Deutscher Jagdverband e.V.

What Deutscher Jagdverband e.V. does

Deutscher Jagdverband e.V. (DJV) is Germany's federal hunting federation, founded in 1949 and headquartered in Berlin. It serves as the Dachverband (umbrella organization) for 15 state hunting associations (Landesjagdverbände), representing approximately 250,000 individual hunters across all German states except Bavaria. The organization is legally recognized as a nature conservation association under §63 BNatSchG, giving it formal standing in German environmental and hunting law. Its leadership comprises a President (Helmut Dammann-Tamke), four Vice Presidents, a Treasurer, a Managing Director, and a ~11-person operational staff supplemented by an extended Presidium of state association presidents.

DJV operates a portfolio of core digital products and programs. The WILD-Portal (Wildtier-Informationssystem der Länder Deutschlands), running on Disy Cadenza Web since 2001, collects volunteer wildlife population data from over 120,000 km² (more than one-third of German hunting districts) across 18 species. The Tierfund-Kataster app supports wildlife accident reporting and has reached 35,000+ users with ~190,000 entries. Educational offerings include the DJV-Naturpädagoge certification, the Lernort Natur initiative (recognized under the UN Decade on Biodiversity), and a developing augmented reality app for nature education. The organization is also a member of FACE (7 million hunters across 36 countries) and the CIC, and sits in regular dialogue with the Federal Ministry of Food and Agriculture (BMEL) on wolf, firearms, and biodiversity policy.

DJV's revenue model is membership-funded: 2025 total income of €4,479,451 was driven primarily by membership dues of €4,355,128 from the 15 state associations and their ~250,000 members, supplemented by licensing fees from DJV-Service GmbH (€20,000), capital income (€37,550), and modest e-commerce and event revenue. Expenditure totaled €4,187,702, producing a positive operating margin. The German Brand Award 2020 (NGO category) and Civey survey data showing 77% public approval for hunting underscore DJV's communication and brand leadership. Premium sponsorship partners include Fendt, Gothaer, Hanwag, Mauser, Sauer, Swarovski Optik, and INEOS Grenadier.

Name

Deutscher Jagdverband e.V.

Legal name

Deutscher Jagdverband e. V. (DJV)

Website

https://jagdverband.de

Company type

Private

Founded year

1949

Operating status

Operating

Headcount range

11–50 employees

Short description

Deutscher Jagdverband e.V. (DJV) is Germany's federal hunting federation, serving as the umbrella for 15 state hunting associations and roughly 250,000 hunters. It provides wildlife monitoring (WILD-Portal), advocacy, training, and nature conservation services under §63 BNatSchG.

Ownership category

akta.pro rank

Product category

Hunting Association Services

NAICS

Hunting and Trapping (114210), Support Activities for Animal Production (115210)

SIC

Fishing, Hunting And Trapping (900), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Hunting Accessories & Field Gear Retail (Calls, Decoys, Blinds, Game Cameras) (CRAMAKAE)

akta.pro secondary industry

Forest Inventory, Mapping & Monitoring (GIS/Remote Sensing/MRV) (IMAMAJAB)

Keywords

• Hunting association services
• Wildlife monitoring data
• Nature education programs
• Conservation advocacy
• Hunting license support

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Technology or R&D

Revenue model

1. Membership Dues (Mitgliedsbeiträge): The primary revenue stream is annual membership dues paid by the 15 Landesjagdverbände (state hunting associations) and their ~250,000 individual members. The 2025 financial overview shows total membership income of €4,355,128.
2. DJV-Service GmbH Licensing and Rent: DJV-Service GmbH pays rent/licensing fees to DJV for the use of the DJV brand and intellectual property rights. This contributed €20,000 in 2025.
3. DJV-Shop E-Commerce Revenue: The DJV-Shop (djv-shop.de) sells publications, merchandise, and the bound Verbandsbericht (annual report). The shop also coordinates vehicle framework contracts and other member services.
4. Event Revenue: Revenue from major events including the Bundesjägertag, Bundeswettbewerb Jagdhornblasen, Bundesmeisterschaft im jagdlichen Schießen, and European Championships. Registration fees and sponsorships contribute.
5. Capital Income (Kapitalerträge): Interest and investment income from financial assets, totaling €37,550 in 2025.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels13 records

Core offering

Deutscher Jagdverband e.V. (DJV) is the federal umbrella organization for German hunting, uniting 15 state hunting associations (Landesjagdverbände) and approximately 250,000 hunters. It delivers wildlife population monitoring via the WILD-Portal, animal casualty reporting via the Tierfund-Kataster app, nature education through Lernort Natur and DJV Naturpädagoge certification, hunting and shooting sports training via the DJV Akademie, advocacy on firearms law and wolf management, and consumer-facing campaigns promoting wild game meat (Wild auf Wild).

