IBB Booking GmbH

What IBB Booking GmbH does

IBB Booking GmbH is a privately held, boutique booking agency headquartered in Berlin, Germany, specializing in the live-career representation of artists, with a strong concentration in German rap and hip-hop. The firm plans and executes tour and festival bookings, individual performance arrangements, and long-term career strategy for a roster of approximately 16 artists, including RAF Camora, Alligatoah, Juju, HoodBlaq, AK Ausserkontrolle, Koushino & Camaeleon, and newer additions such as Jero19, Ivo Martin, and Ivo Martin. The entity was formed in 2019 as a spin-off from the predecessor IBB Booking / Boldt Berlin company, which had operated for more than ten years under founders Ronny Boldt and Massimo Ibrahim; the other half of that split, Boldt Berlin Konzertagentur, continues as a related concert and event promoter.

The company operates on a commission-based revenue model, earning transaction fees on each booking it places. Geographic reach spans Germany, Austria, Switzerland, Croatia, Luxembourg, and other European countries, with direct-to-consumer (in the B2B sense) relationships with venues, festivals, and event organizers. There is no proprietary technology platform, no AI capability, and no pricing transparency; service terms are negotiated per booking. The operational footprint is exceptionally small, with only 5 employees, and the firm is entirely founder-controlled with no venture capital or external investors disclosed. Notable successes of rostered artists, such as RAF Camora's 90+ Gold/Platinum certifications and three Diamond singles, and Ivo Martin's 200+ million streams, function as the principal evidence of the agency's track record, though they are not direct revenue indicators for IBB itself.

Name

IBB Booking GmbH

Legal name

IBB Booking GmbH

Website

https://ibb-booking.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

IBB Booking GmbH is a Berlin-based boutique booking agency that represents approximately 16 German rap and music artists, handling tour and festival bookings, performance logistics, and long-term live-career strategy across Germany, Austria, Switzerland, Croatia, Luxembourg, and other European countries on a commission basis.

Ownership category

akta.pro rank

Product category

Music Booking and Artist Representation Services

NAICS

Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Talent Booking Agencies (Live Performance) (MPAIAGAB)

akta.pro secondary industry

Artist Booking, Talent Buying & Agency Services (MPAGAAAF)

Keywords

• Music booking agency
• Artist representation services
• Live entertainment booking
• Tour management services
• Festival booking agency

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. Booking Commission: IBB Booking GmbH generates revenue through booking commissions from managing and representing artists for live performances. As a boutique booking agency, they facilitate tour and festival bookings as well as individual performance arrangements, earning commissions on each booking transaction.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

IBB Booking GmbH is a boutique booking agency that plans and manages the long-term strategy and development of represented artists in the live sector. Core services include tour and festival booking, planning, and execution of individual performances and full tours for a roster of German rap, hip-hop, and rock artists across Germany, Austria, Switzerland, Croatia, Luxembourg, and other European countries.

Product overview

IBB Booking GmbH operates as a boutique booking agency for artists' live careers, while its sister company Boldt Berlin Konzertagentur functions as a concert and event promoter. Together they offer comprehensive live entertainment services spanning artist representation, tour and festival booking, event conception and execution from club shows to arena concerts. The company represents a roster of German rap and music artists including RAF Camora, Alligatoah, AK Ausserkontrolle, Hoodblaq, Juju, JBS, Ivo Martin, Koushino, Camaeleon, Focus., Jero19, Reeza, Soyhan, Tabea, Yung Saint Paul, and Zavet.

Differentiator

Problem solved

Functional benefit

Products and services

• Artist Booking Representation Boutique booking agency service that represents musicians (primarily German rap, hip-hop, and select rock artists) in negotiating and securing live performance engagements, including tour dates and festival slots across Germany, Austria, Switzerland, Croatia, Luxembourg, and other European countries.
• Tour Planning and Execution End-to-end planning and execution of multi-date concert tours for represented artists, covering routing, venue coordination, and individual show arrangements across European markets.
• Festival Booking Booking of festival appearances for represented artists, leveraging direct relationships with festival organizers across German-speaking Europe and broader European markets.

Quantifiable outcome

• Over 10 years of successful artist representation
• +2 more outcomes

Named customers10 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Boldt Berlin KonzertagenturcoreStrategic or Co-development Partner · 1 January 2019In 2019, IBB Booking split into two independent companies. IBB Booking GmbH handles boutique booking and artist management, while Boldt Berlin Konzertagentur operates as concert and event promoter. Boldt Berlin organizes events from club shows to arena concerts across Germany, including NFL Munich show, Autokino concerts, and TKKG Live tour. The two companies maintain a related business relationship, both founded by Ronny Boldt.

Scale indicators3 records

Recent moves6 records

Expansion highlights3 records

Regional players

• Koolarrow Booking & Management: Swiss-based booking and artist management agency serving the German-speaking European market. Comparable boutique live-music representation model with a similar transaction-fee revenue approach, but rooted in Switzerland rather than Germany.

Direct peers

• MCT Agentur GmbH: Established German booking agency representing rock, pop, and hip-hop artists. Comparable business model (booking commissions for live performances), broader genre mix, and similar target market of European touring artists.
• Goodlive Artists GmbH: German booking agency under the Goodlive Group umbrella (FKP Scorpio sister). Represents artists across multiple genres for European touring; comparable in operating model and market (DACH region live bookings).
• BK Music & Entertainment GmbH: German booking agency with a strong roster in rap, hip-hop, and pop. Operates in the same niche as IBB, booking artists for tours and festivals across Germany and Europe, with comparable artist rosters and client overlap.
• Chimperator Live GmbH: German booking and management agency closely tied to Chimperator Productions (the label behind Bushido, Capital Bra, and Samra). Directly comparable as a German rap-focused booking operation, with deep live-music representation in the same genre niche.
• Four Artists Booking Agentur GmbH: Berlin-based boutique booking agency representing German and international artists for tours, festivals, and live shows. Directly comparable to IBB in size, German-market focus, and boutique positioning serving mid-to-top-tier artists in similar genres.
• Wizard Promotions Konzertagentur GmbH: Frankfurt-based concert and booking agency with decades of experience in rock, metal, and alternative. Comparable German booking agency model with similar transaction-fee revenue structure serving touring artists.

Broad incumbents

• Primary Talent International: One of Europe's leading booking agencies representing major international touring acts across all genres. Comparable in core business (booking commissions for live performances) but operates at significantly larger scale and broader geographic footprint than IBB.
• Creative Artists Agency (CAA): Global entertainment and sports agency with a major live-music booking division. Comparable in the booking-agency function but at vastly larger scale, representing top-tier international touring artists that compete for the same festival and arena slots as IBB's roster.
• United Talent Agency (UTA): Global talent agency with a strong live-music booking practice. Comparable as a talent representation and booking operation, but with substantially broader capabilities (film, TV, publishing) and deeper resources than the boutique IBB.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/ibb-booking

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IBB Booking GmbH