Hilton Garden Inn Rzeszów

What Hilton Garden Inn Rzeszów does

Hilton Garden Inn Rzeszów is a four-star hotel located in the city center of Rzeszów, Poland (Al. Wacława Kopisto 1), adjacent to the Millenium Hall Cultural and Commercial Center and within proximity to the city's main train and bus stations. The property is operated by the Polish private limited company Hotele Grupy Marma Sp. z o.o. (KRS 0000365413) under a Hilton Garden Inn franchise agreement, which provides access to Hilton's global reservation system and the Hilton Honors loyalty program. The hotel's physical inventory comprises 101 rooms plus 2 one-bedroom king suites, supported by 8 conference and banquet rooms ranging from 34 m² to 438 m², a 24-hour fitness center, complimentary ground and underground parking, a 24-hour business center, and a lobby retail shop.

The hotel's revenue model blends multiple streams: nightly room accommodation (rack rates from 431 to 575 PLN per night across non-refundable, flexible, family, weekend, and extended-stay packages), food and beverage through The Garden Grille & Bar (Polish cuisine with seasonally changing menu) and the Bar & Cigar Room, conference and event services for corporate meetings and trainings, and special-event catering for weddings, communions, and family celebrations. Differentiated food and beverage offerings include the proprietary San Gorge Vineyard wine program and a Friday/Saturday Culinary Spectacle 7-course tasting experience. GTM operates on a direct-to-consumer basis through the hotel's bilingual website (hgi.rzeszow.pl), Hilton's central reservation platform, on-site reception, and walk-in traffic from the Millenium Hall complex, supplemented by organic social presence on Facebook, Instagram, and YouTube.

The company targets three primary customer segments: business travelers and corporate clients requiring accommodation and meeting facilities; leisure travelers and families (including pet owners, with pets up to 15 kg accepted for 80 PLN per stay); and event-celebration customers hosting weddings, communions, and corporate functions. Pricing is denominated in PLN with tiered packaging for distinct buyer profiles, and the Hilton Honors loyalty program provides repeat-stay economics across the global Hilton portfolio. No external institutional investment, PE involvement, or public listing has been disclosed for the operating entity.

Name

Hilton Garden Inn Rzeszów

Legal name

Hotele Grupy Marma Sp. z o.o.

Website

https://hgi.rzeszow.pl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Hilton Garden Inn Rzeszów is a four-star franchised hotel in central Rzeszów, Poland, operated by Hotele Grupy Marma Sp. z o.o. It offers 101 rooms, conference facilities, restaurants, and event services for business travelers, leisure guests, and celebration clients.

Ownership category

akta.pro rank

Product category

Hotel Accommodation

NAICS

Hotels (except Casino Hotels) and Motels (721110), Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Large-Scale Headquarters Convention Hotels (THAGALAH)

akta.pro secondary industries

Lounge Bars & Hotel Bars (THAFAEAI), Luxury Farmhouses, Country Houses & Vineyard Estates (THAMAEAG)

Keywords

• Hotel accommodation services
• Conference and event venues
• Restaurant and dining services
• Business travel lodging
• Wedding and celebration catering

Headquarters

HQ city

Rzeszów

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Hotel Accommodation: Room rentals including various room types (Queen, Twin, King, Mobility Access rooms, and One-Bedroom King Suite). Revenue generated from nightly rates with breakfast inclusion options.
2. Food and Beverage: Restaurant and bar services including The Garden Grille & Bar, Cigar Room, and culinary events. Revenue from menu sales, wine service, and special dining experiences.
3. Conference and Event Services: Conference rooms, business breakfasts, weddings, communions, and occasional events. Revenue from venue rental, catering, and event planning services.
4. Hilton Honors Program: Loyalty program allowing guests to earn and redeem points for future stays and exclusive offers.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Hilton Garden Inn Rzeszów is a four-star hotel offering 101 rooms and 2 apartments in central Rzeszów, Poland. Its core offering combines overnight accommodation with on-site food and beverage (The Garden Grille & Bar, Bar & Cigar Room, Culinary Spectacle dining), 8 fully equipped conference rooms (34–438 m²) for meetings and banquets, and organized celebration services for weddings, communions, and family events.

Product overview

Hilton Garden Inn Rzeszów is a four-star hotel operated by Hotele Grupy Marma Sp. z o.o., offering 101 rooms and 2 apartments in the center of Rzeszów. The property functions as a unified hotel experience combining core accommodation services with food & beverage outlets (The Garden Grille & Bar restaurant, Bar & Cigar Room, and the hotel's own vineyard producing wines), conference and event facilities (8 meeting rooms up to 438 m²), and guest amenities including a 24-hour fitness center, business center, and complimentary parking. The hotel also offers specialized celebration services for weddings, communions, and occasional events, plus a unique Culinary Spectacle dining experience.

