Kite Spirit
Kite Spirit is a privately held specialty water sports retailer in Brittany, France, combining a 600+ m2 showroom, e-commerce shop, on-site kitesurf/wingfoil school, and sail repair atelier, serving individual enthusiasts with branded and own-brand (WSK, Korvenn) equipment.
- Company typePrivate
- Founded-
- HeadquartersCarnac, France
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Kite Spirit does
Kite Spirit is a privately held specialty water sports retailer and service provider based in Crac'h, Morbihan, Brittany, France, operating an integrated retail-plus-services model built around kitesurf, wingfoil, hydrofoil, stand up paddle, surf, and powerkite disciplines. The business combines a 600+ m2 physical showroom in Crac'h with a France-wide e-commerce storefront, an on-site kitesurf and wingfoil school offering individual sessions to full-season packages (€44 to €390), and a dedicated sail repair workshop (voilerie) servicing kites, wings, and windsurf sails. The team is small at 5 employees, and the company is founder-operated with no disclosed external funding, parent entity, or public revenue figures.
The core product offering spans kitesurf equipment (kites, boards, bars, harnesses, foils, accessories), wingfoil equipment (wings, boards, foils, packs), hydrofoil gear across kitefoil/supfoil/surfoil/wingfoil, stand up paddle boards (inflatable and composite), surf gear, powerkite traction equipment, neoprene wetsuits and accessories, and street/skate items. Kite Spirit is an authorized reseller of category-leading brands including F-one, Duotone, Core, Ozone, ION, Mystic, Manera, and Da Kine. In parallel, the company develops and sells two registered own-brand lines: WSK (SUP, surfboards, wings, foils) and Korvenn (skateboards, water sports accessories, wings, foils), providing a value-tier private-label complement to the premium branded assortment and a small vertical-integration margin lever.
Go-to-market is direct-to-consumer across three interconnected channels: the Crac'h physical store for equipment testing, expert advice, and lessons; the online shop for France-wide delivery with free shipping over €100 and installment payments via Alma, credit card, and PayPal; and the on-site school plus repair atelier as recurring-revenue service streams. Marketing is executed through the company website and content blog (equipment reviews and buying guides), Facebook, Instagram (@kite_spirit_auray), and email newsletter. Revenue mechanics are primarily one-time equipment transactions ranging from €3 small accessories to €2,765.90 complete packs, supplemented by episodic lesson fees, repair services, gift cards (€50 denominations), and certified pre-owned equipment sales. Customer segments are individual water sports enthusiasts (primary) and gift buyers (secondary), with no B2B or enterprise channel exposure.
Kite Spirit firmographics
Firmographics- Name
- Kite Spirit
- Legal name
- Kite Spirit
- Website
- https://kite-spirit.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Kite Spirit is a privately held specialty water sports retailer in Brittany, France, combining a 600+ m2 showroom, e-commerce shop, on-site kitesurf/wingfoil school, and sail repair atelier, serving individual enthusiasts with branded and own-brand (WSK, Korvenn) equipment.
- Ownership category
- akta.pro rank
Kite Spirit industry classification
Industry- Product category
- Water Sports Equipment Retail
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Surf & Beach Sports Retail (Surfboards, Bodyboards, Skimboards) (CRAMAIAE)
- akta.pro secondary industries
- Surfing & Kitesurfing Experiences (Lessons, Camps) (THAJAJAJ), Sailing & Rigging Retail (Sailboats, Sails, Hardware) (CRAMAIAG)
Keywords
Where Kite Spirit is headquartered
LocationHeadquarters
- HQ city
- Carnac
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Kite Spirit business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Equipment Retail Sales: Sale of new water sports equipment including kitesurf, wingfoil, foil, SUP, surf, powerkite gear, neoprene wetsuits, and accessories. Also sells used/second-hand equipment. Products range from individual items (kites, boards, foils) to complete packs.
- Teaching and Instruction Services: Kitesurf and wingfoil lessons and courses offered through the on-site school. Pricing ranges from €44 per session to €390 for full-season packages.
- Repair Workshop (Voilerie): Atelier de réparation (repair workshop) services for kites, wings, and windsurf sails, providing maintenance and repair for customer equipment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual products - various price points |
| Unit Pricing | Pay-as-you-go | Equipment packs - bundled pricing |
| Unit Pricing | Pay-as-you-go | Lessons and courses |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Kite Spirit product offering
Product offeringCore offering
Kite Spirit is a specialist water sports retailer and service provider based in Crac'h, Brittany, France. The company sells a complete range of kitesurf, wingfoil, hydrofoil, stand-up paddle, surf, and powerkite equipment — both new and second-hand — through a 600+ m² physical shop and an e-commerce website. It also operates an on-site kitesurf and wingfoil school offering lessons and courses, and a sail repair workshop (voilerie) maintaining kites, wings, and windsurf sails for customers.
Product overview
Kite Spirit operates as a comprehensive water sports retail platform combining an online e-commerce store with a physical shop exceeding 600 m² in Brittany, France. The company offers a complete portfolio of water sports equipment spanning kitesurf, wingfoil, hydrofoils (kitefoil, supfoil, surfoil), stand up paddle, surfing, and powerkite disciplines. The product range includes complete packs, individual equipment (kites, boards, foils, harnesses), neoprene wetsuits and accessories for all ages and genders, and street/skate accessories. Kite Spirit differentiates through proprietary own-brand products (WSK and Korvenn) and complementary services including professional kitesurf/wingfoil instruction and a sail repair workshop (voilerie). The company also sells certified pre-owned equipment and operates across multiple water sports communities.
Differentiator
Problem solved
Functional benefit
Brands
- WSK: Own-brand stand up paddle boards, surfboards, wings, foils, and related equipment developed by Kite Spirit offering good quality-to-price ratio.
