Helsa

What Helsa does

Helsa (operating commercially as Kry and historically as Kry Livi) is a Swedish-founded digital-first primary healthcare provider delivering omnichannel care across Sweden, Norway, France, and the UK. The platform combines a mobile and web application — providing 24/7 video consultations and chat with doctors, nurses, psychologists, midwives, dietitians, and physiotherapists — with a network of 34+ owned physical vårdcentraler (healthcare centers) where patients can register as their listed primary care provider. Services span general practice, mental health (including child and adolescent psychiatry via Kry BUP), dermatology, sexual health, occupational health (Kry Företagshälsovård), vaccination, prescription renewal, and structured programs such as obesity treatment.

The technology stack is a mobile-first platform secured by BankID authentication, integrated with Sweden's national health infrastructure including NPÖ (patient records), NLL (medication lists), 1177.se (Journalen), and the digital high-cost protection card (E-frikortstjänsten). AI/ML is deployed narrowly in NLP-based transcript summarization and automated patient routing to reduce administrative burden, with the company explicitly stating that clinical decisions are made by staff. The platform integrates with pharmacy partners (Apohem, Lloyds/DOZ) and laboratory services (Unilabs, SYNLAB) to close diagnostic and medication loops. The company holds alignments with ISO 27001, NIS2, GDPR, and WCAG 2.1 AA.

The business model is a hybrid public-private mix. Consumer revenue is generated per visit (digital or physical) at regionally-determined prices paid by patients before care delivery, with regional Swedish healthcare authorities (sjukvårdshuvudmän) providing reimbursement under contract. A B2B occupational health line (Kry Företagshälsovård) sells workplace health services to employers. Headcount exceeds 4,000 healthcare professionals, supporting 14 million cumulative appointments and a 4.9 App Store rating across a 24-language service offering.

Name

Helsa

Legal name

Kry International AB (publ)

Website

https://helsa.se

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

51–100 employees

Short description

Helsa (Kry) is a Swedish digital-first primary healthcare provider combining a 24/7 mobile consultation app with 34+ owned physical clinics, serving individual patients and corporate clients across Sweden, Norway, France, and the UK.

Ownership category

akta.pro rank

Product category

Digital Healthcare Services

NAICS

Offices of Physicians (6211)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)

akta.pro primary industry

Primary Care & General Medicine Virtual Care (HLALAAAA)

akta.pro secondary industries

24/7 On-Demand Urgent Care Virtual Visit Platforms (HLALAJAA), Family & Pediatric Direct-to-Consumer Virtual Care (HLALAAAI), Primary Care & General Medicine Virtual Care (Employer-Sponsored) (HLALADAA)

Keywords

• Digital healthcare services
• Telemedicine platform
• Primary care clinics
• Video consultations
• Occupational health services

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices9 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Patient Consultation Fees: Fees charged to patients for video consultations and digital healthcare services. Prices are set based on the region where the patient is registered (folkbokförd). Payment is made prior to the video meeting through the app.
2. Physical Clinic Visits: Revenue from in-person visits at Kry's network of 34+ vårdcentraler (healthcare centers). Patient fees are determined by the region where the clinic is located, consistent with Swedish regional healthcare pricing.
3. Region Reimbursement: Kry receives compensation from Swedish healthcare regions (sjukvårdshuvudmän) for patient visits, listings, and other medical actions performed under contract with regional authorities.
4. Corporate Occupational Health Services: B2B healthcare services provided to employers through Kry Företagshälsovård, including health checkups and workplace health programs

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Helsa (operating as Kry) provides digital-first healthcare services through a mobile app and web platform, offering 24/7 access to doctors, nurses, psychologists, and physiotherapists via video consultations and chat. The company complements its digital services with a network of 34+ physical healthcare centers (vårdcentraler) across Sweden, providing in-person primary care, specialist services, occupational health, and preventive care. Services span video consultations, prescription renewals, vaccinations, mental health support, physiotherapy, midwifery, dietitian consultations, and family healthcare.

Product overview

Helsa (operating as Kry/Livi) is a digital-first healthcare platform combining a mobile app and web platform with a network of 30+ physical healthcare centers across Sweden. The core offering consists of the Kry Digital Healthcare App providing 24/7 access to doctors, nurses, psychologists, and physiotherapists via video calls and chat, complemented by physical clinic services. The platform integrates specialized modules including mental health services (psychologists, BUP child psychiatry), prescription renewal, vaccination services, occupational health programs, specialist care (dermatology), health screening programs, and family health services (pediatrics, midwifery, physiotherapy, dietitian). The company operates across Sweden under multiple subsidiaries (Kry International AB, Kry Primärvård AB) and internationally under the Livi brand in Norway, France, and UK. Key integrations include national healthcare systems (NPÖ, NLL, 1177.se), pharmacy partners (Apohem, Lloyds/DOZ), laboratory services (Unilabs, SYNLAB), and BankID for secure authentication.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Healthcare App Mobile and web application providing 24/7 access to doctors, nurses, psychologists, and physiotherapists via video calls and chat. Enables digital healthcare consultations, prescription renewals, and appointment booking for Swedish residents.
• Healthcare Clinics (Vårdcentraler)
• Digital Mental Health Services
• Prescription Renewal Service
• Vaccination Services
• Occupational Health Services (Företagshälsovård)
• Specialist Care Services
• Health Programs (Behandlingsprogram)
• Children and Family Healthcare Services
• Senior Healthcare Services
• Midwife Services
• Dietitian Services
• Physiotherapy Services
• Health Check Services
• Sexual Health Clinic
• Livi International Services

Quantifiable outcome

• 14 million healthcare appointments delivered
• +3 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

AI capability5 records

Feature5 records

Partnerships

Four partnerships are on record, tiered minor and core.

• ApohemminorStrategic or Co-development PartnerPharmacy partnership allowing Kry to collaborate with Apoteket-like services for prescription fulfillment and medication delivery coordination.
• Lloyds ApotekminorStrategic or Co-development PartnerPharmacy collaboration for prescription handling and medication-related services integrated with Kry's healthcare platform.
• UnilabscoreTechnology or IntegrationLaboratory services partnership providing diagnostic testing capabilities including blood tests, lab analyses, and sample collection integrated with Kry's care pathways.
• SYNLABcoreTechnology or IntegrationMedical laboratory services partner enabling comprehensive diagnostic testing services as part of Kry's healthcare offerings.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat5 records

Key risks2 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/helsa

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Helsa