Huis van Puck
Huis van Puck is a non-profit performing arts center in Arnhem, Netherlands, operating 8 rehearsal spaces, an 80-seat theater, and a café for ~50 amateur arts groups and individual makers. It earns revenue through venue rentals, courses (including a nationally certified director training), ticket sales, and municipal/cultural-fund subsidies.
- Company typePrivate
- Founded1990
- HeadquartersArnhem, Netherlands
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Huis van Puck does
Huis van Puck is a non-profit performing arts center (ANBI-registered) headquartered at the former Menno Coehoorn barracks in Arnhem, Netherlands. Founded in 1990 as De Cultuurkapel and later merged with Parktheater, the organization operates 8 affordable rehearsal spaces, an 80-seat theater hall, and a theater café that collectively host around 50 regular tenant groups, 55 performances per year, and 80 café activities per year. It is positioned as the central hub ('spin in het web') for amateur performing arts in Gelderland province, serving amateur theater, dance, and music groups, individual performing artists, and aspiring directors.
The organization delivers a portfolio of venue rental, educational programming, and community events. Educational products include the three-year, LKCA-certified Theaterregisseur cadre opleiding (€1,975 per academic year), four-day theater technique courses (€335), a nine-session playwriting course (€400), storytelling courses (€199–€320), and a comedy course delivered in partnership with Comedyhuis Utrecht. Recurring community events include the annual Pucks Cabarettalent festival and monthly Pucks Open Podium. Supporting infrastructure includes a WordPress website, an online self-service reservation system for returning tenants, third-party ticketing via HipSy and EventGoose, and a Vraag & Aanbod community matchmaking board.
The business model is a hybrid of subsidy and earned income. Core operating subsidy comes from Gemeente Arnhem (the municipality), supplemented by cultural-fund grants from Prins Bernhard Cultuurfonds and InvestGoed. Earned revenue streams include space rental fees, course tuition, ticket sales, and café operations managed by ~35 volunteers. The organization has no parent company, no outside investors, and is governed by a 5-member board. In September 2025, longtime founder-director Henk Dassen was succeeded by Nathalie Oldehartmann.
Huis van Puck firmographics
Firmographics- Name
- Huis van Puck
- Legal name
- Huis van Puck
- Website
- https://huisvanpuck.nl
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Huis van Puck is a non-profit performing arts center in Arnhem, Netherlands, operating 8 rehearsal spaces, an 80-seat theater, and a café for ~50 amateur arts groups and individual makers. It earns revenue through venue rentals, courses (including a nationally certified director training), ticket sales, and municipal/cultural-fund subsidies.
- Ownership category
- akta.pro rank
Huis van Puck industry classification
Industry- Product category
- Performing Arts Center
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Theater Companies and Dinner Theaters (71111), Other Performing Arts Companies (711190)
- akta.pro primary industry
- Theater & Performing Arts Venue Operations (Playhouses, Opera Houses) (MPAGALAB)
- akta.pro secondary industries
- Community & Amateur Theatre (MPAGABAD), Performing Arts & Cultural Event Venues (Theaters, Museums) (THAHAAAG)
Keywords
Where Huis van Puck is headquartered
LocationHeadquarters
- HQ city
- Arnhem
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Huis van Puck business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Venue/space rental: Huis van Puck rents out 8 rehearsal spaces, a theater hall (80 seats), and a theater café to music, dance, and theater groups. Approximately 50 groups use rehearsal spaces regularly, and the theater hosts around 55 performances/activities per year.
- Course and workshop fees: Fees charged for courses including comedy, theater technique, playwriting, storytelling, and the three-year Theaterregisseur director training program (€1,975 per academic year).
- Ticket sales: Revenue from ticket sales for performances and events held in the theater, including concerts, cabaret, and theater shows.
- Municipal subsidy and cultural funds: Core funding from Gemeente Arnhem (municipality of Arnhem) and various cultural foundations and grants, including Prins Bernhard Cultuurfonds and InvestGoed.
