Kenya Livestock Producers Association
Kenya Livestock Producers Association (KLPA) is a Nairobi-based non-profit apex association founded in 2004, serving 1.5 million+ smallholder farmers across Kenya with education, input access, credit facilitation, market linkage, and policy advocacy, primarily as the implementing partner for Safaricom's DigiFarm mobile platform.
- Company typePrivate
- Founded2004
- HeadquartersNairobi, Kenya
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Kenya Livestock Producers Association does
Kenya Livestock Producers Association (KLPA) is a Nairobi-based, non-profit apex membership association founded in 2004, representing individual farmers, farmer groups, cooperatives, self-help groups, community-based organizations, and corporate members across Kenya's livestock and agribusiness value chains. Its core function is to deliver smallholder-facing services spanning education, input access, credit facilitation, market linkage, and policy advocacy, anchored by a small core team of roughly 16 staff and a network of 1,500 field extension experts ("Village Advisors").
KLPA's flagship engagement is its role as the implementing and extension services partner for DigiFarm, Safaricom's USSD-based mobile platform (*283#) for smallholder farmers. Through DigiFarm and adjacent sub-products (DigiSoko marketplace, Airtel Kilimo, K-SALES with Land O'Lakes, and KCB Foundation's Mifugo ni Mali), KLPA coordinates farmer recruitment, input distribution via 144 iProcure depots, agronomic advisory visits, soil testing, produce aggregation, and buyer linkage to off-takers such as Bidco Africa, Unga Group, East Africa Maltings Limited, Mamlaka Foods, and Capwell Industries. Complementary revenue and engagement channels include 308 county-level agribusiness trade fairs since 2008, an online shop selling agricultural e-books (KSh499–KSh600), an educational blog, and a video hub.
The business model is multi-stream but modest in disclosed revenue: membership fees, trade fair exhibitor/sponsorship income, fees from extension-services partnerships (notably Safaricom/DigiFarm and Land O'Lakes/K-SALES), donor grants (Mercy Corps AgriFin, Safaricom Foundation Wezesha, KCB Foundation), and small unit sales of educational publications. KLPA's competitive position rests on its 1.5M+ farmer membership base, 16 years of operating history, policy influence through KEPSA/KAM/KNCCI membership, and an award-winning digital platform (GLOMO 2020; Fast Company World Changing Ideas 2018). Constraints include reliance on a narrow set of anchor partners (Safaricom, iProcure, FarmDrive) and an absence of disclosed financials or independent capital base.
Kenya Livestock Producers Association firmographics
Firmographics- Name
- Kenya Livestock Producers Association
- Legal name
- Kenya Livestock Producers Association
- Website
- https://klpakenya.org
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Kenya Livestock Producers Association (KLPA) is a Nairobi-based non-profit apex association founded in 2004, serving 1.5 million+ smallholder farmers across Kenya with education, input access, credit facilitation, market linkage, and policy advocacy, primarily as the implementing partner for Safaricom's DigiFarm mobile platform.
- Ownership category
- akta.pro rank
Kenya Livestock Producers Association industry classification
Industry- Product category
- Agricultural Association & Extension Services
- NAICS
- Business Associations (813910), Business, Professional, Labor, Political, and Similar Organizations (8139), Support Activities for Animal Production (115210), Social Advocacy Organizations (8133)
- SIC
- Services-Membership Organizations (8600), Agricultural Services (700)
- akta.pro primary industry
- Sustainable Agriculture & Food Systems (BPAGAGAI)
- akta.pro secondary industries
- Fair Trade & Ethical Supply Chains (Certification, Traceability, Producer Support) (BPAGALAL), Agriculture Inputs & Farm Supply Marketplaces (CRAFAHAL)
Keywords
Where Kenya Livestock Producers Association is headquartered
LocationHeadquarters
- HQ city
- Nairobi
- HQ country
- Kenya
- HQ region
- Africa
Offices1 record
Markets served
Kenya Livestock Producers Association business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Membership Fees: KLPA operates as an apex association with membership from farmers, farmer groups, cooperative societies, Self Help Groups, CBOs and corporate organizations. Membership fees likely contribute to operational revenue.
