What KEG SOCIAL ORLANDO does

Keg Social Orlando operates a single, large-format multi-activity entertainment complex at 12850 Waterford Lakes Parkway in East Orlando, Florida. The venue combines 28 blacklight bowling lanes, four private karaoke lounges (Gold, Platinum, Diamond, and Sound Bar) powered by the Singa system with access to 120,000+ songs, four instructor-led axe throwing bays, 40+ arcade games, four billiards tables (21+), four ping pong tables, outdoor patio games, and four full-service bars with a chef-crafted food menu and late-night poutinery. The venue runs extended hours seven days per week, with 21+ restrictions after 9PM, and is staffed by 37 employees.

The business operates a hybrid revenue model. The walk-in, first-come-first-served side sells per-duration activity rentals (bowling, axe throwing, arcade cards, karaoke lounges, billiards, ping pong) at the activities desk, complemented by per-cover food and beverage sales across dining and four bars, with Social Hour pricing Mon-Fri 4-7PM and recurring weekly themed promotions (Monday Industry Night, Tuesday Tequila Tuesday, Wednesday College Night, Thursday Ladies Night / Girls Night Out). The contracted side monetizes pre-booked private events — children's parties ($19.99/kid), teen parties ($22.99/teen), corporate outings, team-building events, and venue buyouts — through a dedicated party planning team with venue tours, custom packages, and dedicated event service. The company does not accept standard reservations; only contracted events are pre-sold.

Distribution is omnichannel but local-only: keg.social website with party inquiry forms, an email newsletter for weekly deals, the ZUPP mobile app for in-app deals, in-venue signage, and event-driven word-of-mouth. The primary customer segments are families with young children, teenagers (14-19), college students (21+), women 21+, hospitality and retail industry workers, corporate groups, and general adult nightlife guests. The company is privately held with no disclosed ownership, funding, or revenue figures.

Name

KEG SOCIAL ORLANDO

Legal name

KEG SOCIAL ORLANDO

Website

https://keg.social

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Keg Social Orlando operates a single multi-activity entertainment venue in East Orlando, Florida, combining 28 blacklight bowling lanes, four private karaoke lounges, axe throwing, arcade, billiards, ping pong, and four bars with dining. It serves walk-in guests and contracted private events for families, teens, college students, women, hospitality workers, and corporate groups.

Ownership category

akta.pro rank

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Activity Rentals: Per-duration rental of entertainment activities including bowling lanes, axe throwing bays, arcade cards, karaoke lounges, billiards tables, and ping pong tables. Walk-in and pre-booked event pricing structures available.
2. Food and Beverage Sales: Full food menu (appetizers, burgers, entrees, flatbreads, handhelds, salads) and full bar (craft cocktails, drafts, spirits, wines) sold to walk-in and event guests. Late-night poutinery and bar service drive revenue beyond activity hours.
3. Private Event Bookings: Pre-booked private events including birthday parties (kids and teens), corporate events, social outings, and venue buyouts. Revenue from dedicated spaces, activities, food platters, and drink packages contracted in advance.
4. Weekly Promotional Attractions: Special weekly events like College Night, Ladies Night, Industry Night, and Social Hour drive foot traffic during off-peak hours with discounted pricing on activities and beverages.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

KEG SOCIAL ORLANDO operates a multi-experience entertainment venue combining 28 blacklight bowling lanes, four private karaoke lounges powered by the Singa system (120,000+ songs), four instructor-led axe throwing bays, 40+ arcade games, billiards, ping pong, outdoor patio games, four full-service bars, and chef-crafted dining. It sells activity rentals on a per-hour basis to walk-in guests and packages private events (kids' parties, teen parties, corporate outings, and venue buyouts) through a dedicated party planning team.

Product overview

KEG SOCIAL ORLANDO is a multi-experience entertainment complex offering a diverse portfolio of activities including 28 blacklight bowling lanes, 4 instructor-led axe throwing bays, 40+ arcade games, and 4 private karaoke lounges (Gold, Platinum, Diamond, Sound Bar). Additional entertainment includes billiards, ping pong, and outdoor patio games. The venue operates 4 full-service bars including the Flo Bar, and provides chef-crafted dining. Event offerings include pre-built party packages for kids (Kid's Package for ages 13 and under) and teens (Teen Package for ages 14-19), plus custom private event planning. The company operates on a walk-in, first-come-first-served basis with optional pre-booking for private events. Weekly specials include Industry Nights, College Night, and Ladies Night promotions.

Differentiator

Problem solved

Functional benefit

Brands

• Sound Bar: Karaoke lounge and bar - newest karaoke lounge + bar built for all ages, complete with a full stage, craft cocktails. Also serves as a party space for kids and teens, team events, and walk-in parties.
• Flo Bar

Products and services

• Blacklight Bowling

Quantifiable outcome

• 75% off arcade cards during weeknight specials (4PM-6PM)
• +2 more outcomes

Named customers3 records

Segments7 records

Ideal customer profiles7 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature1 record

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Dave & Buster's: Large-scale adult entertainment centers combining arcade games, sports viewing, food, and full bar service. Overlaps with Keg Social's arcades, bars, and 21+ late-night adult positioning, though D&B is a national public chain with broader scale.
• Topgolf: Large-scale entertainment venue pairing tech-driven games (golf-based) with full bar, food, and event spaces. Comparable as a destination entertainment venue competing for group/corporate outing dollars in Orlando.

Direct peers

• Lucky Strike Entertainment: Boutique bowling-and-entertainment concept pairing boutique lanes with cocktails, food, and private events. Highly comparable to Keg Social's premium karaoke and private event positioning.
• Main Event Entertainment: Multi-activity entertainment centers combining bowling, arcade, laser tag, billiards, and food/beverage under one roof. Most directly comparable in product mix and target customer (families, groups, corporate events) to Keg Social's offer.
• Round1 Bowling & Arcade: Multi-activity entertainment centers offering bowling, karaoke, arcade, billiards, ping pong, and food. Highly comparable on activity mix, including dedicated karaoke rooms.
• Splitsville: Bowling alley concept pairing boutique lanes with full-service dining, bars, and live music. Comparable on bowling-as-anchor combined with elevated F&B and event-driven GTM.
• Andretti Indoor Karting & Games: Multi-activity indoor entertainment complex with bowling, karting, arcade, laser tag, and food/beverage. Direct competitor in the multi-activity family and group-event segment.
• Bowlero: Largest bowling-center operator in the US with a blacklight, food, and bar-led concept. Direct competitor on the bowling-led entertainment model that anchors Keg Social.
• Punch Bowl Social: Eatertainment chain combining bowling, karaoke, arcade, darts, and craft cocktails. Directly mirrors Keg Social's multi-activity, bar-led, group-event positioning.

Emerging players

• Entertainment Fuse: Smaller independent entertainment venues offering axe throwing, karaoke, and event hosting. Comparable on the axe throwing and group event offerings within Keg Social's portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/keg-social-orlando

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KEG SOCIAL ORLANDO