Henlopen Hotel Inc

What Henlopen Hotel Inc does

Henlopen Hotel Inc is a privately held, single-property hospitality company operating the Henlopen Oceanfront Hotel at 511 North Boardwalk in Rehoboth Beach, Delaware. Founded in 1940 as Rehoboth Beach's first oceanfront hotel, the property offers five accommodation categories — Superior Oceanfront Rooms, Two Room Suites, Side Ocean View Rooms, Executive Studio Suites, and recently renovated Ocean Block Apartments with full kitchens — alongside the Salero rooftop event venue for weddings, reunions, and gatherings. The company employs approximately 11 people and runs a direct-to-consumer go-to-market, distributing rooms primarily through its own website (using the SkyWare booking engine) and phone reservations, with a 12% Book Direct discount to incentivize direct bookings away from third-party channels. Revenue is generated from three streams: nightly hotel accommodations, one-time event venue rental fees at Salero (with on-site catering), and gift certificate sales. Technology is limited to a standard property management system and contactless keyless entry, with no AI/ML capabilities, patents, or proprietary platforms disclosed.

Name

Henlopen Hotel Inc

Legal name

Henlopen Hotel Inc

Website

https://henlopenhotel.com

Company type

Private

Founded year

1940

Operating status

Operating

Headcount range

11–50 employees

Short description

Henlopen Hotel Inc operates a single oceanfront hotel in Rehoboth Beach, Delaware, offering five room categories, an extended-stay apartment product, and the Salero rooftop event venue to leisure travelers, families, and event guests via direct booking.

Ownership category

akta.pro rank

Product category

Oceanfront Hotel and Hospitality Services

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011)

akta.pro primary industry

Beachfront & Coastal Full-Service Hotels (THAGAAAI)

akta.pro secondary industries

Beachfront & Island Luxury Resorts (THAGACAA), Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

Keywords

• Oceanfront hotel
• Beachfront accommodations
• Wedding venue
• Hotel rooms
• Extended stay apartments

Headquarters

HQ city

Rehoboth Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Hotel Accommodations: Primary revenue stream from renting oceanfront hotel rooms and suites including Oceanfront King/Two Queen rooms, Suites with parking lot views, Side Ocean View rooms, Studio Suites, and Ocean Block Apartments. Revenue is generated through nightly stays with various seasonal rates and promotional offers.
2. Event Venue Rental: The hotel operates Salero, a rooftop event venue offering 360-degree ocean views for weddings, reunions, and gatherings. Revenue is generated through venue rental fees with on-site catering services available for special events.
3. Gift Certificates: Gift certificates available for purchase via phone, allowing customers to purchase hotel stays as gifts for others.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Henlopen Hotel Inc operates the Henlopen Oceanfront Hotel, a single-property oceanfront hotel in Rehoboth Beach, Delaware, offering guest accommodations across five room/suite categories (Oceanfront Rooms, Two Room Suites, Side Ocean View Rooms, Executive Studio Suites, and Ocean Block Apartments) along with the Salero rooftop event venue for weddings, reunions, and special events. The property sells nightly stays, event venue rentals, and gift certificates, marketing directly to leisure travelers, families, and event guests.

Product overview

Henlopen Oceanfront Hotel operates as a single-property hospitality business offering oceanfront accommodations along Rehoboth Beach's Boardwalk. The product portfolio includes five distinct room and suite categories: Superior Oceanfront Rooms (with private balconies and ocean views), Two Room Suites (family-friendly with two bedrooms and dual balconies), Side Ocean View Rooms (partial ocean views), Executive Studio Suites (home-like amenities with dual balconies), and Ocean Block Apartments (renovated extended-stay units with full kitchens). The hotel's Salero rooftop venue serves weddings and events with panoramic ocean views. Additional offerings include gift certificates and promotional deal packages. The property features amenities such as complimentary Wi-Fi, free parking, direct beach access, 24-hour coffee service, and ice machines. Guests book directly through the hotel's website using a booking system, with special offers including direct booking discounts and weekday/extended stay promotions.

Differentiator

Problem solved

Functional benefit

Brands

• Salero: Rooftop venue for weddings, reunions, and gatherings with 360-degree ocean views, operated by the hotel.

