Knewton Global Schools (International School)

What Knewton Global Schools (International School) does

Knewton Global Schools is a private international and national education operator running three campuses across Malaysia — Miri (Sarawak, headquarters), Ipoh (Perak) and Rawang (Selangor) — serving roughly 630 students aged 3-17 at Miri alone, with the group-level enrolment materially larger once Ipoh and Rawang are included. The group is owned by Bonanza Educare, an education platform founded by the team that previously built Tenby Schools, Malaysia's largest international and private schools group. Each campus offers three vertically integrated streams: Hornbills Pre-School (UK Early Years Foundation Stage), the International School (British National Curriculum / Cambridge International, leading to IGCSE), and the Private National School (Malaysian KSSR/KSSM, preparing for PT3 and SPM, with Science and Mathematics delivered in English).

The operating model is direct-to-consumer B2C, recurring subscription tuition billed per term or annually. International school fees range from RM8,290 per term (Miri Year 1-2) to RM13,530 per term (Miri Year 10-11), with Rawang priced at RM14,152.50-35,049.75 per annum and a 15%-discounted promotional tier at the newer Ipoh campus. Ancillary revenue includes application fees (RM500-1,000), registration fees (RM1,200-3,500), refundable deposits (RM3,000-5,000) and technology fees (RM100-500). Admissions follow a five-step discovery-tour funnel; the Miri campus additionally operates an authorised Cambridge IGCSE Exam Centre that hosts external private candidates in June and November series.

Technology is conventional education-IT rather than a differentiator: Microsoft Teams for collaboration, Tapestry and Class Dojo for learning and parent communication, smart boards and 1:1 devices from Year 4 onwards at Rawang. There is no proprietary platform or AI-native product; the competitive position rests on heritage (Miri is recognised as the oldest international school in Malaysia), curriculum breadth (dual international/national offering on one campus), faculty development (75+ hours of annual professional development), small class sizes capped at 25, and the credentialing value of Cambridge examination centre status.

Name

Knewton Global Schools (International School)

Legal name

Knewton Global School

Website

https://knewton.edu.my

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Knewton Global Schools is a private Malaysian school operator running three campuses (Miri, Ipoh, Rawang) under Bonanza Educare, delivering British/Cambridge and Malaysian national curricula plus EYFS pre-school to children aged 3-17 through recurring tuition subscriptions.

Ownership category

akta.pro rank

Product category

Private K-12 Education

NAICS

Elementary and Secondary Schools (6111)

SIC

Services-Educational Services (8200)

akta.pro primary industry

International/Global Curriculum Schools (IB, Cambridge, etc.) (EDAJABAG)

Keywords

• International school education
• Private K-12 schooling
• British curriculum programmes
• Cambridge IGCSE examinations
• Malaysian national curriculum

Headquarters

HQ city

Miri

HQ country

Malaysia

HQ region

Asia

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Technology or R&D, Operations, Marketing or Sales, Supply Chain

Revenue model

1. International School Tuition: Term-based tuition fees for British National Curriculum / Cambridge International programmes from Early Years through Year 11. Fees vary by year level, with per-term and per-annum payment options. Additional fees include application fees, registration fees, deposits, and technology fees.
2. Private National School Tuition: Term-based tuition fees for Malaysian National Curriculum (KSSR/KSSM) from Standard 1 through Form 5. Science and Mathematics taught in English under Dual Language Programme. Per-term and per-annum payment options available.
3. Pre-School/Early Years Tuition: Term-based tuition for Hornbills Pre-School following Early Years Foundation Stage (EYFS) framework for ages 3-6. Three terms per academic year.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Knewton Global Schools operates a multi-campus private education network in Malaysia (Miri, Ipoh, Rawang) delivering term-based tuition across three programmes: Hornbills Pre-School (Early Years Foundation Stage, ages 3-6), International School (British National Curriculum / Cambridge International Programmes leading to IGCSE, ages 5-16), and Private National School (Malaysian KSSR/KSSM with Dual Language Science/Math in English, ages 7-17). It also runs an authorised Cambridge IGCSE Exam Centre at Miri for private candidates. Families pay recurring tuition plus application, registration, deposit, and technology fees.

Product overview

Knewton Global Schools operates a multi-campus international and private school network across Malaysia (Miri, Ipoh, and Rawang) offering three main educational programs. Hornbills Pre-School provides early childhood education following the British EYFS framework. The International School follows British/Cambridge curricula (English National Curriculum, Cambridge International Programmes, IPC) leading to IGCSE qualifications. The Private National School follows the Malaysian National Curriculum (KSSR/KSSM) with emphasis on School-Based Assessment. The school also operates an IGCSE Exam Centre at its Miri campus serving private candidates.