- Agribusiness Trade Fair Services: KLPA organizes county agribusiness trade fairs bringing together farmers, manufacturers, traders, and other value chain players. Revenue generated through exhibitor fees and sponsorship.
- Extension Services Partnership: KLPA serves as implementing and extension services support partner for DigiFarm project, coordinating farmer recruitment, farm input distribution, agronomist visits, and produce aggregation.
- Shop - Agricultural Publications: KLPA operates a shop selling agricultural publications including guides on feeding cows for profit and onion farming at KSh600 per item.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Educational Publications |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
Kenya Livestock Producers Association product offering
Product offeringCore offering
KLPA is a membership-based apex association serving Kenyan livestock producers, providing agricultural extension services, organizing county agribusiness trade fairs, and acting as the implementing partner for Safaricom's DigiFarm mobile platform. Its services connect 1.5M+ member farmers to discounted farm inputs, affordable credit, market linkages, learning content, and policy advocacy.
Product overview
Kenya Livestock Producers Association (KLPA) operates a platform-plus-services model centered on DigiFarm, Safaricom's integrated mobile-based platform for digital agricultural services. KLPA serves as the implementing and extension services support partner for DigiFarm, providing farmer recruitment, farm input coordination, agronomist farm visits, soil testing, and produce aggregation services. The organization also operates parallel programs including agribusiness trade fairs, the Airtel Kilimo Platform, K-SALES (Land O'Lakes partnership), and KCB Foundation's Mifugo ni Mali project. Supporting offerings include an online shop for agricultural e-books and an educational blog covering farming practices. The portfolio connects smallholder farmers to financial services, agricultural inputs, learning content, and market linkages through mobile technology partnerships with Safaricom, iProcure, FarmDrive, and various content providers.
Differentiator
Problem solved
Functional benefit
Products and services
- DigiFarm Implementation & Extension Services KLPA's contracted implementation and extension services for Safaricom's DigiFarm mobile platform (USSD *283#), covering farmer recruitment, farm input coordination, agronomist farm visits, soil testing, and produce aggregation for smallholder farmers across Kenya.
- KLPA Agribusiness Trade Fairs County-level agribusiness trade fairs organized by KLPA that bring together farmers, manufacturers, traders, innovators, scholars, leaders, policy makers and other players within the agribusiness value chain for skills training, knowledge sharing and direct trade.
- K-SALES (Kenya Semi-Arid Livestock Enhancement Support) Land O'Lakes partnership programme aimed at increasing livestock-sector productivity by developing Business Service Providers, running farmer field schools, improving water and infrastructure access, facilitating agricultural lending, and expanding trade through post-harvest handling and cooperative capacity development.
- KCB Foundation Mifugo ni Mali KCB Foundation and Baringo County partnership helping pastoralists and farmers trade in livestock (goats), including annual agribusiness trade fairs held every November in Baringo County under the theme 'Market access and information sharing.'
- DigiSoko Market Linkage Service Market linkage service via DigiSoko connecting KLPA-member farmers to commercial buyers (Bidco Africa, East Africa Maltings Limited, Unga Group, Mamlaka Foods, Capwell Industries) in specific value chains for produce offtake.
- KLPA Shop – Agricultural Publications Online shop selling agricultural e-books and guides such as 'Feeding your cow for profit' (KSh600) and 'Master Bulb Onion Farming' (KSh499) to Kenyan farmers and aspiring agribusiness operators.
- KLPA Farmer Membership Paid membership in Kenya Livestock Producers Association, available to individual farmers, farmer groups, cooperative societies, Self Help Groups, Community Based Organizations and corporate organizations in livestock agribusiness, providing access to extension services, advocacy, trade fairs, and digital agriculture programmes.
