Hotel PACAI, Vilnius

What Hotel PACAI, Vilnius does

Hotel PACAI is a privately-operated luxury 5-star hotel located at Didžioji 7 in Vilnius Old Town, Lithuania, managed by UAB Blendas Hotel Management (legal entity code 306086596). The property occupies a 17th-century Baroque mansion — originally constructed in the 15th century and historically the most magnificent residence in the Grand Duchy of Lithuania — that was extensively restored between 2017-2019 by local architects Saulius Mikštas and interior designers Indre Baršauskaitė and Greta Valikonė, reopening as a 104-room luxury hotel.

The hotel's product portfolio spans Standard, Superior, and Deluxe rooms (22-31 sqm) and a tiered suite collection ranging from Junior Suites (40 sqm) to the flagship PACAI Suite (126 sqm). Ancillary revenue lines include PACAI Restaurant (seasonal Baltic cuisine, 400+ curated wines), Bar PACAI, PACAI SPA (first hotel spa in Vilnius offering Biologique Recherche treatments — winner of Best Hotel SPA in Lithuania at the World Spa Awards for four consecutive years, 2022-2025), three meeting venues (Nu Soul 1, Nu Soul 2, Nu Jazz) plus a Baroque courtyard with capacity up to 250 guests, wedding services with F&B minimums of EUR 10,000-20,000, the PACAI Explore local-experiences program, and PACAI Gifts retail.

The business model is multi-stream transaction-based pricing across rooms (pay-per-night with seasonal variation), F&B, spa (unit pricing with package bundles), events, weddings, and ancillary services (parking, transfers, pet fees). Distribution is via the proprietary Synxis booking engine, the Marriott Bonvoy loyalty program, Design Hotels network, and direct channels. The hotel's underlying technology stack consists of Opera PMS for property management, Synxis for reservations, and Google Analytics for website tracking — no proprietary AI or technology differentiation is evidenced. The target customer base spans luxury leisure travelers, corporate event bookers, wedding clients, spa and wellness seekers, couples and families, and food and wine enthusiasts, with no enterprise anchor customers disclosed.

Name

Hotel PACAI, Vilnius

Legal name

UAB Blendas Hotel Management

Website

https://hotelpacai.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Hotel PACAI is a privately-operated luxury 5-star hotel in Vilnius Old Town, Lithuania, offering 104 rooms and suites within a restored 17th-century Baroque mansion, serving leisure travelers, corporate event clients, and wedding guests through accommodation, F&B, spa, and event revenue streams distributed via Marriott Bonvoy and Design Hotels.

Ownership category

akta.pro rank

Product category

Luxury Hotels

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro industry

PRIMARYTHAGADAD

Heritage & Historic Boutique Hotels

Travel & Hospitality/Lodging & Accommodation/Boutique & Lifestyle Hotels

SECONDARYTHAGADAF

Wellness-Lifestyle Boutique Hotels

Travel & Hospitality/Lodging & Accommodation/Boutique & Lifestyle Hotels

SECONDARYTHAGADAC

Art & Culture (Gallery/Museum) Hotels

Travel & Hospitality/Lodging & Accommodation/Boutique & Lifestyle Hotels

Keywords

• Luxury hotel services
• Historic boutique hospitality
• Spa and wellness retreats
• Corporate event venues
• Fine dining restaurants

Headquarters

HQ city

Vilnius

HQ country

Lithuania

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain

Revenue model

1. Accommodation (Rooms & Suites): The primary revenue stream from 104 rooms and suites across multiple categories (Standard, Superior, Deluxe, Junior Suite, Signature Suites, Heritage Suite, PACAI Suite) with varying price points based on room category, size, and features. Room revenue includes base nightly rates plus additional charges.
2. Restaurant & Bar Dining: On-site restaurant serving seasonal Baltic cuisine with over 400 curated wines. Revenue from breakfast, brunch, lunch, dinner, and bar beverage sales. Includes in-room dining service during restaurant hours.
3. Spa & Wellness Services: Award-winning SPA PACAI offering massages, face treatments, body treatments, and wellness rituals using Biologique Recherche products. Revenue from individual treatments, packages, and spa day passes.
4. Meetings & Events Venue Rental: Three meeting rooms (Nu Soul 1, Nu Soul 2, Nu Jazz) and Baroque courtyard available for corporate events, conferences, and private gatherings. Revenue from venue rental fees and catering minimums.
5. Weddings & Celebrations: Full wedding reception services including ceremony in historic courtyard or palatial suites, restaurant dining, and customized catering with minimum spend requirements.
6. Gift Cards & Retail Products: Gift vouchers for hotel stays, dining, and spa experiences. Signature fragrance products (diffusers, candles, room sprays) available for purchase. Gift cards valid for 6 months.
7. Ancillary Services: Additional revenue from parking (courtyard 120 EUR/day, valet 75 EUR/day), airport transfers (55 EUR), pet accommodation (60 EUR/night), and Vilnius city tax (2 EUR/person/night).

