De Kantoorspecialist
De Kantoorspecialist is a Dutch B2B office supplies and furniture specialist founded in 1989, serving Dutch and Belgian businesses with 24,000+ articles across office supplies, furniture, printers, and AV equipment via e-commerce and a 1,500m² showroom in Veenendaal.
- Company typePrivate
- Founded1989
- HeadquartersVeenendaal, Utrecht, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingServices
What De Kantoorspecialist does
De Kantoorspecialist is a Dutch B2B office supplies and furniture specialist founded in 1989 and headquartered in Veenendaal, Netherlands. Operating as a private B.V. (Besloten Vennootschap) with 31 employees, the company sells more than 24,000 office, facility, furniture, printer, and audiovisual articles to Dutch and Belgian businesses, with delivery extended into Germany. The core business model is an omnichannel combination of a self-service e-commerce catalog and a 1,500m² physical showroom where customers consult with specialists and dedicated account managers (Rick and Wim) for enterprise projects, bulk pricing, and ongoing account management. Own-brand lines include Biaretto coffee and consumables and De Kantoorspecialist label printers, and the 2024 acquisition of Special Paper extended the company's position in professional labels and office supplies.
Revenue is generated through one-time product sales (hardware and consumables) across categories — office supplies, facility management, office furnishing, printers, and audiovisual equipment — and through professional services including technical installation, network setup for printers, delivery and assembly, and interior design. Pricing is publicly disclosed on the website with unit pricing for most items and custom quotes for bulk orders; orders placed before 15:00 are delivered the next workday across the Netherlands. The company also maintains localized web presences for several European countries and operates dedicated social media and content marketing channels, with 1,196 verified Kiyoh reviews averaging 9.1/10. Customers include a mix of SMEs, law firms (e.g., BVD Advocaten), educational institutions (e.g., SvRK en Streefkerk Onderwijsrecht), retailers (e.g., 10DAYS-Amsterdam), and business services firms (e.g., Business Support INNAX), indicating a horizontally diversified B2B customer base. No AI/ML capabilities, API integrations, or proprietary technology platforms are disclosed; the company's differentiation rests on catalog breadth, delivery speed, personal account management, and own technical installation services.
De Kantoorspecialist firmographics
Firmographics- Name
- De Kantoorspecialist
- Legal name
- De Kantoorspecialist Veenendaal B.V.
- Website
- https://kantoorspecialist.nl
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- De Kantoorspecialist is a Dutch B2B office supplies and furniture specialist founded in 1989, serving Dutch and Belgian businesses with 24,000+ articles across office supplies, furniture, printers, and AV equipment via e-commerce and a 1,500m² showroom in Veenendaal.
- Ownership category
- akta.pro rank
De Kantoorspecialist industry classification
Industry- Product category
- Office Supplies and Furniture Retail
- NAICS
- Office Supplies and Stationery Retailers (459410), Office Supplies and Stationery Retailers (45941)
- SIC
- Computer & Office Equipment (3570), Office Furniture (No Wood) (2522)
- akta.pro primary industry
- Office Supplies, IT & Workplace Procurement Marketplaces (CRAFAHAF)
Keywords
Where De Kantoorspecialist is headquartered
LocationHeadquarters
- HQ city
- Veenendaal, Utrecht
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
De Kantoorspecialist business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Product Sales: One-time sale of office supplies, furniture, printers, audiovisual equipment, and facility management products through e-commerce and showroom channels. Products range from low-value consumables (pens, paper) to high-value equipment (printers, office furniture).
- Professional Services: Installation, mounting, and configuration services for office furniture, audiovisual equipment, and printers. Technical service includes network installation for printers by ICT specialists. Includes delivery and assembly services for office and project interiors.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard retail pricing for individual items |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
De Kantoorspecialist product offering
Product offeringCore offering
De Kantoorspecialist is a Dutch B2B retailer of office supplies, facility management products, office furniture, printers, and audiovisual equipment, marketed under the tagline "specialist in werkgeluk" (workplace happiness). It sells a catalog of 24,000+ articles to Dutch and Belgian businesses through an e-commerce webshop and a 1,500m² showroom in Veenendaal, complemented by in-house installation, assembly, and technical services.
Product overview
De Kantoorspecialist is a B2B office supplies and solutions provider operating an omnichannel model combining an ecommerce platform with a 1,500m2 showroom in Veenendaal. The company offers a comprehensive portfolio organized across six core categories: Kantoorartikelen (office supplies covering paper, writing, filing, ICT, and stationery), Facilitair (facility management products including cleaning, hygiene, and canteen supplies), Kantoorinrichting (office furnishing with sit-stand desks, ergonomic seating, storage, and meeting solutions), Printers (multifunctionals, copiers, and technical services), Audiovisueel (projectors, displays, conference systems, and smart office solutions), and Duurzaam (sustainable product lines). The company carries an own brand (De Kantoorspecialist) for label printers and cartridges, and has developed Biaretto coffee as a proprietary food/beverage brand. Additional service offerings include technical installation, delivery and assembly, and custom interior design. The catalog features over 24,000 articles with next-day delivery for orders placed before 15:00.