Product overview

Deutscher Jagdverband e.V. (DJV) is a non-profit hunting association operating as a federation of 15 state hunting associations with approximately 250,000 hunters. The organization offers a portfolio of digital products and services including the WILD-Portal for digital wildlife monitoring and hunting statistics, the Tierfund-Kataster app for wildlife accident reporting, and educational programs through Lernort Natur and DJV Naturpädagoge certification. Supporting services include the Wild auf Wild campaign promoting game meat consumption and the DJV-Service GmbH subsidiary providing merchandise and member benefits. The portfolio is structured around core federation services for hunters, digital monitoring tools, and educational initiatives.

Differentiator

Problem solved

Functional benefit

Brands

• Wild auf Wild: Culinary campaign promoting game meat consumption
• Lernort Natur
• WILD-Portal
• WILD-Monitoring
• Tierfund-Kataster

Products and services

• WILD-Portal (Wildtier-Informationssystem der Länder Deutschlands) Digital and interactive portal providing nationwide wildlife monitoring data covering 18 species including roe deer, wild boar, red deer, hare, rabbit, pheasant, partridge, mallard, wolf, and golden jackal. Data is collected by Revierinhaber (estate owners) from over 120,000 km² - more than one-third of Germany's hunting district area - through the Flächendeckende Erfassung (comprehensive census). Results are accessed via the Cadenza Web platform. For policymakers, scientists, and member hunters.
• Tierfund-Kataster App Free mobile application for reporting wildlife road casualties and animal findings. Includes a Schwingenmonitoring (wing monitoring) feature for mallard ducks to support sustainable hunting assessment by analyzing wing photos for age and sex. Over 35,000 users have recorded approximately 190,000 entries. For hunters, wildlife managers, and the general public.
• Lernort Natur (Nature Education Initiative) Nature education initiative of DJV and the state hunting associations, established in 1991. Mobile or rolling forest schools (rollende Waldschulen) bring native nature directly to cities for children and schools to experience. Recognized multiple times as an official project of the UN Decade on Biodiversity. For kindergartens, schools, and municipalities.
• DJV Naturpädagoge Certification Program Certification program offered through the DJV Akademie / WEBCAST CENTER to qualify participants as certified nature educators (DJV-Naturpädagoge) who serve as ambassadors bringing environmental education to a wider audience. Conducted both online and in-person across German states.
• DJV Akademie / WEBCAST CENTER (Seminars and Certification) Webinar and seminar platform (WEBCAST CENTER) offering certification courses including DJV-Naturpädagoge, Train the Trainer Flinte (rifle training for instructors), and Train the Trainer Büchse (shotgun training for instructors). Courses are ticketed via Eventbrite and delivered online and in-person across German states (e.g., Nordrhein-Westfalen, Schleswig-Holstein, Brandenburg).
• Wild auf Wild Campaign Consumer-facing campaign promoting wild game meat as a natural, healthy food. Includes the Echt Wild recipe brochure (13th edition) with total circulation over 500,000 copies, covering recipes from nutria ragout to pheasant tacos. Targets non-hunters and wild game consumers; available at trade fairs and online.
• DJV-Shop (Online Shop via DJV-Service GmbH) E-commerce storefront operated by DJV-Service GmbH in Bonn, selling publications (including the Verbandsbericht annual report), merchandise, and coordinating vehicle framework contracts and other member services. Available to members and the public.
• Gemeinsam Jagd erleben (Experience Hunting Together) Invitation program allowing non-hunters to experience hunting firsthand. Provides authentic touchpoints for people interested in learning about hunting practices, wildlife management, and the role of hunters in nature conservation.
• Verbandsbericht (Annual Report) Annual report of DJV published in three formats: an interactive website, a PDF with clickable links, and a bound printed edition (40 pages). The 2025/26 edition covers seven focus topics including Wolf in hunting law, hunting ethics, and weapon law evaluation. Available for purchase through the DJV-Shop.
• Bundesjägertag (Federal Hunters' Day) Annual two-day event with approximately 400 delegates and guests from all 15 state hunting associations. Includes the Delegiertenversammlung (delegate assembly), podium discussions, awards ceremonies, and political keynote speeches (e.g., from Federal Agriculture Minister Alois Rainer or Chancellor Friedrich Merz via video). Covered live on social media.
• Bundeswettbewerb Jagdhornblasen and Bundesmeisterschaft im jagdlichen Schießen (Federal Hunting Competitions) National and European hunting competitions organized by DJV: the Bundeswettbewerb Jagdhornblasen (national horn-blowing competition), the Bundesmeisterschaft im jagdlichen Schießen (national marksmanship championship), and European Championships in hunting shooting. Includes registration fees and sponsorships.
• Federal Hunting Law and Policy Advocacy Policy advocacy and member representation on hunting law, firearms law (Waffengesetz), wolf management, and nature conservation regulation. Includes the achievement of the inclusion of the wolf in the Federal Hunting Law (Bundesjagdgesetz), effective April 2, 2026. Delivered to state hunting associations and member hunters through the Delegiertenversammlung and the Bundesjägertag.

