Inghams Enterprises (NZ) Pty Ltd

What Inghams Enterprises (NZ) Pty Ltd does

Inghams Enterprises (NZ) Pty Ltd is the New Zealand operating subsidiary of Inghams Group Pty Ltd, itself owned by ASX-listed Inghams Group Limited (ticker: ING). The legal entity in New Zealand is Inghams Group (NZ) Limited, headquartered in Hamilton and doing business as Ingham's and Ingham Chicken. Founded in 1918 by Walter Ingham, the company operates as the largest integrated poultry producer across Australia and New Zealand, with the broader group employing more than 8,000 people and supplying more protein than any other poultry business in the region.

The company's core operations span in-house feed milling, poultry farming, processing, and veterinary-led animal health management. Its product portfolio covers fresh and frozen whole chickens, marinated butterfly chicken (Tandoori, Herb & Garlic, Sweet & Smokey BBQ), convenience lines such as the Crunchy Fixx buttermilk burgers and tenders, Dino Nuggets, chicken tenders, chipees, tempura nuggets, gluten-free nuggets, diced and minced breast, chicken Kyiv, and pre-seasoned roast chicken. All farms are 100% SPCA Certified — Ingham's was the first NZ company to achieve this for both free range and barn raised chicken.

Ingham's NZ generates revenue through poultry product sales across five channel streams: major retailers and supermarkets, quick-service restaurant (QSR) operators, food service and hospitality distributors, wholesalers, and export markets. Consumer retail pricing is set by individual supermarket retailers rather than by Ingham's. Brand and demand creation is supported by social media, recipe content marketing, YouTube video tutorials, and a flagship partnership with celebrity chef Manu Feildel under the 'Dinner Done' campaign. Sub-brands include Crunchy Fixx and Dino Nuggets. Strategic and certification partnerships include the SPCA Certified Program, Free Range Egg and Poultry Australia Ltd, and the National Farm Biosecurity Manual for Poultry Production.

Name

Inghams Enterprises (NZ) Pty Ltd

Legal name

Inghams Group (NZ) Limited

Website

https://inghams.co.nz

Company type

Private

Founded year

1918

Operating status

Operating

Headcount range

11–50 employees

Short description

Inghams Enterprises (NZ) Pty Ltd is the New Zealand subsidiary of ASX-listed Inghams Group and the country's largest integrated poultry producer. It supplies fresh, frozen, and value-added chicken products to retailers, QSR operators, foodservice distributors, wholesalers, and export markets from 100% SPCA Certified farms.

Ownership category

akta.pro rank

Product category

Poultry Production

NAICS

Poultry Processing (311615), Poultry and Poultry Product Merchant Wholesalers (42444), Broilers and Other Meat Type Chicken Production (112320)

SIC

Poultry Slaughtering And Processing (2015), Food And Kindred Products (2000)

akta.pro primary industry

Broiler Processing (Whole Bird, Parts, Further Processing) (AFANACAI)

akta.pro secondary industries

Integrated Poultry Operations (Vertically Integrated Farms) (AFAEADAI), Poultry Wholesale (Whole Birds, Parts) (AFAIADAC), Further Processed Poultry (Cooked, Breaded, Nuggets, Patties, Wings) (AFANACAC)

Keywords

• Poultry production
• Fresh chicken products
• Frozen chicken products
• Foodservice chicken supply
• Processed poultry

Headquarters

HQ city

New Zealand

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Poultry Product Sales: Ingham's generates revenue through the production and sale of chicken and poultry products across multiple channels including retail (supermarkets), foodservice/hospitality, quick-service restaurants, and wholesale distribution, as well as export channels.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Ingham's NZ is an integrated poultry producer that farms, processes, and sells fresh and frozen chicken products to New Zealand consumers and commercial customers. The portfolio includes whole chickens, butterflied and marinated chickens, convenience items such as nuggets, tenders, burgers, and chipees, and value-added products such as diced and minced breast and pre-seasoned roasts, sourced from 100% New Zealand chickens raised on 100% SPCA Certified farms.

