Koko Resorts
Koko Resorts is a family-owned Honolulu vacation rental property management company managing 230+ furnished condos and cottages in Waikiki and Volcano Village, serving individual leisure travelers, military, and executives on behalf of individual property owners.
- Company typePrivate
- Founded-
- HeadquartersHonolulu, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Koko Resorts does
Koko Resorts, Inc. is a family-owned, Honolulu-based vacation rental property management company that operates over 230 furnished condo and cottage rentals concentrated in Waikiki (Oahu) and Volcano Village (Island of Hawaii). Its core business is full-service management of individually-owned vacation properties on behalf of property owners — covering marketing, reservations, housekeeping, maintenance, accounting, and tax compliance — and it also operates a licensed Hawaii real estate brokerage (RB-19846) for property listing and buyer representation. The company distributes inventory through a direct-to-consumer website (kokoresorts.com), phone reservations, an on-site office in Waikiki Banyan, and eight major online travel agencies including Booking.com, Expedia, Airbnb, VRBO, Hotels.com, FlipKey, HomeAway, and TripAdvisor. Revenue is generated primarily through percentage-based management fees on rental income (industry-average benchmark of approximately 35%) with ancillary revenue from real estate transactions and ancillary services; pricing is quote-based and varies by unit, season, and length of stay. The technology stack is built on the third-party Streamline vacation rental software platform for property management and reservations, augmented by property-level keyless entry systems and market-comparable dynamic pricing; the company does not operate proprietary technology beyond this integration layer. Customer segments include individual vacation travelers (primary), military personnel, executive/business travelers, and property owners seeking management services. Leadership is held by the Larson family — CEO Steven D. Larson, MBA and Director of Guest Relations Elisabeth Larson, MBA — with no disclosed external institutional capital.
Koko Resorts firmographics
Firmographics- Name
- Koko Resorts
- Legal name
- Koko Resorts, Inc.
- Website
- https://kokoresorts.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Koko Resorts is a family-owned Honolulu vacation rental property management company managing 230+ furnished condos and cottages in Waikiki and Volcano Village, serving individual leisure travelers, military, and executives on behalf of individual property owners.
- Ownership category
- akta.pro rank
Koko Resorts industry classification
Industry- Product category
- Vacation Rental Property Management
- NAICS
- Residential Property Managers (531311), Real Estate Property Managers (53131), Traveler Accommodation (7211)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Vacation & Short-Term Rental Management (BPAJAFAI)
- akta.pro secondary industries
- Resort & Branded Residence Vacation Rental Management (BPAJAIAE), Hospitality (Hotel) Property Management (BPAJAGAG)
Keywords
Where Koko Resorts is headquartered
LocationHeadquarters
- HQ city
- Honolulu
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Koko Resorts business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Vacation Rental Bookings: Koko Resorts generates revenue by managing and renting vacation properties on behalf of property owners. Guests pay for nightly/weekly/monthly stays at vacation rental condos in Honolulu, with pricing varying by unit type, season, and length of stay. The company retains a percentage of rental income as management fees.
- Property Management Services: Full-service vacation rental property management including marketing, reservations, housekeeping, maintenance, and accounting. Management fees are charged as a percentage of rental income generated, with national averages around 35%. Services include GET, TAT, and OTA tax filing, bill pay, and detailed owner reporting.
- Real Estate Sales: Licensed real estate brokerage offering property listing and buyer representation services for vacation and long-term rental properties. English and Japanese speaking professionals assist with property transactions in Hawaii.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Over 230 vacation rentals across multiple property types and price points |
| Transaction based/ take rate | Multi-year contract | Booking deposit and payment structure for guests |
| Subscription | Monthly | Property management fees for owners |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Koko Resorts product offering
Product offeringCore offering
Koko Resorts is a Honolulu-based vacation rental property management company that markets, books, and operates more than 230 furnished condos and cottages in Waikiki and on the Island of Hawaii for property owners. Guests rent units directly from Koko Resorts through its website, phone, on-site office, and OTA listings, while owners pay Koko Resorts a percentage of rental income (national average ~35%) for full-service management including marketing, reservations, housekeeping, maintenance, and tax filing. The company also operates a licensed Hawaii real estate brokerage for property transactions.
