Gathering Of The Juggalos

Name

Gathering Of The Juggalos

Legal name

Ninjas in Action, Inc

Website

https://juggalogathering.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Live Music Festivals

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Music Festival Organizers & Promoters (MPAGAAAB)

akta.pro secondary industry

Festival & Event Producers/Organizers (MPAIAFAC)

Keywords

• Live music festival
• Annual camping festival
• Concert event tickets
• Outdoor music venue
• Wrestling and comedy festival

Headquarters

HQ city

Macks Creek

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Infrastructure, Marketing or Sales, Personnel, Supply Chain

Revenue model

1. General Admission Tickets: Base admission tickets to the four-day festival. Includes access to all concerts, wrestling events, parties, sideshows, competitions, seminars, and on-site amenities. Ticket holders receive a GOTJ program, special metal amulet, and wristband upon redemption.
2. VIP Experiences: Premium add-on experiences including ICP's VIP Experience ($150) for private meet-n-greet with Insane Clown Posse, and ICP's Campfire Stories Extravaganza Bonanza ($350) for exclusive campfire event access.
3. Camping Passes: On-site camping accommodations including Supa Balla Campsites ($750, with full hookups) and Big Balla Campsites ($600, with electricity). Sites include parking for RV-size vehicles.
4. Vehicle Passes: Starfield Car Pass ($75) and Starfield RV Pass ($125) allow vehicle parking at campsites within the Starfield campground area.
5. Vendor Fees: Third-party vendors pay to operate booths at the Merchandise Bazaar and throughout the grounds. Vendors include merchandise sellers, food trailers, and service providers.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

The Gathering of the Juggalos is an annual four-day outdoor music and camping festival produced for fans of Insane Clown Posse (Juggalos). The organization sells general admission tickets, premium VIP experiences with ICP, on-site camping passes (Big Balla and Supa Balla campsites with various utility hookups), and vehicle passes (Starfield Car/RV), all delivered via its website and redeemed as wristbands at the venue. Programming spans four stages (Kraken, Cyclone, Detonation, Comedians), JCW wrestling events, late-night parties, side shows, and competitions.

Product overview

Gathering of the Juggalos is an annual four-day music festival offering general admission tickets as the core product, with various add-on experiences including VIP meet-n-greets with Insane Clown Posse, Faygo Armageddon stage experiences, and multiple campsite/parking pass options ranging from basic car passes to premium Supa Balla campsites with full utilities.