Product overview

Inghams Enterprises (NZ) Pty Ltd operates as a poultry and chicken products company offering a diverse portfolio of fresh, frozen, and prepared chicken products to New Zealand consumers and foodservice customers. The product range includes whole chickens (fresh and frozen), butterfly chicken varieties (Tandoori, Herb & Garlic, Sweet & Smokey BBQ), convenience products (nuggets, tenders, chipees/bites), and value-added items (diced/minced breast, roast chicken, Kyiv). The core product lines are organized under brand sub-categories including Crunchy Fixx (buttermilk chicken burgers and tenders), Dino Nuggets (kid-friendly dinosaur-shaped nuggets), Butterfly Chicken (marinated butterflied whole chicken), and whole/commodity chicken products. All products are sourced from 100% New Zealand chickens and are produced at SPCA Certified farms.

Differentiator

Problem solved

Functional benefit

Brands

• Crunchy Fixx: Product line featuring chicken burgers and chicken tenders with crispy coating
• Dino Nuggets

Products and services

• Crunchy Fixx Buttermilk Chicken Burgers Crispy buttermilk-coated chicken burgers from the Crunchy Fixx convenience line, sold in 600g packs to retail consumers.
• Crunchy Fixx Buttermilk Chicken Tenders Crispy buttermilk-coated chicken tenders from the Crunchy Fixx line, sold in 500g packs to retail consumers.
• Crunchy Fixx Spicy Buttermilk Chicken Burgers Spicy buttermilk-coated chicken burgers from the Crunchy Fixx line, sold in 600g packs to retail consumers.
• Crunchy Fixx Spicy Buttermilk Chicken Tenders Spicy buttermilk-coated chicken tenders from the Crunchy Fixx line, sold in 500g packs to retail consumers.
• Dino Nuggets Crispy dinosaur-shaped chicken nuggets made from 100% New Zealand chicken, SPCA certified, with no artificial colours, flavours, or added preservatives; sold in 900g frozen packs to retail consumers.
• Butterfly Chicken Tandoori Butterflied whole chicken marinated in spicy tandoori seasoning, ready to cook, sold in 1.1kg packs to retail consumers; contains wheat and gluten.
• Butterfly Chicken Herb & Garlic Butterflied whole chicken with herb and garlic marinade, ready for BBQ, grilling, or oven cooking, sold in 1.1kg packs to retail consumers.
• Butterfly Chicken Sweet & Smokey BBQ Butterflied whole chicken with sweet and smokey BBQ marinade, ready to cook, sold in 1.1kg packs to retail consumers.
• Chicken Chipees Chicken breast chips (chipees) made from prime-quality chicken meat with a thin crisp coating, sold in 1kg packs to retail consumers.
• Chicken Tempura Nuggets Chicken nuggets made from prime-quality chicken meat with a thin crisp tempura coating, sold in 1kg packs to retail consumers; contains gluten, milk, and soy.
• Gluten Free Chicken Nuggets Gluten-free chicken nuggets aimed at consumers with dietary restrictions, sold in 700g packs at retail.
• Chicken Tenders Original Chicken tenders made from natural breast tenderloins cut straight from the bone, lightly coated with a thin crisp crumb; sold in 400g packs to retail consumers; contains gluten and milk.
• Boneless Chicken Kyiv Garlic Butter Boneless chicken breasts stuffed with garlic butter, sold in 350g packs to retail consumers.
• Chicken Breast Diced 100% New Zealand chicken breast, pre-diced for convenience, sold in 500g packs to retail consumers.
• Chicken Breast Minced 100% New Zealand chicken breast, minced for convenience, sold in 500g packs to retail consumers.
• Everyday Roast Chicken Sage & Onion Pre-seasoned whole roast chicken with sage and onion seasoning, sold in 1.5kg packs to retail consumers.
• Whole Chicken Fresh Fresh whole chicken made from 100% New Zealand chicken with no added preservatives and no artificial colours or flavours, available in 1.35kg and 1.9kg sizes at retail.
• Whole Chicken Frozen Frozen whole chicken made from 100% New Zealand chicken, available at major supermarkets.
• Foodservice and Wholesale Poultry Supply Bulk supply of chicken, turkey, and plant-based protein products to quick-service restaurant operators, food service and hospitality distributors, wholesale customers, and export channels across New Zealand and select international markets.