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels9 records

Core offering

Hotel PACAI is a luxury 5-star boutique hotel in Vilnius Old Town operating from a restored 17th-century Baroque mansion, providing 104 uniquely designed rooms and suites, on-site fine dining (PACAI Restaurant and Bar PACAI), the award-winning PACAI SPA offering Biologique Recherche treatments, corporate meeting facilities, and wedding services, supplemented by curated local experiences (PACAI Explore) and gift offerings.

Product overview

Hotel PACAI is a luxury 5-star hotel operating as a single property with multiple integrated service lines. The accommodation portfolio includes Standard Rooms (22-23 sqm), Superior Rooms (25 sqm with balconies), Deluxe Rooms (31 sqm with historical details), and premium Suites (ranging from 40-126 sqm) including Junior, Attic, Signature, Heritage, and PACAI Suites. On-site dining comprises PACAI Restaurant (breakfast, brunch, lunch, dinner) and Bar PACAI. The award-winning PACAI SPA offers Biologique Recherche treatments, massages, body rituals, sauna, and hammam facilities. Event services include three meeting rooms (Nu Soul 1, Nu Soul 2, Nu Jazz), a Baroque courtyard for up to 250 guests, and wedding venues. Additional offerings include PACAI Explore (curated local experiences), PACAI Gifts (gift cards and signature fragrances), and Marriott Bonvoy loyalty integration. The hotel features 104 rooms and suites across a historic 15th-century Baroque mansion.

Differentiator

Problem solved

Functional benefit

Products and services

• Standard Room Accommodation Entry-level luxury accommodation category of 22-23 sqm featuring king or twin beds with views of the Baroque courtyard or Old Town, available as a standalone bookable room type.
• Superior Room Accommodation Mid-tier luxury accommodation averaging 25 sqm with local artwork and nature-inspired design, some featuring balconies overlooking Didžioji Street or the courtyard, available as a standalone bookable room type.
• Deluxe Room Accommodation Larger luxury accommodation averaging 31 sqm with high ceilings, palatial proportions, and authentic historical details including frescoes, offering courtyard or Old Town street views, available as a standalone bookable room type.
• Junior Suite Accommodation Suite accommodation averaging 40 sqm with Hästens super king-sized bed, authentic details, Lithuanian artwork, and views of Vilnius Old Town.
• Junior Attic Suite Accommodation 54 sqm attic suite under gabled roof featuring original courtyard window fragments from 1667-77, sitting area with sofa bed, and brown marble bathroom with freestanding bathtub.
• Town Hall Signature Suite Accommodation 53 sqm signature suite featuring historical brick wall from 1510, herringbone wooden floors, freestanding oval bathtub, and views of Vilnius Old Town.
• Courtyard Signature Suite Accommodation 57 sqm signature suite featuring palatial ceilings, freestanding oversize bathtub, L-shape sofa, and views of the Baroque courtyard.
• Heritage Suite Accommodation 90 sqm suite with palatial ceilings, separate bedroom, living room with dining area, 18th-century Baroque frescoes, and views of Vilnius Town Hall Square, with option to connect to the PACAI Suite for 200+ sqm apartment.
• PACAI Suite Accommodation Hotel flagship 126 sqm suite featuring separate bedroom, living room with dining area, 4.5-meter palatial ceilings, historical balcony overlooking Vilnius Town Hall square, and the largest accommodation at 120 sqm.
• Family Junior Suite Accommodation 57 sqm two-bedroom suite with connecting rooms featuring either two king beds or one Hästens king bed and two twin beds, designed for families.
• PACAI Restaurant Fine dining restaurant serving breakfast, brunch, lunch, and dinner with seasonal Baltic regional cuisine sourced from local farms and wild nature, featuring over 400 curated wines; open to hotel guests and walk-in diners.
• Bar PACAI Hotel bar offering craft cocktails, spirits, wine by the glass, beer, cider, and non-alcoholic options, open to hotel guests and walk-in customers.
• PACAI SPA Award-winning wellness sanctuary offering face and body treatments, massage therapies, and rituals using Biologique Recherche products, with sauna, dry-air hammam, and fitness area; accessible to hotel guests and non-hotel guests by appointment.
• Meeting Venues and Event Spaces Three meeting rooms (Nu Soul 1 at 37 sqm, Nu Soul 2 at 36 sqm, Nu Soul 1+2 combined at 70 sqm, and Nu Jazz at 105 sqm) plus a Baroque courtyard accommodating up to 250 guests, with various room configurations including banquet, boardroom, classroom, cocktail, and theatre, and F&B minimums apply.
• Wedding Services Wedding venue hosting in restaurant (up to 60 guests), courtyard, and terrace, with ceremony options including PACAI Suite (113 sqm) for up to 22 guests; packages include Restaurant (10,000 EUR F&B minimum), Courtyard (12,000 EUR minimum), and Full venue (20,000 EUR minimum) plus 10% F&B service charge.
• PACAI Explore Curated Local Experiences Curated local experiences connecting guests with vetted local hosts for authentic Vilnius cultural experiences, including visits to MO Museum, Vartai Gallery, Ertlio Namas restaurant, Raštinė specialty coffee shop, European Centre Golf Club, and Terra Recognita gallery.
• PACAI Gifts
• PACAI Treat Package Combined spa and dining package at 125 EUR per person including a 60-minute personalized massage, 30-minute sauna experience at SPA PACAI, with dessert and coffee or tea at Café de Pacai.