Quantifiable outcome
- 2 million+ farmers reached with services
- +5 more outcomes
Companies that use Kenya Livestock Producers Association
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
Kenya Livestock Producers Association technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability2 records
Feature4 records
Kenya Livestock Producers Association partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- Land O' Lakes (K-SALES Project)coreKLPA partnered with Land O' Lakes K-SALES project aimed at increasing agricultural productivity by developing Business Service Providers (BSPs), facilitating farmer field schools, increasing access to clean water, improving infrastructure, and facilitating agricultural lending. The project also focused on expanding trade of agricultural products through post-harvest handling training and cooperative capacity development.
- KCB FoundationcoreKLPA partnered with Kenya Commercial Bank Foundation and County government of Baringo to help pastoralists and farmers trade in livestock (specifically goats). Annual Agribusiness trade fairs are held in the county every November with the theme 'Market access and information sharing.'
- iProcurecoreiProcure is a Safaricom business partner ensuring access to high quality farm inputs through 144 depots across Kenya. Farmers purchase inputs through DigiFarm platform with e-vouchers redeemed at iProcure depots. Over 50,000 farmers have purchased inputs through this partnership.
- FarmDrivecoreFarmDrive provides affordable credit to farmers through the DigiFarm platform. The partnership addresses the challenge of high cost and limited availability of credit which limits smallholder farmers' investment opportunities.
- ArifucoreArifu is the content partner for DigiFarm, providing relevant agricultural and livestock information to farmers through the mobile platform. Nearly 310,000 farmers have accessed DigiFarm learning content through Arifu and other learning partners.
- Mercy Corps AgriFincoreMercy Corps AgriFin supported the development of DigiFarm by providing funding and expertise. They employed human-centered design to understand farmer behavior, attitudes, motivations, and social norms influencing farming decisions.
- SafaricomcoreSafaricom partnered with KLPA and other partners to develop and roll out DigiFarm, an integrated mobile-based platform for digital services tailored for smallholder farmers. KLPA serves as implementing and extension services support partner, overseeing farmer recruitment, input distribution coordination, routine farm visits, and produce aggregation. The platform is accessed via USSD *283#.
- Airtel KenyaminorKLPA partnered with Airtel Kenya and Mobipay in 2014 to implement an online social platform where farmers could access real-time agricultural information including markets, input prices, weather updates, and farming tips via mobile phones.
- Kenya Private Sector Alliance (KEPSA)coreKLPA is a member of KEPSA, participating in lobbying and advocacy on livestock policies and representing interests of livestock farmers.
- Kenya Association of Manufacturers (KAM)coreKLPA is a member of KAM, participating in industry advocacy and representing livestock farmers' interests in policy discussions.
- Kenya National Chamber of Commerce and Industry (KNCCI)coreKLPA is a member of KNCCI, engaging in business networking and representing livestock producers in commercial activities.
- International Livestock Research Institute (ILRI)minorILRI is listed as a partner, providing research support and expertise in livestock development.
- North Eastern Africa Livestock Council (NEALCO)coreKLPA successfully founded NEALCO in 2017 and hosted the 1st Regional Livestock Conference and Exhibition, expanding its reach across Eastern Africa.
- Eastern Africa Farmers Federation (EAFF)minorEAFF is listed as a partner organization, representing farmer interests across Eastern Africa.
Scale indicators8 records
Recent moves7 records
Expansion highlights5 records
Kenya Livestock Producers Association competitors and assessment
Company assessmentDirect peers
- Eastern Africa Farmers Federation (EAFF): Regional apex federation representing farmer organizations across Eastern Africa. KLPA is already an EAFF partner, but EAFF operates a comparable apex-association model with overlapping membership and policy-advocacy mandate at a multi-country level.
- Kenya National Farmers Federation (KENAFF): Kenya's other major apex farmers' federation, representing a broad cross-section of farmers including crop and livestock producers nationwide. Directly comparable as a national apex membership association competing for the same farmer constituency and policy influence role.
- North Eastern Africa Livestock Council (NEALCO): Regional livestock council founded by KLPA in 2017, focused on cross-border livestock trade in the Horn of Africa. Closely comparable apex-association model for livestock producers but operating regionally rather than at the Kenya national level.