Differentiator

Problem solved

Functional benefit

Products and services

• GOTJ General Admission Ticket General admission ticket providing access to the four-day festival including all concerts, JCW wrestling, comedy, late-night parties, side shows, competitions, seminars, and on-site amenities; includes a GOTJ program, special metal amulet, and wristband upon redemption. For Juggalo community members attending the event.
• ICP's VIP Experience Premium add-on providing a private meet-and-greet with Insane Clown Posse, including autographs, photos, a laminated VIP pass, the Naught Amulet, a 6-inch GOTJ 2026 Logo Magnet, and an Iced Ninjas in Action Cooling Towel. Requires separate GOTJ ticket.
• ICP's Campfire Stories Extravaganza Bonanza Premium add-on granting access to an exclusive campfire storytelling event with Insane Clown Posse; separate GOTJ ticket required.
• ICP's Faygo Armageddon (Thursday Night) Stage experience pass allowing attendees to participate in the Faygo-fueled finale of ICP's Thursday night performance, includes a Skeleton ICP & Crossbones Amulet.
• ICP's Faygo Armageddon (Saturday Night) Stage experience pass allowing attendees to participate in the Faygo-fueled finale of ICP's Saturday night performance, includes a Skeleton ICP & Crossbones Amulet.
• Vehicle Pass (general campgrounds) Vehicle pass allowing parking of a van-sized vehicle (no trailer) at campsites in Butcher Bay, Ghost Ninja, Type Shit, Pendulum, and The Loons campgrounds.
• Starfield Car Pass Vehicle pass allowing parking of a van-sized vehicle (no trailer) at the Starfield Campground, located farthest from stages and the river. Sold at half the cost of the standard Car Pass.
• Starfield RV Pass Vehicle pass allowing parking of an RV-size vehicle (with trailer) at the Starfield Campground. No power, water, or sewage hookups provided.
• Big Balla Campsite Approximately 20' x 50' premium campsite in Pendulum Campground with 30/50 Amp electricity hookups; includes one RV pass and allows RV-size vehicle parking. Does not include water or sewage.
• Supa Balla Campsite Approximately 15' x 50' (or 750+ sq ft equivalent) premium campsite in Pendulum or Type Shit campground with 30/50 Amp electricity, 120V circuit, water, and sewage; includes one RV pass.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Psychopathic RecordscoreStrategic or Co-development PartnerThe Gathering of the Juggalos is produced by Insane Clown Posse and Psychopathic Records. The festival features performances by Psychopathic Records artists and serves as the premier annual event for the record label's roster. Exclusive merchandise from Psychopathic Records and its artists is sold at the Merchandise Bazaar.
• JCW Events (Juggalo Championship Wrestling)coreStrategic or Co-development PartnerJCW wrestling events are a core part of the Gathering's entertainment lineup. The festival features JCW wrestling events as a regular programming element.
• Vendor Partners (Airheadz/Wakko the Kidd, Aloha Glow, Bluntman's One Stop Shop, D-Town Jewelers, Psychopathic Records, Snuff Castle, and 15+ others)minorOthersVarious vendors operate merchandise booths at the festival. Vendors include merchandise sellers (clothing, accessories, enamel pins), cannabis-related products, food, and services. Many vendors offer exclusive GOTJ-only products.
• Mother Nature's Riverfront RetreatcoreStrategic or Co-development Partner300-acre privately owned outdoor music venue in Macks Creek, MO (Lake of the Ozarks area). Venue owners reached out to host the Gathering and provide camping space for all attendees at no additional charge.
• Local Hotels and ResortsminorOthersNearby accommodations for attendees not camping on-site: Old Kinderhook, Kinderhook Castle, Rippling Waters Resort, Sleeping Inn & Suites, Ozark Inn & Suites, Baymont Inn & Suites, Red Roof Inn & Suites, Margaritaville, The Resort/Encore, Lodge of the Four Seasons.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Ozzfest: Ozzfest is the closest analog to GOTJ: a multi-day music festival built around a single iconic artist (Ozzy Osbourne) and a dedicated genre (heavy metal) subculture, with multi-stage programming and camping. Directly comparable in structure, audience-loyalty dynamics, and event economics.
• Riot Fest: Riot Fest is a multi-day alternative/punk festival with camping-adjacent amenities and a deeply loyal subculture fanbase. Comparable as a niche, multi-stage, multi-day event with strong community identity similar to GOTJ's Juggalo identity.
• Psychopathic Records: Psychopathic Records is the ICP-owned label that co-produces the Gathering and supplies its artist roster. Operationally comparable as a vertically integrated music/event business anchored on the Juggalo subculture and Dark Carnival mythology.
• Mayhem Festival: Rockstar Energy Mayhem Festival was a multi-stage touring metal festival with camping-style logistics. Comparable as a niche-genre, multi-stop live event serving a dedicated heavy-music subculture, similar to GOTJ's dedicated ICP/Juggalo focus.
• Insane Clown Posse: ICP is both the headline talent and the foundational act whose fanbase defines GOTJ. They are not a corporate peer but represent the most directly comparable entity — an ICP-centric live experience serving the Juggalo community, and a core production partner of the Gathering.
• Vans Warped Tour: Warped Tour is a long-running, genre-defined (punk/ska/alternative) multi-stage summer festival with a cult following. Comparable as a multi-decade event franchise built around a specific subculture, with multi-stage programming and dedicated fan community.

Broad incumbents

• Bonnaroo Music & Arts Festival: Bonnaroo is a larger multi-stage, four-day camping festival with on-site amenities and broad programming. Comparable in the core festival-camping, multi-stage format but serves a much broader multi-genre audience rather than a single subculture.
• Electric Forest Festival: Electric Forest is a multi-day camping festival with multiple stages, immersive experiences, and strong community identity. Comparable in immersive camping-festival format and tiered on-site amenities (premium camping, VIP), though it serves a broader electronic-music audience.
• Coachella Valley Music and Arts Festival: Coachella is the premier multi-stage, multi-weekend camping/transport festival with tiered ticketing and luxury camping. Comparable in the tiered ticketing, premium on-site accommodation, and multi-stage structure — but operates at vastly larger scale with a broader audience.
• Live Nation Entertainment: Live Nation is the world's largest live entertainment promoter and festival operator. Comparable as a promoter/producer of festivals and live events, though at vastly larger scale and across many genres rather than serving a single subculture like GOTJ.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/gathering-of-the-juggalos

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gathering Of The Juggalos