HTRACKS
HTracks SAS is a French specialist design-construction firm that builds custom pumptracks and BMX race tracks for municipalities, BMX clubs, and leisure operators, with an IP-protected Wall Ride module and a branded merchandise e-commerce store.
- Company typePrivate
- Founded2016
- HeadquartersCastelnau-le-Lez, France
- Headcount1–10
- GTM typeB2B
- OfferingServices
What HTRACKS does
HTracks SAS is a French specialist designer-constructor of custom pumptracks and BMX race tracks, registered in France (RCS Montpellier) and headquartered in Castelnau-le-Lez, Occitanie. The company operates an integrated design office (Bureau d'études) that delivers end-to-end project execution — topographic surveying via drones and Metashape, 2D/3D conception using AutoCAD, Covadis, Blender, and 3DS Max, through to earthworks, surfacing, and landscape finishing. Its signature product is the Wall Ride module, a perforated-steel rolling-wall element whose design is legally protected by an INPI industrial design registration (n° 015050110-0001, dated 2024-05-28, Locarno class 25.03). The company was previously known as Hurricane Tracks and traces its first projects to 2016, with management led by co-founder Vincent Boucardey (Director of the Design Office) alongside designer Benoît Blondet, topography lead Virgile Hautot, and administrative/financial manager Mélissa Torres.
HTracks monetizes through two distinct streams. The primary stream is project-based construction services sold via direct sales to French municipalities and local governments, BMX racing clubs, and leisure/bike-park operators; pricing is quote-based and not publicly disclosed. The secondary stream is a direct-to-consumer e-commerce boutique selling branded apparel (t-shirts €22-€36, hoodies €68), caps (€25), pumpboards (€54), beanies (€18), and mugs (€9.90) via a WooCommerce storefront. Geographic reach extends beyond France to Italy, the USA (California), China (Chengdu), Gabon (Libreville), and New Caledonia (Noumea). Customer acquisition relies on a project portfolio website, an interactive map of installed tracks, multilingual site versions (French/English/Spanish), and the visible footprint of completed installations. The company is privately held with no external funding rounds, parent company, or subsidiary structure disclosed.
HTRACKS firmographics
Firmographics- Name
- HTRACKS
- Legal name
- Htracks SAS
- Website
- https://htracks.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- HTracks SAS is a French specialist design-construction firm that builds custom pumptracks and BMX race tracks for municipalities, BMX clubs, and leisure operators, with an IP-protected Wall Ride module and a branded merchandise e-commerce store.
- Ownership category
- akta.pro rank
HTRACKS industry classification
Industry- Product category
- Sports Infrastructure Construction
- NAICS
- Foundation, Structure, and Building Exterior Contractors (2381)
- SIC
- Construction - Special Trade Contractors (1700)
- akta.pro primary industry
- Landscape Construction & Hardscaping (Patios, Retaining Walls, Outdoor Structures) (IMAIAIAE)
Keywords
Where HTRACKS is headquartered
LocationHeadquarters
- HQ city
- Castelnau-le-Lez
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
HTRACKS business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Custom Pumptrack and BMX Track Construction: Design and construction of custom pumptracks and BMX race tracks for municipalities, communities, and leisure facilities. Projects include expertise, conception, and realization phases with full project management.
- E-commerce Merchandise Sales: Sale of branded clothing and accessories including t-shirts, hoodies, caps, mugs, and pumpboards through the company website shop.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Clothing line including t-shirts, long sleeves, hoodies |
| Unit Pricing | Pay-as-you-go | Accessories including caps, mugs |
| Unit Pricing | Pay-as-you-go | Equipment including pumpboards |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
HTRACKS product offering
Product offeringCore offering
HTRACKS is a French designer-constructor specializing in custom pumptracks and BMX race tracks. The company manages projects end-to-end through an integrated design office, covering topographic surveying, 2D/3D design, earthwork studies, surfacing, landscaping, and final markings. It also sells a proprietary Wall Ride module (INPI-protected design) and branded merchandise through an e-commerce shop.
Product overview
HTRACKS operates as a specialized designer-constructor of pumptracks and BMX race tracks, offering a comprehensive service from concept to completion. The core portfolio consists of custom pumptrack design and construction, BMX race track development, and the signature Wall Ride module (a deposited design, INPI n°015050110-0001). An integrated design office (Bureau d'études) provides engineering, topographic analysis, and project management. The company also maintains an e-commerce boutique selling apparel and accessories including t-shirts (Asphalt Surfin', Logo Cœur/Base, Long Sleeve, Fluo Work, On Tour editions), hoodies, caps, beanies (Bob), pumpboards, and mugs. The product line spans infrastructure design services and branded merchandise.
