International Soccer Academy of America - ISAA - Villarreal Indiana

What International Soccer Academy of America - ISAA - Villarreal Indiana does

International Soccer Academy of America (ISAA) is a non-profit, accredited private high school located in Mishawaka, Indiana, that integrates college-preparatory academics with elite soccer development for grades 9-12 student-athletes. The institution operates as the official Villarreal CF Youth Academy Partner in Indiana, granting student-athletes access to the proprietary Villarreal Method training approach, international training experiences in Spain, and competitive opportunities unavailable at traditional U.S. high schools. Academics are delivered through small classes (5-15 students) under an Indiana Department of Education accredited, NCAA-approved curriculum, with structured college recruiting support including highlight videos, athletic resumes, coach communications, and over a dozen college visits annually.

ISAA generates revenue primarily through tuition assessed on a sliding scale tied to family gross income, supplemented by scholarship funding channeled through a partnership with the Institute for Quality Education (an Indiana Scholarship Granting Organization that offers donors a 50% state tax credit). Its go-to-market is sales-led and high-touch: prospective families contact admissions staff (Sandra Ponce de Leon, Krista Griffey, Ethan Hunt) directly, schedule calls, request information, and tour the campus before submitting enrollment applications. The academy distributes through direct enrollment via its website, alumni referrals highlighted on success-story pages, and recruiting-oriented college visits. Out-of-area students are supported through recommended housing at GrandView Flats and Townhomes and supervised residential arrangements.

The institution is governed by a Board of Directors chaired by Kristin Gault, with day-to-day leadership provided by Founder/CEO Ethan Hunt, Executive Director/Principal Krista Griffey, and Senior Vice President Sandra Ponce de Leon. Soccer operations are led by Head Coach Julio de la Cruz and supported by a small team of coaches, instructors, and a Director of Performance Analytics. ISAA has disclosed no venture funding, no institutional investment, and no public revenue figures; financial sustainability is supported by individual donors (Bill & Lisa Smith, Jason & Darla Lippert, Amish & Amy Shah, Dan & Jan Morrison, Isaac & Conchita Torres, Rachel Lindvall, Becky Beckman) and a financial partnership with Interra Credit Union. International student enrollment is planned contingent on government approval beginning January 2027.

Name

International Soccer Academy of America - ISAA - Villarreal Indiana

Legal name

International Soccer Academy of America

Website

https://isaa.us

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

ISAA is a non-profit, Indiana-accredited high school serving grades 9-12 student-athletes by combining college-preparatory academics with elite soccer training via its official Villarreal CF Youth Academy partnership and the proprietary Villarreal Method.

Ownership category

akta.pro rank

Product category

Secondary Education

NAICS

Sports and Recreation Instruction (611620), Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Referee, Umpire & Coach Education/Certification Academies (MPAKAJAN)

Keywords

• Soccer high school
• Youth soccer academy
• NCAA eligibility preparation
• College recruiting support
• Athlete academic program

Headquarters

HQ city

Mishawaka/Granger

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Tuition and Enrollment Fees: Tuition-based revenue model with sliding scale pricing dependent on family gross income. Tuition varies based on enrollment options and housing selections. The school uses a needs-based sliding scale to determine tuition investment.
2. Scholarship Tax Credits (SGO): Partnership with Institute for Quality Education (SGO) allows donors to make tax-deductible gifts benefiting scholarship fund. Indiana donors receive 50% state tax credit on donations. Students must meet family income levels to qualify for SGO scholarships.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

ISAA is a fully accredited high school for grades 9-12 that combines college-preparatory academics with elite soccer training through its partnership with Villarreal CF. Students earn an Indiana Department of Education-accredited diploma while training under the Villarreal Method, accessing international training experiences in Spain, and receiving structured college recruiting support including highlight videos, athletic resumes, coach communication, and over a dozen annual college visits.

Product overview

ISAA is a unified educational platform offering a single integrated program that combines accredited high school academics (grades 9-12) with elite soccer development. The core product is the ISAA Academic & Soccer Development Program, which includes NCAA-approved curriculum, year-round soccer training, college planning services, international training opportunities through the official Villarreal CF Youth Academy partnership, financial aid options, and housing support services. Students receive a college-preparatory education while training under the Villarreal Method, with access to international competition and college recruiting assistance.