Product overview
Koko Resorts operates a vacation rental property management platform offering over 230 vacation rentals across Honolulu and Oahu, Hawaii. The core product is vacation rental management services for property owners, supported by two main sub-brands: Waikiki Banyan Rentals (luxury condos in a two-tower complex with extensive resort amenities) and Waikiki Sunset Rentals (high-rise condos with ocean views). Additional rental categories include Volcano Hawaii Cottages (Big Island properties), luxury resort rentals, mountain view and ocean view properties, executive rentals (for business travelers), long-term furnished rentals, military rentals, and short-term furnished rentals. The platform also offers property management services for vacation rental owners and real estate sales for property transactions. Properties are distributed through major travel platforms including Booking.com, Expedia, Airbnb, Hotels.com, VRBO, and TripAdvisor.
Differentiator
Problem solved
Functional benefit
Products and services
- Vacation Rental Management Full-service vacation rental property management for more than 230 condos and cottages in Honolulu/Waikiki and Volcano Village on the Island of Hawaii. Includes marketing, reservations, housekeeping, maintenance, and guest services for property owners and travelers.
- Waikiki Banyan Rentals Vacation rental condos inside the Waikiki Banyan resort (two towers, 876 condominiums) with on-site office, recreation deck, pool, hot tubs, tennis courts, BBQ grills, sauna, and children's playground. Targeted at families and groups wanting full-kitchen Waikiki accommodations near the beach.
- Waikiki Sunset Rentals High-rise vacation rental condos at the Waikiki Sunset building featuring ocean views and resort amenities including pool, tennis court, BBQ grills, and sauna.
- Volcano Hawaii Cottages Vacation rental cottages on the Island of Hawaii near Volcano Village, providing access to Hawaii Volcanoes National Park and surrounding natural attractions.
- Waikiki Luxury Resort Rentals Luxury vacation rental condos in Waikiki featuring spacious floor plans, floor-to-ceiling windows, high-end furnishings, and access to premium amenities including pools, tennis courts, saunas, and 24-hour security.
- Mountain View Resort Rentals Vacation rental condos near Honolulu offering mountain views, comfortable furnishings, high-speed internet, and access to resort amenities.
- Ocean View Beach Resort Rentals Vacation rental condos on or near the beach in Honolulu offering ocean views, stylish island-inspired furnishings, and resort amenities.
- Executive Rentals Executive vacation home rentals in Waikiki designed for business professionals, featuring plush furnishings, spacious floor plans, fully-equipped kitchens, and access to fitness centers, pools, and hot tubs.
- Furnished Long Term Rentals Furnished long-term rental condos in Honolulu with extended stay options, featuring fine furnishings, fully-equipped kitchens, and access to community amenities.
- Military Rentals
Companies that use Koko Resorts
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Koko Resorts technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature3 records
Koko Resorts partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- StreamlinecoreKoko Resorts uses Streamline vacation rental software as their primary property management and reservation system. This platform handles online booking, payment processing, owner portals for real-time reservation viewing, and comprehensive reporting for accurate accounting. The Streamline badge appears on their website confirming this partnership.
- Online Travel Agencies (OTAs)coreProperties are listed on major travel booking platforms including Booking.com, Expedia, Hotels.com, VRBO, Airbnb, and HomeAway. Koko Resorts markets through these channels as part of their management services for property owners, with the cost of marketing included in their management fee.
- X-Treme ParasailminorRecommended excursion partner for parasailing adventures mentioned in Waikiki Banyan vacation rental descriptions. Booked as an add-on activity for guests staying at Koko Resorts properties.
- Blue Hawaiian HelicoptersminorRecommended helicopter tour operator for Volcano Village area properties. Personal favorite of the author for helicopter tours over Kilauea volcano and waterfalls, with flight recordings available as souvenirs.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Koko Resorts competitors and assessment
Company assessmentBroad incumbents
- Vrbo (Expedia Group): Vrbo is a leading vacation rental platform owned by Expedia Group and a primary distribution channel for Koko Resorts. While not a direct manager, its expanding professional host services and Expedia's broader lodging portfolio position it as both a critical partner and competitive threat.