Quantifiable outcome

• 77% of Germans consider hunting necessary (Civey survey, n=2,500+, June 2025)
• +6 more outcomes

Named customers2 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

16 partnerships are on record, tiered minor and core.

• Fendt (AGCO/Fendt)minorOthersPremium partner providing agricultural equipment brand visibility. Fendt is featured on DJV's partner page and in the annual report. Supports DJV's connection to the farming community, which shares close interests with hunting (game damage prevention, land use).
• Gothaer Versicherung (Gothaer)minorOthersPremium partner providing hunting insurance products. Gothaer is promoted on DJV's partner page with a customized 'Jagdversicherung' (hunting insurance) offering for DJV members.
• Grube (Julius Grube GmbH)minorOthersPremium partner — outdoor equipment and tools supplier. Grube is listed on the DJV partner page and featured in the Verbandsbericht 2025/26.
• HanwagminorOthersPremium partner — outdoor footwear brand. Hanwag is featured as a partner supporting DJV activities.
• Heintges Jagd & ForstminorOthersPremium partner — hunting and forestry accessories supplier. Heintges is listed on DJV's partner page and in the annual report.
• INEOS GrenadierminorOthersPremium partner — off-road vehicle manufacturer. INEOS Grenadier is listed as a partner supporting DJV with its rugged off-road vehicle lineup relevant for hunting and rural mobility.
• MauserminorOthersPremium partner — rifle manufacturer. Mauser, a historic German firearms brand, partners with DJV for brand visibility among the hunting community.
• Puma Knives (Puma)minorOthersPremium partner — hunting knives and tools. Puma is featured on DJV's partner page and in the annual report as a partner supplying hunting knives.
• Sauer (J.P. Sauer & Sohn)minorOthersPremium partner — firearms manufacturer. Sauer is listed as a partner supporting DJV, known for its hunting rifles and shotguns.
• Swarovski OptikminorOthersPremium partner — optics and binoculars manufacturer. Swarovski Optik is featured on DJV's partner page and in the annual report, providing high-quality optical equipment relevant to hunting observation.
• FACE (Fédération des Associations de Chasseurs de l'Union Européenne)coreStrategic or Co-development PartnerDJV is a member of FACE, the European hunting federation representing 7 million hunters across 36 countries (including all EU member states, Norway, Switzerland, and the UK). DJV participates in FACE coordination meetings (most recently hosted a FACE coordination meeting in August 2025). FACE produces economic data on hunting across Europe (180 billion euros, 1.1 million jobs). DJV and FACE collaborate on EU policy including firearms regulations, wolf management, and biodiversity.
• CIC (Internationaler Jagdrat / International Council for Game and Wildlife Conservation)coreStrategic or Co-development PartnerDJV works closely with the CIC (International Hunting Council) on international wildlife conservation and hunting policy. DJV President Helmut Dammann-Tamke holds responsibilities related to CIC. DJV and CIC jointly advocate against ineffective wildlife trade bans (CITES) and for sustainable hunting practices. CIC provides an international platform for German hunting interests.
• Bundesverband zivile Legalwaffen (BZL)coreStrategic or Co-development PartnerThe BZL is a partner organization advocating for legal firearm owners in Germany. DJV collaborates with BZL on firearms law reform, specifically on issues such as the VGH München ruling on long weapons for hunters (§13 Abs. 2 WaffG), Bedürfnisprüfung (need-testing) regulations, and the evaluation of firearms law by the Federal Ministry of the Interior. BZL contributed a guest article to the DJV Verbandsbericht 2025/26 on firearms law evaluation.
• Deutscher Schützenbund (DSB)coreStrategic or Co-development PartnerDJV and DSB (German Shooting Sport Association) meet regularly at the presidential level to discuss shared interests in firearms law, shooting sports, and hunter/shooter rights. In September 2025, both organizations' presidiums met with the Parliamentary State Secretary at the Federal Ministry of the Interior, Christoph de Vries, to discuss the upcoming evaluation of firearms law.
• Bundesministerium für Ernährung und Landwirtschaft (BMEL / Federal Ministry of Food and Agriculture)coreOthersDJV works closely with the Federal Ministry of Food and Agriculture (BMEL) on key policy areas: wolf management (Wolf im Jagdrecht — inclusion of wolf in the Federal Hunting Act), firearms law reform, wild game meat marketing, drone funding for fawn/young wildlife rescue (2.1 million euros allocated in 2026), and recognition of hunting as a public service. BMEL Minister Alois Rainer sent a video message to the Bundesjägertag 2026 and attended the Grüne Woche DJV stand.
• Deutscher Bauernverband (DBV)coreStrategic or Co-development PartnerLong-standing alliance between German hunters and farmers. The DBV-DJV cooperation focuses on shared interests: wildlife damage prevention, habitat protection, agricultural land use, and ASF (African Swine Fever) management. At the Bundesjägertag 2026, DBV Secretary General Bernhard Krüsken was honored for 12 years of cross-organizational collaboration. The alliance has advanced practical wildlife and habitat policy for rural areas.

