KASSUMAY

What KASSUMAY does

KASSUMAY (legal name: Kassumay Ayuda al Senegal ONGD) is a Spanish non-governmental development organization headquartered in Valencia, Spain, with operational bases in Mbour, Pikine/Dakar, Sonatel, Louly, and Thiadiaye in Senegal. Founded in 2003 by Leticia Valera, the organization delivers a portfolio of international cooperation projects in Senegal — including the Maacha Allah kindergarten, Sonatel primary school, two medical dispensaries serving roughly 10,000 people, four water wells, two mechanical mills, and a child sponsorship program — alongside social-action programs in Valencia (non-regulated sewing/pattern-making, Spanish literacy, and IT workshops for African immigrants and gender-based violence survivors, plus the 'Creando un Futuro' program at Centro Penitenciario de Picassent for female inmates). The 6-person organization funds itself through a diversified mix of individual donations and tiered memberships (Socio Wolof 60 EUR/year, Socio Peul 120 EUR/year, Serer Donante flexible), corporate partnerships (Empresas KA at 3,000 EUR, Empresas SSU at 6,000 EUR, Empresas MAY full-project sponsorship), recurring child sponsorships at 20 EUR/month, solidarity events (galas, fashion shows), solidarity travel to Senegal (1,085–1,500 EUR per person), and fair-trade sales of Senegalese artisan products. The organization operates under UNESCO Club auspices for intangible heritage protection and benefits from Spanish tax deductions of 75–80% for individual donors and 35–40% for corporate donors, with a Spanish Embassy in Senegal endorsement and recognition including Premio Isabel Ferrer 2025 and selection as the Casa Decor 2026 charitable entity.

Name

KASSUMAY

Legal name

Kassumay Ayuda al Senegal ONGD

Website

https://kassumay.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

KASSUMAY is a Valencia-based Spanish NGO running international cooperation projects in Senegal (schools, medical dispensaries, water wells, child sponsorships) and social-inclusion workshops in Valencia (sewing, literacy, IT) for immigrants, gender-violence survivors, and prison inmates.

Ownership category

akta.pro rank

Product category

International Development and Social Services

NAICS

Grantmaking and Giving Services (81321), Social Advocacy Organizations (8133), Voluntary Health Organizations (813212)

SIC

Services-Social Services (8300), Services-Educational Services (8200)

akta.pro primary industry

International & Local Implementing NGOs (HLAJAKAD)

akta.pro secondary industries

Maternal, Newborn, Child & Adolescent Health (MNCAH) NGOs (HLAJAKAG), NGO/Nonprofit Education Programs & Service Delivery (EDADALAC), Nutrition & Food Security (Global Health) NGOs (HLAJAKAH)

Keywords

• International development cooperation
• Child sponsorship programs
• Social inclusion workshops
• Community healthcare projects
• Nonprofit fundraising organization

Headquarters

HQ city

Valencia, España

HQ country

Spain

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others

Revenue model

1. Individual Donations and Memberships: Individual supporters pay annual membership fees (Socio Wolof: 60 euros/year, Socio Peul: 120 euros/year) and optional Serer Donante flexible donations. These donations provide tax deductions of 75-80% for Spanish taxpayers.
2. Corporate Sponsorship Programs: Corporate partners (Empresas KA at 3,000 euros/year, Empresas SSU at 6,000 euros/year, Empresas MAY for full project sponsorship) make annual donations aligned with UN sustainable development goals in health, education, gender equality, and environmental protection. Tax deductions of 35-40% apply.
3. Child Sponsorship (Apadrinamiento): Monthly sponsorship of 20 euros per child provides education and nutrition support. The program includes direct communication via letters and organized visits to sponsored children in Mbour, Senegal.
4. Solidarity Events and Galas: The organization hosts fundraising events such as galas, solidarity fashion shows, and conferences. Recent events include a 2023 gala with 250+ attendees and a 2025 solidarity fashion show organized by Leticia Valera.
5. Solidarity Travel (Turismo Solidario): Organized group trips to Senegal (7-12 participants) priced between 1,085-1,500 euros per person, combining tourism with humanitarian activities and visits to project sites.
6. Fair Trade Product Sales: Sale of artisanal products and crafts produced by women in Senegal through workshops in Pikine (Dakar) and Mbour. Products are sold at markets including Gore Island, a UNESCO World Heritage site.

