Juraparc
Juraparc is a single-site wildlife park in the Swiss Jura mountains featuring brown bears, wolves, and bison, combined with a full-service restaurant, serving families, tourists, and event guests in the Vaud canton region.
- Company typePrivate
- Founded2002
- HeadquartersVallorbe, Switzerland
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Juraparc does
Juraparc SA operates a single-site wildlife park and restaurant in the Jura vaudois mountains of Switzerland, at the Col du Mont d'Orzeires near Vallorbe at approximately 1,000 meters altitude. The park is its core product, featuring brown bears, wolves, American bison, red deer, and alpacas in semi-natural enclosures, with a particular emphasis on bear/wolf cohabitation and a long-established breeding lineage dating to 2002. Supporting on-site offerings include a children's playground, a mini-farm with goats and ponies, guided tours, conference and banquet rooms, and live webcam feeds of the animal enclosures.
The company monetizes through three primary streams: park entry tickets (sold at the boutique or restaurant on a pay-as-you-go basis), a full-service restaurant offering refined cuisine with bison specialties and regional dishes such as rösti, and conference/event hosting for groups and exhibitions. Pricing is per-transaction, with restaurant menu items disclosed at roughly CHF 18–44. Distribution is entirely physical and domestic (Swiss), supported by an organic social presence (Facebook, Instagram), a website news/blog channel, and TripAdvisor reviews.
Juraparc is privately held, with the website footer referencing Fabien Honsberger as a likely principal. The company reports only 5 employees, operates no parent or subsidiary entities, has no disclosed funding rounds, and has no app, no public API, and no AI/ML capabilities. Note: firmographic data lists a 1972 founding year, but the company's own published timeline shows the park opening in 2002; the 2002 date is treated as authoritative first-party information.
Juraparc firmographics
Firmographics- Name
- Juraparc
- Legal name
- Juraparc SA
- Website
- https://juraparc.ch
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Juraparc is a single-site wildlife park in the Swiss Jura mountains featuring brown bears, wolves, and bison, combined with a full-service restaurant, serving families, tourists, and event guests in the Vaud canton region.
- Ownership category
- akta.pro rank
Juraparc industry classification
Industry- Product category
- Wildlife Park Leisure and Hospitality
- NAICS
- Zoos and Botanical Gardens (71213)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Zoo & Aquarium Parks (Ticketed Wildlife Attractions) (THAJAEAE)
- akta.pro secondary industries
- Safari Parks & Drive-Through Wildlife Parks (THAAAFAD), Bison Ranching (AFAEAIAB), Veterinary Charity Clinics & Medical Aid (BPAGAIAD)
Keywords
Where Juraparc is headquartered
LocationHeadquarters
- HQ city
- Vallorbe
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
Juraparc business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Marketing or Sales, Supply Chain
Revenue model
- Park Entry Fees: Visitors purchase tickets at the boutique or restaurant to access the wildlife park featuring bears, wolves, bison, and other animals. Tickets are valid all day with multiple entry allowance.
- Restaurant Sales: Full-service restaurant offering refined cuisine with bison specialties, daily menus, and self-service options. Also offers take-away menus and group dining packages.
- Conference and Event Hosting: Conference room and banquet halls available for private events, art exhibitions, and special occasions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Park admission tickets |
| One time/ perpetual license | Pay-as-you-go | Artpero Workshop |
| Unit Pricing | Pay-as-you-go | Fondue Special |
| One time/ perpetual license | Pay-as-you-go | Reopening Special Menu |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Juraparc product offering
Product offeringCore offering
Juraparc operates a single-site wildlife park at the Col du Mont d'Orzeires in the Swiss Jura, where brown bears, wolves, American bison, red deer, and alpacas are kept in semi-natural enclosures open to daily visitors. The site also houses a full-service restaurant known for bison specialties and rösti, plus a children's playground, mini-farm, conference/banquet rooms, guided tours, and seasonal events. Revenue is generated primarily from park admission tickets purchased on-site and from restaurant and event sales.
Product overview
Juraparc is a single-site animal park and leisure destination in the Swiss Jura mountains, operated by Juraparc SA. The core offering combines a wildlife park featuring brown bears, wolves, and American bison in cohabitation, with a full-service restaurant known for bison cuisine and rösti specialties. Supporting offerings include live webcams, children's play areas, conference and banquet facilities, guided tours, and special events. The park positions itself as a family-friendly destination with both educational and recreational components.
Differentiator
Problem solved
Functional benefit
Products and services
- Juraparc Wildlife Park Admission Daily wildlife park admission to enclosures of brown bears, wolves, American bison, red deer, and alpacas at approximately 1,000 m altitude in the Jura vaudois. Tickets are sold at the on-site boutique or restaurant during opening hours and are valid all day with re-entry allowed. Targeted at families, tourists, and nature enthusiasts visiting the Vaud region.
- Juraparc Restaurant Full-service restaurant at the park offering refined cuisine with bison specialties, rösti as a signature dish, daily menus, self-service options, take-away menus, and a large south-facing terrace. Open 9h-18h weekdays and 9h-22h on weekends; kitchen open 11h30-15h on weekdays and 11h30-21h on weekends.
- Conference and Banquet Facilities Rental of meeting rooms and banquet halls at the park for corporate events, private celebrations, group meals, and art exhibitions. Includes access to catering and the restaurant's group menus for event attendees.
- Guided Park Tours Guided educational visits led by park staff through the animal enclosures, providing interpretive content about the bears, wolves, bison, deer, and other species. Booked separately from general park admission for individuals, schools, and small groups.