- One Acre Fund (Tupande): Large social enterprise providing smallholder farmers with inputs, credit, training, and market access across East Africa. Comparable service bundle (inputs + credit + extension + market access) and smallholder farmer target segment, though focused on crop rather than livestock farmers.
- Land O'Lakes Venture37: International agricultural development organization partnering with KLPA on the K-SALES livestock project. Operates comparable donor-funded farmer cooperative development, capacity building, and agricultural productivity programs in emerging markets.
Emerging players
- Twiga Foods: Kenyan B2B agritech platform connecting farmers to urban retailers, with its own digital sourcing and farmer engagement stack. Operates in the same agricultural supply-chain digitization space that DigiSoko targets, overlapping on farmer-of-produce off-take.
- iCow: Kenyan mobile agricultural advisory platform for smallholder livestock farmers, providing SMS and app-based cow management content. Already a DigiFarm content partner but also a competing direct-to-farmer digital livestock extension channel.
Others
- Mercy Corps AgriFin: Donor program funding the design and development of DigiFarm. Operates in the same digital agriculture-for-smallholders space as KLPA's DigiFarm program and serves as both a partner and adjacent funder in the smallholder fintech/agritech ecosystem.
- Alliance for a Green Revolution in Africa (AGRA): Africa-wide institution supporting smallholder farmers through grants, partnerships, and policy advocacy across agricultural value chains. Comparable institutional role as a pan-African funder/convener of farmer-facing programs in the same space as KLPA's apex mission.
- International Livestock Research Institute (ILRI): International research organization focused on livestock in developing countries, listed as a KLPA partner. Operates adjacent in livestock policy and research with overlapping Kenyan livestock agenda, but is a research institution rather than a membership association.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Kenya Livestock Producers Association social profiles
Digital presenceKenya Livestock Producers Association financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kenya Livestock Producers Association leadership team
Management profileNumber of profiles
Profiles4 records
Kenya Livestock Producers Association funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kenya Livestock Producers Association M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kenya Livestock Producers Association
What does Kenya Livestock Producers Association do?
KLPA is a membership-based apex association serving Kenyan livestock producers, providing agricultural extension services, organizing county agribusiness trade fairs, and acting as the implementing partner for Safaricom's DigiFarm mobile platform. Its services connect 1.5M+ member farmers to discounted farm inputs, affordable credit, market linkages, learning content, and policy advocacy.
Is Kenya Livestock Producers Association a public or private company?
Kenya Livestock Producers Association is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Kenya Livestock Producers Association founded?
Kenya Livestock Producers Association was founded in 2004. It employs 1 to 10 people.
Where is Kenya Livestock Producers Association based?
Kenya Livestock Producers Association is headquartered in Nairobi, Kenya, in the Africa region.
How does Kenya Livestock Producers Association make money?
Four revenue lines are on record. Membership Fees are the primary driver. The others are agribusiness Trade Fair Services, extension Services Partnership and shop - Agricultural Publications.
Who are Kenya Livestock Producers Association's main competitors?
Direct peers on record are Eastern Africa Farmers Federation (EAFF), Kenya National Farmers Federation (KENAFF), North Eastern Africa Livestock Council (NEALCO), One Acre Fund (Tupande) and Land O'Lakes Venture37. Emerging players are Twiga Foods and iCow. Others are Mercy Corps AgriFin, Alliance for a Green Revolution in Africa (AGRA) and International Livestock Research Institute (ILRI).
Does Kenya Livestock Producers Association have an API?
No public API is recorded for Kenya Livestock Producers Association.
What industry is Kenya Livestock Producers Association in?
Kenya Livestock Producers Association's product category is Agricultural Association & Extension Services. Its primary akta.pro industry code is BPAGAGAI, Sustainable Agriculture & Food Systems, with a secondary code of BPAGALAL, Fair Trade & Ethical Supply Chains (Certification, Traceability, Producer Support). Its NAICS code is 813910 and its SIC code is 8600.