Jordan Olympic Committee

National Olympic Committee / Sports Governance Servicesjoc.jo

The Jordan Olympic Committee is the IOC- and OCA-recognized national Olympic committee of Jordan, coordinating 50+ sports federations and delivering athlete development, coach certification, and sports medicine programs funded by IOC grants, government allocations, and corporate sponsorships.

Company typePrivate
Founded-
HeadquartersAmman, Jordan
Headcount51–100
GTM typeB2B and B2C
OfferingServices

What Jordan Olympic Committee does

The Jordan Olympic Committee (JOC) is the national Olympic committee of Jordan, founded in 1957 and headquartered at Hussein Youth City in Amman. As a non-profit organization, it is the sole body recognized by the International Olympic Committee (IOC) and the Olympic Council of Asia (OCA) to represent Jordan in Olympic and Asian Games competitions. JOC coordinates a network of 50+ national sports federations spanning athletics, football, basketball, judo, karate, taekwondo, swimming, tennis, wrestling, fencing, and emerging disciplines including esports, winter sports, and 3x3 basketball. The organization employs 82 staff and is led by HRH Prince Faisal Al Hussein, who also serves on the IOC Executive Board.

JOC's core programs include the Olympic Preparation Programme (integrated training system for elite athletes targeting Olympic qualification), the National Coaching Certification Program (NCCP, established in 2008 in partnership with the Coaching Association of Canada), the Qusai Initiative for sports medicine advancement, the Life Support Training Centre for first aid certification, the Athletes Commission for athlete welfare, and Sport Sector Healthy Protocols. The organization does not sell commercial products; instead, it operates as a quasi-governmental sports governance body that delivers programs to athletes, coaches, and federations at no direct cost to beneficiaries.

JOC's revenue model combines three funding streams: IOC Olympic Solidarity grants, Jordanian government allocations, and corporate sponsorships from a curated portfolio of strategic partners including Zain (telecom), Toyota Jordan / Markazia (automotive), Jordan Kuwait Bank (banking), Al-Kindi Hospital and MedLabs (healthcare), Al-Ahliyya Amman University (education), and Greater Amman Municipality (municipal). Service delivery operates through an event-driven and community-led go-to-market motion, channeled through direct federation coordination, the Olympic Preparation Centre, and digital channels including joc.jo, Facebook, Twitter, and Olympic TV.

Jordan Olympic Committee firmographics

Firmographics

Name: Jordan Olympic Committee
Legal name: Jordan Olympic Committee
Website: https://joc.jo
Company type: Private
Operating status: Operating
Headcount range: 51–100 employees
Short description: The Jordan Olympic Committee is the IOC- and OCA-recognized national Olympic committee of Jordan, coordinating 50+ sports federations and delivering athlete development, coach certification, and sports medicine programs funded by IOC grants, government allocations, and corporate sponsorships.
Ownership category
akta.pro rank

Jordan Olympic Committee industry classification

Industry

Product category: National Olympic Committee / Sports Governance Services
NAICS: Spectator Sports (71121), Sports Teams and Clubs (711211), Sports and Recreation Instruction (611620)
akta.pro primary industry: Olympic & Multi-Sport Movement Organizations (NOCs, Olympic Committees) (MPAKACAI)
akta.pro secondary industries: Amateur Sport Governing Bodies & Federations (National/Regional) (MPAKACAD), Regional/Continental Confederations & Associations (MPAKAFAD)

Keywords

National olympic committee
Olympic athlete development
Sports federation governance
Coaching certification programs
Olympic qualification support

Where Jordan Olympic Committee is headquartered

Location

Headquarters

HQ city: Amman
HQ country: Jordan
HQ region: Middle East

Offices1 record

Markets served

Jordan Olympic Committee business model

Business model

GTM type: B2B and B2C
Offering type: Services
Cost components: Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

Government and IOC Funding: The JOC receives operational funding from the Jordanian government and the International Olympic Committee (IOC) as a recognized National Olympic Committee.
Sponsorship and Partnerships: Corporate sponsors provide financial and in-kind support including telecommunications (Zain), automotive (Toyota Jordan), banking (Jordan Kuwait Bank), healthcare (Al-Kindi Hospital, MedLabs), education (Al-Ahliyya Amman University), and municipal support (Greater Amman Municipality).

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Jordan Olympic Committee product offering

Product offering

Core offering

The Jordan Olympic Committee is the official National Olympic Committee of Jordan, coordinating Olympic sports development and governance across the country. It delivers integrated athlete preparation, coaching certification, and sports medicine programs through a network of 40+ national sports federations, while serving as Jordan's exclusive representative to the IOC and Olympic Council of Asia for Olympic and Asian Games participation.

Product overview

Jordan Olympic Committee operates a portfolio of sports development programs rather than a unified technology product. The main offerings include the Olympic Preparation Programme providing integrated training systems for elite athletes, the National Coaching Certification Program (NCCP) in partnership with Canada for coach development, the Qusai Initiative for sports medicine advancement, and Sport Sector Healthy Protocols for safe sports operations. Additional programs include a Life Support Training Centre offering first aid certifications, an Athletes Commission advocating for athlete welfare, and Olympic Solidarity grants supporting athlete preparation. The organization oversees a network of over 40 sports federations managing various Olympic and Asian sports disciplines.

Differentiator

Problem solved

Functional benefit

Products and services

Olympic Preparation Programme

Quantifiable outcome

2 medals (1 silver, 1 bronze) at Tokyo 2020 Olympics
+2 more outcomes

Companies that use Jordan Olympic Committee

Customer profile

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Jordan Olympic Committee technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Jordan Olympic Committee partnerships and signals

Strategic signal

Partnerships

Ten partnerships are on record, tiered core and minor.