- Theater café operations: Revenue from café operations during performances and events, managed by volunteers, with approximately 80 cultural activities organized per year using the space.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Three-year Theaterregisseur director training program |
| Subscription | One time/ perpetual license | Theater Technique course (4 days) |
| Subscription | One time/ perpetual license | Playwriting course (9 sessions) |
| Subscription | One time/ perpetual license | Storytelling courses |
| Unit Pricing | Pay-as-you-go | Performance ticket: Frank Blueka – Love from Ireland |
| Unit Pricing | Pay-as-you-go | Pucks Open Podium entrance |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels8 records
Huis van Puck product offering
Product offeringCore offering
Huis van Puck is a non-profit performing arts center in Arnhem that rents out a theater hall, theater café, and eight rehearsal spaces to music, dance, and theater groups. It also delivers educational programs including a three-year nationally certified Theaterregisseur director training, short courses in comedy, theater technique, playwriting, and storytelling, and runs community events such as Pucks Cabarettalent and Pucks Open Podium. The organization operates as the central hub for amateur performing arts in Gelderland province, supported by municipal subsidies and cultural foundation grants.
Product overview
Huis van Puck is a performing arts center in Arnhem offering venue rental services (theater hall, theater café, and 8 rehearsal spaces) combined with educational programs (theater director training, workshops in comedy, theater technique, playwriting, and storytelling) and recurring events (Pucks Cabarettalent festival, Pucks Open Podium). The portfolio includes the theater venue and café as core rental products, complemented by the three-year Opleiding Theaterregisseur, various short courses, and talent development programs like AKTE3 and Pucks Cabarettalent.
Differentiator
Problem solved
Functional benefit
Brands
- Pucks Theatercafé: Theater café used as foyer during performances and as meeting space for building users, also available for hire for presentations, small performances, and other cultural activities.
- Pucks Cabarettalent
- Pucks Open Podium
Products and services
- Theaterzaal (Theater Hall) An 80-seat theater hall (6.90m wide x 8.30m deep) for performances, suitable for various stages of production from rehearsal to performance, with full technical support.
- Pucks Theatercafé Theater café used as foyer for performances, meeting space for building users, and rental venue for presentations, small performances, and other cultural activities.
- Repetitieruimtes (Rehearsal Spaces) Eight affordable, quality rehearsal spaces for music, dance, and theater groups, including a soundproofed pop rehearsal room with full backline.
- Opleiding Theaterregisseur (Theater Director Training)
Quantifiable outcome
- ~50 groups regularly use rehearsal spaces; ~55 performances/activities per year in theater; ~80 cultural activities per year in theater café
Companies that use Huis van Puck
Customer profileNamed customers11 records
Segments5 records
Ideal customer profiles5 records
Huis van Puck technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Huis van Puck partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Visie AmateurTheatercoreVisie AmateurTheater collaborates with Huis van Puck to organize the 'Inspiratieavond' inspiration evening and co-develops AKTE3, a creative breeding ground for passionate theater players offering workshops, masterclasses, and networking. Jointly they drive amateur theater development.
- Platform Amateurkunst ArnhemcoreHuis van Puck supports and co-brands with Platform Amateurkunst Arnhem, which promotes the value of amateur arts in the city. A Marketing & Communication employee is shared between Huis van Puck and the platform, strengthening amateur arts advocacy in Arnhem.
- Comedyhuis UtrechtminorHuis van Puck offers its Comedy course in partnership with Comedyhuis Utrecht. The comedy course serves as a feeder pathway into Pucks Cabarettalent, their annual cabaret talent festival. Lambert-Jan Koops from Comedyhuis Utrecht serves as the instructor.
- ArtEZ Academie voor Art & DesignminorArtEZ students from the biographical theater program participate in events organized at Huis van Puck, such as the Inspiratieavond Visie AmateurTheater, bringing academic performing arts perspectives into the community programs.
- Landelijk Kennisinstituut Cultuureducatie Amateurkunst (LKCA)coreLKCA nationally tests and certifies Huis van Puck's three-year Theaterregisseur director training program against national standards embedded in the framework curriculum (raamleerplan). Successful completion awards a nationally recognized certificate, making LKCA a quality assurance partner.
