Shogun Japanese Grill Sushi & Bar

What Shogun Japanese Grill Sushi & Bar does

Shogun Japanese Grill Sushi & Bar is a privately held, multi-location restaurant chain operating more than 20 units across Texas, with concentration in the Houston metropolitan area and expanding presence in Austin, Dallas, San Antonio, and surrounding suburban markets (The Woodlands, College Station, Baytown, Conroe, Pearland, Huntsville, Rosenberg, Brenham, New Caney). The core concept centers on teppanyaki-style grilled dinners (chicken, steak, shrimp, salmon, scallops, filet mignon, lobster) served with traditional accompaniments, alongside an extensive sushi and sashimi program that includes specialty rolls, combination sets, and hand rolls. The company has expanded its menu envelope to include Hotpot (with six soup bases and premium proteins including A5 Ribeye) and Korean BBQ (also featuring A5-grade beef cuts), with the latter two formats concentrated at the Dallas/Plano location.

The business operates through physical restaurant locations as the primary commercial channel, supplemented by online ordering for pickup and delivery via the corporate website (ishogun.com) and third-party platforms including KwickMenu, Order.Online, qmenu.us, and direct branded storefronts such as order.ishogun.com. Pricing is unit-based with pay-as-you-go billing, ranging from approximately $5.95 for entry-level appetizers to $48.95 for premium specials and $92.95 for top-tier sushi combination sets. The Dallas location operates with distinct pricing and the only menu line exclusives (Hotpot, Korean BBQ). Go-to-market is direct-to-consumer with no disclosed wholesale, catering, or franchise operations, and digital marketing is channeled primarily through Google local search, Yelp, and the corporate website rather than paid advertising.

The company is privately held with no disclosed investors, no funding history, no parent company, and no public listing. Headquarters are associated with Katy, Texas. No proprietary technology, mobile app, or AI/ML capabilities are disclosed; the technology stack appears limited to standard third-party ordering integrations. The stated headcount of 12 appears to reflect corporate or administrative functions rather than the full operational workforce distributed across 20+ restaurant locations.

Name

Shogun Japanese Grill Sushi & Bar

Legal name

Shogun

Website

https://ishogun.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Shogun Japanese Grill Sushi & Bar is a privately held multi-location Japanese restaurant chain operating 20+ locations across Texas, serving individual diners and families with teppanyaki, sushi, hot pot, and Korean BBQ via dine-in, pickup, and delivery.

Ownership category

akta.pro rank

NAICS

Full-Service Restaurants (722511)

SIC

Retail-Eating Places (5812)

akta.pro primary industry

Ethnic & Regional Cuisine Restaurants (THAFACAD)

akta.pro secondary industry

Asian Fast Casual (Pan-Asian, Chinese, Japanese, Thai, Korean) (THAFABAE)

Keywords

• Japanese restaurant dining
• Teppanyaki grill dinners
• Sushi and sashimi
• Korean BBQ restaurant
• Hotpot dining experience

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices13 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Dine-in Restaurant Sales: Revenue from customers dining in at restaurant locations, including full menu items (teppanyaki, sushi, sashimi, specialty rolls, hot pot, Korean BBQ), beverages (sake, wine, cocktails, beer), and desserts.
2. Online Ordering (Pickup/Delivery): Revenue from online food orders placed through the company's website or third-party platforms for pickup or delivery service.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Shogun Japanese Grill Sushi & Bar operates a multi-location Japanese restaurant chain with over 20 locations across Texas, primarily serving teppanyaki-style grilled dinners, an extensive sushi and sashimi menu, bento boxes, appetizers, salads, and desserts, plus complementary Korean BBQ and hotpot dining formats. Customers can dine in at any location or order online for pickup and delivery through the company website or third-party ordering platforms.

Product overview

Shogun Japanese Grill Sushi & Bar operates as a multi-location restaurant chain with over 20 locations across Texas. The core product portfolio centers on teppanyaki-style grilled dinners (featuring proteins like chicken, steak, shrimp, scallops, and filet mignon served with vegetables and rice), an extensive sushi and sashimi menu (including specialty rolls like Shogun Special Rolls I & II, traditional rolls, hand rolls, and combination sets), bento boxes, and à la carte appetizers, salads, and desserts. Beyond the traditional Japanese grill and sushi offerings, the company has expanded into complementary dining formats including Korean BBQ (featuring premium beef cuts including A5 Ribeye) and Hotpot (with multiple soup base options and premium meat selections). The restaurants offer lunch and dinner service across multiple Texas cities (Houston, Austin, Dallas, San Antonio) with online ordering through third-party platforms.

Differentiator

Problem solved

Functional benefit

Segments2 records

Ideal customer profiles1 record

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Regional players

• Cowboy Star Restaurant and Butcher Shop: Upscale full-service Texas steakhouse serving premium cuts including wagyu, broadly comparable to Shogun's premium tier (A5 Ribeye/Strip Loin) at similar price points though Western rather than Japanese in concept.
• Ichiban Steakhouse: Asian-influenced hibachi and steakhouse concept primarily operating in Southeast US; mirrors Shogun's teppanyaki format but operates in a different geography as a regional hibachi competitor.

Emerging players

• Jinya Ramen Bar: Fast-growing Japanese ramen chain with expanding Texas presence, competing for the Japanese casual dining occasion though focused on noodles rather than teppanyaki.
• Blue Sushi Sake Grill: Regional sushi and sake concept with locations in Texas and Midwest, overlapping on specialty rolls, sushi combinations, and sake bar service that mirror Shogun's bar and sushi combination offerings.
• Kura Sushi USA: Conveyor-belt sushi chain rapidly expanding across Texas with tech-driven dining; competes for the casual sushi occasion but with a different service model than Shogun's full-service teppanyaki and sushi bar.

Direct peers

• Genghis Grill: Build-your-own stir-fry and Mongolian barbecue chain operating in Texas with customizable hot-bar dining; overlaps with Shogun's interactive hot pot format as a comparable Asian experiential concept.
• Kobe Japanese Steakhouse: Regional Japanese teppanyaki steakhouse concept with locations across Texas and the Sunbelt, directly comparable to Shogun's hibachi grill dinner format and price point.
• Benihana: National teppanyaki/hibachi chain offering Japanese grill dining with chef show, the closest direct competitor to Shogun's core teppanyaki format across similar family dining and group occasion occasions.
• RA Sushi Bar & Japanese Restaurant: Multi-location sushi and Japanese grill chain competing for similar casual dining and sushi-roll occasions; overlaps directly with Shogun's specialty roll and sushi combination offerings.

Broad incumbents

• P.F. Chang's: National full-service Asian dining chain offering sushi, entrees, and bar service; a broader incumbent that competes for the Asian full-service dining occasion though with a wider Pan-Asian menu than Shogun.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/shogun-japanese-grill-sushi-&-bar

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

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