MedLabscoreStrategic or Co-development Partner · 1 January 2023Medical laboratory services sponsor supporting JOC sports medicine and athlete healthcare programs.
Al-Kindi HospitalcoreStrategic or Co-development Partner · 1 January 2022Healthcare sponsor providing medical support services for athletes and sports events organized under the Jordan Olympic Committee.
Al-Ahliyya Amman UniversitycoreStrategic or Co-development Partner · 1 January 2022Educational institution partner supporting athlete education and sports development programs.
Markazia - Toyota JordancoreStrategic or Co-development Partner · 1 January 2022Automotive sponsor providing vehicle support for JOC operations, transportation for teams, and sports event logistics.
ZaincoreStrategic or Co-development Partner · 1 January 2022Telecommunications sponsor providing connectivity and communication services for sports events and JOC operations.
Greater Amman MunicipalitycoreStrategic or Co-development Partner · 1 January 2022Government municipality partner supporting sports infrastructure, venue access, and event organization in Greater Amman area.
Canadian Embassy in JordanminorStrategic or Co-development Partner · 1 January 2022Embassy representatives attend NCCP training program graduation ceremonies, demonstrating continued Canadian government support for coaching development initiatives.
Coaching Association of CanadacoreStrategic or Co-development Partner · 1 January 2008International partner that collaborated with JOC to establish the National Coaching Certification Program (NCCP), providing Canadian coaching curriculum and certification standards adapted for Jordanian sports development.
International Olympic Committee (IOC)coreStrategic or Co-development PartnerGlobal Olympic governing body that provides recognition, funding, and technical support to JOC as the official National Olympic Committee of Jordan.
Olympic Council of Asia (OCA)coreStrategic or Co-development PartnerContinental Olympic body that coordinates Asian sports events and Olympic qualification processes for Jordan and other Asian nations.

Scale indicators4 records

Recent moves6 records

Expansion highlights8 records

Jordan Olympic Committee competitors and assessment

Company assessment

Direct peers

Lebanese Olympic Committee: National Olympic Committee of Lebanon, directly comparable as a smaller Arab NOC with a similar federation network, IOC/OCA affiliation, and constrained domestic athlete pool.
UAE National Olympic Committee: National Olympic Committee of the UAE, a comparable Gulf-region NOC with similar federations, athlete development, and Olympic preparation functions, operating under the same IOC/OCA framework.
Saudi Arabian Olympic Committee: National Olympic Committee of Saudi Arabia, structurally identical to JOC as a regional NOC coordinating national federations, athlete preparation, and IOC/OCA representation from the Middle East.
Egyptian Olympic Committee: National Olympic Committee of Egypt, another Arab-region NOC with comparable structure of federation oversight, athlete development, and Olympic qualification preparation in the same continental grouping.
Moroccan National Olympic Committee: National Olympic Committee of Morocco, comparable Arab-region NOC with similar scope of federation oversight, athlete development, and Olympic participation functions.
Turkish Olympic Committee: National Olympic Committee of Turkey, a larger but structurally similar NOC in the broader region with the same IOC/OCA affiliation and national federation coordination model.
Qatar Olympic Committee: National Olympic Committee of Qatar, directly comparable as another Middle East NOC operating similar IOC/OCA-anchored governance of national federations, athlete development programs, and Olympic preparation pipelines.
Bahrain Olympic Committee: National Olympic Committee of Bahrain, a comparable Gulf-region NOC operating the same federation coordination, Olympic preparation, and IOC/OCA-anchored functions for a small nation.

Broad incumbents

Olympic Council of Asia: Continental association of National Olympic Committees across Asia, including JOC. Comparable as the umbrella body that JOC interacts with for Asian Games coordination and continental event organization.
International Olympic Committee: Global Olympic governing body that recognizes JOC as Jordan's official NOC and provides Olympic Solidarity funding. Comparable as the parent recognition authority that defines and constrains JOC's mandate.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Jordan Olympic Committee financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Jordan Olympic Committee leadership team

Management profile

Number of profiles

Profiles1 record

Jordan Olympic Committee subsidiaries and ownership

Company hierarchy

Subsidiaries47 records

Jordan Olympic Committee funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Jordan Olympic Committee M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jordan Olympic Committee

What does Jordan Olympic Committee do?

Is Jordan Olympic Committee a public or private company?

Jordan Olympic Committee is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was Jordan Olympic Committee founded?

Jordan Olympic Committee was founded in -1. It employs 51 to 100 people.

Where is Jordan Olympic Committee based?

Jordan Olympic Committee is headquartered in Amman, Jordan, in the Middle East region.

How does Jordan Olympic Committee make money?

Two revenue lines are on record. Government and IOC Funding is the primary driver. The others are sponsorship and Partnerships.

Who are Jordan Olympic Committee's main competitors?

Direct peers on record are Lebanese Olympic Committee, UAE National Olympic Committee, Saudi Arabian Olympic Committee, Egyptian Olympic Committee, Moroccan National Olympic Committee, Turkish Olympic Committee, Qatar Olympic Committee and Bahrain Olympic Committee. Broad incumbents are Olympic Council of Asia and International Olympic Committee.

Does Jordan Olympic Committee have an API?

No public API is recorded for Jordan Olympic Committee.

What industry is Jordan Olympic Committee in?

Jordan Olympic Committee's product category is National Olympic Committee / Sports Governance Services. Its primary akta.pro industry code is MPAKACAI, Olympic & Multi-Sport Movement Organizations (NOCs, Olympic Committees), with a secondary code of MPAKACAD, Amateur Sport Governing Bodies & Federations (National/Regional). Its NAICS code is 71121.