Differentiator

Problem solved

Functional benefit

Brands

• The Garden Grille & Bar: The hotel's signature restaurant offering Polish cuisine with innovative approach, cocktail bar, and culinary performances on Fridays and Saturdays.
• Vineyard

Products and services

• Hilton Garden Inn Rzeszów Hotel Accommodation Four-star hotel accommodation offering 101 elegantly equipped rooms and 2 one-bedroom King Suites in the center of Rzeszów, featuring air conditioning, cable TV, Crabtree & Evelyn toiletries, safes, mini fridges, and tea/coffee making facilities. Targets business and leisure travelers visiting Rzeszów.
• Conference & Banquet Services Eight fully equipped conference rooms ranging from 34 m² to 438 m² with modern audiovisual equipment, free wireless internet, room connection system, and a spacious foyer for exhibitions and breaks, plus a dedicated meeting manager. Targeted at corporate clients organizing training sessions, conferences, business meetings, and banquets.
• The Garden Grille & Bar Restaurant Polish cuisine restaurant with an innovative approach offering a seasonally changing menu, cocktail bar, and curated wine selection including wines from the hotel's own vineyard. Serves hotel guests and external diners.
• Bar & Cigar Room Atmospheric bar and cigar lounge featuring premium alcohols, a curated selection of cigars, and a private room option for intimate gatherings and private events.
• Special Event Celebrations (Weddings, Communions, and Occasional Events) Professional organization of weddings, communions, baptisms, birthdays, and other family celebrations, including modern banquet rooms, tailor-made menus, professional waiter service, and table decoration. Targeted at families and event organizers in the Rzeszów region.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Hilton WorldwidecoreChannel Partner/ Reseller/ DistributorHilton Garden Inn Rzeszów operates as a franchise under the Hilton brand, utilizing Hilton's global reservation system, loyalty program (Hilton Honors), and brand standards. The hotel benefits from Hilton's worldwide marketing presence and centralized booking platform.
• Hotele Grupy Marma Sp. z o.o.coreStrategic or Co-development PartnerHotele Grupy Marma Sp. z o.o. (KRS 0000365413) is the operating company that manages Hilton Garden Inn Rzeszów. The company is registered in Rzeszów and operates the hotel property.
• The San Gorge VineyardminorStrategic or Co-development PartnerThe hotel's restaurant features wines from the San Gorge wine region, sourced from a vineyard in Dydnia commune (Witryłów village). The vineyard covers nearly 6 hectares with grape varieties including Regent, Bianca, Solaris, Rondo, Marechal Foch, Leon Millot, and Swenson Red. Supervised by oenologist Piotr Stopczyński.
• La Perla SPA ClinicminorGTM or Marketing PartnerAdjacent spa clinic offering relaxation treatments with 10% discount for hotel guests. Provides extended wellness services beyond the hotel's own fitness center.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Hilton Garden Inn Kraków: Same Hilton Garden Inn brand operating a 4-star city-center property in Kraków. Directly comparable in brand standards, conference offering, and customer segments, providing a benchmark for Polish Garden Inn performance and pricing.
• ibis Styles Rzeszów Centrum: Accor's economy-to-mid-scale branded hotel in central Rzeszów. Competes for price-sensitive leisure travelers and group bookings in the same city-center catchment area.
• Hotel Bristol Art & Medical Spa Rzeszów: Traditional 4-star hotel in central Rzeszów with spa, conference, and F&B offerings. Directly competes for business travelers, weddings, and corporate events in the same micro-market.
• Hilton Garden Inn Warsaw Old Town: Same Hilton Garden Inn brand in another Polish gateway city (Warsaw). Comparable in operational model, pricing tiers, and conference product, useful for benchmarking Hilton's Polish Garden Inn economics.
• Hotel Mercure Rzeszów Centrum: Accor-brand 4-star city-center hotel in Rzeszów targeting business and MICE segments. Comparable in pricing tier, conference capacity, and target customer to the Hilton Garden Inn property.
• Best Western Plus Hotel Rzeszów: Local 4-star competitor in the same Rzeszów market with overlapping business and leisure segments. Most direct head-to-head competitor for transient and conference demand in the city.
• Novotel Rzeszów Centrum: Accor's mid-scale full-service hotel in central Rzeszów with conference facilities and F&B. Direct competitor in both transient corporate and weekend leisure segments.

Regional players

• Hotel Arłamów: Large conference and leisure hotel in southeastern Poland (Bieszczady region). Comparable in regional context and MICE capability, though more resort-oriented than the urban Rzeszów property.

Broad incumbents

• Hampton by Hilton Warsaw Airport: Hilton's select-service brand in Poland serving business travelers. Comparable in distribution and loyalty integration, though positioned below the Garden Inn tier and lacking the conference and F&B scale.
• DoubleTree by Hilton Kraków: Hilton-family upscale hotel in Kraków offering similar full-service lodging, F&B, and conference facilities. Comparable as a Hilton brand benchmark, though positioned above the mid-scale Garden Inn tier.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/watch?v=tw6_uAmj-vA&t=3s
• Facebookfacebook.com/HiltonGardenInnRzeszow
• Instagraminstagram.com/hiltonrzeszow
• LinkedInlinkedin.com/company/hgirzeszow

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hilton Garden Inn Rzeszów