- Marriott Homes & Villas: Marriott's vacation rental program offers professionally managed whole-home rentals under a major hotel brand and competes for guests who would otherwise book a property managed by a regional manager like Koko, particularly in resort destinations including Hawaii.
- Airbnb (Host Services / Co-Host Network): Airbnb is the dominant vacation rental platform and now offers co-host and Airbnb-managed services that compete with traditional property managers like Koko. They are a major channel partner and a structural competitor in the same market.
Direct peers
- Outrigger Hospitality Group: Outrigger is a Hawaii-anchored hospitality group operating hotels, condo resorts, and vacation rentals in Waikiki and across the Pacific. They overlap with Koko on Waikiki vacation rental and resort-condo offerings.
- Aqua-Aston Hospitality: Aqua-Aston is a Hawaii-focused hospitality company that manages and operates condo hotels, vacation rentals, and resorts across the Hawaiian islands. They are a direct peer in Waikiki/Hawaii vacation rental and condo management.
- TurnKey Vacation Rentals: TurnKey is a national full-service vacation rental manager with strong technology and local-market operations. Comparable to Koko in business model, target owner profile, and multi-channel OTA distribution approach.
- Castle Resorts & Hotels: Castle Resorts is a Hawaii-based hospitality company operating condo hotels and vacation rentals across multiple Hawaiian islands. They compete directly with Koko in Waikiki and Big Island condo rental management.
- Evolve Vacation Rental: Evolve is a national full-service vacation rental manager with a lighter-touch model and strong owner-facing tech. Comparable to Koko in delivering professional management of individually-owned vacation properties across multiple US destinations including Hawaii.
- Vacasa: Vacasa is a large, PE-backed full-service vacation rental manager operating across the US including Hawaii. They offer the same core value proposition as Koko Resorts — professional management of individually-owned vacation properties marketed on OTAs and direct — making them the closest direct peer in business model.
Others
- Streamline (Vacation Rental Software): Streamline is Koko's primary property management software provider. As an enabling technology partner, Streamline competes with Guesty, Lodgify, and similar PMS platforms serving regional vacation rental managers comparable to Koko.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Koko Resorts social profiles
Digital presenceKoko Resorts compliance and trust
Trust signalCompliance1 record
Koko Resorts financial estimates
Financial estimateRevenue estimate
Valuation estimate
Koko Resorts leadership team
Management profileNumber of profiles
Profiles5 records
Koko Resorts funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Koko Resorts M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Koko Resorts
What does Koko Resorts do?
Koko Resorts is a Honolulu-based vacation rental property management company that markets, books, and operates more than 230 furnished condos and cottages in Waikiki and on the Island of Hawaii for property owners. Guests rent units directly from Koko Resorts through its website, phone, on-site office, and OTA listings, while owners pay Koko Resorts a percentage of rental income (national average ~35%) for full-service management including marketing, reservations, housekeeping, maintenance, and tax filing. The company also operates a licensed Hawaii real estate brokerage for property transactions.
Is Koko Resorts a public or private company?
Koko Resorts is a private company. It is classified as family owned and is currently operating.
When was Koko Resorts founded?
Koko Resorts was founded in -1. It employs 11 to 50 people.
Where is Koko Resorts based?
Koko Resorts is headquartered in Honolulu, United States, in the North America region.
How does Koko Resorts make money?
Three revenue lines are on record. Vacation Rental Bookings are the primary driver. The others are property Management Services and real Estate Sales.
Who are Koko Resorts's main competitors?
Broad incumbents on record are Vrbo (Expedia Group), Marriott Homes & Villas and Airbnb (Host Services / Co-Host Network). Direct peers are Outrigger Hospitality Group, Aqua-Aston Hospitality, TurnKey Vacation Rentals, Castle Resorts & Hotels, Evolve Vacation Rental and Vacasa. Streamline (Vacation Rental Software) is listed as an others.
Does Koko Resorts have an API?
No public API is recorded for Koko Resorts.
What industry is Koko Resorts in?
Koko Resorts's product category is Vacation Rental Property Management. Its primary akta.pro industry code is BPAJAFAI, Vacation & Short-Term Rental Management, with a secondary code of BPAJAIAE, Resort & Branded Residence Vacation Rental Management. Its NAICS code is 531311 and its SIC code is 6531.