Hotel Punta Negra

What Hotel Punta Negra does

Hotel Punta Negra is a 4-star beachfront hotel located within the Parco Naturale di Porto Conte in Alghero, Sardinia, Italy, operated by privately held GE.S.T.A. Srl. The property features 85 rooms across five categories (Double Sea View, Double Pine View, Deluxe Sea View, Family Room, and Suite) and offers direct access to a private beach, two seawater swimming pools (one with hydromassaggio), a children's pool, and a green lawn area. Ancillary services include two restaurants (Ristorante Punta Negra serving year-round, and seasonal Ristorante La Luna open June–September), a cocktail bar, massage/wellness area, concierge services, and wedding/event hosting with beachfront venues.

The hotel's go-to-market is predominantly direct-to-consumer, driven through a multi-language website (Italian, English, French, German, Spanish) with an integrated online reservation engine and a live webcam feature, supplemented by the Vertical Booking OTA platform. Customer segments span leisure vacationers, couples, families, active nature enthusiasts, and wedding/event clients. Revenue is generated through accommodation bookings, food and beverage, spa/wellness services, events and weddings, and concierge commissions on activities such as diving, kayaking, trekking, and boat rentals facilitated through local partner operators. The hotel holds the distinction of being the first establishment to receive the Marchio di Qualità Ambientale (Environmental Quality Mark) from the Rete dei Parchi e delle Aree Protette, positioning it within the sustainable tourism certification framework of the surrounding protected area.

Name

Hotel Punta Negra

Legal name

GE.S.T.A. Srl

Website

https://hotelpuntanegra.it

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Hotel Punta Negra is a 4-star beachfront hotel with 85 rooms in Alghero, Sardinia, operated by GE.S.T.A. Srl, serving leisure travelers, couples, families, and wedding clients through direct bookings and the Vertical Booking OTA.

Ownership category

akta.pro rank

Product category

Beachfront Resort Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (721110), Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro industry

PRIMARYTHAGAAAI

Beachfront & Coastal Full-Service Hotels

Travel & Hospitality/Lodging & Accommodation/Hotels (Full-Service)

SECONDARYTHAGAAAD

Resort-Area Full-Service Hotels (Non–All-Inclusive)

Travel & Hospitality/Lodging & Accommodation/Hotels (Full-Service)

Keywords

• Beachfront hotel accommodations
• Resort dining services
• Wedding venue hospitality
• Coastal vacation packages
• Hotel concierge services

Headquarters

HQ city

Alghero

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Accommodation: Room rentals across 85 rooms including Standard, Deluxe, Family, and Suite categories. Direct booking through website and Vertical Booking platform.
2. Food & Beverage: Restaurant Punta Negra and Restaurant La Luna (seasonal, dinner only June-September) serving Mediterranean and Sardinian cuisine. Includes breakfast buffet, lunch, dinner, and aperitif service.
3. Spa & Wellness: Massage and wellness services in dedicated private area of the hotel.
4. Events & Weddings: Wedding ceremonies and receptions hosted at outdoor venues including beachfront pergola and lawn areas, with catering and planning services.
5. Concierge Services: Concierge services for car/motorcycle rental, boat rental (sailboats and motorboats), and paid transfer services to/from Alghero Airport.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Hotel Punta Negra operates a 4-star beachfront hotel in Alghero, Sardinia, featuring 85 rooms across five categories (Standard, Deluxe, Family, and Suites) set within a park adjacent to the Parco Naturale di Porto Conte. The property offers on-site restaurants, sea-water pools, a private beach, event/wedding hosting, excursions, and wellness amenities for leisure travelers.

Product overview

Hotel Punta Negra is a 4-star beachfront hotel offering a unified hospitality product centered on 85 rooms across five categories (Double Sea View, Double Pine View, Deluxe Sea View, Family Room, and Suite), complemented by dining services (Restaurant Punta Negra and Restaurant La Luna), beach and pool leisure facilities (private beach, two seawater pools with hydromassaggio), concierge and transfer services, outdoor activities (boat trips, diving, trekking, kayaking, cycling), wedding and event services, and wellness offerings. The property also markets two promotional packages: an Early Booking Offer (10% discount) and a 7 Nights with Free Transfer Package. The hotel operates year-round with seasonal beach service (June 15–September 30) and positions itself within the Parco Naturale di Porto Conte natural reserve.