Differentiator
Problem solved
Functional benefit
Brands
- Wall Ride: A signature rolling wall module for pumptracks, featuring perforated steel surface for riding, with customizable radius, color (RAL powder coating), and landscape integration. Design protected by INPI registration.
Products and services
- Pumptrack Design and Construction Custom design and construction of pumptracks for public spaces, urban areas, and rural communities, covering data collection, feasibility studies, earthwork, surfacing, landscaping, and final markings.
- BMX Race Tracks
Companies that use HTRACKS
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles4 records
HTRACKS technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
HTRACKS partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Landscape DesignersminorCollaboration with landscape designers for integration of pumptracks into surrounding environments, ensuring harmonious aesthetic and functional placement within urban, forest, or mountain settings.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
HTRACKS competitors and assessment
Company assessmentDirect peers
- Pumptrack.fr: French pumptrack and bike park builder focused on municipal and community projects, competing directly with HTracks in the French market.
- Sinba: French designer-builder of pumptracks, bike parks, and sports infrastructure. Closest geographical and offering peer to HTracks within the French municipal market.
- Velosolutions: Swiss-founded global leader in pumptrack and skatepark construction, with UCI affiliation and projects across many countries. Direct competitor to HTracks for large municipal and international tenders.
- Dreamline Pumptracks: Specialized pumptrack construction company serving public and private clients across Europe with modular track systems, comparable in scope and customer base to HTracks.
- Pumptrack.com: European pumptrack design and construction specialist offering turnkey projects to municipalities and private operators, directly overlapping with HTracks' core offering.
Others
- Marque Digitale: French digital agency credited as HTracks' web partner; adjacent ecosystem participant rather than a competitor, useful for understanding HTracks' ecosystem.
Emerging players
- Sports Surface Design & Build: UK-based specialist contractor designing and building sports surfaces including pumptracks for public sector clients; comparable in service model and customer profile.
- Action Sports Design: Specialist in action sports facility design and construction (skateparks, pumptracks), serving overlapping municipal clients in international markets.
- Boss Bike Parks: Bike park and trail design/build firm with overlap in pumptrack construction, serving a similar mix of municipalities and commercial leisure operators.
Broad incumbents
- Lapierre Sports: Established French cycling industry incumbent with broader involvement in cycling infrastructure and events; adjacent to HTracks via BMX/action sports ecosystem, though not a direct construction competitor.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
HTRACKS social profiles
Digital presenceHTRACKS financial estimates
Financial estimateRevenue estimate
Valuation estimate
HTRACKS leadership team
Management profileNumber of profiles
Profiles5 records
HTRACKS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HTRACKS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HTRACKS
What does HTRACKS do?
HTRACKS is a French designer-constructor specializing in custom pumptracks and BMX race tracks. The company manages projects end-to-end through an integrated design office, covering topographic surveying, 2D/3D design, earthwork studies, surfacing, landscaping, and final markings. It also sells a proprietary Wall Ride module (INPI-protected design) and branded merchandise through an e-commerce shop.
Is HTRACKS a public or private company?
HTRACKS is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was HTRACKS founded?
HTRACKS was founded in 2016. It employs 1 to 10 people.
Where is HTRACKS based?
HTRACKS is headquartered in Castelnau-le-Lez, France, in the Europe region.
How does HTRACKS make money?
Two revenue lines are on record. Custom Pumptrack and BMX Track Construction is the primary driver. The others are E-commerce Merchandise Sales.
Who are HTRACKS's main competitors?
Direct peers on record are Pumptrack.fr, Sinba, Velosolutions, Dreamline Pumptracks and Pumptrack.com. Marque Digitale is listed as an others. Emerging players are Sports Surface Design & Build, Action Sports Design and Boss Bike Parks. Lapierre Sports is listed as a broad incumbent.
Does HTRACKS have an API?
No public API is recorded for HTRACKS.
What industry is HTRACKS in?
HTRACKS's product category is Sports Infrastructure Construction. Its primary akta.pro industry code is IMAIAIAE, Landscape Construction & Hardscaping (Patios, Retaining Walls, Outdoor Structures). Its NAICS code is 2381 and its SIC code is 1700.