What IRACEMA Creative Studio does

IRACEMA Creative Studio is a Paris-based multidisciplinary creative studio founded in 2015 by Brazilian creative director Iracema Trevisan. The studio develops design projects for fashion, homeware, sportswear, and beauty brands, offering three integrated service lines: textile and print design (with a specialization in scarves), creative direction and animation production (3D animations and digital green-screen footage), and AR/VR immersive experience development. Its client roster includes Saint Laurent, Birkenstock, Nike, Fila, and Kate Spade, indicating an enterprise-focused, project-based engagement model targeting luxury and premium brands globally.

The underlying technology stack combines traditional fashion/textile design sensibilities with 3D CG design tooling and Augmented/Virtual Reality development capabilities — positioned as creative technology services rather than software products. There is no proprietary platform, SaaS product, or API surface; the studio delivers bespoke creative outputs. The studio also operates a sub-brand, HEART HEART HEART, which sells limited-edition scarves as a separate direct-to-consumer product line.

Commercially, IRACEMA operates as a privately held, bootstrapped, founder-owned creative services firm with no external funding, no parent company, and no disclosed revenue. Distribution is via direct enterprise sales and referral networks within the luxury and lifestyle industries, supported by an organic social presence on LinkedIn, Instagram, Vimeo, and a Discord community channel. Pricing is not publicly disclosed; engagements are structured on a custom project basis. The studio is intentionally small at 6 employees, occupying an efficient boutique-scale niche between solo freelancers and larger creative agencies.

Name

IRACEMA Creative Studio

Legal name

Iracema Design Studio

Website

https://irace.ma

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

IRACEMA Creative Studio is a Paris-based multidisciplinary design studio offering textile/print design, creative direction for animations, and AR/VR experiences to luxury and premium fashion, sportswear, and beauty brands including Saint Laurent, Nike, and Birkenstock.

Ownership category

akta.pro rank

Product category

Creative Design Services

NAICS

Graphic Design Services (54143), Graphic Design Services (541430)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330), Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)

akta.pro secondary industry

Digital Arts & Design (Graphic Design, Illustration, Animation) (EDAMAAAB)

Keywords

• Textile design services
• Creative direction animation
• Augmented reality experiences
• Fashion print design
• 3D design studio

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Custom Design Services: Project-based creative services including textile design, creative direction, animation production, and AR/VR experience development for fashion, homeware, sportswear, and beauty brands.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

IRACEMA Creative Studio is a Paris-based multidisciplinary design studio that develops creative projects for fashion, homeware, sportswear, and beauty brands. The studio provides research, design, and consulting for textile and print design (with a focus on scarves), creative direction and production of 3D animations for campaigns and digital content, and conception, design, and development of immersive augmented and virtual reality experiences.

Product overview

IRACEMA Creative Studio is a multidisciplinary design studio offering a portfolio of services centered around fashion and creative technology. The core offerings include textile and print design services (with a focus on scarves), creative direction and animation production (3D animations and digital footage), and AR/VR immersive experience development. The studio also operates a sub-brand, HEART HEART HEART, for limited edition scarves. These services are delivered to luxury and fashion brands including Saint Laurent, Birkenstock, Nike, Fila, and Kate Spade.

Differentiator

Problem solved

Functional benefit

Brands

• HEART HEART HEART: Limited edition scarf brand launched by Iracema Trevisan

Products and services

• Textile & Print Design Services
• Creative Direction & Animation Production
• AR/VR Immersive Experiences
• HEART HEART HEART

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature3 records

Partnerships

One partnership is on record.

• HEART HEART HEARTminorOthersIracema Trevisan's own brand of limited edition scarves, launched separately from the studio. This is her personal brand venture rather than a formal partnership.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Pentagram: Global design partnership serving fashion, luxury, and cultural clients. Operates in the same design and creative direction category as IRACEMA but as a much larger, multi-partner incumbent.
• COLLINS: Larger brand design and experience firm with fashion and lifestyle clients (e.g., Nike). Overlaps IRACEMA's brand and creative direction services but at significantly greater scale and breadth.

Direct peers

• Bureau Borsche: Munich design studio known for visual identity and print work for cultural and luxury clients, with similar positioning to IRACEMA in serving high-end fashion and lifestyle brands.
• Obsess: Obsess builds immersive AR/VR and 3D shopping experiences for fashion, beauty, and luxury brands — directly overlapping IRACEMA's AR/VR and creative direction service line for the same enterprise client base.
• Kellenberger–White: Independent creative studio working in art direction, image-making, and design for fashion, art, and culture — comparable to IRACEMA in scale, client mix, and visual storytelling focus.
• Made Thought: London-based creative studio serving fashion, beauty, and lifestyle brands with branding, art direction, and design — directly comparable to IRACEMA's luxury/fashion creative direction work.
• Mackevision: Mackevision specializes in CGI, 3D visualization, and real-time content for premium brands including fashion and automotive, overlapping IRACEMA's 3D CG and animation production capabilities.
• Non-Format: Boutique design and creative studio serving music, fashion, and luxury brands with identity and editorial work, mirroring IRACEMA's blend of fashion sensibility and bespoke creative output.
• Dimension Studio: Dimension Studio produces 3D, AR, and virtual production content for luxury and fashion brands. It competes for the same immersive-experience and 3D animation briefs that anchor IRACEMA's digital offering.

Emerging players

• ZERO10: AR try-on and fashion-tech company building augmented reality experiences for retail and luxury brands — an emerging competitor in the same AR-for-fashion niche IRACEMA serves.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/sun-creative-studio
• Instagraminstagram.com/iracema

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IRACEMA Creative Studio