Knight Frank New Zealand

What Knight Frank New Zealand does

Knight Frank New Zealand is the New Zealand-branded presence of the global Knight Frank property consultancy, operating exclusively through a partnership with Bayleys, New Zealand's largest full-service real estate brand. The partnership provides residential, commercial, and rural property sales and leasing services across New Zealand, alongside specialist offerings including property management, valuations, consultancy, and market insights delivered by the Bayleys insights, data, and consulting team. Knight Frank New Zealand itself is a small 21-employee entity that functions as a coordination and brand-licensing layer, while Bayleys (with over 50 years of New Zealand experience and a rural division operating since 1999) executes the local delivery.

The business model is transaction- and advisory-fee based. Revenue streams include commissions from residential property sales and leasing, fees from commercial property transactions (industrial, office, retail, land), rural property sales and advisory, recurring property management and valuation services, and professional-services revenue from data-led consulting. Pricing is not publicly disclosed and varies by property type, value, and transaction complexity. Distribution is channel-led: domestic flow is captured through the Bayleys network, while international flow leverages Knight Frank's global network of 600 offices across 52 markets and 25 languages, connecting New Zealand clients to cross-border capital and vice versa.

The core product offering is built on human-led property consultancy supported by flagship research publications (The Wealth Report, Active Capital, (Y)our Space) and a global property listings portal. There is no proprietary technology platform, mobile app, or API disclosed; the technology stack is not explicitly detailed. The Knight Frank global parent, Knight Frank LLP, is a UK-registered Limited Liability Partnership founded in 1896, employing 20,000+ people globally, with no parent company, no venture or private equity ownership, and no public listing. The New Zealand operation is therefore best understood as a brand-licensed channel of a large, mature global partnership network rather than as an independent technology-enabled real estate firm.

Name

Knight Frank New Zealand

Legal name

Knight Frank LLP

Website

https://knightfrank.co.nz

Company type

Private

Founded year

1896

Operating status

Operating

Headcount range

11–50 employees

Short description

Knight Frank New Zealand delivers global property consultancy services across New Zealand through its exclusive partnership with Bayleys, the country's largest full-service real estate brand. It offers residential, commercial, rural sales and leasing, property management, valuations, and data-led advisory, backed by Knight Frank's 52-market international network.

Ownership category

akta.pro rank

Headquarters

HQ city

New Zealand

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Residential Property Sales and Leasing: Commissions from residential property sales and leasing transactions across New Zealand, connecting local buyers and sellers through the global Knight Frank network.
2. Commercial Property Sales and Leasing: Fees from commercial property transactions including industrial, office, retail, and land sales. Bayleys has specialised in commercial property since the 1970s.
3. Rural Property Services: Revenue from rural property sales and advisory services. Bayleys' rural division has operated since 1999, providing local insight from the far north to the deep south of New Zealand.
4. Property Management and Advisory: Expert services in residential and commercial property management, valuations, and consultancy providing ongoing advisory support.
5. Insights and Data Consulting: Market information and consulting advice across New Zealand's property markets delivered by the Bayleys insights, data and consulting team.

Go-to-market motion3 records

Distribution channels2 records

Marketing channels4 records

Core offering

Knight Frank New Zealand delivers residential, commercial, and rural property sales and leasing services across New Zealand, together with property management, valuations, and consultancy. The offering is delivered through Knight Frank's exclusive partnership with Bayleys, New Zealand's largest full-service real estate brand, combining deep local market knowledge with Knight Frank's global network of 52 markets and 600 offices.

