iTeachers

What iTeachers does

iTeachers is a Netherlands-based education services and EdTech company founded in 2021 in Schiedam that delivers digital literacy and 21st-century skills education to Dutch schools. The company serves primary, secondary, special, vocational, and adult education institutions across the Rijnmond, Drechtsteden, Den Haag, Delft, and Utrecht regions, addressing the gap many schools face in building complete digital literacy learning pathways, sufficient in-house expertise, and qualified staff. Its service portfolio includes subject teacher deployment, professional development workshops, vacation school programs, and educational materials (robots, VR, 3D printers, devices), with pricing delivered through customized multi-year proposals.

The company's product layer is built around the iTeachers Academy, a Moodle-based learning management system hosting SLO-conform curricula for primary (Junior), secondary (Next), and digital starters (Vitaal), supplemented by standalone digital products including iTypeles (gamified touch-typing course with adaptive difficulty and teacher dashboards), Ivy Blocky (block-based programming game), the CyberHelden suite (Chipercode ethical hacking playground, Cyberverse hacker simulation, Scambusters phishing awareness), AI-opdrachten (curated generative AI assignments and prompts for teachers), and Lestool (lesson preparation and presentation tool). Distribution combines direct sales-led engagement with schools for service contracts alongside self-serve access to the Academy and iTypeles platforms.

iTeachers generates revenue through a fragmented mix of professional services (teacher deployment, workshops, vacation school), subscription-based platform licensing (iTypeles at €25 per student per year, Academy subscriptions), and hardware sales and rentals. Curriculum content is aligned with the SLO national digital literacy learning pathway across seven learning domains, and the company maintains a community-focused Social Return program delivering free workshops to disadvantaged neighborhoods through Stichting Petje Af Waterweg. The company operates as an independent, privately held, bootstrapped entity with no disclosed institutional investors.

Name

iTeachers

Legal name

iTeachers

Website

https://iteachers.nl

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

iTeachers is a Schiedam-based Dutch EdTech company, founded in 2021, that delivers SLO-aligned digital literacy curricula, subject teacher deployment, workshops, and educational materials to primary, secondary, vocational, and adult-education schools across five Dutch regions.

Ownership category

akta.pro rank

Product category

K-12 Digital Literacy Education

NAICS

Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Literacy & Reading Intervention Technology (EDAJAMAF)

akta.pro secondary industry

Foundational Computer & Device Literacy (EDAAAIAA)

Keywords

• Digital literacy education
• K-12 edtech services
• Cybersecurity education
• Programming education
• Teacher training workshops

Headquarters

HQ city

Schiedam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Subject Teacher Deployment: iTeachers provides qualified subject teachers to schools for delivering digital literacy lessons. Schools pay for teacher hours/integration into their educational program. The company handles teacher recruitment and placement.
2. Workshop Services: Professional development workshops for school staff to become qualified in delivering digital literacy lessons themselves. Workshops cover ICT developments, modern technology, robotics workshops, and Blockly programming for children.
3. iTypeles Licenses: Subscription-based licensing for the typing course platform. Schools pay €25 per student per year with a base package including 5 student licenses and one teacher account. Additional student licenses at €25 per student annually.
4. Learning Materials Sales and Rental: Sales, rental, and maintenance of educational materials including robots, VR equipment, 3D printers, and devices. Schools can purchase materials per student or opt for rental and maintenance arrangements.
5. Holiday School Programs: Vacation school programs during all school holiday periods (spring, summer, autumn, winter) focused on talent discovery and 21st century skills development in small groups for more individual attention.
6. iTeachers Academy Subscriptions: Online learning environment providing complete digital literacy curriculum as a platform subscription, with programs for Primary (Junior), Secondary (Next), and workshops for digital starters (Vitaal).

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

iTeachers provides SLO-compliant digital literacy education to Dutch primary, secondary, special, vocational, and adult education schools. Its offering combines on-site subject teacher deployment, professional development workshops for school staff, vacation school programs, and educational hardware materials (robots, VR, 3D printers) with an in-house digital product portfolio that includes the iTeachers Academy LMS (Moodle-based), iTypeles gamified typing course, Ivy Blocky programming game, and CyberHelden cybersecurity games suite.

Product overview

iTeachers offers a unified portfolio of digital literacy education products and services for Dutch schools. The core offering consists of the iTeachers Academy LMS platform (Moodle-based) housing complete digital literacy curricula for primary (Junior) and secondary (Next) education, supplemented by standalone digital products including iTypeles (gamified typing course), Ivy Blocky (block-based programming game), CyberHelden suite (cybersecurity games including Chipercode, Cyberverse, and Scambusters), and AI-opdrachten (ready-to-use AI assignments for teachers). The product line also includes free mini-games (Bee-Bot simulation, Pokemon language game) and extends to physical education services (vakdocent deployment, workshops, vacation school) and materials (robot rental/purchase, VR equipment, 3D printers). A sister brand, Edugamewijs (with Aparino), addresses gaming and esports in education. All offerings align with the SLO digital literacy framework covering seven learning domains.

Differentiator

Problem solved

Functional benefit

Brands

• iTeachers Academy: Online learning environment with programs for primary education (Junior), secondary education (Next), and workshops for digital starters (Vitaal).
• iTypeles
• Ivy Blocky
• CyberHelden
• Chipercode
• Cyberverse
• Scambusters
• Bee-Bot
• Wie is die Pokémon?

