Heroes United to Heal Foundation

What Heroes United to Heal Foundation does

Heroes United to Heal Foundation (HU2H) is a 501(c)(3) nonprofit organization founded in 2022 by Donna Michaels, a U.S. Navy veteran and retired law enforcement officer, to address PTSD and invisible wounds among military veterans and first responders. The foundation's flagship program is the HU2H Big Sky Retreats, a week-long peer support retreat held at a 36-acre sanctuary in Montana's Paradise Valley along the Yellowstone River. Each retreat hosts 10-12 participants in a peer-led format combining approximately one hour daily of research-based curriculum with therapeutic outdoor activities including fly fishing, hiking, horseback riding, wildlife photography, music, art, and equine therapy. Retreats are provided at no cost to participants, with airfare reimbursed and all program expenses covered.

The organization is structured as an all-volunteer entity with 5 staff members and is led by a board that includes veterans and domain experts. Revenue is derived entirely from donations, event fundraising (including Designer Bag Bingo and the Gala of Hope & Healing), sponsorship programs, and in-kind contributions, processed through the Zeffy platform. The organization maintains a curated resource directory linking participants to crisis support services such as COPLINE, Safe Call Now, the Veterans Crisis Line, and 988 Lifeline, and has a strategic partnership with NEUCOA for neurological treatment referrals.

Go-to-market is community-led and event-driven, relying on word-of-mouth referrals, veteran networks, and first responder communities for participant acquisition (via Google Forms applications), and on fundraising events for donor acquisition. The organization operates exclusively within the United States, with its mailing address in Rockledge, Florida and its retreat facility in Big Sky, Montana. The organization has no disclosed revenue figures, no paid staff, and no external investment or funding rounds.

Name

Heroes United to Heal Foundation

Legal name

Heroes United to Heal Foundation

Website

https://hu2h.org

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Heroes United to Heal Foundation is a 501(c)(3) nonprofit providing free week-long peer support retreats for U.S. military veterans and first responders with PTSD. Its flagship Big Sky Retreats program at a 36-acre Montana sanctuary combines research-based curriculum with therapeutic outdoor activities.

Ownership category

akta.pro rank

Product category

Veteran and First Responder Mental Health Services

NAICS

Civic and Social Organizations (8134), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813)

SIC

Services-Social Services (8300), Services-Health Services (8000)

akta.pro primary industry

Wellness Retreat Centers (Yoga, Meditation & Mindfulness) (THAGAMAB)

Keywords

• Veteran peer support
• PTSD retreats
• First responder wellness
• Mental health nonprofit
• Therapeutic outdoor programs

Headquarters

HQ city

Rockledge

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Donations: Tax-deductible donations from individuals and organizations supporting veteran and first responder mental health. All proceeds go directly to supporting retreat programs.
2. Event Fundraising: Revenue from events such as Designer Bag Bingo and Gala of Hope & Healing events that raise funds for retreats.
3. Sponsorship Programs: Hope & Healing Retreat Sponsorship opportunities for organizations and individuals to support specific retreats or program elements.
4. In-Kind Donations: Acceptance of goods or services such as recreational equipment or professional expertise to support retreat operations.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Heroes United to Heal Foundation delivers free, week-long peer support retreats for U.S. military veterans and first responders living with PTSD and invisible wounds of service at its 36-acre sanctuary in Montana's Paradise Valley. Each retreat hosts 10-12 participants who engage in a research-based curriculum alongside therapeutic outdoor activities such as fly fishing, hiking, photography, music, and art, with airfare and all program costs covered through donations and sponsorships. The foundation is an all-volunteer 501(c)(3) nonprofit that supplements retreats with fundraising events and an online mental health resource directory.

Product overview

Heroes United to Heal Foundation operates as a 501(c)(3) nonprofit organization providing a single integrated program: the HU2H Big Sky Retreats, a peer support-based retreat experience for veterans and first responders dealing with PTSD and invisible wounds. The organization also offers events for fundraising and maintains an online resource directory. The flagship Big Sky Retreats combine research-based educational curriculum with therapeutic outdoor activities at no cost to participants.

