Heigis Real Estate LLC

What Heigis Real Estate LLC does

Heigis Real Estate LLC is a privately-held, founder-owned residential real estate brokerage domiciled in Northwood, New Hampshire, operating as an LLC with a team of approximately twelve people comprising one principal broker, nine independent-contractor sales agents, one administrative assistant, and one junior sales assistant. The firm was founded by Heather Heigis, who brings a 20-year prior marketing career at Nike, and is built around a team-collaboration sales model layered with what it brands as a differentiated marketing stack: Stage.ol.ogy (certified home staging), Vide.ol.ogy (Matterport 3D virtual tours), Fly.With.Us (drone videography), Professional Photography, and an Expert Marketing service, all packaged with free pre-market consulting. The technology layer is conventional third-party SaaS: IDX Broker for MLS map-search syndication on the website, Matterport for 3D tour hosting, Google reCAPTCHA on lead forms, and Facebook plus a community-blog content channel for top-of-funnel demand — there is no proprietary platform, no AI/ML capability, and no mobile app.

The business generates revenue through traditional real estate commissions on buyer and seller representation, supplemented by a property management service line for rental and investment properties led by a dedicated agent. The firm also operates three exclusive residential development sub-brands — Candia Village Farms (Candia, NH), Kelsey Brook, and Peekaboo Estates (Nottingham, NH) — functioning as developer-marketing vehicles rather than principal real estate ownership. Geographic coverage spans NH's Seacoast and Lakes Regions, the White Mountains, and Southern Maine, where the firm holds brokerage authority through Designated Maine Broker Andrea Swanson. Customer concentration is distributed across individual SMB residential buyers and sellers with no enterprise accounts, and go-to-market is direct agent representation only, with no third-party distribution or reseller channels. There are no funding rounds, no institutional investors, no patents or trademarks on file, and no public financial disclosures.

Name

Heigis Real Estate LLC

Legal name

Heigis Real Estate LLC

Website

https://heigis.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Heigis Real Estate LLC is a privately-held residential real estate brokerage based in Northwood, New Hampshire, serving individual home buyers, sellers, and investors across New Hampshire and Southern Maine via a team of nine independent-contractor agents and a differentiated marketing stack (staging, Matterport virtual tours, drone video).

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (53121), Real Estate Property Managers (53131)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)

akta.pro secondary industries

New Construction & Builder Sales (BPAJAAAB), Residential Real Estate Brokerage (Buy/Sell) (FSAEAJAA)

Keywords

• Residential real estate brokerage
• Buyer representation services
• Seller representation services
• Property management services
• Home staging services

Headquarters

HQ city

Northwood

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Real Estate Commission: Traditional real estate brokerage earning commissions on property transactions (both buyer and seller representation). Agents are independent contractors.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Heigis Real Estate LLC is a full-service residential real estate brokerage providing buyer and seller representation across New Hampshire and Southern Maine through a team of independent contractor agents. Listings are supported with a bundled marketing service package including Matterport 3D virtual tours, drone videography, professional photography, and certified home staging, plus free pre-market consulting. The firm also offers property management for rental and investment owners and operates three exclusive development communities.

Product overview

Heigis Real Estate LLC is a full-service residential real estate brokerage based in Northwood, NH, operating as a platform with a team of independent contractor agents. The core offering is the brokerage service itself, supplemented by a suite of marketing and technology add-ons branded as Stage.ol.ogy (home staging), Vide.ol.ogy (virtual tours), Fly.With.Us (drone videography), Professional Photography, and Expert Marketing services. The brokerage also manages three exclusive developments: Candia Village Farms, Kelsey Brook, and Peekaboo Estates. Additional services include property management, free pre-market consulting, MLS search functionality, and The Buyers Guide PDF resource for clients.