- Korvenn
Products and services
- Kitesurf Equipment
- Wingfoil Equipment
- Foil Equipment
- Stand Up Paddle (SUP)
- Surf Equipment
- Powerkite Equipment
- Neoprene Wetsuits and Accessories
- Street and Accessories
- Used/Second-hand Equipment
- WSK Own-Brand Products
- Korvenn Own-Brand Products
- Kitesurf and Wingfoil School
- Sail Repair Workshop (Voilerie)
Companies that use Kite Spirit
Customer profileSegments2 records
Ideal customer profiles1 record
Kite Spirit technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Kite Spirit partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and major.
- F-onecoreKite Spirit is an authorized reseller of F-one products including kitesurf kites, wings, foils, and boards. F-one is a leading brand in the kitesurf and wingfoil market.
- DuotonecoreAuthorized Duotone dealer for kitesurf and wingfoil equipment including kites, wings, and foils.
- OzonecoreAuthorized Ozone reseller for kitesurf kites including Edge VT models.
- IONmajorAuthorized ION dealer for neoprene wetsuits, accessories, and water sports gear.
- MysticmajorAuthorized Mystic dealer for neoprene wetsuits, tops, and accessories.
- ManeramajorAuthorized Manera dealer for premium neoprene wetsuits including X10D and Seafarer lines.
- CorecoreAuthorized Core dealer for premium kitesurf kites including XR7 and NXS models.
- Da KinemajorAuthorized Da Kine dealer for water sports accessories and gear.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Kite Spirit competitors and assessment
Company assessmentBroad incumbents
- Rip Curl: Global surf brand that designs and retails wetsuits, surfboards, and water sports accessories through its own retail network and wholesale channels. Comparable in the water sports equipment category, but operates as a single brand at much larger scale rather than a multi-brand specialist.
- Intersport: Major international sporting goods retail chain present across Europe with multi-brand water sports assortments. Comparable to Kite Spirit in offering water sports equipment to consumers, but operates at much larger scale and with a wider sporting goods portfolio.
- Billabong: Global surf brand with retail operations and a wetsuit/boardwear product line. Comparable in target customer (water sports enthusiasts) and product overlap (neoprene, boards, accessories), but at significantly larger scale and as a single brand.
- Decathlon: Global sporting goods mass-market retailer with an extensive water sports equipment range (kitesurf, wingfoil, foil, SUP, surf) sold across hundreds of stores in France and worldwide. Comparable to Kite Spirit in product categories served, but with vastly greater scale, lower price points, and a broader assortment.
- Quiksilver: Global surf brand with retail presence and broad water sports apparel and equipment offering. Comparable to Kite Spirit in serving surf and water sports consumers, but operates at scale as a single brand rather than a multi-brand specialist retailer.
Others
- Cabrinha: Major kitesurf and wingfoil brand producing kites, wings, boards, and foils. Comparable as an alternative supplier of premium kitesurf equipment in the same categories Kite Spirit specializes in, though not currently listed as a distribution partner.
- North Kiteboarding: Established kitesurf brand with wings, foils, and boards in its lineup. Comparable as an alternative supplier of premium kitesurf and wingfoil equipment and a competitor reference in the same product category Kite Spirit serves.
- Duotone: Major kitesurf and wingfoil brand that Kite Spirit distributes as a 'core' partner. Comparable as a supplier of the premium kite, wing, and foil products central to Kite Spirit's assortment and a benchmark for the wingfoil product category.
- F-one: Leading kitesurf, wingfoil, and foil brand that Kite Spirit distributes. Comparable as a brand-side player in the same product categories (kites, wings, foils, boards) Kite Spirit sells, and a key supplier partner; also a competitive reference point for Kite Spirit's own WSK/Korvenn lines.
- Mystic: Watersports apparel and accessories brand (wetsuits, harnesses, protection) that Kite Spirit distributes. Comparable in the neoprene and accessory categories Kite Spirit carries, and a key supplier partner for premium watersports apparel.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Kite Spirit social profiles
Digital presenceKite Spirit financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kite Spirit leadership team
Management profileNumber of profiles
Kite Spirit funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kite Spirit M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kite Spirit
What does Kite Spirit do?
Kite Spirit is a specialist water sports retailer and service provider based in Crac'h, Brittany, France. The company sells a complete range of kitesurf, wingfoil, hydrofoil, stand-up paddle, surf, and powerkite equipment — both new and second-hand — through a 600+ m² physical shop and an e-commerce website. It also operates an on-site kitesurf and wingfoil school offering lessons and courses, and a sail repair workshop (voilerie) maintaining kites, wings, and windsurf sails for customers.
Is Kite Spirit a public or private company?
Kite Spirit is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Kite Spirit founded?
Kite Spirit was founded in -1. It employs 1 to 10 people.
Where is Kite Spirit based?
Kite Spirit is headquartered in Carnac, France, in the Europe region.
How does Kite Spirit make money?
Three revenue lines are on record. Equipment Retail Sales are the primary driver. The others are teaching and Instruction Services and repair Workshop (Voilerie).
Who are Kite Spirit's main competitors?
Broad incumbents on record are Rip Curl, Intersport, Billabong, Decathlon and Quiksilver. Others are Cabrinha, North Kiteboarding, Duotone, F-one and Mystic.
Does Kite Spirit have an API?
No public API is recorded for Kite Spirit.
What industry is Kite Spirit in?
Kite Spirit's product category is Water Sports Equipment Retail. Its primary akta.pro industry code is CRAMAIAE, Surf & Beach Sports Retail (Surfboards, Bodyboards, Skimboards), with a secondary code of THAJAJAJ, Surfing & Kitesurfing Experiences (Lessons, Camps). Its SIC code is 7900.