Scale indicators5 records
Recent moves9 records
Expansion highlights4 records
Huis van Puck competitors and assessment
Company assessmentDirect peers
- Theater Bellevue: Amsterdam theater combining a season program of professional and amateur productions with workshop and development programs; comparable venue operations plus community arts education focus.
- Korzo: The Hague performing arts venue producing and presenting dance, theater, and music, with associated talent-development programs; comparable venue plus production/education mix.
- Cultuurhuis Heerlen: Regional Dutch cultural center operating a theater, café, and rehearsal facilities with a programming and education mandate similar to Huis van Puck's hub-and-courses model.
- De Lindenberg: Cultural center in nearby Nijmegen offering rehearsal studios, theater spaces, courses, and programming for amateur and semi-professional performing artists — directly comparable community hub model with municipal backing and educational programs.
- De Nieuwe Regentes: The Hague venue combining professional and amateur theater, courses, and community programming in a single facility — closely analogous hub model for performing arts makers.
- Walhalla Theater: Rotterdam-based theater complex providing rehearsal and performance space with a focus on amateur and community performing arts; comparable venue services and target audience.
Others
- LKCA (Landelijk Kennisinstituut Cultuureducatie en Amateurkunst): National Dutch knowledge institute for cultural education and amateur arts that certifies Huis van Puck's Theaterregisseur program; adjacent enabling/quality-assurance partner in the same ecosystem.
- Platform Amateurkunst Arnhem: Local Arnhem platform promoting amateur arts that co-brands with Huis van Puck and shares marketing staff — adjacent ecosystem partner with directly overlapping mission and audience.
Broad incumbents
- Verkadefabriek: Larger multidisciplinary cultural venue in Den Bosch combining theater, cinema, workshops, and educational programming; broader scope but same Dutch regional cultural-infrastructure model.
- Stadsschouwburg Utrecht: Established Dutch city theater offering a season of performing arts programming and venue rental; comparable theater venue operations, though more professional-focused and larger scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Huis van Puck social profiles
Digital presenceHuis van Puck financial estimates
Financial estimateRevenue estimate
Valuation estimate
Huis van Puck leadership team
Management profileNumber of profiles
Profiles5 records
Huis van Puck funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Huis van Puck M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Huis van Puck
What does Huis van Puck do?
Huis van Puck is a non-profit performing arts center in Arnhem that rents out a theater hall, theater café, and eight rehearsal spaces to music, dance, and theater groups. It also delivers educational programs including a three-year nationally certified Theaterregisseur director training, short courses in comedy, theater technique, playwriting, and storytelling, and runs community events such as Pucks Cabarettalent and Pucks Open Podium. The organization operates as the central hub for amateur performing arts in Gelderland province, supported by municipal subsidies and cultural foundation grants.
Is Huis van Puck a public or private company?
Huis van Puck is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Huis van Puck founded?
Huis van Puck was founded in 1990. It employs 11 to 50 people.
Where is Huis van Puck based?
Huis van Puck is headquartered in Arnhem, Netherlands, in the Europe region.
How does Huis van Puck make money?
Five revenue lines are on record. Venue/space rental is the primary driver. The others are course and workshop fees, ticket sales, municipal subsidy and cultural funds and theater café operations.
Who are Huis van Puck's main competitors?
Direct peers on record are Theater Bellevue, Korzo, Cultuurhuis Heerlen, De Lindenberg, De Nieuwe Regentes and Walhalla Theater. Others are LKCA (Landelijk Kennisinstituut Cultuureducatie en Amateurkunst) and Platform Amateurkunst Arnhem. Broad incumbents are Verkadefabriek and Stadsschouwburg Utrecht.
Does Huis van Puck have an API?
No public API is recorded for Huis van Puck.
What industry is Huis van Puck in?
Huis van Puck's product category is Performing Arts Center. Its primary akta.pro industry code is MPAGALAB, Theater & Performing Arts Venue Operations (Playhouses, Opera Houses), with a secondary code of MPAGABAD, Community & Amateur Theatre. Its NAICS code is 71131.