- Special Events and Seasonal Celebrations Ticketed or free-admission seasonal events such as folkloric Sundays with live music, Christmas markets, and themed weekend programming (e.g., fondue on frozen lake days) hosted on park grounds. Targeted at local families, regional tourists, and event-day visitors.
- Art Exhibition Space Display space on the first floor of the park offered free of charge to artists exhibiting paintings, photographs, and other works, with the option of a vernissage opening event paired with the park's catering service.
Companies that use Juraparc
Customer profileSegments2 records
Ideal customer profiles3 records
Juraparc technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Juraparc partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- La Tanière (Refuge near Chartres, France)coreLa Tanière is a bear refuge near Chartres, France that temporarily housed Lugo (9-year-old male bear) and Tanie (young orphaned female from Latvia) before their transfer to Juraparc in April 2024. The refuge specializes in rescuing and caring for bears in need.
- Parc Dählhölzli (Bern)minorDeer park in Bern that provided 'Elégance', a 4-year-old red deer female, to join the deer enclosure at Juraparc.
- Parc animalier Poing (near Munich, Germany)minorAnimal park near Munich, Germany that was the birthplace of Wucki, a 2-year-old male gray wolf who joined Juraparc's wolf pack.
- Wildlife rescue centers (southwest France)minorTwo female wolves named Orba and Orzeire were sourced from wildlife rescue centers in the Bordeaux region of southwest France to complete Juraparc's wolf pack.
- Passeport GourmandminorJuraparc's restaurant participates in the Passeport Gourmand, a renowned regional dining guide in Vaud that allows food enthusiasts to discover and visit partner restaurants.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Juraparc competitors and assessment
Company assessmentDirect peers
- Wildpark Langenberg: Free wildlife park near Zurich with native European animals in enclosures. Comparable as a Swiss wildlife-focused park, though free-entry model differs from Juraparc's ticketed approach.
- Papiliorama Kerzers: Swiss tropical butterfly and animal house in Kerzers with indoor tropical enclosures and family programming. Comparable as a ticketed Swiss animal attraction targeting families and school groups.
- Parc animalier Poing: Bavarian wildlife park near Munich featuring European species including wolves. Existing animal-supply partner (birthplace of wolf Wucki), comparable as a regional European wildlife park with similar species profile.
- Walter Zoo Gossau: Mid-sized Swiss zoo in St. Gallen offering family-oriented wildlife experiences. Comparable in scale and visitor demographic, competing for the same Swiss family day-trip segment.
- Knie's Kinderzoo Rapperswil: Swiss animal park focused on family experiences with close animal encounters and on-site dining. Direct peer — same family-tourism niche with hands-on animal experiences in the Swiss market.
- Tierpark Dälhhölzli (Bern): Bern's animal park on the Aare river, featuring native and exotic species. Existing animal-supply partner of Juraparc (provided a red deer) and comparable as a mid-sized Swiss wildlife park.
- Zoo de Servion: Wildlife park near Lausanne featuring European and exotic animals in Vaud canton. Closest geographic direct competitor — same Swiss Romande region and family-tourism positioning as Juraparc.
Broad incumbents
- Pairi Daiza: Large Belgian zoo and botanical garden, one of Europe's most-visited wildlife attractions. Comparable as a destination wildlife park combining animals with lodging and F&B, though at substantially larger scale.
- Zoo Zürich: Largest zoo in Switzerland, offering a much broader animal collection and visitor amenities. Comparable as a ticketed Swiss wildlife attraction competing for the same family and tourist segment, though at significantly greater scale.
Emerging players
- La Tanière (Refuge des Ours): French bear rescue and refuge facility near Chartres that transferred bears Lugo and Tanie to Juraparc in 2024. Adjacent peer operating in the same bear-care and rehoming category with a similar European conservation mission.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Juraparc social profiles
Digital presenceJuraparc financial estimates
Financial estimateRevenue estimate
Valuation estimate
Juraparc leadership team
Management profileNumber of profiles
Juraparc funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Juraparc M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Juraparc
What does Juraparc do?
Juraparc operates a single-site wildlife park at the Col du Mont d'Orzeires in the Swiss Jura, where brown bears, wolves, American bison, red deer, and alpacas are kept in semi-natural enclosures open to daily visitors. The site also houses a full-service restaurant known for bison specialties and rösti, plus a children's playground, mini-farm, conference/banquet rooms, guided tours, and seasonal events. Revenue is generated primarily from park admission tickets purchased on-site and from restaurant and event sales.
Is Juraparc a public or private company?
Juraparc is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Juraparc founded?
Juraparc was founded in 2002. It employs 1 to 10 people.
Where is Juraparc based?
Juraparc is headquartered in Vallorbe, Switzerland, in the Europe region.
How does Juraparc make money?
Three revenue lines are on record. Park Entry Fees are the primary driver. The others are restaurant Sales and conference and Event Hosting.
Who are Juraparc's main competitors?
Direct peers on record are Wildpark Langenberg, Papiliorama Kerzers, Parc animalier Poing, Walter Zoo Gossau, Knie's Kinderzoo Rapperswil, Tierpark Dälhhölzli (Bern) and Zoo de Servion. Broad incumbents are Pairi Daiza and Zoo Zürich. La Tanière (Refuge des Ours) is listed as an emerging player.
Does Juraparc have an API?
No public API is recorded for Juraparc.
What industry is Juraparc in?
Juraparc's product category is Wildlife Park Leisure and Hospitality. Its primary akta.pro industry code is THAJAEAE, Zoo & Aquarium Parks (Ticketed Wildlife Attractions), with a secondary code of THAAAFAD, Safari Parks & Drive-Through Wildlife Parks. Its NAICS code is 71213 and its SIC code is 7900.