Quantifiable outcome

• 100% SPCA Certified Farms in NZ

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core, supporting and flagship.

• SPCA Certified ProgramcoreOthersIngham's is a Producer within the SPCA Certified Program, meeting rigorous animal welfare standards. The company is the first in New Zealand to achieve 100% SPCA certification for both free range and barn raised chicken.
• Free Range Egg and Poultry Australia LtdsupportingStrategic or Co-development PartnerStandards set by Free Range Egg and Poultry Australia Ltd aim to establish a stress-free environment for birds, ensuring they have access to the outdoors. Ingham's adheres to these standards in their farming operations.
• National Farm Biosecurity Manual for Poultry ProductionsupportingOthersIngham's upholds the guidelines outlined in the National Farm Biosecurity Manual for Poultry Production, guaranteeing the well-being and disease-free status of animals.
• Celebrity Chef Manu FeildelflagshipGTM or Marketing PartnerManu Feildel has teamed up with Ingham's NZ to launch the Dinner Done campaign, creating quick, simple, and tasty recipes with Ingham's chicken products. The partnership includes recipe development, YouTube tutorials, and cooking tips and tricks.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• Beyond Meat: Beyond Meat is a leading plant-based protein producer that competes with Ingham's chicken products for consumer occasions, including in NZ retail channels where Ingham's has begun distributing plant-based alternatives.

Broad incumbents

• Maple Leaf Foods: Maple Leaf Foods is a large North American vertically integrated poultry and prepared meats producer with similar brand-led retail and foodservice strategy, serving as a broad incumbent comparable to Ingham's at scale.
• Tyson Foods: Tyson Foods is one of the world's largest integrated poultry producers with branded retail, foodservice, and value-added chicken products, providing a global incumbent comparable to Ingham's ANZ leadership position.
• Pilgrim's Pride: Pilgrim's Pride is a major global poultry producer with branded and prepared chicken products across retail and foodservice, broadly comparable to Ingham's integrated model and product portfolio.

Direct peers

• Tegel Group: Tegel is New Zealand's other major integrated poultry producer and the most direct domestic competitor to Ingham's, producing chicken, turkey, and value-added poultry products for the same NZ retail and foodservice channels.
• Sunny Queen Pty Ltd: Sunny Queen is an Australian egg and further-processed poultry producer with a strong retail brand presence across ANZ, comparable to Ingham's in marketing-driven consumer poultry and convenience products.
• Hazeldene's Chicken Farm: Hazeldene's is one of Australia's largest privately held integrated poultry producers, comparable to Ingham's in vertically integrated operations, branded retail products, and foodservice supply across ANZ.
• Turi Foods: Turi Foods is an Australian integrated poultry processor and further-processor producing value-added chicken products for retail and foodservice, directly comparable in product mix and channel coverage to Ingham's.
• Baiada Poultry (Steggles): Baiada, owner of the Steggles brand, is a major Australian integrated poultry producer with similar retail, QSR, and foodservice distribution, competing head-to-head with Ingham's in the Australian market and exporting across the region.

Regional players

• Golden Cockerel: Golden Cockerel is a significant Australian poultry processor focused on whole birds and value-added products, operating in the same ANZ region as Ingham's with overlapping retail and foodservice customers.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@InghamsNewZealand-1
• Facebookfacebook.com/InghamsChickenNZ
• LinkedInlinkedin.com/company/inghams-enterprises-nz-pty-ltd
• Instagraminstagram.com/inghamsnz

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Inghams Enterprises (NZ) Pty Ltd