Carter Law Offices, P.C.

Carter Law Offices, P.C. is a privately-held boutique law firm with three attorneys providing personal injury, workers' compensation, family law, and criminal defense representation to individuals and families in Iowa and Nebraska.

Company typePrivate
Founded1998
HeadquartersDes Moines, United States
Headcount1–10
GTM typeB2C
OfferingServices

What Carter Law Offices, P.C. does

Carter Law Offices, P.C. is a privately-held boutique law firm founded in 1998 by Jeff Carter, operating from offices in Des Moines, Iowa and Omaha, Nebraska, and serving individuals and families across Iowa and Nebraska (with some service references extending to Minnesota and Georgia). The firm employs three attorneys — Jeff Carter (founder), Matt Gebhardt, and Zachary C. Priebe — collectively offering 40+ years of combined legal experience across four practice areas: personal injury, workers' compensation, family law, and criminal defense, with deep specialization in personal injury sub-categories such as motor vehicle accidents, medical malpractice, nursing home abuse, rideshare accidents, brain injuries, and wrongful death.

The firm operates on a traditional contingency-fee model for personal injury and workers' compensation cases (no attorney fees unless compensation is recovered) and standard professional-services billing for family law and criminal defense. Its go-to-market is sales-led, driven by free phone and online consultations, a FindLaw-powered website with an active content blog (29 car-accident posts, 13 workers' compensation posts, etc.), and organic social presence on Facebook, LinkedIn, and X/Twitter. The firm emphasizes trial-tested representation, long-term attorney-client relationships, and differentiation from 'personal injury mill' competitors.

Carter Law Offices has no proprietary technology platform, no AI/ML capabilities, no disclosed app or API, and no public revenue, funding, or ownership changes. The firm is structured as an independent professional corporation with no external investors or parent company, and member affiliations include the Iowa State Bar Association, Iowa Trial Lawyers Association, Iowa Association for Justice, American Bar Association, and American Association for Justice.

Carter Law Offices, P.C. firmographics

Firmographics

Name: Carter Law Offices, P.C.
Legal name: Carter Law Offices, P.C.
Website: https://jeffcarterlaw.com
Company type: Private
Founded year: 1998
Operating status: Operating
Headcount range: 1–10 employees
Short description: Carter Law Offices, P.C. is a privately-held boutique law firm with three attorneys providing personal injury, workers' compensation, family law, and criminal defense representation to individuals and families in Iowa and Nebraska.
Ownership category
akta.pro rank

Carter Law Offices, P.C. industry classification

Industry

Product category: Legal Services
NAICS: Offices of Lawyers (541110), Offices of Lawyers (54111)
SIC: Services-Legal Services (8111)
akta.pro industry: PRIMARYBPAHAAAM
Personal Injury & Insurance Defense
Business & Public Services/Professional Services (Legal, Accounting, Consulting)/Legal Services
SECONDARYBPAHAAAK
Family & Private Client (Trusts & Estates) Law
Business & Public Services/Professional Services (Legal, Accounting, Consulting)/Legal Services

Keywords

Personal injury law
Workers compensation
Criminal defense
Family law
Legal representation

Where Carter Law Offices, P.C. is headquartered

Location

Headquarters

HQ city: Des Moines
HQ country: United States
HQ region: North America

Offices2 records

Markets served

Carter Law Offices, P.C. business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

Personal Injury Legal Services: Contingency fee arrangement where clients pay no attorney fees unless compensation is recovered. Firm recovers a percentage of settlements or verdicts.
Workers' Compensation Legal Services: Contingency fee basis - 'You pay no attorney fees unless we recover compensation for you.' Clients owe nothing unless firm wins.
Family Law Legal Services: Traditional hourly or fixed-fee arrangements for divorce, custody, and related matters. Billing structure not publicly disclosed.
Criminal Defense Legal Services: Legal representation services for criminal cases including DUI, drug charges, domestic violence, theft, traffic offenses, violent crimes, white collar crimes, and juvenile crimes.

Pricing tiers

Model	Billing	Price
Outcome Based/ Performance	Pay-as-you-go	Personal Injury - Contingency Fee
Outcome Based/ Performance	Pay-as-you-go	Workers' Compensation - Contingency Fee
Other	Other	Family Law - Fee Structure Not Disclosed

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Carter Law Offices, P.C. product offering

Product offering

Core offering

Carter Law Offices, P.C. is a boutique law firm providing legal representation to individuals and families in Iowa and Nebraska across four practice areas: personal injury, workers' compensation, family law, and criminal defense. Services are delivered by three trial-tested attorneys from offices in Des Moines and Omaha, with personal injury and workers' compensation matters handled on a contingency fee basis.

Product overview

Carter Law Offices, P.C. is a full-service law firm providing comprehensive legal representation to individuals and families in Iowa and Nebraska. The firm operates a unified legal services platform organized around four core practice areas: Personal Injury (covering motor vehicle accidents, medical malpractice, nursing home abuse, wrongful death, and various accident types), Criminal Law (defense against DUI, drug charges, and other offenses), Family Law (divorce, custody, and support matters), and Workers' Compensation (workplace injury claims and appeals). The firm also offers specialized sub-services within each practice area, including rideshare accidents, brain injuries, dog bites, motorcycle accidents, and daycare abuse cases.