Pricing tiers

Go-to-market motion2 records

Distribution channels9 records

Marketing channels8 records

Core offering

KASSUMAY is a Spanish NGO (ONGD) that operates international cooperation projects in Senegal (schools, medical dispensaries, water wells, mechanical mills) and social inclusion programs in Valencia, Spain (sewing workshops, literacy, IT training for immigrants and gender-violence victims, prison reintegration). The organization funds these programs through individual memberships, child sponsorships (20 EUR/month), corporate partner tiers (3,000-6,000 EUR annually), donations, solidarity travel (1,085-1,500 EUR per person), and craft sales.

Product overview

KASSUMAY is a Spanish NGO (ONGD) based in Valencia that operates a multi-faceted portfolio of international cooperation and social inclusion programs spanning both Spain and Senegal. The organization functions as a unified social-action entity rather than a platform product — it does not offer a SaaS or technology product. Its core offerings are organized into four interconnected program areas: (1) Social action in Valencia, providing non-regulated vocational training (Costura y Patronaje, Spanish Literacy, Informatics) and social inclusion workshops for immigrants and women victims of gender-based violence; (2) Cooperation projects in Senegal covering healthcare infrastructure (dispensary and maternity in Mbour Maures), education (Maacha Allah infant school, Sonatel primary school), water access (wells in Sonatel, Louly, and FAO), mechanical mills for women, and a child sponsorship/nutrition program serving 130 children; (3) Fair tourism through Kassumay Trips UNESCO Alterité offering experiential trips to Senegal; and (4) Kassumay Social organizing charitable events and collaborating with other NGOs. The organization also produces fashion collections through its sewing workshops and is the commercial expression of its founder Leticia Valera's fashion brand.

Differentiator

Problem solved

Functional benefit

Products and services

• Apadrinamiento - Child Sponsorship Program Child sponsorship program in which individual contributors donate 20 EUR per month to cover school fees (30 EUR/month per child) and nutrition support for children aged 2-17 from low-income families in Mbour, Senegal. Sponsors receive direct correspondence with sponsored children and can visit them in Senegal.
• Kassumay Trips - Viajes Senegal Ancestral (Solidarity Travel)

Quantifiable outcome

• More than 700 children schooled in two schools in Senegal
• +4 more outcomes

Named customers8 records

Segments8 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered major, minor and core.