Differentiator

Problem solved

Functional benefit

Products and services

• HU2H Big Sky Retreats
• HU2H Fundraising Events Program
• Online Resources Directory

Quantifiable outcome

• Mental health improvement from 'fair/poor' to 'good' reported by multiple attendees
• +1 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• NEUCOA (Neuroenhancement & Cognitive Optimization Associates, PLLC)coreStrategic or Co-development PartnerSpecialized medical clinic in Virginia Beach, Virginia founded by Dr. David Day (HU2H Neurological Consultant) that focuses on non-invasive brain health treatments using EEG-guided transcranial magnetic stimulation technology. Treats military service members and veterans with traumatic brain injury and PTSD, aligned with HU2H's mission.
• The Danny Dietz Foundation (NSDDF)minorStrategic or Co-development Partner501(c)(3) nonprofit honoring Navy SEAL Petty Officer 2nd Class Danny Dietz. Provides immediate financial assistance to Special Operators, first responders, and surviving families. Aligned mission of supporting those who sacrifice for national and community safety.
• COPLINEminorOthers24/7 confidential helpline for law enforcement officers and their families. First international hotline of its kind, answered by retired vetted officers who understand the unique stressors of the job.
• Safe Call NowminorOthersConfidential 24-hour crisis referral service for all public safety employees, emergency services personnel, and their families. Provides support for mental health, addiction, and other personal issues.
• Veterans Crisis LineminorOthersFree service connecting Veterans in crisis with trained responders. As of January 2025, has responded to more than 8.4 million calls, 1 million chats, and 447,000 texts, referring over 1.6 million Veterans to further support.
• 988 LifelineminorOthersNational Suicide & Crisis Lifeline providing 24/7 support for mental health struggles, emotional distress, and substance use concerns for all Americans including veterans and first responders.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Team Rubicon: Veteran-led nonprofit using disaster response and veteran community engagement to support veterans' mental health and reintegration; shares veteran peer-support ethos and target population but with a service-mission rather than retreat model.
• Wounded Warrior Project: Large established 501(c)(3) serving post-9/11 veterans with mental health, physical康复, and career programs; comparable in mission and beneficiary population but operates a much broader, multi-program portfolio rather than a single retreat product.
• Home Base (Massachusetts General Hospital): Clinical veteran and family caregiver program offering intensive clinical treatment, retreats, and wellness programs for post-9/11 veterans with PTSD/TBI; comparable mission with a more clinical, hospital-affiliated delivery model.
• National Alliance on Mental Illness (NAMI): Large national nonprofit providing mental health education, support groups, and advocacy including for veterans and first responders; comparable in serving the same mental health population but through peer support groups and education rather than immersive retreats.

Direct peers

• The Danny Dietz Foundation: 501(c)(3) providing immediate financial assistance to special operators, first responders, and surviving families; already a listed HU2H partner and serves a substantially overlapping population with mission alignment.
• Boulder Crest Foundation: 501(c)(3) operating rural retreat programs (Boulder Crest in Virginia and Arizona) for combat veterans and first responders dealing with PTSD using a peer-led, non-clinical model. Most directly comparable peer in mission, format, and target population.
• Save A Warrior: Nonprofit providing week-long, peer-led transformation retreats for active-duty military, veterans, and first responders at risk of suicide; comparable in retreat format, peer-support methodology, and target population.
• Warrior Healing Center: Nonprofit offering free, multi-day veteran retreats combining peer support, outdoor activities, and wellness programming; closest functional analog to HU2H Big Sky Retreats in a smaller-scaled, all-volunteer operational mode.

Emerging players

• Veterans Healing Farm: Nonprofit using farm-based therapeutic activities and peer community to support veterans with PTSD and trauma; overlaps with HU2H in leveraging outdoor/activity-based therapy and veteran peer support, though in a different setting.
• Project Healing Waters Fly Fishing: National nonprofit using fly fishing and associated activities as therapeutic outlets for disabled veterans; overlaps directly with HU2H's fly fishing component and veteran mental health mission, but operates as a community program rather than week-long retreats.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/HeroesU2Heal/status/2010115385492980126
• YouTubeyoutube.com/@HeroesUnited2Heal
• Facebookfacebook.com/HeroesUnitedtoHeal
• LinkedInlinkedin.com/company/heroes-united-to-heal-foundation
• Instagraminstagram.com/heroes_united_2heal

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Heroes United to Heal Foundation