Hone
Hone provides mobile hydrogen power as a turnkey service to Film & TV productions, delivering a 165 kW hydrogen generator and mobile Fuel Block trailer to on-location sets as a zero-emission replacement for diesel generators. Initial operations serve the Greater Toronto Area with planned expansion to Vancouver and Los Angeles.
- Company typePrivate
- Founded2024
- HeadquartersEtobicoke, Canada
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Hone does
Hone Inc. is a Canadian climate-tech startup that delivers mobile hydrogen power as a turnkey service, primarily to Film & TV productions, as a zero-emission alternative to diesel generators. Founded/incubated in 2024 by Change Energy (originally as H2OnSet, rebranded to Hone in July 2024) and headquartered at Dufferin Gate Studios in Etobicoke, Ontario, the company is led by CEO Bob Oliver, with CTO Ry Smith, COO Al Davidson, and Chief Market Development Officer David Hardy on a small team of approximately five employees.
Hone's core offering pairs a 165 kW Hydrogen Mobile Power Generator with a proprietary Hydrogen Mobile Fuel Block trailer. The generator uses a DEUTZ AG hydrogen-fueled internal combustion engine integrated by Sommers Generator Systems (exclusive NA manufacturer/integrator for film & TV), outputs standard 208VAC/60Hz/3-phase power via industry-standard camlock connections, and physically matches a conventional 1400-amp diesel genset. The Fuel Block trailer carries 130 kg of onboard hydrogen, enabling up to 12 hours of runtime at 150 kW or up to 32 hours at lighter 55 kW loads; drop-and-swap refueling avoids production downtime. Hydrogen is sourced as low-carbon fuel from Charbone Hydrogen Corporation's Brossard, Québec electrolysis facility.
The business model is usage-based: customers pay for hydrogen fuel logistics and zero-emission power generation delivered to their site, with the generator, fuel, and refueling bundled into a single service contract. Go-to-market is direct sales targeting Film & TV productions primarily, with construction sites and event/emergency power as secondary segments. Initial service area is the Greater Toronto Area, with stated expansion plans to Vancouver and Los Angeles. Hone holds the first TSSA approval in Ontario for hydrogen fuel delivery trailers (February 2025), validating its regulatory pathway.
Hone firmographics
Firmographics- Name
- Hone
- Legal name
- Hone Inc.
- Website
- https://honeinc.ca
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Hone provides mobile hydrogen power as a turnkey service to Film & TV productions, delivering a 165 kW hydrogen generator and mobile Fuel Block trailer to on-location sets as a zero-emission replacement for diesel generators. Initial operations serve the Greater Toronto Area with planned expansion to Vancouver and Los Angeles.
- Ownership category
- akta.pro rank
Hone industry classification
Industry- Product category
- Mobile Hydrogen Power Services
- NAICS
- Electric Power Generation (22111)
- SIC
- Engines & Turbines (3510), Motors & Generators (3621)
- akta.pro primary industry
- Hydrogen CHP (Fuel Cell & H2-Ready Turbines) (EUACAKAF)
- akta.pro secondary industries
- Fuel Cell Distributed Generation (Hydrogen/Natural Gas SOFC/PEM) (EUACALAK), Mobile & Temporary Diesel Power Generation (Rental/Containerized) (EUACACAI), Hydrogen (Industrial & Mobility) (IMAEACAB)
Keywords
Where Hone is headquartered
LocationHeadquarters
- HQ city
- Etobicoke
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Hone business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Technology or R&D, Operations, Personnel, Marketing or Sales
Revenue model
- Mobile Hydrogen Power Service: Hone provides hydrogen fuel logistics and zero-emission power generation as a service. Customers pay for mobile hydrogen power delivery to their location with seamless drop-and-swap refueling. The service includes generator use and hydrogen fuel supply.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Hone product offering
Product offeringCore offering
Hone delivers mobile hydrogen power as a service to film & TV productions, construction sites, and events. The offering combines a 165 kW hydrogen combustion engine-based generator with a proprietary mobile Fuel Block trailer (130 kg onboard hydrogen) that is delivered to customer locations. Drop-and-swap refueling provides uninterrupted, zero-emission power equivalent to a standard 1400 amp diesel genset using standard electrical connections.