• Barreira Arte + DiseñomajorStrategic or Co-development Partner · 16 May 2025Prestigious fashion design school that collaborated with Kassumay on a capsule collection project. Students from 3rd year Fashion Design degree designed a male capsule collection using fabrics purchased from local Senegalese businesses and producers. The collection was presented exclusively at the Barreira fashion runway.
• Universidad de NavarraminorStrategic or Co-development Partner · 11 February 2024Organized a solidarity event to raise awareness about mobility issues facing women and children in Senegal, facilitating wheelchair donations through Kassumay. Featured a fashion show and lecture.
• Embajada de España en SenegalmajorStrategic or Co-development Partner · 25 February 2023Spanish Embassy in Senegal visited Kassumay projects and expressed interest in the kindergarten, medical center, water wells, and women's labor insertion initiatives. Ambassador Olga Cabarga Gómez has shown support for ongoing projects.
• Generalitat Valenciana -Conselleria de BienestarcoreStrategic or Co-development PartnerInstitutional support from the regional government of Valencia. The Conselleria de Bienestar has provided funding and sponsorship for Kassumay's social action projects, including support for the medical dispensary in Mbour Maures (2011) and various cooperation projects.
• Ayuntamiento de ValenciacoreStrategic or Co-development PartnerMunicipal government support for Kassumay's activities. The city council provides backing for the organization's social programs in Valencia and international cooperation projects.
• UNESCO Club para la Protección del Patrimonio Intangible de las CivilizacionescoreStrategic or Co-development PartnerUNESCO Club under whose auspices Kassumay operates. The club supports and develops the school of ancestral values through complementary modules for design, dissemination, and development of ancestral values in the context of education projects in Senegal.
• ConsummajorStrategic or Co-development PartnerSpanish retail cooperative that has supported the construction of a school in Terrou Mballing village (Senegal), enabling schooling for children in rural communities.
• Fundación BancajamajorStrategic or Co-development PartnerBancaja Foundation that helped expand the artisanal workshop in Pikine (Dakar) to 70m2, providing new machinery, materials, and creating 10 jobs for women.
• Universidad Politécnica de Valencia (UPV)minorStrategic or Co-development PartnerTechnical university in Valencia that collaborates with Kassumay, with IDEA+UPV logo displayed as a collaborator.
• Obra Social-La CaixaminorStrategic or Co-development PartnerLa Caixa Banking Foundation's social work arm that supports Kassumay initiatives through its social programs.
• Ayuntamiento de M'bourcoreStrategic or Co-development PartnerMunicipal government of M'bour, Senegal that ceded 300m2 of land for the kindergarten construction and signed a collaboration agreement with UNESCO Club for solidarity, culture, and education promotion.
• LACAMminorStrategic or Co-development PartnerListed as a sponsor/partner for the medical dispensary project in Mbour Maures alongside Generalitat Valenciana.
• Other NGOs and OrganizationsminorStrategic or Co-development PartnerKassumay Social collaborates with other NGOs in international cooperation and organizes events benefiting other associations, emphasizing that 'union makes strength' and synergies between organizations.

Scale indicators13 records

Recent moves5 records

Expansion highlights6 records

Broad incumbents

• World Vision España: Spanish arm of World Vision running child-sponsorship and community-development programs in West Africa, including Senegal. Closely comparable on the apadrinamiento model and on operating a mix of education, health, and water projects.
• Oxfam Intermón: Spain's largest international development NGO, running health, education, and gender programs across West Africa including Senegal. Comparable as a Spanish-headquartered implementing NGO with corporate-partner and individual-membership fundraising, but operates at vastly greater scale and geographic breadth.
• Manos Unidas: Spanish Catholic NGO funding development projects across Africa, including Senegal, focused on health, education, and women's empowerment. Directly comparable as a Spanish donor-funded NGO implementing projects in Senegal, though at a much larger scale.
• Acción contra el Hambre: Major Spanish humanitarian NGO focused on nutrition, water/sanitation, and health — directly overlapping Kassumay's Senegal nutrition, well, and dispensary activities. Comparable as a Spanish-headquartered international NGO with West African operations.
• UNICEF España: Spanish committee of UNICEF, focused on child health, nutrition, and education in West Africa including Senegal. Comparable as a Spanish fundraising vehicle supporting maternal-child health and education programs in Kassumay's geography.

Regional players

• Tostan: Senegal-based NGO operating community-empowerment, education, and health programs across Senegalese districts including Mbour region. Comparable as a Senegal-embedded implementing NGO with community-development programs in the same geography.

Direct peers

• Fundación Alanna: Spanish NGO explicitly partnered with Kassumay since 2016 on gender-based-violence workshops and women's inclusion in Valencia. Most direct comparable on the dual social-inclusion + sewing-workshop methodology Kassumay uses.
• Educo: Spanish NGO (part of ChildFund Alliance) running child-sponsorship and education programs in West Africa. Directly comparable on the recurring-donor child-education model and on geography (operations in Senegal/Sahel region).
• ONGAWA: Spanish NGO focused on water access, technology, and human development in West Africa including Senegal. Comparable as a Spanish NGO operating water-and-community-infrastructure programs in Senegal.
• Plan International España: Spanish arm of Plan International, running child-sponsorship and education programs in West Africa with the same recurring monthly-donor model as Kassumay's apadrinamiento program. Most direct comparable on the child-sponsorship revenue model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/kassumayong

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KASSUMAY