IN Amsterdam

What IN Amsterdam does

IN Amsterdam is a municipal service operated by the City of Amsterdam (Gemeente Amsterdam) that provides a one-stop-shop for international newcomers and employers in the Amsterdam Area. Established around 2008, the service operates from the World Trade Center Amsterdam, Tower Two, ground floor, with ~15 staff and is offered free of charge to users, funded entirely by the municipal government rather than commercial revenue. Its core activities include immigration formalities (residence permit processing, endorsement stickers, IND consultations), municipality registration, and citizen service number (BSN) assistance, delivered in person by appointment.

The service portfolio includes an Individual Appointment Scheduling tool for newcomers and the Plan-IN portal for employers, recruitment agencies, and relocation intermediaries. A Partnership Programme connects newcomers to a vetted ecosystem of service providers covering housing (!WOON), recruitment (Undutchables, Ravecruitment), legal (Pallas Attorneys-at-Law), financial services (Expat Mortgages), healthcare, relocation (Blue Umbrella), and media (IamExpat). A Data and Reports module publishes research on the Amsterdam Area economy and talent pool. The most operationally critical relationship is with the IND (Immigration and Naturalization Service), which co-locates inside the IN Amsterdam office to process permits.

IN Amsterdam does not operate as a commercial business: there is no pricing, no revenue model, no funding rounds, and no equity ownership. Its reach is limited to the Amsterdam Area, and it functions as an economic development and integration instrument for the city, embedded within the iAmsterdam brand and the broader City of Amsterdam digital ecosystem (website, LinkedIn, YouTube). The competitive positioning is structural — government authority over municipal onboarding — rather than market-driven.

Name

IN Amsterdam

Legal name

IN Amsterdam

Website

https://inamsterdam.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

IN Amsterdam is a free municipal one-stop-shop service run by the City of Amsterdam, helping international newcomers and employers with residence permits, IND formalities, municipality registration, and BSN issuance at its World Trade Center Amsterdam office.

Ownership category

akta.pro rank

Product category

Immigration & Relocation Services

SIC

Services-Employment Agencies (7361), Services-Membership Organizations (8600)

akta.pro primary industry

Work Permit & Employment Authorization Services (THACAKAB)

akta.pro secondary industry

Economic Development & Business Licensing (Local) (BPAIACAN)

Keywords

• Immigration support services
• Municipal registration assistance
• International relocation services
• Employer immigration support
• Expat settlement services

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

IN Amsterdam is a municipal one-stop-shop service that assists international newcomers with Dutch immigration formalities (residence permits, endorsement stickers, IND consultations), municipality registration, and citizen service number (BSN) issuance. It is co-located with the IND at the World Trade Center Amsterdam and offers tailored employer support for hiring and onboarding international talent, including appointment scheduling tools and guidance on the 30% tax ruling.

Product overview

IN Amsterdam operates as a one-stop-shop service for international newcomers and employers in the Amsterdam Area. The core offering consists of immigration and municipality registration services, complemented by appointment scheduling tools (Plan-IN for employers, individual appointment booking for newcomers). The platform also includes a Partnership Programme connecting newcomers with vetted local service providers, and a data/reports module for business intelligence on the Amsterdam Area. Together these form an integrated gateway for international relocation and settlement support.

Differentiator

Problem solved

Functional benefit

Products and services

• One-Stop-Shop Service for International Newcomers Municipal service providing immigration formalities (residence permits, endorsement stickers, IND consultations), municipality registration, and citizen service number (BSN) assistance for international newcomers settling in the Amsterdam Area.
• Employer Services Service assisting employers and recruitment intermediaries with hiring international talent, providing guidance on immigration processes, 30% tax ruling eligibility, and support with employee relocation matters.
• Plan-IN Appointment Tool

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered minor and core.

• !WOONminorOthersHousing service partner in the IN Amsterdam Partnership Programme, providing housing-related assistance to international newcomers relocating to the Amsterdam Area.
• Undutchables Recruitment AgencycoreOthersRecruitment agency partner specializing in connecting international talent with employers in the Netherlands. Part of the IN Amsterdam trusted partner network for comprehensive newcomer support.
• ACCESSminorOthersInternational women's network in Amsterdam, providing networking and support services. Listed as a trusted IN Amsterdam partner for international newcomer integration.
• Expat MortgagesminorOthersMortgage services provider specializing in assistance for expats purchasing property in the Netherlands. Part of the trusted partner network offering financial services to international residents.
• Pallas Attorneys-at-LawminorOthersLegal services partner providing immigration and employment law assistance. Trusted partner offering professional legal guidance for international newcomers navigating Dutch regulations.
• Blue UmbrellaminorOthersRelocation services provider offering support for international newcomers with housing, administration, and settling-in services in the Amsterdam Area.
• RavecruitmentminorOthersRecruitment agency partner connecting international professionals with employment opportunities in the Amsterdam Area.
• FlowentlyminorOthersWellbeing and lifestyle services partner offering support for international newcomers in adapting to life in the Netherlands.
• Plantage Middenlaan Dental PracticeminorOthersDental healthcare provider in the trusted partner network, offering dental services to international residents in the Amsterdam Area.
• IamExpatcoreOthersExpat-focused media and information platform providing news, guides, and resources for international residents in the Netherlands. Integral partner for reaching and supporting the expat community in Amsterdam.
• IND (Immigration and Naturalization Service)coreStrategic or Co-development PartnerGovernment partner providing official immigration services. IN Amsterdam office serves as a location where IND processes residence permits, endorsement stickers, and consultations for international newcomers.

Recent moves5 records

Expansion highlights4 records

Market position

Competitive moat4 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@VideoIamsterdam
• LinkedInlinkedin.com/company/in-amsterdam

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IN Amsterdam