Product overview
Hone provides mobile hydrogen power as a clean alternative to diesel generators for Film & TV productions. Their system consists of two core products: a 165 kW Hydrogen Mobile Power Generator (using DEUTZ AG hydrogen combustion engine built by Sommers Generator Systems) and a proprietary Hydrogen Mobile Fuel Block for on-site hydrogen delivery. The trailer-mounted generator and flexible drop-and-swap fuel delivery system provide reliable, on-location energy with virtually zero emissions, helping productions reduce their carbon footprint without operational compromises.
Differentiator
Problem solved
Functional benefit
Products and services
- 165 kW Hydrogen Mobile Power Generator 165 kW output hydrogen combustion engine-based generator with standard 208VAC/60Hz/3-phase connections and industry-standard camlock connections. Dimensions: W:4.8ft x L:12.7ft x H:8ft. Replicates a standard 1400 amp diesel genset while eliminating on-site emissions. Built for film & TV productions and other off-grid power users.
- Hydrogen Mobile Fuel Block Mobile trailer carrying 130 kg of onboard hydrogen providing up to 12 hours runtime at 90% load (150 kW) and up to 32 hours at lighter loads (55 kW). Dimensions: W:8.5ft x L:18ft x H:11ft. Drop-and-swap refueling enables uninterrupted power without requiring a forklift. Delivered to customer sites as part of the Mobile Hydrogen Power Service.
- Mobile Hydrogen Power Service End-to-end hydrogen logistics and zero-emission power generation service for Film & TV productions, construction sites, and event/emergency applications. Includes delivery of the 165 kW Hydrogen Mobile Power Generator and Fuel Block trailer to customer locations, drop-and-swap refueling for uninterrupted power, and emissions tracking from hydrogen source to service. Currently available in the Greater Toronto Area with planned expansion to Vancouver and Los Angeles.
Quantifiable outcome
- 1.5+ tonnes of CO2 reduction per generator day compared to diesel
- +2 more outcomes
Companies that use Hone
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
Hone technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Hone partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Charbone Hydrogen CorporationcoreCharbone Hydrogen Corporation supplies low-carbon hydrogen from their electrolysis facility in Brossard, Québec for Hone's mobile power deployments. This sourcing partnership ensures Ontario-sourced clean hydrogen for Hone's services.
- William F. White, WhitesLES, Sunbelt Film and TVminorWilliam F. White, WhitesLES, and Sunbelt Film and TV hosted Hone's live demonstration of hydrogen power technology for 110+ industry professionals, validating the clean power solution for commercial deployment.
- Sommers Generator SystemscoreSommers Generator Systems, based in Stratford, Ontario (established 1936), is the exclusive manufacturer and integrator of Hone's hydrogen power generators for the North American film & TV sector. They integrate DEUTZ AG hydrogen combustion engines into the generator assemblies. Both companies have worked together since the H2OnSet (now Hone) concept was developed.
- DEUTZ AGcoreDEUTZ AG, based in Cologne, Germany, manufactures the hydrogen combustion engines used in Hone's mobile power generators. The DEUTZ hydrogen engines are integrated into generator assemblies by Sommers Generator Systems in Canada.
- Change EnergycoreHone was incubated by Change Energy, which has an international reputation for planning and executing major fuel system transitions. Change Energy is a strategic engineering firm focused on the low carbon economy and identifies market gaps for clients transitioning to hydrogen as a fuel alternative. Hone operates as part of the Change Energy family.
- Hambly & Woolley Inc.minorHambly & Woolley Inc. is a branding agency that helped shape and define the Hone brand identity, including visual identity and event assets. The rebranding from H2OnSet to Hone was facilitated by this agency.