Products and services

• Superior Oceanfront Room Oceanfront rooms featuring private balconies with Atlantic Ocean views, 55-inch flat screen TV, Keurig coffee maker, complimentary Wi-Fi, mini fridge, wet bar, and deluxe bath with walk-in shower and tub combination. Available with one king bed or two queen beds, with queen sleeper sofa in some units.
• Two Room Suite Spacious two-bedroom suite with two private balconies, featuring a master bedroom with king bed and dual vanity bathroom with tub-shower, and a conjoined room with queen bed, queen sleeper sofa, and 50-inch TV. Sleeps up to six guests.
• Side Ocean View Room Rooms offering partial views of the Atlantic Ocean from private balconies, featuring 50-inch flat screen TV, USB outlets, and dual vanity bathroom with shower/tub combination. Available with one king bed or two queen beds.
• Executive Studio Suite Studio suite with side premium ocean views from two private balconies, featuring two queen beds, queen sleeper sofa, dual vanity bath with shower-tub combination, wet sink, and open living area with two easy chairs and dining set. Designed for guests seeking home-like comforts with beachside luxury.
• Ocean Block Apartment Recently renovated extended-stay accommodation featuring new cabinetry, granite countertops, full kitchen with electric range, refrigerator, dishwasher, and complete cookware set. Includes two private balconies, dual vanity bathroom with tub and shower, and 50-inch TV in each room. Linens and towels provided.
• Salero Rooftop Venue Rooftop event venue with sweeping 360-degree ocean views, available for weddings, reunions, and special gatherings. The hotel's on-site caterer services events at this venue.
• Hotel Gift Certificates Gift certificates available for purchase by calling the hotel directly, valid for stays at the Henlopen Oceanfront Hotel.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Hotel Rehoboth: Boutique hotel in downtown Rehoboth Beach catering to leisure and event guests. Comparable in target segment and full-service amenity offering, though located slightly off the oceanfront.
• Atlantic Sands Hotel & Conference Center: Iconic oceanfront hotel located directly on the Rehoboth Beach Boardwalk. Closely comparable to Henlopen as a full-service, beachfront lodging property competing for the same leisure and family travelers in Rehoboth Beach.
• Boardwalk Plaza Hotel: Victorian-style oceanfront hotel on the Rehoboth Beach Boardwalk with on-site dining and event programming. Comparable as an independently operated full-service beachfront hotel in the same micro-market.
• The Breakers Hotel & Suites: Family-owned oceanfront hotel on the Rehoboth Beach Boardwalk offering rooms, suites, and an ocean-view pool. Directly comparable to Henlopen in product mix, location, and target customer.
• The Bellmoor Inn & Spa: Independent boutique hotel in Rehoboth Beach offering rooms, suites, and event space. Comparable as a small, independent full-service lodging operator competing for the same leisure and group market.
• Avenue Inn & Spa: Independent full-service hotel one block from the Rehoboth Beach Boardwalk with event and wedding facilities. Comparable in catering to leisure travelers and event/business guests in Rehoboth Beach.

Broad incumbents

• Marriott's Ocean City: Chain-affiliated oceanfront lodging on the mid-Atlantic coast. Comparable in offering beachfront rooms and event space, with scale advantages in distribution, loyalty, and capital.

Regional players

• The Atlantic Hotel: Historic oceanfront hotel in Ocean City, Maryland targeting leisure beach travelers on the mid-Atlantic coast. Comparable as a heritage full-service beachfront property in an adjacent Delaware/Maryland beach market.
• Bethany Beach Ocean Suites: Independent oceanfront hotel in nearby Bethany Beach, Delaware serving the same Delaware beach leisure market. Comparable in operating model but serving a different town on the same coastal corridor.

Others

• SkyWare Hospitality Solutions: Booking and property management system vendor whose platform powers Henlopen's direct online reservations. Comparable as the enabling technology provider underpinning the hotel's direct distribution and PMS operations.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/henlopenhotel
• Instagraminstagram.com/henlopenhotel
• LinkedInlinkedin.com/company/henlopen-hotel-inc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Henlopen Hotel Inc