Scale indicators12 records

Recent moves7 records

Expansion highlights6 records

Emerging players

• NABU (Naturschutzbund Deutschland): Germany's largest nature-conservation NGO. While not a hunting peer, NABU sits on the opposite side of the wildlife-management debate and competes with DJV for public legitimacy, member recruitment, and political influence on the German §63 BNatSchG-recognized-association list.

Direct peers

• Fédération Nationale des Chasseurs (FNC): The French national hunting federation is DJV's structural counterpart in France: a national umbrella of departmental hunting associations, the country's dominant hunting advocacy body, and a co-member of FACE. It offers an equivalent mix of policy advocacy, hunter training, and wildlife monitoring.
• Bayerischer Jagdverband (BJV): The Bavarian state hunting association is the most direct structural peer to DJV — it serves as the equivalent cross-Landesjagdverband federation for Bavaria, the only major German state outside DJV. Both organizations compete for the same hunter constituency, run parallel federal-policy advocacy, and offer similar membership services.
• Real Federación Española de Caza (RFEC): The Spanish national hunting federation is a direct national-level peer, also affiliated with FACE, and provides comparable advocacy, training, and representation services for Spanish hunters. Useful comparator for federation structure and revenue mix.

Others

• Deutscher Schützenbund (DSB): DJV's strategic partner for firearms-law and shooting-sports advocacy in Germany. Adjacent in mission (sport shooting/hunting) and co-advocates with DJV at the Federal Ministry of the Interior, but DSB focuses on sport shooting rather than wildlife management.
• FACE (Fédération des Associations de Chasseurs de l'UE): DJV is a member of FACE, but FACE is the European-level umbrella and hence a strategic/peer entity at a higher tier. FACE produces the macroeconomic data (€180bn/1.1M jobs across 30 European countries) that DJV cites publicly and coordinates EU policy positions.
• Deutscher Bauernverband (DBV): DJV's long-standing alliance partner. DBV is a German agricultural federation — not a hunting peer, but a peer as a German sectoral federation with comparable membership structure, federal-state architecture, and political advocacy intensity.
• CIC (International Council for Game and Wildlife Conservation): DJV's strategic partner on international wildlife conservation and CITES advocacy. Sits as the global, science-oriented counterpart to DJV's national hunting advocacy, with overlapping membership through DJV President Helmut Dammann-Tamke.

Regional players

• Österreichischer Jagdverband (ÖJV): The Austrian hunting federation is the closest German-speaking national counterpart — same language, similar legal tradition (hunting law), and parallel structure of state hunting associations. Operates in DACH rather than competing directly with DJV in Germany.
• Schweizerischer Jagdverband (SJV): The Swiss national hunting federation is a regional DACH peer with similar structure (Swiss cantonal hunting associations under a national umbrella) and parallel language/operational model. A useful comparator for revenue mix and federal-coordination dynamics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/JagdverbandDJV
• YouTubeyoutube.com/@Jagdverband
• Facebookfacebook.com/Jagdverband.WildaufWild
• Instagraminstagram.com/wildaufwild.de
• LinkedInlinkedin.com/company/deutscher-jagdverband-e.v.

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles19 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Deutscher Jagdverband e.V.