation Services: Revenue generated from patient consultations for podiatry and osteopathy services. Services are priced per visit with tiered pricing (Initial, Standard, Short appointments). HICAPS enables instant health fund claim processing, with patients paying only the gap amount.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Head to Toe Health is an allied health clinic providing professional Podiatry and Osteopathy services from a single location in Pyrmont, NSW. The clinic diagnoses, treats, and prevents foot and lower limb conditions (podiatry) as well as musculoskeletal pain, discomfort, and immobility (osteopathy), with services available six days a week including evenings and Saturdays.

Product overview

Head to Toe Health is a dual-discipline healthcare clinic providing integrated Podiatry and Osteopathy services from a single Pyrmont, NSW location. As Pyrmont's first and only combined Podiatry and Osteopathy clinic, the practice offers two complementary healthcare services: Podiatry services for foot and lower limb conditions (including general podiatry, sports biomechanics, diabetic foot care, minor nail surgery, and paediatrics), and Osteopathy services for pain management and musculoskeletal issues (including back/neck pain, headaches, postural problems, and pregnancy-related injuries). The clinic operates six days a week with extended hours to accommodate busy schedules, serving clients through initial consultations and follow-up treatments, with pricing ranging from $70-$110 for podiatry and $140-$160 for osteopathy.

Differentiator

Problem solved

Functional benefit

Products and services

• Podiatry Services

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

One partnership is on record.

• Movement Studio SydneyminorStrategic or Co-development PartnerNaomi Cooper (Osteopath) is also available at Movement Studio Sydney for appointments on Wednesday and Friday mornings (7:30 am - 1:45 pm). This partnership expands her availability and reach beyond the Head to Toe Health clinic. Movement Studio Sydney serves as an additional location for the osteopath to see patients.

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Kieser Australia: Australian network of physiotherapy and strength-focused musculoskeletal clinics. Comparable in treating musculoskeletal pain and offering evidence-based, longer-consultation allied-health services to a similar professional demographic, though narrower in modality and larger in scale.
• Healthia Limited: ASX-listed Australian allied-health operator owning multiple podiatry, physiotherapy, and eye-care clinic networks. Directly comparable as a multi-site Australian operator in podiatry and adjacent musculoskeletal services, though far larger and multi-modality.
• Back In Motion Health Group: Large Australian allied-health franchise offering physiotherapy and related musculoskeletal services across many clinics. Comparable as a broader incumbent in the musculoskeletal/foot-and-ankle allied-health space, but operates at scale across multiple modalities and geographies.

Direct peers

• My FootDr (now part of Healthia): Australian podiatry clinic chain focusing on foot, ankle, and lower-limb care with sports biomechanics and orthotics. Direct peer in core podiatry service line and target customer (active adults, diabetics, athletes), though operates as a multi-site chain rather than a single boutique clinic.
• Body Leadership Australia: Australian osteopathy clinics offering hands-on treatment for musculoskeletal pain. Direct peer in osteopathy service line, technique emphasis (soft tissue, articulation, manipulation), and holistic treatment philosophy.
• The Foot Stop Podiatry: Independent podiatry clinic providing general foot care, diabetic assessments, and biomechanical services. Direct peer in core podiatry offering, patient demographic, and fee-for-service model.
• Balance Podiatry: Independent Australian podiatry practices offering general foot care, sports biomechanics, orthotics, and diabetic foot management. Direct peer in core podiatry services, target conditions (heel pain, sports injuries, orthotics), and direct-to-consumer B2C delivery model.

Others

• Sports Medicine Australia: National professional body for sports medicine practitioners in Australia, of which Emma Spicer is a member. Comparable as an ecosystem stakeholder - membership signals clinical credibility and connects the clinic to referral networks and continuing education in sports-medicine-adjacent care.
• Movement Studio Sydney: Partner location where the clinic's osteopath also practices. Thematically adjacent as a complementary musculoskeletal and movement service channel; comparable as an allied-health referral/satellite channel rather than a direct competitor.

Regional players

• Move Exercise Physiologist / Total Allied Health: Independent allied-health clinics offering osteopathy, physiotherapy, and podiatry under one roof. Highly comparable in combining osteopathy and podiatry within a single clinic and serving musculoskeletal and foot-care patients, though typically operate as private single or small multi-site practices.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/head-to-toe-health

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Head To Toe Health