Differentiator

Problem solved

Functional benefit

Brands

• Ristorante Punta Negra: The hotel's main restaurant offering Sardinian and Mediterranean cuisine with sea views.
• Ristorante La Luna

Products and services

• Hotel Accommodation — Standard Rooms Standard guest rooms forming part of the hotel's 85-room accommodation inventory, available for individual leisure travelers and short stays.
• Hotel Accommodation — Deluxe Rooms Upgraded Deluxe rooms within the hotel's 85-room inventory, offering enhanced comfort for leisure guests.
• Hotel Accommodation — Family Rooms Family-oriented rooms within the 85-room hotel inventory, sized for parents traveling with children.
• Hotel Accommodation — Suites Top-tier Suite accommodations within the 85-room hotel inventory, providing the highest category of lodging.
• Restaurant Punta Negra On-site à la carte restaurant serving local Sardinian cuisine to hotel guests and external diners.
• Restaurant La Luna Second on-site restaurant featuring panoramic terrace dining with sunset views, available to hotel guests and walk-in patrons.
• Wedding and Event Hosting Dedicated wedding and private event planning service utilizing the hotel's sea-view terrace, gardens, and reception facilities for ceremonies and banquets.
• Excursions and Activities Guided excursions including boat trips to Neptune's Grotto, walking tours of Alghero's historic center, and organized active excursions (kayak, trekking) offered to hotel guests.
• Wellness and Massage Services Massage and relaxation services provided in dedicated treatment areas for hotel guests seeking wellness offerings.
• Concierge and Airport Transfer Services Concierge support plus private transfer service to and from Alghero airport, available to hotel guests.

Quantifiable outcome

• Access to marine protected area for diving with opportunity to observe red coral (Corallium rubrum)
• +2 more outcomes

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered minor and core.

• Sea Kayak SardiniaminorStrategic or Co-development PartnerLocal sea kayak excursion operator offering guided tours departing from Punta Negra beach. Provides guests with kayaking experiences exploring isolated beaches, ancient fortifications, and coastal areas. Operators recommend Hotel Punta Negra to their customers as preferred accommodation.
• ExploralgherominorStrategic or Co-development PartnerLocal trekking and hiking tour operator organizing guided tours discovering the Alghero territory between history and curiosities. Partners with hotel for guest referrals and coordinated excursion offerings.
• Tre Stelle Sa Mandra (Equestrian Center)minorStrategic or Co-development PartnerActive equiturismo (horse tourism) center near Porto Ferro beach, offering horseback excursions through Mediterranean maquis. Located near the hotel and recommended to guests seeking equestrian experiences.
• Vertical BookingcoreChannel Partner/ Reseller/ DistributorOnline booking platform used for room reservations and distribution. Provides the technical infrastructure for the hotel's online reservation system and serves as an OTA channel for broader market reach.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Hotel Marinedda: Northern Sardinia coastal resort with thalasso spa, multiple pools, and beachfront dining. Comparable product mix emphasising wellness and beach leisure in a natural setting.
• Hotel Carlos V Alghero: 5-star hotel in central Alghero with rooftop pool and restaurants. Local peer competing for Alghero leisure and event demand, with a stronger urban location but no private beach.
• Forte Village Resort: Large beachfront resort in southern Sardinia with extensive leisure, dining, and sports facilities. Comparable as a multi-amenity coastal resort competing for the same international leisure traveller pool.
• Baglioni Resort Sardinia: Branded luxury beach resort in Sardinia with curated activities and beachfront F&B. Comparable as a Sardinia coastal resort targeting premium international leisure guests.
• Resort Valle dell'Erica Thalasso & Spa: Northern Sardinia coastal resort with thalasso/spa, multiple restaurants, and beach/pool amenities. Comparable full-service beachfront product serving wellness- and leisure-oriented travellers.
• Pullman Timi Ama Sardegna: Branded resort in southern Sardinia with private beach, pools, spa, and sports facilities. Comparable full-service beach resort under an international brand competing for similar European leisure guests.
• Chia Laguna Resort: Upscale Sardinian coastal resort with multiple room categories, private beach, pools, and a broad F&B/wellness offering. Directly comparable in product mix (accommodation + dining + beach + activities) and target market (international leisure travellers to Sardinia).
• Abamar Hotel: 4-star beachfront hotel in Santa Margherita di Pula, Sardinia, with private beach, pool, and Mediterranean restaurant. Closely comparable mid-scale 4-star coastal product serving Italian and European leisure guests.
• Hotel Villa Las Tronas: Historic 5-star hotel in Alghero on the seafront. Local direct peer competing for the same Alghero leisure and wedding demand with a more upscale positioning.

Regional players

• T Hotel Cagliari: 4-star design hotel in Cagliari serving business and leisure travellers across Sardinia. Comparable as a 4-star Sardinian operator, but primarily urban and not beachfront.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/hotel-punta-negra

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hotel Punta Negra