Differentiator
Problem solved
Functional benefit
Products and services
- Kantoorartikelen (Office Supplies) General office supplies including writing instruments, paper products, staplers, desk accessories, filing systems, computer peripherals, office machines, packaging materials, personalized stamps, and business gifts for Dutch and Belgian businesses.
- Facilitair (Facility Management Products)
Quantifiable outcome
- 9.1 out of 10 customer satisfaction score based on 1196 reviews
- +1 more outcomes
Companies that use De Kantoorspecialist
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles2 records
De Kantoorspecialist technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
De Kantoorspecialist partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights5 records
De Kantoorspecialist competitors and assessment
Company assessmentDirect peers
- Ahrend: Ahrend is a leading Dutch office furniture manufacturer and project furnishing specialist. Direct competitor to De Kantoorspecialist's Kantoorinrichting business on sit-stand desks, ergonomic seating, and project interior solutions for enterprise customers in Benelux.
- Lyreco: Lyreco is the largest European B2B distributor of office supplies and workplace solutions, operating across Benelux, France, UK, and broader EU. Direct competitor to De Kantoorspecialist in the same product categories (supplies, furniture, AV) with a comparable catalog + service-wrapper model.
- Manutan: Manutan is a France-headquartered European B2B e-commerce distributor of workplace supplies, equipment, and facility products with multi-country operations. Closely comparable to De Kantoorspecialist in business model (B2B e-commerce + service), product breadth, and SMB/mid-market customer focus.
- Viking Direct (Office Depot Europe): Viking Direct is the European catalog-driven office supplies brand serving SMBs in the UK and mainland Europe. Operates with a near-identical catalog + next-day-delivery model targeting the same B2B customer segment as De Kantoorspecialist.
- Staples Solutions: Staples Solutions is the European B2B arm of Staples, providing office products, furniture, and facility supplies across Continental Europe. Directly comparable in product catalog breadth and B2B contract model, with established Dutch market presence.
Broad incumbents
- Raja: Raja is a France-headquartered European B2B distributor specializing in packaging and workplace supplies with a broader product range than office-only specialists. Comparable multi-category B2B catalogue model with established Benelux customers.
Emerging players
- Amazon Business: Amazon Business is the B2B procurement marketplace from Amazon, offering office supplies, facility products, and IT equipment with catalog-driven ordering and tail-spend coverage. Targets overlapping customers and is the most material disruptive threat to traditional catalog office suppliers in the EU.
Regional players
- Kinnarps: Kinnarps is a leading Nordic European office furniture and workplace solutions provider with project-based services and showroom operations. Comparable in office furnishing focus but anchored in Sweden rather than Benelux, making it a regional rather than direct competitor.
- Bruna: Bruna is a Dutch multi-category retailer with a strong stationery and office supplies assortment and physical store presence in the Netherlands. Overlaps with De Kantoorspecialist's office supplies and stationery lines, but skewed consumer and stationery-focused.
- Krug Büromöbel: Krug is a German office furniture and workplace equipment supplier with showroom + online catalog operations. Comparable in scope (furniture, AV, accessories) but concentrated on the DACH region rather than Benelux, making it a regional peer rather than direct competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
De Kantoorspecialist social profiles
Digital presenceDe Kantoorspecialist financial estimates
Financial estimateRevenue estimate
Valuation estimate
De Kantoorspecialist leadership team
Management profileNumber of profiles
De Kantoorspecialist subsidiaries and ownership
Company hierarchySubsidiaries1 record
De Kantoorspecialist funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
De Kantoorspecialist M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about De Kantoorspecialist
What does De Kantoorspecialist do?
De Kantoorspecialist is a Dutch B2B retailer of office supplies, facility management products, office furniture, printers, and audiovisual equipment, marketed under the tagline "specialist in werkgeluk" (workplace happiness). It sells a catalog of 24,000+ articles to Dutch and Belgian businesses through an e-commerce webshop and a 1,500m² showroom in Veenendaal, complemented by in-house installation, assembly, and technical services.
Is De Kantoorspecialist a public or private company?
De Kantoorspecialist is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was De Kantoorspecialist founded?
De Kantoorspecialist was founded in 1989. It employs 11 to 50 people.
Where is De Kantoorspecialist based?
De Kantoorspecialist is headquartered in Veenendaal, Utrecht, Netherlands, in the Europe region.
How does De Kantoorspecialist make money?
Two revenue lines are on record. Product Sales are the primary driver. The others are professional Services.
Who are De Kantoorspecialist's main competitors?
Direct peers on record are Ahrend, Lyreco, Manutan, Viking Direct (Office Depot Europe) and Staples Solutions. Raja is listed as a broad incumbent. Amazon Business is listed as an emerging player. Regional players are Kinnarps, Bruna and Krug Büromöbel.
Does De Kantoorspecialist have an API?
No public API is recorded for De Kantoorspecialist.
What industry is De Kantoorspecialist in?
De Kantoorspecialist's product category is Office Supplies and Furniture Retail. Its primary akta.pro industry code is CRAFAHAF, Office Supplies, IT & Workplace Procurement Marketplaces. Its NAICS code is 459410 and its SIC code is 3570.