Arrow - P.V.H.

What Arrow - P.V.H. does

Arrow is a heritage American menswear brand established in 1851, currently marketed under the Arrow 1851 Heritage Collection sub-brand. The Arrow trademark is owned by ABG Izod LLC, which operates as a subsidiary of PVH Corp. (NYSE: PVH), a publicly traded global apparel holding company. The brand's product portfolio centers on men's dress shirts, sportswear (including polos, cardigans, and casual button-down shirts), pants, and neckwear, positioned around authentic American style, softer fabrications with a lived-in feel, handmade-quality details, and a rich neutral palette aimed at year-round wear.

The target customer is the casual, sportswear-minded consumer seeking classic, versatile staples rather than purely formal attire. Distribution is currently anchored on third-party retail channels, with Amazon explicitly named as a primary marketplace partner; the brand's own direct-to-consumer e-commerce site for the U.S. market is described as "in progress" and not yet operational. Marketing is limited to a brand website (built on Squarespace) and an email/newsletter channel focused on heritage storytelling and lifestyle photography. There is no mobile app, no proprietary technology platform, no API, and no disclosed AI/ML capability.

The revenue model is classic apparel wholesale/brand-licensing: Arrow generates revenue through the sale of men's apparel (a one-time purchase, license-based stream per the source data) via retail partners, with no disclosed pricing, subscription, or recurring component. Arrow has no standalone financials, no funding history, and no M&A or leadership events of its own; its economics are consolidated within PVH Corp.'s reporting. No regulatory actions, certifications, patents beyond the Arrow trademark, or partnerships beyond the ABG Izod LLC licensor relationship and retail channel partners are documented.

Name

Arrow - P.V.H.

Legal name

ABG Izod LLC

Website

https://[email protected]

Company type

Private

Founded year

1851

Operating status

Operating

Headcount range

1–10 employees

Short description

Arrow is a heritage American menswear brand established in 1851, owned by ABG Izod LLC under PVH Corp. It sells men's dress shirts, sportswear, and neckwear through third-party retailers like Amazon, with a U.S. direct-to-consumer e-commerce site in development.

Ownership category

akta.pro rank

Product category

Men's Apparel

NAICS

Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458)

SIC

Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Ties, Bow Ties & Pocket Squares (CRAAAJAH)

Keywords

• Menswear brand
• Heritage apparel
• Casual sportswear
• Dress shirts
• Men's clothing

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Personnel, Operations

Revenue model

1. Apparel Sales: Arrow 1851 generates revenue through the sale of men's shirts, pants, dress shirts, sportswear, and neckwear. The Heritage Collection targets casual, sportswear-minded consumers with products inspired by authentic American style. Revenue is currently generated through third-party retail channels with a direct-to-consumer online presence under development.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

Arrow 1851 is a heritage American menswear brand offering the Heritage Collection, a line of men's dress shirts, sportswear (polos, cardigans, button-down shirts, pants), and neckwear. Products are designed with authentic American style, softer fabrications for lasting comfort, and handmade-quality details, and are sold through third-party retailers (including Amazon) and a direct-to-consumer online store that is in development.

Product overview

Arrow 1851 is a classic American menswear brand offering a unified portfolio centered on the Heritage Collection. The brand provides dress shirts, sportswear (including polos, cardigans, and casual button-downs), and neckwear, all designed with authentic American style, softer fabrications for a lived-in feel, handmade-quality details, and a rich neutral palette. Products are available through direct-to-consumer online shopping and third-party retailers like Amazon.

Differentiator

Problem solved

Functional benefit

Brands

• The Heritage Collection: A collection made for the casual, sportswear-minded consumer, inspired by authenticity, originality and detail. Rooted in authentic American style, updated with improved fabrication for lasting comfort.

Products and services

• Arrow 1851 Heritage Collection

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• ABG Izod LLCcoreOthersArrow™ is a trademark of ABG Izod LLC. ABG (Authentic Brands Group) owns and manages the Arrow brand, which has been in operation since 1851. The company oversees the brand's licensing, marketing, and distribution operations including the Arrow 1851 Heritage Collection.

Scale indicators2 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• Tommy Hilfiger: Sister brand under PVH Corp., offering men's shirts, sportswear, and casualwear with a classic-American aesthetic. Most directly comparable as a same-parent men's apparel label.
• Joseph Abboud: American menswear brand focused on tailored shirts, suits, and casual sportswear. Comparable offering to Arrow's Heritage Collection for the polished-casual consumer.
• Ralph Lauren: Iconic American heritage menswear brand with a comparable portfolio of dress shirts, sportswear, neckwear, and casual staples. Direct competitor for the same casual, sportswear-minded consumer Arrow targets.
• Hart Schaffner Marx: Heritage American men's tailored clothing and sportswear brand. Comparable mid-market positioning and product mix including dress shirts and casualwear.
• Brooks Brothers: One of America's oldest menswear brands (founded 1818), offering dress shirts, suits, sportswear, and neckwear with a similar heritage positioning. Direct overlap in product mix and target customer.
• IZOD: ABG-managed men's casualwear and sportswear brand sharing the same brand-owner structure as Arrow (ABG Izod LLC). Comparable product mix and distribution through third-party retailers.
• Van Heusen: Heritage men's dress shirt and formalwear brand under PVH. Competes head-to-head with Arrow in dress shirts and neckwear, with similar mid-market positioning.
• Calvin Klein: Another PVH-owned men's apparel brand spanning shirts, pants, and casualwear. Same parent distribution and licensing infrastructure as Arrow, with overlapping menswear category.
• J. Press: Heritage American menswear brand specializing in dress shirts, ties, and tailored casualwear. Overlaps with Arrow on neckwear and the Ivy/American-heritage customer segment.

Emerging players

• Bonobos: DTC-native men's apparel brand focused on better-fitting shirts, pants, and casualwear. Represents the DTC channel Arrow is building toward and the competitive threat from digitally-native menswear.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/arrow---p.v.h.

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Arrow - P.V.H.