Products and services

• iTeachers Academy Moodle-based learning management system delivering the full SLO-aligned digital literacy curriculum for primary (Junior), secondary (Next), and adult digital starters (Vitaal). Provides interactive lessons, course series, and progress tracking for Dutch schools.
• iTypeles Typecursus Gamified touch-typing course for primary and secondary students featuring adaptive difficulty levels, badges, points, class management, WPM and accuracy tracking, and teacher dashboards. Licensed per student per year.
• Ivy Blocky Educational programming game for primary school students in which they solve puzzles by arranging block-based code to control robot Ivy across multiple worlds with 15 missions each, teaching loops, conditionals, and sequencing.
• CyberHelden Suite Bundle of three educational cybersecurity games for secondary education: Chipercode (ethical hacking playground), Cyberverse (multiplayer hacker simulation), and Scambusters (phishing awareness), teaching online safety and digital resilience through gameplay.
• AI-opdrachten Collection of ready-to-use AI assignments and prompts for teachers covering basic AI concepts, AI text and image generation exercises, the Waterloo Diaries historical writing task, the AI Brainstormer, and advanced custom GPT creation.
• Lestool Practical lesson preparation and presentation tool that allows teachers to easily prepare and present digital literacy lessons in the classroom.
• Digital Literacy Lessons On-site digital literacy lessons delivered by iTeachers subject teachers to primary and secondary schools across the seven SLO learning domains (ICT basics, computational thinking, media literacy, information skills, robotics, hacking & security, digital citizenship), taught in 8-10 week blocks.
• Workshops Professional development workshops for school staff covering ICT developments, modern technology, robot operation, and Blockly programming for children, enabling schools to deliver digital literacy lessons independently.
• Vakantieschool Vacation school program focused on talent discovery and 21st century skills development for small groups during all school holiday periods (spring, summer, autumn, winter) with individual attention from iTeachers subject teachers.
• Educational Materials Provision of curriculum materials per student as well as purchase, rental, and maintenance of educational hardware including robots, VR equipment, 3D printers, and devices.

Quantifiable outcome

• Schools receive SLO-conform curriculum covering 7 learning domains
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature6 records

Partnerships

Three partnerships are on record, tiered core and minor.

• SLO (Nationaal Centrum voor het Onderwijs)coreStrategic or Co-development Partner · 1 January 2021iTeachers follows the SLO (National Institute for Curriculum Development) digital literacy learning pathway when compiling its teaching materials. This ensures schools receive A-to-Z advice and guidance on implementing digital literacy aligned with national curriculum standards. The partnership covers 7 learning domains defined by SLO.
• Stichting Petje Af WaterwegminorOthersiTeachers visits Stichting Petje Af Waterweg as part of its Social Return initiative, providing free workshops and educational support in disadvantaged neighborhoods. This community partnership supports iTeachers' mission of making technology accessible to everyone.
• Edugamewijs (with Aparino)minorOthersEdugamewijs is described as a sister initiative of iTeachers, focused on gaming and esports in education. The initiative is run in collaboration with Aparino. It is mentioned alongside iTeachers products as an alternative for schools interested in gaming and esports.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Squla: Dutch EdTech platform providing curriculum-aligned learning content for primary and secondary schools. Highly comparable to iTeachers as a Dutch K-12 digital learning subscription product sold into the same school buyer.
• WRTS: Dutch learning app originally focused on vocabulary and spelling practice for schools. Comparable to iTeachers' iTypeles and language/spelling mini-games as a school-licensed Dutch EdTech subscription.
• Gynzy: Dutch digital learning platform for primary education offering interactive lessons and teacher tools. Closely comparable to iTeachers' Academy/Lestool positioning for PO schools in the Netherlands.
• Snappet: Dutch adaptive-learning platform used in primary schools for core subjects. Comparable to iTeachers as a Dutch K-12 EdTech subscription sold into primary schools via school-level contracts.

Broad incumbents

• Malmberg: Long-standing Dutch educational publisher (part of Sanoma Learning) supplying curriculum materials and digital learning resources to Dutch schools. Comparable as a much larger incumbent covering similar K-12 digital curriculum territory.
• Tynker: K-12 coding and computational-thinking platform with school and consumer tiers. Comparable to iTeachers' Ivy Blocky and AI-opdrachten products targeting the same school-driven coding education niche.
• StudyGo: Dutch digital learning and homework platform used across secondary schools. Comparable to iTeachers as a Dutch school-licensed learning subscription with overlapping student/teacher workflows.
• Code.org: US-based nonprofit offering free K-12 computer science curricula and coding tools. Comparable to iTeachers' Ivy Blocky and computational-thinking curriculum as a coding-for-kids provider, though at much larger scale.
• Khan Academy: Global free educational content platform covering digital literacy, computing, and core academics. Comparable to iTeachers' Academy/iTypeles offerings as a complementary or substitute free learning resource for schools.

Emerging players

• TechnoKids: Provider of technology curriculum and project-based activities for K-12 schools, including robotics and coding. Comparable to iTeachers as a school-focused technology curriculum vendor, though primarily international in reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/iteachers

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about iTeachers