Kinnarps Sweden
Kinnarps Sweden designs, manufactures, and supplies ergonomic furniture and interior solutions — seating, desks, storage, and acoustic screens — for offices, schools, and healthcare/care facilities, selling across 40+ countries via enterprise field sales, showrooms, and a direct webshop.
- Company typePrivate
- Founded1942
- HeadquartersKinnarp, Sweden
- Headcount—
- GTM typeB2B
- OfferingHardware or Manufacturing
What Kinnarps Sweden does
Kinnarps AB (trading as Kinnarps Sweden) is a privately held Swedish furniture manufacturer founded in 1942 in Kinnarp by Jarl and Evy Andersson. The company designs, manufactures, and supplies interior solutions — seating, desks and tables, storage, and acoustic screens — for three end markets: workplaces, schools/education, and healthcare/care facilities. Production runs across six owned Swedish facilities in Kinnarp, Jönköping, Skillingaryd, Vinslöv, and Tranås, supported by an in-house accredited test laboratory and a proprietary logistics system that uses reusable blankets instead of cardboard packaging. The firm sells across more than 40 countries and self-positions as Europe's leading supplier of office furniture, with landmark products such as the Plus office chair (over 2 million units sold lifetime).
Kinnarps monetizes through two intertwined streams: hardware sales of its product families (Plus, Oberon, Capella X, Vibe, Brace, Capacity, Fields, Espera, Gustav, Aplomb, Nestor, Point, Bolero, Dahlia, Multicom, Xact, D2, and Neo Lite among others) and professional services delivered under consultative methodologies — Next Office® for workplace analysis, Next Care® for care-environment analysis, and Next Education® for learning environments — bundled with large interior fit-out projects. Distribution combines an enterprise field-sales motion targeting corporations and public-sector tenders (e.g., Saab Stockholm, AstraZeneca Stockholm, the Oslo kommune school administration, Varberg and Karlskrona municipalities), a showroom network across Sweden, and a transactional webshop for smaller items. Pricing is quote-based and not publicly disclosed; large engagements typically run as multi-year contracts with services, delivery, and installation bundled.
The business is differentiated by heritage (80+ years), domestic Swedish manufacturing, sustainability credentials across FSC, Møbelfakta, EPD, NF Environnement, NF OEC, and GS certifications, a curated 300+ material library (Kinnarps Colour Studio), and a dedicated workplace strategy team led by Head of Workplace Strategy Henrik Axell. CEO Robert Petersson oversees a workforce of approximately 1,800 employees. No external investors, parent group, subsidiaries, or public listing are disclosed.
Kinnarps Sweden firmographics
Firmographics- Name
- Kinnarps Sweden
- Legal name
- Kinnarps AB
- Website
- https://kinnarps.se
- Company type
- Private
- Founded year
- 1942
- Operating status
- Operating
- Short description
- Kinnarps Sweden designs, manufactures, and supplies ergonomic furniture and interior solutions — seating, desks, storage, and acoustic screens — for offices, schools, and healthcare/care facilities, selling across 40+ countries via enterprise field sales, showrooms, and a direct webshop.
- Ownership category
- akta.pro rank
Kinnarps Sweden industry classification
Industry- Product category
- Office Furniture
- NAICS
- Office Furniture (including Fixtures) Manufacturing (3372), Showcase, Partition, Shelving, and Locker Manufacturing (337215), Institutional Furniture Manufacturing (337127), Household and Institutional Furniture Manufacturing (33712)
- SIC
- Office Furniture (2520), Partitions, Shelvg, Lockers, & Office & Store Fixtures (2540), Office Furniture (No Wood) (2522), Miscellaneous Furniture & Fixtures (2590)
- akta.pro primary industry
- Classroom & Student Furniture (Desks, Chairs, Tables, Storage) (EDAEAIAA)
Keywords
Where Kinnarps Sweden is headquartered
LocationHeadquarters
- HQ city
- Kinnarp
- HQ country
- Sweden
- HQ region
- Europe
Offices6 records
Markets served
Kinnarps Sweden business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Furniture Product Sales: Sale of manufactured office furniture including seating (chairs, sofas), desks and tables (fixed, height-adjustable, meeting), storage, and acoustic screens. Products sold as one-time purchases with long lifecycles. Revenue generated per order/project.
- Professional Services (Workplace Analysis & Interior Design): Consulting services including Next Office® workplace analysis, Next Care® care environment analysis, interior design, layout planning, and implementation support. Services bundled with furniture sales for large projects.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Enterprise project sales (offices, schools, care facilities) |
| Unit Pricing | Pay-as-you-go | Webshop (smaller products and accessories) |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Kinnarps Sweden product offering
Product offeringCore offering
Kinnarps designs, manufactures, and supplies furniture and interior solutions for offices, schools, and healthcare/care environments. The portfolio spans seating (office chairs, sofas, armchairs), tables (fixed and height-adjustable desks, meeting/conference tables, café tables), storage, and acoustic screens, supported by consultative services for workplace, care, and educational needs analysis. Products are made across six production facilities in Sweden and sold through showrooms, direct enterprise sales, and a webshop.