Differentiator

Problem solved

Functional benefit

Products and services

• ISAA Core Academic & Soccer Development Program Accredited high school program (grades 9-12) combining college-preparatory academics with elite soccer training and development, including NCAA-approved curriculum, strength and conditioning, and international training opportunities through the Villarreal CF partnership.
• College Planning & Recruiting Services Comprehensive college planning support including academic guidance, NCAA Eligibility Center navigation, college search assistance, recruiting guidance, highlight video development, athletic resumes, coach communication, recruiting timelines, and scholarship opportunity preparation for student-athletes.
• International Training Program International training experiences including training in Spain through the official Villarreal CF Youth Academy partnership, competitive opportunities abroad, and cultural exchange programs.
• Financial Aid & Scholarships Financial assistance program offering scholarships based on academic achievement, athletic potential, leadership qualities, character, work ethic, and financial need, with individualized review process and SGO tax-credit eligible donations.
• Living Options / Housing Services Residential support services including recommended housing at GrandView Flats and Townhomes, host family placements, and supervised residential settings designed to encourage independence and academic success.

Quantifiable outcome

• Over a dozen college visits each year with scholarship presentations and recruiting education
• +2 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered flagship and core.

• Villarreal CFflagshipStrategic or Co-development PartnerISAA is the official youth academy partner of Villarreal CF in Indiana. Through this partnership, ISAA student-athletes gain access to international training experiences, elite player development, and opportunities unavailable at traditional high schools. Students learn the Villarreal Method and may train in Spain, compete internationally, and receive full-ride scholarship opportunities to Villarreal Spain.
• Institute for Quality EducationcoreStrategic or Co-development PartnerISAA partners with the Institute for Quality Education, a scholarship granting organization (SGO), which allows donors to make gifts to ISAA that directly benefit the scholarship fund. Indiana donors receive a 50% state tax credit on donations. This partnership enables needs-based financial assistance for qualifying families.
• GrandView Flats and TownhomescoreOthersRecommended preferred housing option for many student-athletes and families located in the Mishawaka and Granger area. Provides modern housing accommodations in close proximity to ISAA's academic and training environments. Director Ethan Hunt maintains a residence within the community.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• ASPIRE Academy: Qatar-based elite multi-sport academy combining world-class coaching with academic programs. Comparable as a broader, more established sports-academy-plus-school platform operating at international scale.

Direct peers

• FC Barcelona Academy (Barça Academy): Global network of official FC Barcelona youth development academies. Closely comparable to ISAA's Villarreal CF affiliation model, providing proprietary elite soccer training under a top European club brand.
• Montverde Academy: Florida private preparatory school with a top-tier athletics program across multiple sports, including soccer. Comparable in combining accredited high school academics with elite athletic development and college placement.
• IMG Academy: Premier multi-sport academy in Bradenton, Florida combining elite athletic training with college-preparatory academics. Directly comparable to ISAA's integrated academics-plus-athletics model, though at much larger scale and across multiple sports.
• Real Madrid Foundation Clinics: International network of soccer training programs operated under the Real Madrid brand. Comparable as a top-tier European-club-affiliated player development model that ISAA emulates through its Villarreal partnership.
• Shattuck-St. Mary's: Minnesota boarding school renowned for elite hockey and soccer development combined with college-preparatory academics. Comparable as a residential school integrating elite sport-specific training with accredited secondary education.
• St. Benedict's Prep: Newark-based private school with one of the most decorated high school soccer programs in the U.S. and a strong college placement record. Comparable as a private school where elite soccer development coexists with rigorous academics.

Regional players

• Sockers FC Chicago: Prominent Chicago-area soccer club with elite youth development pathways and college recruitment support. Comparable as a regional elite youth soccer platform serving the same NCAA-recruitment-driven customer base as ISAA.

Emerging players

• Oakwood Soccer Academy: Connecticut-based soccer academy offering residential and day programs for aspiring high-school-aged players. Comparable as a U.S. soccer-specific academy serving serious youth players, though without ISAA's accredited high school component.
• Sunrise Soccer Academy: Northeast U.S.-based youth soccer development academy serving competitive players. Comparable as an emerging player in the U.S. elite youth soccer training market, though typically without integrated accredited academics.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/InternationalSoccerAcademyofAmerica
• Instagraminstagram.com/isaa.us
• LinkedInlinkedin.com/company/international-soccer-academy-of-america-isaa-villarreal-indiana

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles17 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about International Soccer Academy of America - ISAA - Villarreal Indiana