Kodoumo

What Kodoumo does

Kodoumo (کدومو) is an Iranian multimedia family guidance platform that publishes expert-reviewed evaluations of movies, animations, series, books, console/mobile games, and toys for children, each assigned a minimum recommended age and a 1-5 quality score. It operates as a specialized unit within the Child and Adolescent Department of Tebyan Institute (معاونت کودک و نوجوان مؤسسه تبیان), one of Iran's major cultural-educational institutions, which provides institutional oversight and credibility. Its primary audiences are Iranian parents seeking age-appropriate and culturally suitable media for their children, secondary audiences being educators, media-literacy experts, and psychologists who contribute reviews or use its frameworks.

The platform is built on a WordPress content management system and is delivered as a web-based service at kodoumo.ir. Content production is human-driven, relying on a community of parents, educators, professors, and media analysts who author reviews and educational articles. Distribution is concentrated on Iranian-native channels (Instagram, Aparat, Telegram, Eitaa, Virgool, Bale) plus an email newsletter, with awareness reinforced through events at the Rasta National Exhibition and expert sessions at the Fajr Film Festival. The technology stack is conventional CMS-based with no disclosed AI/ML, APIs, or SDKs.

Kodoumo's business model is freemium: all services are free upon membership registration, with a paid subscription tier offering ongoing premium access on an annual billing cadence. No pricing is publicly disclosed. The organization is a non-profit entity with six employees, domiciled in Iran, with no disclosed funding rounds, external investment, or revenue figures. Institutional affiliation with Tebyan Institute implies that parent-organization subsidies rather than subscription revenue are the primary operating funding source.

Name

Kodoumo

Legal name

کدومو (Kodoumo)

Website

https://kodoumo.ir

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Kodoumo (کدومو) is an Iranian, non-profit multimedia family guidance platform that publishes expert age-based reviews of films, animations, games, books, and toys, serving Iranian parents, children, and educators under Tebyan Institute.

Ownership category

akta.pro rank

Product category

Family Media Guidance

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Educational Support Services (611710)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro industry

PRIMARYMPACAKAL

Kids & Family Curated Content Platforms

Media, Entertainment & Sports/Digital Media & Content Platforms (Online Video, Podcasts, Creators)/Digital Content Aggregators & Discovery (Feed/Curated)

SECONDARYEDAGALAA

K–12 Instructional Video & Multimedia

Education/Educational Publishing & Learning Content/Educational Media & Multimedia (Video, Audio, Interactive)

SECONDARYEDAJAMAN

Library/Media Center & Digital Resource Management Systems

Education/K–12 / Primary & Secondary Education/K–12 Educational Technology Solutions

Keywords

• Family media guidance
• Media content reviews
• Parental content advisory
• Children media ratings
• Media literacy education

Headquarters

HQ city

Tehran

HQ country

Iran

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Subscription (Premium Access): Kodoumo operates on a subscription model where membership registration provides free access to all services initially. Paid subscriptions offer ongoing access to content. Changes to terms or services allow subscribers to request refunds for unused subscription periods.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Kodoumo is a web-based family media guidance platform that provides expert reviews, ratings, and age-appropriateness recommendations for children's media content including movies, animations, serials, games (console and mobile), books, and toys. The platform also delivers media literacy articles, parental control guidance, and educational workshops for Iranian families, operating under the Child and Adolescent Department of Tebyan Institute.

Product overview

Kodoumo is a comprehensive multimedia family assistant and family consumption guidance system. The platform consists of a core product offering that provides expert reviews and evaluations of media content including movies, animations, serials, games (console and mobile), books, and toys. The platform also offers educational articles and training programs for parents, including the 'Kalbod Shekafi' (کالبد شکافی) workshop on film and animation analysis conducted in partnership with Mosir Media Institute. Additional offerings include media literacy guidance, parental control recommendations, and specialized seminars on children's internet safety. All services are free for registered members.

Differentiator

Problem solved

Functional benefit

Products and services

• Kodoumo Platform A multimedia family assistant and family consumption guidance system that provides expert reviews of movies, animations, serials, games, books, and toys with age-based ratings and educational content for parents.
• Content Reviews System

Quantifiable outcome

• Free membership with all services accessible upon registration

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Mo'asseseye Masire Raveshe (موسسه مسیررسانه)coreStrategic or Co-development Partner · 1 December 2021Media Path Institute partnered with Kodoumo to co-organize an educational workshop series on film and animation analysis and evaluation. The partnership delivered a specialized training course titled 'Anatomy' (کالبد شکافی) focused on pedagogical analysis of film and animation, held at Tablian Institute in winter 2021. Instructors included experts from both organizations.
• Tablian Institute - Child and Adolescent Unit (معاونت کودک و نوجوان مؤسسه تبیان)coreStrategic or Co-development PartnerKodoumo operates as a specialized unit under the Child and Adolescent Department of Tablian Institute (معاونت کودک و نوجوان مؤسسه تبیان), one of Iran's major cultural and educational institutions. This affiliation provides institutional oversight, expert resources, and credibility for Kodoumo's media literacy activities.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Plugged In: Family-focused media review platform offering expert analyses of movies, TV, games and books from a values-based perspective. Directly comparable to Kodoumo's expert-reviewed, culturally-aligned rating model for parents deciding what their children can consume.
• Sensical: Free, ad-supported kids' streaming service curated by Common Sense Media with age-tiered channels. Comparable as a curated, age-segmented media environment for children, though Kodoumo reviews rather than distributes content.
• Common Sense Education: The educator-facing arm of Common Sense Media that delivers media literacy curriculum, training and digital citizenship resources to schools. Comparable to Kodoumo's media literacy guidance, parental workshops and Kalbod Shekafi training course.
• Common Sense Media: U.S.-based nonprofit that provides expert reviews and age-based ratings of movies, games, apps, books and other media for families and educators. Highly comparable to Kodoumo in mission, content format and target audience; Kodoumo is the closest functional analog adapted to the Iranian cultural context.
• Kids-In-Mind: Provides age-appropriateness ratings across movies, video games and TV based on content descriptors (sex, violence, language). Comparable to Kodoumo's structured rating methodology for films and games targeted at families.

Broad incumbents

• VidAngel: Family-friendly filtering service for streaming content. Adjacent to Kodoumo's parental-control and content-suitability mission, but operates at the distribution layer rather than through expert editorial review.
• IMDb Parents Guide: Mass-market film/TV database that includes community-driven Parents Guide content descriptors. Overlaps with Kodoumo's review and rating function but is broader in scope, not specialized for families, and lacks Iranian cultural framing.

Regional players

• FilmAffinity: Spain-origin film/TV database and review platform popular across Spanish-speaking markets. Comparable as a regional-language review destination with rating infrastructure, though not specialized for children or families.

Others

• Tebyan Institute: Parent institution that hosts Kodoumo within its Children and Adolescent Unit. Comparable as the cultural and educational backbone providing institutional credibility, expert resources and event access rather than as a direct competitor.

Emerging players

• Letterboxd: Community-driven film review and rating platform with social features. Comparable in review-and-rating format and community contribution model, though focused on cinephiles rather than families or parents.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights5 records

Customer concentration

• YouTubeaparat.com/KODOUMO
• Instagraminstagram.com/kodoumo
• LinkedInlinkedin.com/company/kodoumo

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kodoumo