Huntly F.C.
- Company typePrivate
- Founded1928
- HeadquartersHuntly, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingServices
Huntly F.C. firmographics
Firmographics- Name
- Huntly F.C.
- Legal name
- Huntly Football Club
- Website
- https://huntlyfc.co.uk
- Company type
- Private
- Founded year
- 1928
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Huntly F.C. industry classification
Industry- Product category
- Community Football Club
- NAICS
- Sports Teams and Clubs (711211), Spectator Sports (71121)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Local Amateur Clubs & Community Sports Organizations (MPAKACAE)
- akta.pro secondary industries
- Association Football (Soccer) Leagues (MPAKAAAA), Sports Fundraising & Development Services (Foundations, NIL Collectives Support) (MPAKAKAK), Team Sports Matches (Club & National) (MPAGAMAB)
Keywords
Where Huntly F.C. is headquartered
LocationHeadquarters
- HQ city
- Huntly
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
Huntly F.C. business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Match Day Admissions: Revenue from ticket sales for first team games at Christie Park stadium
- Gold League Prize Draw Membership: Weekly prize draw with monthly £500 prize and weekly £150/£50 prizes. Monthly direct debit membership at £13/month or £140 annual payment
- Gold Reserve Fan Investment: Monthly subscription fan investment program with three tiers offering exclusive rewards and contributing to playing squad enhancement
- Sponsorship: Kit sponsors, club sponsors, player sponsors, and stadium sponsorship (Safelift Stadium)
- Hospitality Packages: Matchday hospitality packages and events at Christie Park
- Merchandise: Club shop and pie shop sales during home games
- Supporters Wall: One-time £200 contribution for personalised brick on supporters wall
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | First Team Match Admission |
| Subscription | Monthly | Gold League Prize Draw Membership |
| Subscription | Annual | Gold League Annual Membership |
| Subscription | Monthly | Black Membership - Gold Reserve |
| Subscription | Monthly | Gold Membership - Gold Reserve |
| Subscription | Monthly | Platinum Membership - Gold Reserve |
| One time/ perpetual license | Pay-as-you-go | Supporters Wall Brick |
Distribution channels5 records
Marketing channels5 records
Huntly F.C. product offering
Product offeringCore offering
Huntly Football Club operates a community football club competing in the Scottish Highland Football League, fielding men's first team, women's, and youth development squads. The club generates revenue through matchday admissions at Christie Park, fan membership subscriptions (Gold Reserve and Gold League Prize Draw), sponsorship packages, hospitality experiences, and on-site retail (club shop and pie shop) on match days.
Product overview
Huntly Football Club is a Scottish Highland Football League club founded in 1928, offering a comprehensive ecosystem of fan engagement products. The core product is its official website built on the MyClubPro platform. The club's product portfolio includes two subscription-based fan investment programs: The Gold Reserve (monthly subscription tiers offering exclusive rewards to support squad development) and The Gold League Prize Draw (weekly prize draw subscription for club fundraising). Additional products include matchday hospitality packages, women's team sponsorship opportunities, stadium advertising boards, and the Supporters Wall (personalized brick contribution). The club competes in the Highland League with teams across Men's, Women's, and Youth Development categories.
Differentiator
Problem solved
Functional benefit
Brands
- The Gold League: Weekly prize draw fundraising initiative with membership subscription (£13/month or £140/year) offering weekly and monthly cash prizes
- The Gold Reserve
- Supporters Wall
Products and services
- Huntly Football Club Website Official website of Huntly Football Club providing team information, fixtures, results, match reports, news, and club activities for the Scottish Highland Football League club.
- The Gold Reserve Monthly fan investment subscription offering exclusive rewards in return for contributions allocated toward enhancement and development of the playing squad. Three tiers: Black (£10/month), Gold (£20/month), and Platinum (£40/month) with progressively richer club shop vouchers, hospitality, and guest ticket benefits.
Quantifiable outcome
- Won league title in 25/26 season (Women's team)
- +1 more outcomes
Companies that use Huntly F.C.
Customer profileSegments4 records
Ideal customer profiles3 records
Huntly F.C. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Huntly F.C. partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core, major and minor.
