In Your Corner Ltd

Name

In Your Corner Ltd

Legal name

In Your Corner

Website

https://inyourcorner.co.nz

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Management Consulting (Leadership & Transformation)

NAICS

Management Consulting Services (54161), Administrative Management and General Management Consulting Services (541611)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Change Management & Transformation Consulting (BPAHAGAC)

Keywords

• Leadership consulting
• Executive coaching
• Organisational transformation
• Strategy advisory
• Leadership development

Headquarters

HQ city

Christchurch

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Strategic Advisory & Consulting: Engagements with organisations for organisational discovery, strategy development, strategy execution, and transformation programmes. Delivered as consultative professional services engagements.
2. Leadership Development Programmes: The Transformational Leaders Programme runs October 2025 - June 2026 in Christchurch. Includes masterclasses, 1:1 executive coaching, guest speaker dinners, and peer cohort learning over nine months.
3. Individual & Team Coaching: Executive coaching, leadership coaching, and team coaching engagements with senior and emerging leaders.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

In Your Corner Ltd is a New Zealand-based professional services firm that provides strategic advisory, executive coaching, and organisational transformation consulting to enterprise clients. The company helps executives, leadership teams, and boards confront default leadership identities and patterns, co-design strategy interventions, and shift culture in ways that stick. Its offerings include one-on-one and team coaching, organisational discovery and performance execution engagements, and a structured nine-month cohort-based Transformational Leaders Programme.

Product overview

In Your Corner Ltd is a professional services firm offering leadership coaching, organisational transformation, and strategy development services. The company operates as a unified service portfolio comprising six interconnected core services: Organisational Discovery, Performance Execution, Human Development, Individual Coaching, Strategy Development, and Collaborative Partnerships. These services are delivered alongside a structured Transformational Leaders Programme (a 9-month cohort-based development initiative) and supported by content properties including the Going Beyond The Predictable Podcast and a thought leadership Blog. The company was co-founded in 2021 and operates from New Zealand, serving clients across utilities, infrastructure, government, and corporate sectors.

Differentiator

Problem solved

Functional benefit

Brands

• Transformational Leaders Programme: A nine-month leadership development programme delivered in Christchurch focused on helping leaders go beyond their predictable through identity transformation, masterclasses, executive coaching, and peer cohort learning.

Products and services

• Transformational Leaders Programme Nine-month cohort-based leadership development programme for senior and emerging leaders seeking identity transformation, delivered in Christchurch through masterclasses, 1:1 executive coaching, guest speaker dinners, and peer cohort learning.
• Strategic Advisory & Organisational Transformation Services Consultative strategic advisory, organisational discovery, performance execution, and strategy development engagements for enterprise clients, co-designed to confront what is really getting in the way of organisational performance and shift mindsets and culture in ways that stick.
• Executive & Team Coaching Executive, leadership, and team coaching engagements with senior and emerging leaders to help them confront patterns that are not serving them and unlock new possibilities for themselves and their organisations.

Quantifiable outcome

• $70 million of enterprise value creation targeted annually by one client organisation
• +1 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• Darren ShandcoreImplementation/ SI/ Consulting PartnerFormer All Blacks high performance culture leader. Delivery partner specialising in 'Winning Teams' - helping business and sporting leaders navigate team dynamics, become more effective leaders, and foster empowering environments that cultivate peak performance. Works with clients around the globe.
• Vicky RobertsoncoreImplementation/ SI/ Consulting PartnerBreakthrough leadership for high performance. Former Chief Executive of Ministry for the Environment and Deputy Chief Executive at NZ Treasury. Hockey player for New Zealand. Specialises in authentic leadership, aligning people to strategy, and creating high-performance cultures.
• Bryan StronachcoreImplementation/ SI/ Consulting PartnerSenior Associate. Former Chief of High Performance at New Zealand Cricket through its most successful era. Holds degree in Sports Coaching and First Class Master's in Philosophy. Expert in applying learning cycles, designing process-driven approaches, and identifying individual strengths.
• Rob KirkwoodminorImplementation/ SI/ Consulting PartnerSafety and organisational performance specialist. Runs independent consulting business 'Rob Kirkwood - Change Driver'. Part of Safety on Tap team in Australia. 35+ years experience in safety leadership across high-risk industries including energy, transportation, and alpine regions.
• Irving LeistraminorImplementation/ SI/ Consulting PartnerOrganisational change specialist. Dutch entrepreneur with experience across Europe, Australia, and New Zealand. Works with start-ups to global corporations. Catalyst for change promoting teamwork, empowering individuals, and building culture of continuous learning and structured innovation.
• Suran DicksonminorImplementation/ SI/ Consulting PartnerEquity, Diversity and Inclusion specialist. Former teacher and charity CEO in London. Works with industries including media, electricity distribution, transport, education and health. Delivers strategic advice, facilitated strategy sessions, leadership coaching, keynotes, cultural reviews, and EDI workshops.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• DDI (Development Dimensions International): Specialist leadership development firm offering leadership programmes, executive coaching, and culture change engagements. Directly comparable to IYC's coaching and transformational leadership portfolio for enterprise clients.
• Center for Creative Leadership: Non-profit leadership development and coaching organisation serving senior executives globally. Directly comparable to IYC's leadership coaching and identity-focused transformation methodology.
• BTS: Business transformation consulting firm specialising in strategy execution, leadership development, and performance change — highly comparable to IYC's organisational transformation and strategy execution offerings.
• FranklinCovey: Global leadership and effectiveness training company with structured cohort-based leadership programmes and organisational transformation offerings — closely aligned to IYC's Transformational Leaders Programme model.

Broad incumbents

• Heidrick & Struggles: Global executive search and leadership advisory firm with deep leadership coaching and culture transformation offerings. Competes for the same enterprise leadership development and culture transformation budget as IYC.
• Korn Ferry: Global leadership and talent consulting firm with executive coaching, leadership development, and organisational advisory practices. Targets the same enterprise C-suite buyers IYC serves but with a much broader portfolio and larger bench.
• Egon Zehnder: Global executive search and leadership advisory firm with executive coaching and team effectiveness practices. Targets the same C-suite leadership transformation and advisory buyers in the enterprise segment.
• Gallup: Global research and consulting firm with major executive coaching, leadership development, and culture transformation practices. Competes for the same culture and leadership transformation enterprise budgets IYC targets.

Regional players

• Rodd & Gunn Consulting / Chapman Tripp Leadership Advisory: New Zealand-based corporate, leadership, and advisory practices with deep local enterprise relationships across utilities and government. Most directly comparable to IYC by geography and NZ enterprise client overlap.

Emerging players

• Influence at Work: Specialist leadership and influence consultancy focused on behaviour change, coaching, and culture transformation. Overlaps with IYC's identity-transformation and culture shift offerings for mid-to-large enterprises.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/in-your-corner-co-nz

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about In Your Corner Ltd