Johnson Bros Ford

Name

Johnson Bros Ford

Legal name

Johnson Brothers Ford

Website

https://johnsonbrosford.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Automotive Dealership

NAICS

New Car Dealers (44111), Used Car Dealers (44112)

SIC

Retail-Auto Dealers & Gasoline Stations (5500)

akta.pro primary industry

Auto & Vehicle Leasing (Personal Use) (FSAKANAA)

akta.pro secondary industries

New & Used Auto Purchase Loans (FSAKADAA), Auto & Vehicle Loan Brokerage (FSAEAEAK)

Keywords

• New vehicle sales
• Pre-owned vehicles
• Automotive service
• Vehicle financing
• Commercial trucks

Headquarters

HQ city

Temple

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Inventory / Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Vehicle Sales: Sale of new Ford vehicles and pre-owned vehicles. Revenue generated from markups over MSRP, dealer add-ons, and documentary fees ($225 dealer documentary fee per transaction).
2. Financing Services: Vehicle financing arranged through Ford Credit and other lenders. Revenue from financing arrangements and interest.
3. Service and Parts: Maintenance, repairs, and genuine Ford/Motorcraft parts sales. Includes Quick Lane service center.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Johnson Brothers Ford is an authorized Ford franchise dealership that sells new Ford vehicles (F-Series trucks, SUVs, Mustang, EVs) and pre-owned vehicles, arranged through its showroom in Temple, Texas. The dealership complements vehicle sales with in-house financing via Ford Credit and other lenders, plus a full-service repair department, Quick Lane express maintenance, genuine Ford/Motorcraft parts, Ford Pickup & Delivery, and Mobile Service for Central Texas customers.

Product overview

Johnson Brothers Ford is a Ford franchise dealership offering a complete automotive retail experience centered on new and pre-owned Ford vehicles. The core product portfolio includes the full Ford vehicle lineup—trucks (F-150, F-250, F-350, Super Duty, Ranger, Maverick), SUVs (Explorer, Expedition, Bronco, Bronco Sport, Escape), performance cars (Mustang), and electric vehicles (F-150 Lightning, Mustang Mach-E, E-Transit)—supplemented by a selection of quality pre-owned vehicles including certified pre-owned automobiles. The dealership pairs vehicle sales with complementary service modules including a full-service department, Quick Lane express maintenance, Ford Pickup & Delivery, and Mobile Service. Financing is facilitated through Ford Credit Services with pre-approval and credit tools. The dealership also supports commercial buyers with dedicated commercial vehicle offerings and participates in the FordPass Rewards loyalty program.

Differentiator

Problem solved

Functional benefit

Products and services

• New Ford Vehicles
• Pre-Owned Vehicles
• Commercial Vehicles
• Vehicle Financing Services
• Service & Parts Department
• Quick Lane Service
• Ford Pickup & Delivery Service
• Mobile Service
• Custom Factory Order
• Sell/Trade Program

Quantifiable outcome

• Full-service dealership experience from purchase through maintenance

Named customers3 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Ford Motor CompanycoreChannel Partner/ Reseller/ DistributorAuthorized Ford franchise dealership. Sells new Ford vehicles, uses Ford branding, participates in Ford manufacturer incentive programs, offers Ford Credit financing, uses Ford's proprietary systems and tools, and provides Ford factory warranty service using genuine Ford/Motorcraft parts.

Scale indicators2 records

Recent moves1 record

Expansion highlights5 records

Broad incumbents

• Asbury Automotive Group: Large US franchised automotive retailer with dealerships across multiple states. Operates the same franchise dealership business model with sales, service, F&I, and parts revenue streams.
• Penske Automotive Group: International automotive retailer with premium/luxury brand concentration. Comparable franchise dealership model, with especially relevant overlap to Johnson Bros Ford's Lincoln luxury subsidiary.
• Sonic Automotive: US franchised automotive dealer group with EchoPark used-vehicle stores. Operates the same core franchise dealership business model as Johnson Bros Ford across multiple brands and geographies.
• Lithia Motors: Major US dealer group with hundreds of franchised stores across multiple OEMs. Operates the same franchise dealership model with sales, service, parts, and F&I revenue streams but at vastly broader geographic and brand scale.
• Group 1 Automotive: Large US and UK automotive retailer with significant Texas presence. Runs franchised dealerships offering new/used vehicle sales, service, parts, and financing — the same integrated dealership model Johnson Bros Ford operates.
• AutoNation: Largest US automotive retailer operating franchised dealerships across multiple brands. Comparable business model (new/used sales, F&I, service, parts) but at significantly larger national scale than Johnson Bros Ford's single Texas location.

Others

• Cox Automotive: Parent of Manheim auctions, Autotrader, Kelley Blue Book, and Dealertrack. Provides wholesale inventory, digital marketing, and DMS infrastructure that franchise dealerships like Johnson Bros Ford rely on to operate.

Direct peers

• CarMax: Largest US used-vehicle retailer. Direct competitor on the used vehicle side of Johnson Bros Ford's business, with overlapping target customers and a similar vehicle-retail value proposition.

Emerging players

• Carvana: Online used-car retailer with national delivery model. Emerging competitive threat to traditional franchise dealership used-vehicle operations like Johnson Bros Ford's certified pre-owned business.

Regional players

• AutoCanada: Canadian franchised automotive dealer group. Operates the same franchise dealership business model with new/used sales, service, parts, and F&I across multiple OEMs, but in a different geographic market.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/johnsonbrosfl
• Facebookfacebook.com/JohnsonBrosFL
• LinkedInlinkedin.com/company/johnson-bros-ford

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Johnson Bros Ford