Differentiator

Problem solved

Functional benefit

Products and services

Personal Injury Legal Services Legal representation for individuals injured due to someone else's negligence, covering motor vehicle accidents, medical malpractice, workplace injuries, wrongful death claims, nursing home abuse, and other accident types. Representation is provided on a contingency fee basis for Iowa and Nebraska residents.
Criminal Law Services Criminal defense representation for charges including DUI, drug charges, domestic violence, theft, traffic offenses, violent crimes, white collar crimes, and juvenile crimes in Iowa and Nebraska state and federal courts.
Family Law Services Family law representation including divorce, child custody and support, alimony, property division, paternity matters, and adoption services for Iowa families.
Workers' Compensation Services Legal assistance for workplace injuries and occupational disabilities, including claims filing, appeals of denied claims, and third-party liability claims for injured workers in Iowa.

Quantifiable outcome

Millions of dollars recovered for clients, including seven-figure amounts for complex and devastating injuries
+2 more outcomes

Companies that use Carter Law Offices, P.C.

Customer profile

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Carter Law Offices, P.C. technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Carter Law Offices, P.C. partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

FindLaw (Internet Brands)minorGTM or Marketing PartnerFindLaw provides business development solutions and website services to Carter Law Offices, P.C. The firm uses FindLaw's platform for its website hosting and online presence. FindLaw is part of Internet Brands, which also handles the firm's privacy policy and data practices.

Scale indicators5 records

Recent moves1 record

Expansion highlights4 records

Carter Law Offices, P.C. competitors and assessment

Company assessment

Direct peers

Gress Johnson Law: Iowa-based plaintiff personal injury and workers' compensation firm with contingency fee representation and a regional Iowa/Nebraska footprint; directly comparable in service offerings and target client base.
LaMarca Law Group, P.C. Des Moines-based plaintiff personal injury and workers' compensation firm with a contingency fee model, directly competing with Carter Law for Iowa accident and workplace injury cases.
LeViness, Velez & Associates: Plaintiff personal injury firm with contingency fee representation and multi-jurisdiction reach; comparable practice mix, fee structure, and trial-ready positioning to Carter Law Offices.
Hupy and Abraham, S.C. Midwest plaintiff personal injury firm (Milwaukee/Madison) operating on contingency fees with a multi-office, multi-attorney model; comparable to Carter in practice mix, fee structure, and trial-ready positioning, but at materially larger scale.
Babich Law Firm: Des Moines plaintiff personal injury firm with contingency fee representation and Iowa-wide service area; competes head-to-head with Carter for the same Des Moines and statewide accident caseload.
Gallon, Takacs & Boissoneault: Multi-office Midwest plaintiff personal injury firm operating on contingency fees; comparable contingency model, trial-ready positioning, and plaintiff-side practice mix across multiple jurisdictions.
Eells & Tronvold Law Offices, P.L.L.C. Eastern Iowa plaintiff-side personal injury and workers' compensation firm that competes for the same Iowa accident and workplace injury caseload under a similar contingency-based fee model.
Pothitakis Law Firm: Iowa-based plaintiff personal injury and workers' compensation practice offering contingency fee representation, directly comparable to Carter Law in geographic market and service offering.

Broad incumbents

Parrish Kruidenier Dunn Gentry Brown Bergmann & Messamer L.L.P. Long-established full-service Iowa law firm (Des Moines) with a larger and broader practice portfolio including personal injury; a regional incumbent rather than a boutique PI specialist, but competes for some of the same Iowa plaintiff matters.

Others

FindLaw (Thomson Reuters): Online legal directory and marketing platform that hosts Carter Law's website and powers its lead capture; an ecosystem partner rather than a competitor, but relevant as a channel comparable firms use to acquire clients in similar markets.

Market position

Strengths5 records

Weaknesses3 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Carter Law Offices, P.C. financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Carter Law Offices, P.C. leadership team

Management profile

Number of profiles

Profiles3 records

Carter Law Offices, P.C. funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Carter Law Offices, P.C. M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Carter Law Offices, P.C.

What does Carter Law Offices, P.C. do?

Is Carter Law Offices, P.C. a public or private company?

Carter Law Offices, P.C. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Carter Law Offices, P.C. founded?

Carter Law Offices, P.C. was founded in 1998. It employs 1 to 10 people.

Where is Carter Law Offices, P.C. based?

Carter Law Offices, P.C. is headquartered in Des Moines, United States, in the North America region.

How does Carter Law Offices, P.C. make money?

Four revenue lines are on record. Personal Injury Legal Services are the primary driver. The others are workers' Compensation Legal Services, family Law Legal Services and criminal Defense Legal Services.

Who are Carter Law Offices, P.C.'s main competitors?

Direct peers on record are Gress Johnson Law, LaMarca Law Group, P.C., LeViness, Velez & Associates, Hupy and Abraham, S.C., Babich Law Firm, Gallon, Takacs & Boissoneault, Eells & Tronvold Law Offices, P.L.L.C. and Pothitakis Law Firm. Parrish Kruidenier Dunn Gentry Brown Bergmann & Messamer L.L.P. is listed as a broad incumbent. FindLaw (Thomson Reuters) is listed as an others.

Does Carter Law Offices, P.C. have an API?

No public API is recorded for Carter Law Offices, P.C..

What industry is Carter Law Offices, P.C. in?

Carter Law Offices, P.C.'s product category is Legal Services. Its primary akta.pro industry code is BPAHAAAM, Personal Injury & Insurance Defense, with a secondary code of BPAHAAAK, Family & Private Client (Trusts & Estates) Law. Its NAICS code is 541110 and its SIC code is 8111.