Differentiator

Problem solved

Functional benefit

Brands

• Hornbills Pre-School: Pre-school program for ages 3-6 at the Miri campus, following the Early Years Foundation Stage Framework from the UK.
• Sekolah Sri Knewton

Products and services

• Hornbills Pre-School Early childhood education programme for children aged 3-6 following the British Early Years Foundation Stage (EYFS) framework, providing a safe and stimulating learning environment with play-based and interactive group learning. Operated at the Miri campus at RM3,780 per term for Nursery, Reception, and Foundation levels.
• International School British international education programme following the English National Curriculum or Cambridge International Programmes for students aged 5-16, offering IPC and IGCSE qualifications with a holistic approach to learning. Available across Miri, Ipoh, and Rawang campuses with term-based tuition ranging from RM4,165 to RM13,530 per term depending on year level and campus.
• Private National School (Sekolah Sri Knewton) Malaysian national curriculum programme following KSSR Semakan 2017 and KSSM standards, with Dual Language Programme where Science and Mathematics are taught in English. Emphasises School-Based Assessment (PBS) and Classroom Assessment (PBD) for students aged 7-17 preparing for PT3 and SPM examinations. Available at Miri (RM3,035 per term) and Rawang (RM25,315-RM30,890 per annum) campuses.
• IGCSE Exam Centre Authorised Cambridge examination centre at the Miri campus that welcomes private candidates for Cambridge IGCSE and Cambridge O Level examinations, conducting exams during both the June and November series. Open to external students not enrolled full-time at Knewton Global Schools.

Quantifiable outcome

• Small class sizes ensure personalized attention with maximum 25 students per class
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Cambridge Assessment International EducationcoreStrategic or Co-development Partner · 1 January 2025Knewton Global Schools Miri is an authorised Cambridge examination centre. Conducts Cambridge IGCSE and Cambridge O Level examinations during June and November series. Also serves as exam centre for private candidates. External assessment at end of Key Stage 3 through Cambridge Checkpoint tests.
• Ipoh Learning & Training Institute (ILTI)minorStrategic or Co-development Partner · 1 January 2022Sister institution at Bonanza Educare central learning hub in Ipoh. Language centre offering additional educational services. Shared facilities including library, gymnasium, playground with Knewton Global Schools Ipoh campus.
• Kinder LabzminorStrategic or Co-development Partner · 1 January 2022Sister institution (preschool and kindergarten) at Bonanza Educare central learning hub in Ipoh. Connected via sheltered walkway to Knewton Global Schools Ipoh campus, providing integrated early childhood education pathway.
• Bonanza EducarecoreStrategic or Co-development Partner · 1 January 2020Parent company/group operating a growing network of schools and learning spaces across Malaysia. Founded by experienced educationalists and commercial operators who previously developed Tenby Schools (largest international and private schools group in Malaysia). Retained land ownership of Miri campus and brought school back into group in August 2019. Under Knewton Global Schools banner, operates Miri, Ipoh, and Rawang campuses.

Scale indicators5 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Alice Smith School: Long-established not-for-profit British international school in Kuala Lumpur with primary and secondary campuses. Comparable to Knewton in British National Curriculum delivery, IGCSE pathway, and target market of expatriates and affluent Malaysian families seeking English-medium international education.
• Marlborough College Malaysia: Premium British-curriculum international school in Johor serving students aged 3-18. Operates as a sister school to Marlborough College UK, offering IGCSE and A-Level pathways. Comparable to Knewton's International School stream in curriculum, premium positioning, and expat/local family target market, though focused on the southern Malaysian market.
• Repton International School: British-curriculum international school in Cyberjaya, Malaysia, affiliated with Repton School UK. Comparable to Knewton in offering British-based international education, IGCSE pathway, and premium expatriate/Malaysian family target market, though a single-campus operator.
• Nexus International School Malaysia: International school in Putrajaya offering IB and IGCSE programmes to a multi-national student body from Early Years through Sixth Form. Comparable to Knewton in curriculum mix (international programmes), target demographic (affluent Malaysian and expat families), and reliance on premium tuition fees, though operates under a different ownership group.
• Tenby Schools: Tenby Schools operates multiple international and private national school campuses across Malaysia (Setia Eco Park, Tropicana Aman, Penang, etc.) following both British and Malaysian curricula. Directly comparable to Knewton Global Schools in dual-curriculum model, target market (Malaysian middle-class families), and tuition band — and notably was previously developed by the same Bonanza Educare founders.
• Matrix Global Schools: Private school group in Seremban, Malaysia offering both international and Malaysian national curriculum streams. Highly comparable to Knewton's dual-curriculum model within a single network, and notably Loh Ghee Juan (Head of National School at KGSR) previously served as campus principal at Matrix Global Schools Seremban, indicating direct personnel overlap in the competitive set.
• Garden International School: One of Malaysia's oldest British international schools, located in Kuala Lumpur. Offers Early Years through Sixth Form with IGCSE and IB Diploma pathways. Comparable to Knewton in heritage positioning, British curriculum, and premium expatriate/Malaysian family target market, though with longer operating history.
• Raffles American School: American-curriculum international school in Iskandar Malaysia, Johor. Comparable to Knewton in operating an international school targeting affluent Malaysian and expatriate families in Malaysia, though differentiated by US rather than British curriculum choice.
• International School of Kuala Lumpur (ISKL): Premier non-profit international school in Malaysia offering IB PYP, MYP and DP programmes across its Melawati and Ampang campuses. Comparable to Knewton in international curriculum delivery, premium fee positioning, and expatriate/Malaysian family segment, though ISKL operates at materially larger scale.
• Epsom College Malaysia: British-curriculum international school in Bandar Baru Bangi offering IGCSE and A-Levels. Comparable to Knewton in British National Curriculum delivery, premium positioning, and target market of affluent Malaysian families, though a single-site operator rather than multi-campus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/knewton-global-schools-international-school-

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Knewton Global Schools (International School)