Product overview
Kinnarps is a Swedish furniture manufacturer founded in 1942 offering a comprehensive portfolio of office, school, and healthcare/care furniture. The product range includes seating (office chairs like Plus and Capella X, student chairs like Xact, sofas and armchairs like Nestor, Point, Bolero, Dahlia), tables (height-adjustable desks like Oberon, meeting tables like Gustav, Aplomb, and Multicom, coffee tables like Matsumoto), storage solutions, and acoustic screens (Vibe series). Kinnarps also provides services including Kinnarps Next Office® for workplace analysis, Kinnarps Next Care® for healthcare environment analysis, and Kinnarps Colour Studio for material selection with over 300 colors and materials. The products are organized into product families (Capella X, Brace, Capacity, Fields, Espera) and sold primarily in Sweden and across 40+ countries through showrooms and retailers.
Differentiator
Problem solved
Functional benefit
Products and services
- Capella X Office chair product family designed for movement and dynamic sitting, part of Kinnarps' seating portfolio for office environments.
- Brace Product family designed for collaborative meeting spaces where people meet and ideas grow.
- Capacity Product family offering furniture solutions for office environments, part of Kinnarps' comprehensive seating and workspace offerings.
- Fields Sofa, armchair and bench collection designed for flexible seating arrangements in office and public spaces.
- Espera Product family included in Kinnarps' product portfolio for office environments.
- Vibe Acoustic screen series including floor screens, wall screens, ceiling screens, and desk screens with options for dimensions, colors and forms. Vibe Focus offers high sound absorption, while Vibe Light provides sound-dampening properties.
- Plus Classic office chair with FreeFloat™ mechanism encouraging movement as backrest and seat move independently. Sold in over two million copies, available with Synchrone™ or FreeFloat™ mechanisms for active sitting.
- Oberon Versatile desk series with options for fixed and height-adjustable sit/stand desks. Features electric height adjustment, Scandinavian design, and compatibility with various materials from Kinnarps Colour Studio. Includes desks, meeting tables, coffee tables, and café tables.
- Gustav Meeting table with a solid 35mm table top signaling quality. Available with stain for individual coloring in black or white as standard, or custom NCS colors. Optional laminate top in birch or white laminate.
- Aplomb Meeting table series in discreet design that easily adapts to different environments. Table top 180x100cm, 240x100cm or 360x120cm available in white laminate, white-pigmented ash veneer, or black desktop.
- Nestor Modular sofa system with three seat sections and eight different back sections enabling configurations from standalone seating puff to varying seating surfaces in different color combinations, lengths and widths.
- Dahlia Fully upholstered, soft and comfortable family of sofas and armchairs creating an embracing home feeling while fitting public environments of the future. Modular design enables various combinations with tactile sensations in textile combinations.
- Multicom Functional and flexible system tables for meetings, video/web conferences, training sessions, presentations and various group sizes. Modular construction allows different formations from circular meeting places to traditional long tables.
- Xact Student chair with FreeFloat™ mechanism encouraging movement as backrest and seat move independently, designed for educational environments.
- Kinnarps Next Office® Workplace analysis service helping organizations collect knowledge and data for office design. Experienced workplace strategists guide management through vision, goals and framework via workshops, lectures and web surveys. Over 500 analyses conducted with more than 50,000 survey respondents.
- Kinnarps Next Care® Needs analysis service for creating ideal care environments. Identifies challenges, defines values, maps needs, and creates future-proof interior solutions for care settings, while educating responsible parties in correct requirements specification for interiors.
- Kinnarps Colour Studio Material selection tool offering over 300 colors and material options for offices, schools and healthcare environments, with focus on sustainability, quality and harmony. Includes soft materials (textiles, leather) and hard materials (wood, laminate, linoleum, metal, plastic).
Quantifiable outcome
- Plus office chair sold in over 2 million units worldwide
- +4 more outcomes
Companies that use Kinnarps Sweden
Customer profileNamed customers13 records
Segments3 records
Ideal customer profiles4 records
Kinnarps Sweden technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Kinnarps Sweden partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor.
- D Office Arkitekter ABminorArchitecture firm that designed Äldreboendet Midsommargården in Varberg. Kinnarps collaborated with D Office Arkitekter as part of the project team for this care facility interior design project.
- Hermansson Hiller Lundberg Arkitekter ABminorArchitecture firm that designed Movägens Omvårdnadsboende in Karlskrona. Kinnarps worked with the architecture firm to develop interior solutions for this modern care facility.