- Third Derivative (Clean Mobile Power Cohort)minorHone (as H2OnSet) was selected into the Clean Mobile Power Initiative Cohort, a climate tech accelerator program backed by Netflix and The Walt Disney Company, with Third Derivative and RMI. Hone was one of only ten startups selected for the initiative focused on zero-emissions mobile power for entertainment.
Scale indicators6 records
Recent moves7 records
Expansion highlights5 records
Hone competitors and assessment
Company assessmentDirect peers
- Aggreko: Global leader in temporary and mobile power rental, including the diesel gensets Hone is displacing. Operates in the same Film & TV and event/temporary-power use cases at scale; Hone's hydrogen service is positioned as a zero-emission alternative to Aggreko's incumbent offering.
- Moxion Power: Mobile battery energy storage provider explicitly targeting the Film & TV production market with zero-emission location power. Directly competes with Hone in the same customer segment (film/entertainment) and same use case (drop-in replacement for diesel gensets) using battery rather than hydrogen technology.
Emerging players
- Plug Power: Hydrogen fuel cell systems provider for mobility and stationary power applications. Adjacent competitor in the broader hydrogen-powered distributed generation space where Hone operates.
- Portable Electric: Vancouver-based provider of portable and mobile battery power stations for construction, events, and film production — directly comparable clean-power offering competing for the same off-grid customer use cases as Hone.
- Ballard Power Systems: PEM fuel cell manufacturer targeting heavy-duty mobility and stationary power applications. Relevant adjacent peer as fuel cells are the principal alternative to hydrogen internal combustion engines in clean power generation.
Broad incumbents
- Cummins: Global manufacturer of engines and power generation systems with hydrogen and natural gas offerings. Provides alternative clean-power technology stack for distributed generation applications overlapping with Hone's mobile power use case.
- Atlas Copco: Provider of mobile and temporary power solutions including gensets and energy storage systems for construction, events, and industrial sites — directly overlapping with Hone's construction and events use cases.
- Caterpillar: Diversified industrial manufacturer producing mobile gensets and power generation equipment at scale across construction, events, and industrial use cases that overlap with Hone's secondary verticals.
- Doosan Portable Power: Manufacturer of portable and mobile power generators and compressors serving construction, events, and industrial customers. Competes broadly in the same mobile power category as Hone's offering.
- Generac: Major manufacturer of power generation equipment including mobile and standby gensets. Competes broadly with Hone's generator category across many end markets even though Generac's portfolio is diesel/gas rather than hydrogen.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Hone social profiles
Digital presenceHone compliance and trust
Trust signalCompliance1 record
Hone financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hone leadership team
Management profileNumber of profiles
Profiles6 records
Hone funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hone M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hone
What does Hone do?
Hone delivers mobile hydrogen power as a service to film & TV productions, construction sites, and events. The offering combines a 165 kW hydrogen combustion engine-based generator with a proprietary mobile Fuel Block trailer (130 kg onboard hydrogen) that is delivered to customer locations. Drop-and-swap refueling provides uninterrupted, zero-emission power equivalent to a standard 1400 amp diesel genset using standard electrical connections.
Is Hone a public or private company?
Hone is a private company. It is classified as corporate owned and is currently operating.
When was Hone founded?
Hone was founded in 2024. It employs 1 to 10 people.
Where is Hone based?
Hone is headquartered in Etobicoke, Canada, in the North America region.
How does Hone make money?
One revenue line is on record: mobile Hydrogen Power Service.
Who are Hone's main competitors?
Direct peers on record are Aggreko and Moxion Power. Emerging players are Plug Power, Portable Electric and Ballard Power Systems. Broad incumbents are Cummins, Atlas Copco, Caterpillar, Doosan Portable Power and Generac.
Does Hone have an API?
No public API is recorded for Hone.
What industry is Hone in?
Hone's product category is Mobile Hydrogen Power Services. Its primary akta.pro industry code is EUACAKAF, Hydrogen CHP (Fuel Cell & H2-Ready Turbines), with a secondary code of EUACALAK, Fuel Cell Distributed Generation (Hydrogen/Natural Gas SOFC/PEM). Its NAICS code is 22111 and its SIC code is 3510.