Differentiator

Problem solved

Functional benefit

Brands

• Candia Village Farms: A development community in Candia, NH operated by Heigis Real Estate LLC.
• Kelsey Brook
• Peekaboo Estates

Products and services

• Heigis Real Estate Brokerage Services Full-service residential real estate brokerage providing buyer representation, seller representation, and dual-agency transactions for individual consumers buying and selling homes in New Hampshire and Southern Maine. Bundles Matterport virtual tours, drone videography, professional photography, and certified home staging into listing service. Targets home buyers and sellers across NH including Northwood, Strafford, Nottingham, Barrington, and Deerfield, plus broader Seacoast, Lakes, and White Mountain regions and Southern Maine.
• Property Management Services Full-service rental and investment property management including tenant placement, tenant management, maintenance coordination, and rental income oversight for individual and small-scale rental property owners in New Hampshire. Led by a dedicated property management sales agent on the team.
• Home Staging (Stage.ol.ogy) Professional certified home staging service that prepares properties for sale through furniture arrangement, decluttering, and decorator expertise. Included when a homeowner lists with Heigis Real Estate. Targets sellers seeking premium marketing and faster above-market sale outcomes.
• 3D Virtual Tours (Vide.ol.ogy) Immersive Matterport 3D virtual tour production for listed properties, enabling remote exploration for prospective buyers and supporting out-of-area or relocating purchasers.
• Drone Videography (Fly.With.Us) Professional drone videography providing aerial footage and 360-degree views of properties and surrounding area to support premium listing marketing and showcase lifestyle features.
• Professional Photography Professional architectural photography for listings using high-end equipment to capture optimal angles, lighting, and interior composition, supporting listing presentation across MLS, Zillow, and brokerage marketing channels.
• Free Pre-Market Consulting Complimentary pre-listing consulting that identifies small improvement projects, recommends service contractors, and positions the property for maximum market appeal prior to going active. Targets prospective sellers before they commit to listing.
• Candia Village Farms Exclusive residential development community in Candia, NH, marketed and sold through Heigis Real Estate. Provides new-construction and/or lots within an exclusive community, sold by the brokerage.
• Kelsey Brook Exclusive residential development community operated by Heigis Real Estate, marketed and sold by the brokerage. Represents developer-light inventory outside resale brokerage.
• Peekaboo Estates Exclusive residential development community in Nottingham, NH, marketed and sold through Heigis Real Estate. Provides new-construction and/or lots within an exclusive Nottingham community.

Quantifiable outcome

• Staged homes sell 88% faster and 20% more than non-staged homes

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature4 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• RE/MAX: Global franchised residential brokerage with extensive New Hampshire and Maine agent networks. Directly comparable as a full-service brokerage serving the same buyers and sellers in overlapping NH/Maine geographies.
• Century 21: Global residential brokerage franchise with NH/Maine offices. Comparable in offering commission-based buyer/seller representation, with overlapping value proposition around marketing support and agent network scale.
• Keller Williams Realty: Largest US residential brokerage franchise by agent count with active NH/Maine presence. Comparable on commission-based residential brokerage model serving similar home buyer/seller segments.
• Better Homes and Gardens Real Estate: Franchised residential brokerage with presence in New England. Comparable as a brand-driven brokerage competing on marketing differentiation and lifestyle positioning for residential buyers/sellers.
• Coldwell Banker: Long-established residential brokerage franchise operating across New England. Comparable in providing traditional buyer/seller representation with technology-enabled marketing tools (virtual tours, premium listing packages).
• Berkshire Hathaway HomeServices: National franchised brokerage with strong New England footprint. Comparable as a full-service residential brokerage competing for the same NH buyer/seller segments with established brand recognition.

Direct peers

• Redfin: Technology-enabled residential brokerage serving NH buyers/sellers with salaried plus bonus agent model. Comparable as a direct competitor in the same regional buyer/seller segment with strong digital marketing stack.
• eXp Realty: Cloud-based residential brokerage with commission-based independent contractor model serving buyers and sellers nationally including NH. Closely comparable operating model (independent contractor agents, transaction fees) and competitive overlap.
• Compass: Tech-enabled residential brokerage heavily investing in marketing technology, virtual tours, and agent tooling. Directly comparable in emphasizing premium marketing (3D tours, staging, professional media) as a competitive wedge in residential resale.

Regional players

• EXIT Realty: Franchised residential brokerage with presence in northern New England. Comparable on independent contractor agent model and commission-based buyer/seller representation in similar regional markets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/heigisrealestatellc
• LinkedInlinkedin.com/company/heigis-real-estate-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Heigis Real Estate LLC