- OslobyggminorOslobygg managed the construction of Voldsløkka-skolan on behalf of the Oslo School Administration. Kinnarps was awarded the furniture supply contract in a two-part tender process.
- Oslo School Administration (Skolförvaltningen, Oslo kommun)minorClient for Voldsløkka-skolan project — a major public sector school furniture installation for approximately 810 students in Oslo, Norway.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Kinnarps Sweden competitors and assessment
Company assessmentDirect peers
- Haworth: Privately held global office furniture manufacturer with strong European presence. Directly comparable product portfolio (seating, desking, partitions), similar consultative enterprise GTM, and family-owned ownership profile similar to Kinnarps.
- Bene: Austrian office furniture specialist with strong focus on activity-based working, acoustic solutions, and project-based interiors. Directly comparable to Kinnarps in consultative project sales, European enterprise customers, and acoustic screen products.
- Steelcase: Global leader in office furniture, workplace solutions, and architectural interiors. Directly comparable to Kinnarps across the office segment with broader international footprint, deeper digital/integrated-technology offering, and similar consultative enterprise GTM.
- Vitra: Swiss designer office and home furniture manufacturer with strong Scandinavian design sensibility. Comparable to Kinnarps in design-led premium positioning, ergonomic office seating, and European enterprise/customers; overlapping target segments.
- MillerKnoll (Herman Miller): Global office and contract furniture leader (Herman Miller + Knoll + other brands). Comparable to Kinnarps in ergonomic seating, systems furniture, and large-project enterprise sales; significantly larger and more international.
- Sedus: German office furniture manufacturer with strong focus on ergonomic seating, height-adjustable desks, and active workplace concepts. Directly comparable to Kinnarps' Oberon and Plus product families; similar European mid-market positioning.
- EFG (European Furniture Group): Swedish office furniture manufacturer with product portfolio spanning desking, seating, and storage. Closest domestic peer to Kinnarps — overlapping Swedish and Nordic customers, similar enterprise and public-sector GTM, and comparable price tier.
- Flokk (HÅG): Norwegian-owned European office seating specialist (brands include HÅG, RH, Giroflex). Closest Nordic peer to Kinnarps — comparable ergonomic task-chair focus, similar Scandinavian design DNA, and overlapping European enterprise customer base.
Broad incumbents
- USM: Swiss modular furniture and storage systems maker with a premium design heritage. Comparable to Kinnarps in high-end contract/office interior solutions and European project-based sales; broader portfolio beyond pure office furniture.
Regional players
- Okamura: Japanese office furniture manufacturer with growing European footprint. Comparable product categories (task chairs, desks, storage) but primarily serves APAC market; overlapping design philosophy and similar institutional customers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Kinnarps Sweden social profiles
Digital presenceKinnarps Sweden compliance and trust
Trust signalCompliance18 records
Kinnarps Sweden financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kinnarps Sweden leadership team
Management profileNumber of profiles
Profiles7 records
Kinnarps Sweden funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kinnarps Sweden M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kinnarps Sweden
What does Kinnarps Sweden do?
Kinnarps designs, manufactures, and supplies furniture and interior solutions for offices, schools, and healthcare/care environments. The portfolio spans seating (office chairs, sofas, armchairs), tables (fixed and height-adjustable desks, meeting/conference tables, café tables), storage, and acoustic screens, supported by consultative services for workplace, care, and educational needs analysis. Products are made across six production facilities in Sweden and sold through showrooms, direct enterprise sales, and a webshop.
Is Kinnarps Sweden a public or private company?
Kinnarps Sweden is a private company. It is classified as family owned and is currently operating.
When was Kinnarps Sweden founded?
Kinnarps Sweden was founded in 1942.
Where is Kinnarps Sweden based?
Kinnarps Sweden is headquartered in Kinnarp, Sweden, in the Europe region.
How does Kinnarps Sweden make money?
Two revenue lines are on record. Furniture Product Sales are the primary driver. The others are professional Services (Workplace Analysis & Interior Design).
Who are Kinnarps Sweden's main competitors?
Direct peers on record are Haworth, Bene, Steelcase, Vitra, MillerKnoll (Herman Miller), Sedus, EFG (European Furniture Group) and Flokk (HÅG). USM is listed as a broad incumbent. Okamura is listed as a regional player.
Does Kinnarps Sweden have an API?
No public API is recorded for Kinnarps Sweden.
What industry is Kinnarps Sweden in?
Kinnarps Sweden's product category is Office Furniture. Its primary akta.pro industry code is EDAEAIAA, Classroom & Student Furniture (Desks, Chairs, Tables, Storage). Its NAICS code is 3372 and its SIC code is 2520.