Product overview

Knight Frank New Zealand operates as a partnership with Bayleys, New Zealand's largest full-service real estate brand, offering a comprehensive suite of property services. The offering combines residential, commercial, and rural property sales and leasing with specialist services including property management, valuations, consultancy, and market insights. Through the global Knight Frank network, clients access international property opportunities alongside deep local New Zealand market expertise spanning over 50 years. The portfolio includes core transaction services (Residential, Commercial, Rural), professional services (Property Services, Valuations), and analytical offerings (Insights and Data, Research Reports), all underpinned by global reach across 52 markets worldwide.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Property Services Comprehensive residential real estate sales services connecting buyers and sellers across New Zealand, covering luxury properties to family homes.
• Commercial Property Services Specialized commercial real estate sales and leasing services covering offices, retail, industrial, and investment properties throughout New Zealand. Bayleys has specialised in commercial property since the 1970s.
• Rural Property Services Rural and agricultural real estate services spanning farms, stations, and lifestyle blocks, with deep local market knowledge across New Zealand's rural regions.
• Property Services Property management, valuations, and consultancy services providing trusted advice and seamless support for residential and commercial property operations.
• Insights and Data Market information and consulting services delivering quality data and analysis across New Zealand's property markets to support investment decisions, delivered by the Bayleys insights, data and consulting team.
• Capital Markets Global capital markets advisory connecting investors with commercial real estate opportunities, supporting acquisition, disposal, and portfolio strategy across property sectors.
• Occupier Strategy and Solutions Global occupier services helping businesses shape, optimise and transform their real estate through strategic advice, workplace planning, and lease negotiation.
• Prime Residential Luxury residential property services connecting high-net-worth clients with prime residential opportunities globally.
• Valuation and Advisory Property valuation and advisory services providing accurate, data-led valuations for leasing, investment, and strategic planning decisions.
• Energy and Sustainability ESG and sustainability consultancy helping clients optimize environmental performance and meet sustainability objectives in property portfolios.
• Private Office Bespoke end-to-end service for ultra-high-net-worth clients delivering personalized property guidance across their entire real estate portfolio.
• Research and Reports Flagship research publications including The Wealth Report, Active Capital, and (Y)our Space providing data-led insights on global real estate markets.

Named customers1 record

Segments1 record

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• BayleysprimaryChannel Partner/ Reseller/ DistributorBayleys is Knight Frank's exclusive New Zealand partner and the country's largest full-service real estate brand. The partnership provides Knight Frank's full range of real estate services across New Zealand, including residential, commercial, and rural property sales and leasing. Bayleys connects clients with Knight Frank's global network while providing deep local market knowledge backed by more than 50 years of experience. The alliance enables connection of residential, commercial, and rural buyers and sellers worldwide and at scale.

Scale indicators6 records

Recent moves5 records

Expansion highlights4 records

Others

• Bayleys Real Estate: Knight Frank NZ's exclusive channel partner and NZ's largest full-service real estate brand. Included because while it delivers Knight Frank's NZ services, it also competes directly in its own right as a full-service local brokerage across all property types.

Direct peers

• Savills New Zealand: Global real estate services firm with NZ operations covering commercial, residential, and advisory. Comparable global-network positioning to Knight Frank, competing for the same cross-border commercial and luxury mandates.
• First National Real Estate New Zealand: NZ-focused residential and commercial real estate network offering sales, leasing, and property management. Comparable on residential and property management service lines where Knight Frank NZ also operates (via Bayleys).
• Cushman & Wakefield New Zealand: Global commercial real estate services firm operating directly in NZ, offering agency leasing, capital markets, valuation, and advisory — overlapping with Knight Frank NZ's commercial and capital markets practice.
• Colliers International New Zealand: Direct competitor providing commercial property services, valuations, and real estate advisory across New Zealand. Operates directly with its own local team rather than through a partner channel, making it a directly comparable alternative for NZ institutional and commercial clients.
• Harcourts New Zealand: Large NZ-headquartered residential and commercial real estate brand with deep local franchise network. Comparable to the residential and commercial service lines that Knight Frank delivers through its Bayleys partnership.
• JLL New Zealand: Global real estate services firm with directly-operated NZ presence covering capital markets, leasing, valuations, and occupier services. Closely comparable to Knight Frank NZ's commercial and institutional service portfolio.
• CBRE New Zealand: Global real estate services firm with a directly-operated NZ office offering capital markets, valuations, advisory, and property management — directly comparable service lines and client base to Knight Frank NZ across commercial and institutional segments.
• Sotheby's International Realty New Zealand: Luxury and prime residential real estate brand with NZ affiliate offices targeting high-net-worth clients. Directly comparable to Knight Frank's Prime Residential and Private Office offerings for UHNW property buyers.
• Property Brokers New Zealand: NZ-headquartered real estate brand with strong regional and rural presence, including lifestyle and farm sales. Comparable to the rural property services Knight Frank NZ provides through Bayleys' rural division.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/knight-frank-new-zealand

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Knight Frank New Zealand