Quantifiable outcome

• Best hotel SPA in Lithuania at World Spa Awards 2022, 2023, 2024, and 2025
• +2 more outcomes

Segments7 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Marriott BonvoycoreGTM or Marketing PartnerHotel PACAI participates in the Marriott Bonvoy loyalty program, offering points earning and redemption for members. Benefits include bonus points for elite members, welcome gifts, room upgrades, and late checkout. The partnership provides global distribution through Marriott's loyalty network.
• Design HotelscoreGTM or Marketing PartnerHotel PACAI is a member of Design Hotels, a curated collection of independent luxury hotels. The partnership positions the hotel in a global portfolio of distinctive properties and provides marketing reach to design-conscious luxury travelers through the Design Hotels website and booking platform.
• Biologique RecherchecoreStrategic or Co-development PartnerPACAI SPA is the first hotel spa in Vilnius to offer Biologique Recherche treatments and authorized retail products. The partnership provides exclusive access to this advanced skincare brand with globally recognized effectiveness. Therapists are professionally trained by Biologique Recherche to provide personalized treatments.
• Hotels within Design Hotels networkminorStrategic or Co-development PartnerHotels within the Design Hotels network may share guest information for marketing purposes and cross-property referrals, enhancing the travel experience for guests visiting multiple properties in the collection.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Stikliai Hotel: Heritage luxury boutique hotel in Vilnius Old Town, member of Relais & Châteaux. Directly competes with PACAI for the same luxury leisure, wedding, and corporate-event demand in Vilnius's historic center.
• Hotel Telegraaf: Design Hotels member and 5-star heritage boutique in Tallinn Old Town. Closest comparable in terms of curated-luxury positioning, building heritage, and Design Hotels distribution strategy.
• Grand Palace Hotel: Luxury 5-star heritage hotel in Riga Old Town with comparable room inventory and Old Town positioning. Competes with PACAI for Baltic luxury leisure itineraries and corporate events in the region.
• Hotel & SPA Bohemia: Boutique 4-star heritage hotel in Riga Old Town with spa facilities. Comparable Baltic Old Town boutique positioning, though smaller scale and lower luxury tier than PACAI.
• Three Sisters Hotel: Luxury heritage boutique hotel in Tallinn Old Town, member of Relais & Châteaux. Comparable scale and Baltic heritage-luxury positioning, competing for similar Nordic and Western European leisure demand.
• Grand Hotel Kempinski Vilnius: International luxury 5-star hotel in central Vilnius with comparable room count and full-service amenities. Competes head-to-head with PACAI for luxury business and leisure travelers, including the meetings/events segment.

Regional players

• Radisson Blu Royal Rixwell Collection: Boutique heritage properties across the Baltics under the Rixwell Collection. Compete for similar Old Town luxury leisure demand in Tallinn, Riga, and Vilnius with comparable heritage positioning.
• Pullman Riga Old Town: International 5-star hotel in Riga Old Town operated by Accor's upscale pullman brand. Comparable luxury tier with different brand-distribution model; competes for Baltic-region corporate and group business.

Broad incumbents

• Conrad Tallinn: Hilton-operated luxury 5-star hotel in Tallinn. Larger international chain presence with global loyalty distribution; competes for Baltic luxury demand with scaled brand-recall advantages over PACAI.
• Relais & Châteaux: Global curated collection of luxury heritage hotels and restaurants. Comparable curated-network distribution model to Design Hotels and a comparable aspirational positioning to PACAI's heritage-luxury narrative.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/hotelpacai
• Facebookfacebook.com/hotelpacai
• Instagraminstagram.com/hotelpacai
• Pinterestpinterest.com/hotelpacai
• LinkedInlinkedin.com/company/hotelpacai

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hotel PACAI, Vilnius