- MyClubProcoreWebsite platform provider powering huntlyfc.co.uk with club management software including match reporting, team management, player registration, and member communications features
- SafeliftmajorSafelift Stadium naming rights sponsor. Logo appears prominently on website footer and merchandise
- Drac LogisticsminorTeam sponsor with logo displayed on website
- Semco MaritimeminorTeam sponsor with logo displayed on website
- Simpsons CoachesminorTeam sponsor with logo displayed on website
- SMG SafetyminorTeam sponsor with logo displayed on website
- Viper InnovationsminorTeam sponsor with logo displayed on website
- Nexos SolutionsminorTeam sponsor with logo displayed on website
- BilfingerminorTeam sponsor with logo displayed on website
- MTMminorTeam sponsor with logo displayed on website
- PST LtdminorTeam sponsor for men's and women's teams with logo displayed on website
- GoCardlesscorePayment processing provider for Gold Reserve subscriptions, Gold League membership direct debits, and Supporters Wall contributions
- Highland Football LeaguecoreMember club of the Scottish Highland Football League, participating in league competitions and cup competitions
- Evening ExpressminorSponsor of Evening Express Aberdeenshire Cup competition
Scale indicators4 records
Recent moves1 record
Expansion highlights5 records
Huntly F.C. competitors and assessment
Company assessmentDirect peers
- Formartine United FC: Highland League club based in Aberdeenshire with comparable community-club structure and local sponsorship reliance. Plays in the same league as Huntly and shares similar operating constraints.
- Nairn County FC: Highland League club operating in a small Scottish town with a comparable community-owned model, modest stadium, and similar volunteer-led commercial operation. Useful same-tier peer.
- Keith FC: Highland League club from a small Aberdeenshire/Moray town with a similar small-town, community-funded operating model. Comparable in scale, stadium size, and reliance on local sponsorship and gate revenue.
- Fraserburgh FC: Long-established Aberdeenshire Highland League club with a similar community base, fan-investment traditions, and tier-level commercial ceiling. Comparable as a regional peer in the same league and geography.
- Banks o' Dee FC: Highland League club from the Aberdeen area with a similar community-ownership profile and reliance on local SME sponsorship. Directly comparable as a same-tier Aberdeenshire/North-East Scotland peer.
- Cove Rangers FC: Aberdeenshire-based club that rose through the Highland League before promotion; directly comparable operating geography, league origin, and community-club revenue model. Useful as a comparable for the upside pathway from Highland League to SPFL.
- Inverurie Loco Works FC: Highland League club based in Inverurie, Aberdeenshire — the same county as Huntly. Directly comparable in catchment, sponsor base, and tier-level economics, and a regular fixture counterpart.
- Wick Academy FC: Highland League club from a small far-north Scotland town with a similar community-financing and gate-revenue model. Comparable as a remote, rural, community-owned same-tier peer.
- Brora Rangers FC: Fellow Scottish Highland Football League club operating at the same tier with similar semi-professional scale, community ownership, and reliance on local sponsorship and gate revenue. Directly comparable as a peer-tier opponent.
- Turriff United FC: Highland League club in a small Aberdeenshire town; directly comparable in catchment scale, community-financing model, and league-tier economics. A regular fixture peer of Huntly.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Huntly F.C. social profiles
Digital presenceHuntly F.C. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Huntly F.C. leadership team
Management profileNumber of profiles
Profiles15 records
Huntly F.C. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Huntly F.C. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Huntly F.C.
What does Huntly F.C. do?
Huntly Football Club operates a community football club competing in the Scottish Highland Football League, fielding men's first team, women's, and youth development squads. The club generates revenue through matchday admissions at Christie Park, fan membership subscriptions (Gold Reserve and Gold League Prize Draw), sponsorship packages, hospitality experiences, and on-site retail (club shop and pie shop) on match days.
Is Huntly F.C. a public or private company?
Huntly F.C. is a private company. It is classified as unknown and is currently operating.
When was Huntly F.C. founded?
Huntly F.C. was founded in 1928. It employs 1 to 10 people.
Where is Huntly F.C. based?
Huntly F.C. is headquartered in Huntly, United Kingdom, in the Europe region.
How does Huntly F.C. make money?
Seven revenue lines are on record. Match Day Admissions are the primary driver. The others are gold League Prize Draw Membership, gold Reserve Fan Investment, sponsorship, hospitality Packages, merchandise and supporters Wall.
Who are Huntly F.C.'s main competitors?
Direct peers on record are Formartine United FC, Nairn County FC, Keith FC, Fraserburgh FC, Banks o' Dee FC, Cove Rangers FC, Inverurie Loco Works FC, Wick Academy FC, Brora Rangers FC and Turriff United FC.
Does Huntly F.C. have an API?
No public API is recorded for Huntly F.C..
What industry is Huntly F.C. in?
Huntly F.C.'s product category is Community Football Club. Its primary akta.pro industry code is MPAKACAE, Local Amateur Clubs & Community Sports Organizations, with a secondary code of MPAKAAAA, Association Football (Soccer) Leagues. Its NAICS code is 711211 and its SIC code is 7997.